Facebook’s f8 Developers Conference commences today in San Francisco. Lineup of panelists here. The Huffington Post will be live-blogging and so will a lot of other sites.

You may be wondering…what the hell is the Facebook f8 Developer’s Conference and why should you care?

Well, here’s one point of view, from Mashable’s Ben Parr:

Prepare Yourselves: Facebook To Be Profoundly Changed

I have seen what Facebook is launching on Thursday, and it’s going to change the world of social media. And while I won’t talk about the mind-boggling things Facebook will be launching, I will say this: The Facebook you know and (don’t) love will be forever transformed. The news that will come out of Facebook during the next few weeks will be the biggest things to come out of the company since the launch of the Facebook Platform

The changes Facebook will roll out on Thursday are designed to enhance the emotional connection its users have to each other through Facebook. These changes will make Facebook a place where nearly everything in your life is enhanced by your social graph. These changes will make it so you know your friends better than you ever thought you could.

Way more from Google News.

Watch live starting 9:30 a.m.

Watch Live: Facebook f8 Developers Conference; Live Blogs 22 September,2011Jon Brooks

Sponsored by

Become a KQED sponsor