Since people seem to nod off a bit when I say I'm working on a story about energy efficiency, I've had to re-tool my pitch. "It's a story about how installing solar panels or a wind turbine is the last thing you should do to green your house," I say, perhaps a little over-dramatically.
I have nothing against solar panels, but they do seem to illustrate our collective love of gadgetry. Why else would we leap (or at least dream of leaping) to spend $5,000-$10,000 on solar panels when many of us could make a significant dent in our utility bills with a trip to Home Depot? Small things, like weather-stripping your doors, or making sure you have a well-insulated attic, can make a big difference in how much heat or AC your house consumes.
If you qualify as low-income (in this case, that's less than $44,000 for a family of four) you can get help with this project. If you live in California, you'll find your local participating agency here (or by calling 1-866-675-6623). Elsewhere, begin by contacting your state agency, found here. The Weatherization Assistance Program has received a 10-fold budget increase under the American Recovery and Reinvestment Act, so now's a great time to apply.
WAP won't replace your TV, but you might consider doing so yourself. Televisions tend to be the third biggest electricity user in the house (after heating/AC and refrigerators). But they don't have to be. All the new features -- plasma screens, HD, widescreen -- can be (and are, in some models) achieved using less electricity. The California Energy Commission is proposing new TV standards that would cut electricity use by a third.
James Sweeney, who heads the Stanford University Precourt Energy Efficiency Center, calculates that collectively – with current, affordable technologies, and without sacrificing our quality of life – Americans could cut our energy use by 30 percent.