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The Bay

tbh: The Problem With The 'Clean Girl Aesthetic'

Ericka Cruz GuevarraMaria EsquincaAlan Montecillo
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Social media platforms struggle struggle to contain misinformation about COVID-19. The World Health Organization has dubbed the situation a global “infodemic.”  (iStock)

Teenagers like Elise Muchowski aspired to the “Clean Girl Aesthetic,” a trend that blew up on TikTok and that prioritizes looking clean and effortless, with videos of skincare, makeup routines, and a minimalist wardrobe.

Today, we’re sharing an episode of the tbh podcast from KALW. In it, teenagers unpack what’s behind the clean girl aesthetic, why it’s harmful, and what role social media plays in their lives right now.


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