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This documentary is based on advertising and how audiences are targeted for company profits and how much our lives revolve around advertising. Our intention for creating “The Naked Truth” was to inform the public about the tactics corporations use to target customers and how tactics have evolved to become more aggressive.

Through watching our video, we hope that you will now look at advertising through a more critical eye, thinking twice about advertisements that are being thrown at them.

This film was shown at the Rise to the Occasion Youth Media Festival in 2012.

‘The Naked Truth’ 21 September,2013Matthew Williams

Author

Matthew Williams

Matthew Williams is a filmmaker and media educator who has recently transplanted to Oakland from Los Angeles. He believes that you are what you eat and feels everyone should have a multitude of dietary options for self-realization. Matthew is the Educational Technologist at KQED.

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