A.CHAL to Bring Genre-Bending, Bilingual Rap to the Chapel
Live Review: Nicki Minaj Reclaims Her Crown at Pink Friday 2 Tour Kickoff in Oakland
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These Bay Area Rap Legends Are Featured in 88rising’s Latest Mega Album
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It’s Time to Unpack Pimp Culture in Bay Area Hip-Hop
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Alien Mac Kitty, Cougnut’s Daughter, Boldly Continues a Frisco Rap Legacy
How the Bay Area and the South Became Hip-Hop Family
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A.CHAL in many ways embodies today’s diverse Latinx musicscape — a broad category that has been propelled into the stratosphere by genre-bending artists like Bad Bunny, Karol G, Kali Uchis, Peso Pluma and so many others.\u003c/span>\u003c/p>\n\u003cp>\u003cspan style=\"font-weight: 400\">A.CHAL’s new work could easily fit on a playlist of that caliber. And on Thurs., Apr. 4, he’ll be pulling up to the Bay to perform at \u003ca href=\"https://wl.seetickets.us/event/achal/587924?afflky=TheChapel\">The Chapel\u003c/a> in San Francisco’s Mission District as part of his nationwide tour.\u003c/span>\u003c/p>\n\u003cp>\u003cspan style=\"font-weight: 400\">With his latest album release, \u003c/span>\u003ca href=\"https://www.youtube.com/playlist?list=OLAK5uy_k6Q7AdJy8rXQy-6OOZt6hUmO9ugSrhUYQ\">\u003ci>\u003cspan style=\"font-weight: 400\">ESPÍRITU\u003c/span>\u003c/i>\u003c/a>\u003ci>\u003cspan style=\"font-weight: 400\">, \u003c/span>\u003c/i>\u003cspan style=\"font-weight: 400\">A.CHAL — whose family immigrated to Queens, New York when he was only four years old — is entering his prime. After \u003c/span>\u003ca href=\"https://remezcla.com/features/music/interview-a-chal-explores-psychedelic-existentialism-on-espiritu/\">\u003cspan style=\"font-weight: 400\">recently spending two years in his native country\u003c/span>\u003c/a>\u003cspan style=\"font-weight: 400\"> exploring the mountainside of Trujillo, Peru, the blossoming artist is hitting his stride and \u003c/span>\u003ca href=\"https://www.rollingstone.com/music/music-features/a-chal-espiritu-new-album-interview-1234979042/\">\u003cspan style=\"font-weight: 400\">garnering national attention\u003c/span>\u003c/a>\u003cspan style=\"font-weight: 400\">. At times, A.CHAL sounds like a young Latinx Weeknd. On other tracks, he’s reminiscent of a lazy-flowing Benito. \u003c/span>\u003c/p>\n\u003cp>\u003cspan style=\"font-weight: 400\">Though he may be new to some West Coast listeners, A.CHAL has been a factor for years. He’s someone that \u003c/span>\u003ca href=\"https://www.instagram.com/thecoldmedina/\">\u003cspan style=\"font-weight: 400\">Cold Medina, a local Mexican and Nicaraguan rapper from Frisco\u003c/span>\u003c/a>\u003cspan style=\"font-weight: 400\">, has had on his radar for some time. Cold Medina will be opening up for A.CHAL on his Bay Area stop.\u003c/span>\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>\u003cspan style=\"font-weight: 400\">“A few years back when I was a teaching artist at an after-school program, one of my students showed me a song of his and told me I needed to work with him, so this is a little bit of a full circle moment for me in that regard,” Cold Medina says about the upcoming show.\u003c/span>\u003c/p>\n\u003cfigure id=\"attachment_13955051\" class=\"wp-caption alignleft\" style=\"max-width: 584px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-13955051\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/Screen-Shot-2024-03-29-at-6.25.42-PM.png\" alt=\"A Latinx man stands on an outdoor balcony with his sunglasses on while looking downard\" width=\"584\" height=\"720\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/Screen-Shot-2024-03-29-at-6.25.42-PM.png 584w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/Screen-Shot-2024-03-29-at-6.25.42-PM-160x197.png 160w\" sizes=\"(max-width: 584px) 100vw, 584px\">\u003cfigcaption class=\"wp-caption-text\">Cold Medina has been involved in the Bay Area’s arts and education scene for years. He’s now opening for A.CHAL, whose music a former student first introduced him to. \u003ccite>(Courtesy Cold Medina)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>\u003cspan style=\"font-weight: 400\">Like A.CHAL, Cold Medina’s vibe is at once tropical, chill and clouded by weed smoke. On his 2023 EP, \u003c/span>\u003ca href=\"https://thecoldmedina.bandcamp.com/album/a-quest-called-medina\">\u003ci>\u003cspan style=\"font-weight: 400\">A Quest Called Medina \u003c/span>\u003c/i>\u003c/a>\u003cspan style=\"font-weight: 400\">with Vallejo producer \u003c/span>\u003ca href=\"https://www.instagram.com/_sydequest/\">\u003cspan style=\"font-weight: 400\">Sydequest\u003c/span>\u003c/a>\u003cspan style=\"font-weight: 400\">, he flaunts his conscious lyricism with an array of references to Mexican culture and Bay slang. Parallel to A.CHAL’s journey, Medina has spent his adult years traveling to his ancestral homeland, and it shows in the music, which often references — through either direct language or music video settings — an earnest connection to Latin America.\u003c/span>\u003c/p>\n\u003cp>\u003cspan style=\"font-weight: 400\">“There’s a lot more space for Latinx artists to grow their platforms and get some well deserved attention,” Cold Medina says. “The industry still has a narrow view of what a Latinx artist is and can be, [and] with mainstream exposure it can be easy for artists to get pigeonholed. [But] the Latinx experience is very unique and diverse. You are going to get some indigenous perspective and sounds rooted in that experience.”\u003c/span>\u003c/p>\n\u003cp>That spiritual essence will be in full effect when the two bilingual artists synergize on Valencia Street later this week.\u003c/p>\n\u003cp>\u003cimg loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12127869\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_.jpg\" alt=\"\" width=\"800\" height=\"78\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_-400x39.jpg 400w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_-768x75.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>\u003ci>\u003cspan style=\"font-weight: 400\">\u003ca href=\"https://www.instagram.com/a.chal/?hl=en\">A.CHAL\u003c/a> and \u003ca href=\"https://www.instagram.com/thecoldmedina/\">Cold Medina\u003c/a> will be performing at The Chapel (777 Valencia St., SF) on Thurs. Apr. 4 at 7 p.m. \u003c/span>\u003c/i>\u003ca href=\"https://wl.seetickets.us/event/achal/587924?afflky=TheChapel\">\u003ci>\u003cspan style=\"font-weight: 400\">Tickets and details here\u003c/span>\u003c/i>\u003c/a>\u003ci>\u003cspan style=\"font-weight: 400\">.\u003c/span>\u003c/i>\u003c/p>\n\n","blocks":[],"excerpt":"The Peruvian New York rapper and his SF collaborator Cold Medina embody today's diverse Latinx musical landscape.","status":"publish","parent":0,"modified":1711999083,"stats":{"hasAudio":false,"hasVideo":false,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":13,"wordCount":606},"headData":{"title":"A.CHAL to Bring Genre-Bending, Bilingual Rap to the Chapel | KQED","description":"The Peruvian New York rapper and his SF collaborator Cold Medina embody today's diverse Latinx musical landscape.","ogTitle":"","ogDescription":"","ogImgId":"","twTitle":"","twDescription":"","twImgId":""},"sticky":false,"templateType":"standard","featuredImageType":"standard","excludeFromSiteSearch":"Include","articleAge":"0","path":"/arts/13955045/a-chal-cold-medina-the-chapel-san-francisco","audioTrackLength":null,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cp>\u003cspan style=\"font-weight: 400\">If you’re like me, you might’ve been sleeping on \u003c/span>\u003ca href=\"https://www.instagram.com/a.chal/?hl=en\">\u003cspan style=\"font-weight: 400\">A.CHAL\u003c/span>\u003c/a>\u003cspan style=\"font-weight: 400\"> — the trippy Peruvian-born wordsmith and producer whose bars switch from English to Spanish to Spanglish and back like a dirt bike churning over an uneven jungle path.\u003c/span>\u003c/p>\n\u003cp>\u003cspan style=\"font-weight: 400\">The millennial’s expansive vibe pulls from ’80s synthpop and goth, with underlying hints of trap, corridos tumbados, rock en español and reggaeton. A.CHAL in many ways embodies today’s diverse Latinx musicscape — a broad category that has been propelled into the stratosphere by genre-bending artists like Bad Bunny, Karol G, Kali Uchis, Peso Pluma and so many others.\u003c/span>\u003c/p>\n\u003cp>\u003cspan style=\"font-weight: 400\">A.CHAL’s new work could easily fit on a playlist of that caliber. And on Thurs., Apr. 4, he’ll be pulling up to the Bay to perform at \u003ca href=\"https://wl.seetickets.us/event/achal/587924?afflky=TheChapel\">The Chapel\u003c/a> in San Francisco’s Mission District as part of his nationwide tour.\u003c/span>\u003c/p>\n\u003cp>\u003cspan style=\"font-weight: 400\">With his latest album release, \u003c/span>\u003ca href=\"https://www.youtube.com/playlist?list=OLAK5uy_k6Q7AdJy8rXQy-6OOZt6hUmO9ugSrhUYQ\">\u003ci>\u003cspan style=\"font-weight: 400\">ESPÍRITU\u003c/span>\u003c/i>\u003c/a>\u003ci>\u003cspan style=\"font-weight: 400\">, \u003c/span>\u003c/i>\u003cspan style=\"font-weight: 400\">A.CHAL — whose family immigrated to Queens, New York when he was only four years old — is entering his prime. After \u003c/span>\u003ca href=\"https://remezcla.com/features/music/interview-a-chal-explores-psychedelic-existentialism-on-espiritu/\">\u003cspan style=\"font-weight: 400\">recently spending two years in his native country\u003c/span>\u003c/a>\u003cspan style=\"font-weight: 400\"> exploring the mountainside of Trujillo, Peru, the blossoming artist is hitting his stride and \u003c/span>\u003ca href=\"https://www.rollingstone.com/music/music-features/a-chal-espiritu-new-album-interview-1234979042/\">\u003cspan style=\"font-weight: 400\">garnering national attention\u003c/span>\u003c/a>\u003cspan style=\"font-weight: 400\">. At times, A.CHAL sounds like a young Latinx Weeknd. On other tracks, he’s reminiscent of a lazy-flowing Benito. \u003c/span>\u003c/p>\n\u003cp>\u003cspan style=\"font-weight: 400\">Though he may be new to some West Coast listeners, A.CHAL has been a factor for years. He’s someone that \u003c/span>\u003ca href=\"https://www.instagram.com/thecoldmedina/\">\u003cspan style=\"font-weight: 400\">Cold Medina, a local Mexican and Nicaraguan rapper from Frisco\u003c/span>\u003c/a>\u003cspan style=\"font-weight: 400\">, has had on his radar for some time. Cold Medina will be opening up for A.CHAL on his Bay Area stop.\u003c/span>\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>\u003cspan style=\"font-weight: 400\">“A few years back when I was a teaching artist at an after-school program, one of my students showed me a song of his and told me I needed to work with him, so this is a little bit of a full circle moment for me in that regard,” Cold Medina says about the upcoming show.\u003c/span>\u003c/p>\n\u003cfigure id=\"attachment_13955051\" class=\"wp-caption alignleft\" style=\"max-width: 584px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-13955051\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/Screen-Shot-2024-03-29-at-6.25.42-PM.png\" alt=\"A Latinx man stands on an outdoor balcony with his sunglasses on while looking downard\" width=\"584\" height=\"720\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/Screen-Shot-2024-03-29-at-6.25.42-PM.png 584w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/Screen-Shot-2024-03-29-at-6.25.42-PM-160x197.png 160w\" sizes=\"(max-width: 584px) 100vw, 584px\">\u003cfigcaption class=\"wp-caption-text\">Cold Medina has been involved in the Bay Area’s arts and education scene for years. He’s now opening for A.CHAL, whose music a former student first introduced him to. \u003ccite>(Courtesy Cold Medina)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>\u003cspan style=\"font-weight: 400\">Like A.CHAL, Cold Medina’s vibe is at once tropical, chill and clouded by weed smoke. On his 2023 EP, \u003c/span>\u003ca href=\"https://thecoldmedina.bandcamp.com/album/a-quest-called-medina\">\u003ci>\u003cspan style=\"font-weight: 400\">A Quest Called Medina \u003c/span>\u003c/i>\u003c/a>\u003cspan style=\"font-weight: 400\">with Vallejo producer \u003c/span>\u003ca href=\"https://www.instagram.com/_sydequest/\">\u003cspan style=\"font-weight: 400\">Sydequest\u003c/span>\u003c/a>\u003cspan style=\"font-weight: 400\">, he flaunts his conscious lyricism with an array of references to Mexican culture and Bay slang. Parallel to A.CHAL’s journey, Medina has spent his adult years traveling to his ancestral homeland, and it shows in the music, which often references — through either direct language or music video settings — an earnest connection to Latin America.\u003c/span>\u003c/p>\n\u003cp>\u003cspan style=\"font-weight: 400\">“There’s a lot more space for Latinx artists to grow their platforms and get some well deserved attention,” Cold Medina says. “The industry still has a narrow view of what a Latinx artist is and can be, [and] with mainstream exposure it can be easy for artists to get pigeonholed. [But] the Latinx experience is very unique and diverse. You are going to get some indigenous perspective and sounds rooted in that experience.”\u003c/span>\u003c/p>\n\u003cp>That spiritual essence will be in full effect when the two bilingual artists synergize on Valencia Street later this week.\u003c/p>\n\u003cp>\u003cimg loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12127869\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_.jpg\" alt=\"\" width=\"800\" height=\"78\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_-400x39.jpg 400w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_-768x75.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>\u003ci>\u003cspan style=\"font-weight: 400\">\u003ca href=\"https://www.instagram.com/a.chal/?hl=en\">A.CHAL\u003c/a> and \u003ca href=\"https://www.instagram.com/thecoldmedina/\">Cold Medina\u003c/a> will be performing at The Chapel (777 Valencia St., SF) on Thurs. Apr. 4 at 7 p.m. \u003c/span>\u003c/i>\u003ca href=\"https://wl.seetickets.us/event/achal/587924?afflky=TheChapel\">\u003ci>\u003cspan style=\"font-weight: 400\">Tickets and details here\u003c/span>\u003c/i>\u003c/a>\u003ci>\u003cspan style=\"font-weight: 400\">.\u003c/span>\u003c/i>\u003c/p>\n\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/arts/13955045/a-chal-cold-medina-the-chapel-san-francisco","authors":["11748"],"programs":["arts_140"],"categories":["arts_1","arts_835","arts_69"],"tags":["arts_4435","arts_831","arts_1720","arts_1257","arts_974","arts_1146"],"featImg":"arts_13955048","label":"arts_140"},"arts_13953284":{"type":"posts","id":"arts_13953284","meta":{"index":"posts_1591205157","site":"arts","id":"13953284","score":null,"sort":[1709412130000]},"guestAuthors":[],"slug":"nicki-minaj-review-oakland-arena-pink-friday-2-tour","title":"Live Review: Nicki Minaj Reclaims Her Crown at Pink Friday 2 Tour Kickoff in Oakland","publishDate":1709412130,"format":"aside","headTitle":"Live Review: Nicki Minaj Reclaims Her Crown at Pink Friday 2 Tour Kickoff in Oakland | KQED","labelTerm":{"site":"arts"},"content":"\u003cfigure id=\"attachment_13953285\" class=\"wp-caption aligncenter\" style=\"max-width: 2560px\">\u003cimg loading=\"lazy\" decoding=\"async\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053270171-scaled.jpg\" alt=\"a woman in a silvery bodysuit smiles on stage with a microphone in a big arena with pink and purple lighting behind her\" width=\"2560\" height=\"1797\" class=\"size-full wp-image-13953285\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053270171-scaled.jpg 2560w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053270171-800x562.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053270171-1020x716.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053270171-160x112.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053270171-768x539.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053270171-1536x1078.jpg 1536w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053270171-2048x1438.jpg 2048w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053270171-1920x1348.jpg 1920w\" sizes=\"(max-width: 2560px) 100vw, 2560px\">\u003cfigcaption class=\"wp-caption-text\">Nicki Minaj performs during the opening night of her Pink Friday 2 World Tour at the Oakland Arena on March 1, 2024. \u003ccite>(Kevin Mazur/WireImage for Live Nation)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>You’d be right to have worried that the first show of Nicki Minaj’s Pink Friday 2 tour in Oakland on Friday might be, well, a mess.\u003c/p>\n\u003cp>Known more for controversies and \u003ca href=\"https://variety.com/2024/music/news/nicki-minaj-megan-thee-stallion-feud-timeline-1235890487/\">feuds\u003c/a> in recent years than the immense talent that once made her the world’s most feared rapper, Nicki Minaj victoriously spent two hours at her tour kickoff reminding a sold-out Oakland Arena that she still sings, raps, dances and brings the heat.\u003c/p>\n\u003cfigure id=\"attachment_13953290\" class=\"wp-caption aligncenter\" style=\"max-width: 1920px\">\u003cimg loading=\"lazy\" decoding=\"async\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053278167.jpg\" alt=\"\" width=\"1920\" height=\"1280\" class=\"size-full wp-image-13953290\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053278167.jpg 1920w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053278167-800x533.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053278167-1020x680.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053278167-160x107.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053278167-768x512.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053278167-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\">\u003cfigcaption class=\"wp-caption-text\">Nicki Minaj performs ‘Feelin’ Myself’ during the opening night of her Pink Friday 2 World Tour at the Oakland Arena on March 1, 2024. \u003ccite>(Kevin Mazur/WireImage for Live Nation)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>This was clear right from the start of the show, when Nicki rose from below the stage rapping with noticeable vigor on the throwback opener “I’m the Best” (key line: “Which world tour should I go on today?”). In one moment, all the \u003ca href=\"https://twitter.com/NICKIMINAJ/status/1751290347957911700\">Ben Shapiro tweets\u003c/a>, \u003ca href=\"https://www.washingtonpost.com/arts-entertainment/2021/09/14/nicki-minaj-covid-19-vaccine-conspiracy/\">COVID conspiracies\u003c/a>, irredeemable \u003ca href=\"https://www.reddit.com/r/rateyourmusic/comments/1aeyxcl/nicki_minajs_bigfoot_is_now_the_second_lowest/\">diss tracks\u003c/a> and \u003ca href=\"https://www.instagram.com/p/C3jycgCO7ih/\">scattered whisper-rambles on Instagram Live\u003c/a> became distant memories. She was not here to play. \u003c/p>\n\u003cp>We are talking about a \u003ca href=\"https://www.setlist.fm/setlist/nicki-minaj/2024/oakland-arena-oakland-ca-53ad7bb5.html\">36-song setlist\u003c/a>, with smash hits and deep cuts alike. Six costume changes, robot dancers, a subway train, phone booths for her different alter egos. Lots of simulated copulation — group, duo and solo. Nicki, at age 41, coming for vengeance on workouts like “Roman’s Revenge,” and showing off her vocals on “Save Me.” And, just three months after being released, Nicki’s new songs from \u003cem>Pink Friday 2\u003c/em> — a smoldering “Big Difference,” set closer “Everybody” — coming off like classics. \u003c/p>\n\u003cfigure id=\"attachment_13953294\" class=\"wp-caption aligncenter\" style=\"max-width: 1920px\">\u003cimg loading=\"lazy\" decoding=\"async\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279794.jpg\" alt=\"\" width=\"1920\" height=\"1280\" class=\"size-full wp-image-13953294\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279794.jpg 1920w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279794-800x533.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279794-1020x680.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279794-160x107.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279794-768x512.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279794-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\">\u003cfigcaption class=\"wp-caption-text\">Nicki Minaj performs during the opening night of her Pink Friday 2 World Tour at the Oakland Arena on March 1, 2024. \u003ccite>(Kevin Mazur/WireImage for Live Nation)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>What’s evident is Nicki is \u003cem>hungry\u003c/em> again. Maybe the competition got to her, and she upped her game. Maybe it was always in hiding. While she performed, I found myself wondering if her whole meandering, is-she-on-drugs-or-isn’t-she thing of late has been an elaborate psy-op to hide intense training and rehearsal. Whatever happened, it’s resulted in her giving 100% again. The show (“this magical historic night,” Nicki declared) recalled the first time I saw her headline the Bay Area, \u003ca href=\"https://bohemian.com/live-review-nicki-minaj-at-the-paramount-theater-oakland/\">in 2012 at the Paramount Theatre\u003c/a> — how unstoppable she seemed then, how she gave her all to the crowd. \u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>There have been rough patches in the interim, to be sure. Bay Area fans may remember a fraught Concord Pavilion show in 2015 that suffered from beleaguered choreography and a strange detachment that seemed concerning, especially after \u003cem>The Pinkprint\u003c/em>’s multiple references to Percocet. The show ended with a \u003ca href=\"https://www.vibe.com/music/music-news/nicki-minaj-concert-brawl-video-369856/\">giant brawl in the crowd\u003c/a>; as I left I saw one guy \u003ca href=\"https://twitter.com/gmeline/status/632463878668943360\">face-down, knocked out\u003c/a>. The vibes, as they say, were off.\u003c/p>\n\u003cfigure id=\"attachment_13953293\" class=\"wp-caption aligncenter\" style=\"max-width: 1920px\">\u003cimg loading=\"lazy\" decoding=\"async\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279787.jpg\" alt=\"\" width=\"1920\" height=\"1280\" class=\"size-full wp-image-13953293\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279787.jpg 1920w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279787-800x533.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279787-1020x680.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279787-160x107.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279787-768x512.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279787-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\">\u003cfigcaption class=\"wp-caption-text\">Nicki Minaj performs during the opening night of her Pink Friday 2 World Tour at the Oakland Arena on March 1, 2024. \u003ccite>(Kevin Mazur/WireImage for Live Nation)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>Friday night, fans got the old Nicki. And not just with older deep cuts like “Favorite” and “Win Again,” which roused diehards but caused the overall energy to dip. One of the show’s early peaks was “FTCU,” and the modern phenomenon of an arena screaming the \u003ca href=\"https://www.tiktok.com/tag/ftcu?lang=en\">30 seconds of a song that are famous on TikTok\u003c/a>.\u003c/p>\n\u003cp>The inspirational Nicki showed up too, during “The Night Is Still Young.” “I wanna tell you guys something right now,” she said. “No matter what is happening right now outside of Gag City, inside here, we are radiating positivity, success, prosperity, intelligence and wisdom” — later telling her audience, many clad in in sequined skirts, pink wigs, fuzzy hats and platform heels, “You still have time to do what you have to do! Don’t waste a minute of your life! Promise me that!” \u003c/p>\n\u003cfigure id=\"attachment_13953295\" class=\"wp-caption aligncenter\" style=\"max-width: 1920px\">\u003cimg loading=\"lazy\" decoding=\"async\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284188.jpg\" alt=\"\" width=\"1920\" height=\"1280\" class=\"size-full wp-image-13953295\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284188.jpg 1920w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284188-800x533.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284188-1020x680.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284188-160x107.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284188-768x512.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284188-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\">\u003cfigcaption class=\"wp-caption-text\">Nicki Minaj performs ‘Cowgirl’ during the opening night of her Pink Friday 2 World Tour at the Oakland Arena on March 1, 2024. \u003ccite>(Kevin Mazur/WireImage for Live Nation)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>Fans also got the sex-positive Nicki. After a costume change into a basketball jersey-inspired yellow dress and boxing hoodie, Nicki did her best impression of Prince’s “Darling Nikki” upon the stage floor, complete with 90-degree leg lifts and a strategically positioned microphone. Cue the Beyoncé duet “Feelin’ Myself,” followed by undulating with three leather-clad beefcakes on steel beds (“Cowgirl”) and a straight-up face sit (“RNB”). \u003c/p>\n\u003cp>Provocative? Sure. But she knows what she’s doing. Nicki is hyper-aware of the meta narratives around her every move — and I’m not sure that’s always a good thing. As a longtime fan, part of my hesitation about this tour is that she’s seemed less interested in being the world’s greatest rapper, and more interested in \u003cem>hearing people say\u003c/em> she’s the world’s greatest rapper. It’s been giving self-doubt, and made me hear her music as telegraphing “greatness” instead of embodying it.\u003c/p>\n\u003cfigure id=\"attachment_13953291\" class=\"wp-caption aligncenter\" style=\"max-width: 1920px\">\u003cimg loading=\"lazy\" decoding=\"async\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284690.jpg\" alt=\"\" width=\"1920\" height=\"1280\" class=\"size-full wp-image-13953291\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284690.jpg 1920w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284690-800x533.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284690-1020x680.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284690-160x107.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284690-768x512.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284690-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\">\u003cfigcaption class=\"wp-caption-text\">Nicki Minaj performs ‘Red Ruby da Sleeze’ during the opening night of her Pink Friday 2 World Tour at the Oakland Arena on March 1, 2024. \u003ccite>(Kevin Mazur/WireImage for Live Nation)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>But if anyone’s earned the right to rest on her laurels, it’s Nicki. You can hear her carefree flamboyance in Doja Cat, her winking humor in Cardi B, her boss-bitch confidence in — yes — Megan Thee Stallion. But primarily, 24 years into her career, Nicki’s influence is in the fact we are talking about any of these talented women at all.\u003c/p>\n\u003cp>It is really, really hard to convey to younger fans the unfair reality in which we lived, for years, that allowed for one and only one female rapper at a time. Nicki blew that notion apart. With her many alter egos and endless flows, she paved a multitude of ways for women to make their mark in the industry. On Friday, she also let \u003ca href=\"https://twitter.com/BARIJUKU/status/1763827847473635820\">national treasure Monica\u003c/a> perform a simmering set of a half-dozen songs during her headlining set, rather than making her open to a half-full arena.\u003c/p>\n\u003cfigure id=\"attachment_13953292\" class=\"wp-caption aligncenter\" style=\"max-width: 1920px\">\u003cimg loading=\"lazy\" decoding=\"async\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053288493.jpg\" alt=\"\" width=\"1920\" height=\"1280\" class=\"size-full wp-image-13953292\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053288493.jpg 1920w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053288493-800x533.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053288493-1020x680.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053288493-160x107.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053288493-768x512.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053288493-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\">\u003cfigcaption class=\"wp-caption-text\">Nicki Minaj performs ‘FTCU’ during the opening night of her Pink Friday 2 World Tour at the Oakland Arena on March 1, 2024. \u003ccite>(Kevin Mazur/WireImage for Live Nation)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>During the show, I thought of the prom scene in \u003cem>Mean Girls\u003c/em>, where Cady Heron hands out pieces of her crown to the other girls at school. That’s what Nicki did. I don’t think she really wants the crown back. She just wants people to know where it came from. \u003c/p>\n\u003cp>[ad floatright]\u003c/p>\n\u003cp>During her joyous finale in Oakland — with favorites “Moment for Life,” “Starships” and the eternal “Super Bass” — she made a convincing closing argument for that fact. This jury’s verdict is in: Nicki’s resurrected herself. \u003c/p>\n\n","blocks":[],"excerpt":"Forget what you've heard. In a revelatory two-hour set, Nicki Minaj proved she’s hungry again.","status":"publish","parent":0,"modified":1710174100,"stats":{"hasAudio":false,"hasVideo":false,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":16,"wordCount":1253},"headData":{"title":"Live Review: Nicki Minaj Reclaims Her Crown at Tour Kickoff in Oakland | KQED","description":"Forget what you've heard. In a revelatory two-hour set, Nicki Minaj proved she’s hungry again.","ogTitle":"","ogDescription":"","ogImgId":"","twTitle":"","twDescription":"","twImgId":"","socialTitle":"Live Review: Nicki Minaj Reclaims Her Crown at Tour Kickoff in Oakland %%page%% %%sep%% KQED","socialDescription":"Forget what you've heard. In a revelatory two-hour set, Nicki Minaj proved she’s hungry again."},"sticky":false,"templateType":"standard","featuredImageType":"standard","excludeFromSiteSearch":"Include","articleAge":"0","path":"/arts/13953284/nicki-minaj-review-oakland-arena-pink-friday-2-tour","audioTrackLength":null,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cfigure id=\"attachment_13953285\" class=\"wp-caption aligncenter\" style=\"max-width: 2560px\">\u003cimg loading=\"lazy\" decoding=\"async\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053270171-scaled.jpg\" alt=\"a woman in a silvery bodysuit smiles on stage with a microphone in a big arena with pink and purple lighting behind her\" width=\"2560\" height=\"1797\" class=\"size-full wp-image-13953285\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053270171-scaled.jpg 2560w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053270171-800x562.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053270171-1020x716.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053270171-160x112.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053270171-768x539.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053270171-1536x1078.jpg 1536w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053270171-2048x1438.jpg 2048w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053270171-1920x1348.jpg 1920w\" sizes=\"(max-width: 2560px) 100vw, 2560px\">\u003cfigcaption class=\"wp-caption-text\">Nicki Minaj performs during the opening night of her Pink Friday 2 World Tour at the Oakland Arena on March 1, 2024. \u003ccite>(Kevin Mazur/WireImage for Live Nation)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>You’d be right to have worried that the first show of Nicki Minaj’s Pink Friday 2 tour in Oakland on Friday might be, well, a mess.\u003c/p>\n\u003cp>Known more for controversies and \u003ca href=\"https://variety.com/2024/music/news/nicki-minaj-megan-thee-stallion-feud-timeline-1235890487/\">feuds\u003c/a> in recent years than the immense talent that once made her the world’s most feared rapper, Nicki Minaj victoriously spent two hours at her tour kickoff reminding a sold-out Oakland Arena that she still sings, raps, dances and brings the heat.\u003c/p>\n\u003cfigure id=\"attachment_13953290\" class=\"wp-caption aligncenter\" style=\"max-width: 1920px\">\u003cimg loading=\"lazy\" decoding=\"async\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053278167.jpg\" alt=\"\" width=\"1920\" height=\"1280\" class=\"size-full wp-image-13953290\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053278167.jpg 1920w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053278167-800x533.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053278167-1020x680.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053278167-160x107.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053278167-768x512.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053278167-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\">\u003cfigcaption class=\"wp-caption-text\">Nicki Minaj performs ‘Feelin’ Myself’ during the opening night of her Pink Friday 2 World Tour at the Oakland Arena on March 1, 2024. \u003ccite>(Kevin Mazur/WireImage for Live Nation)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>This was clear right from the start of the show, when Nicki rose from below the stage rapping with noticeable vigor on the throwback opener “I’m the Best” (key line: “Which world tour should I go on today?”). In one moment, all the \u003ca href=\"https://twitter.com/NICKIMINAJ/status/1751290347957911700\">Ben Shapiro tweets\u003c/a>, \u003ca href=\"https://www.washingtonpost.com/arts-entertainment/2021/09/14/nicki-minaj-covid-19-vaccine-conspiracy/\">COVID conspiracies\u003c/a>, irredeemable \u003ca href=\"https://www.reddit.com/r/rateyourmusic/comments/1aeyxcl/nicki_minajs_bigfoot_is_now_the_second_lowest/\">diss tracks\u003c/a> and \u003ca href=\"https://www.instagram.com/p/C3jycgCO7ih/\">scattered whisper-rambles on Instagram Live\u003c/a> became distant memories. She was not here to play. \u003c/p>\n\u003cp>We are talking about a \u003ca href=\"https://www.setlist.fm/setlist/nicki-minaj/2024/oakland-arena-oakland-ca-53ad7bb5.html\">36-song setlist\u003c/a>, with smash hits and deep cuts alike. Six costume changes, robot dancers, a subway train, phone booths for her different alter egos. Lots of simulated copulation — group, duo and solo. Nicki, at age 41, coming for vengeance on workouts like “Roman’s Revenge,” and showing off her vocals on “Save Me.” And, just three months after being released, Nicki’s new songs from \u003cem>Pink Friday 2\u003c/em> — a smoldering “Big Difference,” set closer “Everybody” — coming off like classics. \u003c/p>\n\u003cfigure id=\"attachment_13953294\" class=\"wp-caption aligncenter\" style=\"max-width: 1920px\">\u003cimg loading=\"lazy\" decoding=\"async\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279794.jpg\" alt=\"\" width=\"1920\" height=\"1280\" class=\"size-full wp-image-13953294\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279794.jpg 1920w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279794-800x533.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279794-1020x680.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279794-160x107.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279794-768x512.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279794-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\">\u003cfigcaption class=\"wp-caption-text\">Nicki Minaj performs during the opening night of her Pink Friday 2 World Tour at the Oakland Arena on March 1, 2024. \u003ccite>(Kevin Mazur/WireImage for Live Nation)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>What’s evident is Nicki is \u003cem>hungry\u003c/em> again. Maybe the competition got to her, and she upped her game. Maybe it was always in hiding. While she performed, I found myself wondering if her whole meandering, is-she-on-drugs-or-isn’t-she thing of late has been an elaborate psy-op to hide intense training and rehearsal. Whatever happened, it’s resulted in her giving 100% again. The show (“this magical historic night,” Nicki declared) recalled the first time I saw her headline the Bay Area, \u003ca href=\"https://bohemian.com/live-review-nicki-minaj-at-the-paramount-theater-oakland/\">in 2012 at the Paramount Theatre\u003c/a> — how unstoppable she seemed then, how she gave her all to the crowd. \u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>There have been rough patches in the interim, to be sure. Bay Area fans may remember a fraught Concord Pavilion show in 2015 that suffered from beleaguered choreography and a strange detachment that seemed concerning, especially after \u003cem>The Pinkprint\u003c/em>’s multiple references to Percocet. The show ended with a \u003ca href=\"https://www.vibe.com/music/music-news/nicki-minaj-concert-brawl-video-369856/\">giant brawl in the crowd\u003c/a>; as I left I saw one guy \u003ca href=\"https://twitter.com/gmeline/status/632463878668943360\">face-down, knocked out\u003c/a>. The vibes, as they say, were off.\u003c/p>\n\u003cfigure id=\"attachment_13953293\" class=\"wp-caption aligncenter\" style=\"max-width: 1920px\">\u003cimg loading=\"lazy\" decoding=\"async\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279787.jpg\" alt=\"\" width=\"1920\" height=\"1280\" class=\"size-full wp-image-13953293\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279787.jpg 1920w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279787-800x533.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279787-1020x680.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279787-160x107.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279787-768x512.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053279787-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\">\u003cfigcaption class=\"wp-caption-text\">Nicki Minaj performs during the opening night of her Pink Friday 2 World Tour at the Oakland Arena on March 1, 2024. \u003ccite>(Kevin Mazur/WireImage for Live Nation)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>Friday night, fans got the old Nicki. And not just with older deep cuts like “Favorite” and “Win Again,” which roused diehards but caused the overall energy to dip. One of the show’s early peaks was “FTCU,” and the modern phenomenon of an arena screaming the \u003ca href=\"https://www.tiktok.com/tag/ftcu?lang=en\">30 seconds of a song that are famous on TikTok\u003c/a>.\u003c/p>\n\u003cp>The inspirational Nicki showed up too, during “The Night Is Still Young.” “I wanna tell you guys something right now,” she said. “No matter what is happening right now outside of Gag City, inside here, we are radiating positivity, success, prosperity, intelligence and wisdom” — later telling her audience, many clad in in sequined skirts, pink wigs, fuzzy hats and platform heels, “You still have time to do what you have to do! Don’t waste a minute of your life! Promise me that!” \u003c/p>\n\u003cfigure id=\"attachment_13953295\" class=\"wp-caption aligncenter\" style=\"max-width: 1920px\">\u003cimg loading=\"lazy\" decoding=\"async\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284188.jpg\" alt=\"\" width=\"1920\" height=\"1280\" class=\"size-full wp-image-13953295\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284188.jpg 1920w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284188-800x533.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284188-1020x680.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284188-160x107.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284188-768x512.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284188-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\">\u003cfigcaption class=\"wp-caption-text\">Nicki Minaj performs ‘Cowgirl’ during the opening night of her Pink Friday 2 World Tour at the Oakland Arena on March 1, 2024. \u003ccite>(Kevin Mazur/WireImage for Live Nation)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>Fans also got the sex-positive Nicki. After a costume change into a basketball jersey-inspired yellow dress and boxing hoodie, Nicki did her best impression of Prince’s “Darling Nikki” upon the stage floor, complete with 90-degree leg lifts and a strategically positioned microphone. Cue the Beyoncé duet “Feelin’ Myself,” followed by undulating with three leather-clad beefcakes on steel beds (“Cowgirl”) and a straight-up face sit (“RNB”). \u003c/p>\n\u003cp>Provocative? Sure. But she knows what she’s doing. Nicki is hyper-aware of the meta narratives around her every move — and I’m not sure that’s always a good thing. As a longtime fan, part of my hesitation about this tour is that she’s seemed less interested in being the world’s greatest rapper, and more interested in \u003cem>hearing people say\u003c/em> she’s the world’s greatest rapper. It’s been giving self-doubt, and made me hear her music as telegraphing “greatness” instead of embodying it.\u003c/p>\n\u003cfigure id=\"attachment_13953291\" class=\"wp-caption aligncenter\" style=\"max-width: 1920px\">\u003cimg loading=\"lazy\" decoding=\"async\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284690.jpg\" alt=\"\" width=\"1920\" height=\"1280\" class=\"size-full wp-image-13953291\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284690.jpg 1920w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284690-800x533.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284690-1020x680.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284690-160x107.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284690-768x512.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053284690-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\">\u003cfigcaption class=\"wp-caption-text\">Nicki Minaj performs ‘Red Ruby da Sleeze’ during the opening night of her Pink Friday 2 World Tour at the Oakland Arena on March 1, 2024. \u003ccite>(Kevin Mazur/WireImage for Live Nation)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>But if anyone’s earned the right to rest on her laurels, it’s Nicki. You can hear her carefree flamboyance in Doja Cat, her winking humor in Cardi B, her boss-bitch confidence in — yes — Megan Thee Stallion. But primarily, 24 years into her career, Nicki’s influence is in the fact we are talking about any of these talented women at all.\u003c/p>\n\u003cp>It is really, really hard to convey to younger fans the unfair reality in which we lived, for years, that allowed for one and only one female rapper at a time. Nicki blew that notion apart. With her many alter egos and endless flows, she paved a multitude of ways for women to make their mark in the industry. On Friday, she also let \u003ca href=\"https://twitter.com/BARIJUKU/status/1763827847473635820\">national treasure Monica\u003c/a> perform a simmering set of a half-dozen songs during her headlining set, rather than making her open to a half-full arena.\u003c/p>\n\u003cfigure id=\"attachment_13953292\" class=\"wp-caption aligncenter\" style=\"max-width: 1920px\">\u003cimg loading=\"lazy\" decoding=\"async\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053288493.jpg\" alt=\"\" width=\"1920\" height=\"1280\" class=\"size-full wp-image-13953292\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053288493.jpg 1920w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053288493-800x533.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053288493-1020x680.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053288493-160x107.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053288493-768x512.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/03/GettyImages-2053288493-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\">\u003cfigcaption class=\"wp-caption-text\">Nicki Minaj performs ‘FTCU’ during the opening night of her Pink Friday 2 World Tour at the Oakland Arena on March 1, 2024. \u003ccite>(Kevin Mazur/WireImage for Live Nation)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>During the show, I thought of the prom scene in \u003cem>Mean Girls\u003c/em>, where Cady Heron hands out pieces of her crown to the other girls at school. That’s what Nicki did. I don’t think she really wants the crown back. She just wants people to know where it came from. \u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"floatright"},"numeric":["floatright"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>During her joyous finale in Oakland — with favorites “Moment for Life,” “Starships” and the eternal “Super Bass” — she made a convincing closing argument for that fact. This jury’s verdict is in: Nicki’s resurrected herself. \u003c/p>\n\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/arts/13953284/nicki-minaj-review-oakland-arena-pink-friday-2-tour","authors":["185"],"categories":["arts_1","arts_69","arts_235","arts_75"],"tags":["arts_10342","arts_10278","arts_831","arts_21987","arts_1143","arts_21988","arts_974","arts_769"],"featImg":"arts_13953288","label":"arts"},"arts_13953009":{"type":"posts","id":"arts_13953009","meta":{"index":"posts_1591205157","site":"arts","id":"13953009","score":null,"sort":[1708994696000]},"guestAuthors":[],"slug":"loe-gino-berkeley-birkenstocks-and-bars","title":"Berkeley Rapper LOE Gino's Got Birkenstocks — and Bars","publishDate":1708994696,"format":"standard","headTitle":"Berkeley Rapper LOE Gino’s Got Birkenstocks — and Bars | KQED","labelTerm":{"term":140,"site":"arts"},"content":"\u003cp>A few things to know about Berkeley’s \u003ca href=\"https://www.instagram.com/loe.gino/\">LOE Gino\u003c/a>: He’s a rapper, delivery truck driver, and a self-proclaimed foodie. He avidly rocks Birkenstock sandals, \u003cem>with\u003c/em> socks, and has a clever way of putting personal pain into his art.\u003c/p>\n\u003cp>The first part of his stage name, LOE, stands for \u003ca href=\"https://www.berkeleyside.org/2021/07/22/berkeley-hip-hop-artist-loe-gino\">loyalty over everything\u003c/a>. The second part, Gino, comes from his late mother, Gina.\u003c/p>\n\u003cp>At 6’3″ with locs, shaved at the side, he stands out in a crowd — and he’s often in one. He’s rocked stages all over the region, from \u003ca href=\"https://www.instagram.com/p/CvxpteTyGdI/?img_index=1\">The Plant Queen\u003c/a> nursery shop in his hometown of Berkeley to \u003ca href=\"https://www.instagram.com/p/C3RNmJrR_Jd/\">LaRussell’s pergola in Vallejo\u003c/a>. Last fall, I saw him perform a full set at Lola’s Lounge in Sacramento — a good portion of it while holding his young son.\u003c/p>\n\u003cfigure id=\"attachment_13953018\" class=\"wp-caption aligncenter\" style=\"max-width: 2458px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-13953018\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/02/Screenshot-2024-02-26-at-1.01.06-PM.png\" alt=\"Berkeley rapper LOE Gino looks skyward.\" width=\"2458\" height=\"1616\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/02/Screenshot-2024-02-26-at-1.01.06-PM.png 2458w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/02/Screenshot-2024-02-26-at-1.01.06-PM-800x526.png 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/02/Screenshot-2024-02-26-at-1.01.06-PM-1020x671.png 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/02/Screenshot-2024-02-26-at-1.01.06-PM-160x105.png 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/02/Screenshot-2024-02-26-at-1.01.06-PM-768x505.png 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/02/Screenshot-2024-02-26-at-1.01.06-PM-1536x1010.png 1536w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/02/Screenshot-2024-02-26-at-1.01.06-PM-2048x1346.png 2048w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/02/Screenshot-2024-02-26-at-1.01.06-PM-1920x1262.png 1920w\" sizes=\"(max-width: 2458px) 100vw, 2458px\">\u003cfigcaption class=\"wp-caption-text\">Berkeley rapper LOE Gino looks skyward. \u003ccite>(Jason 'Yeiseon' Hayes)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>His bars are cerebral and relatable; another human writing to process their thoughts, and at the same time escape their thought process.\u003c/p>\n\u003cp>“Craft brew drinker, with the cold pizza / Thoughts everywhere, I’m a fucking over-thinker / Never trip when they catted, I just turned them into believers / Showed up for myself and that’s on Citas,” he says in the song “What’s Life Supposed To Look Like?”\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>That idea of showing up for yourself, or SUFY, is a guiding principle in his career and brand. When he invited me over to listen to his new project, I had to show up.\u003c/p>\n\u003cp>[aside postID='arts_13950855']Inside his home garage-slash studio space, Gino sat with his friend and multimedia producer, \u003ca href=\"https://www.instagram.com/cheatcodeproductions_/\" target=\"_blank\" rel=\"noopener\">Cheatcode\u003c/a>, who handed me a pair of studio headphones. The plan was for me to listen to Gino’s new release, \u003ca href=\"https://linktr.ee/loegino\">\u003ci>Everything Gone Be Aight\u003c/i>\u003c/a>, after which they’d film my reaction.\u003c/p>\n\u003cp>While I listened to the 15 minute-long project — head-nodding and stretching my legs on a pair of stairs in the backyard — they made small talk.\u003c/p>\n\u003cp>I can’t recall the last time I pulled up to an artist’s crib and listened to their newest work. Nothing like standing next to someone while they play a recording of themselves, pouring out their heart over drums, snares and guitar riffs. Assessing someone’s latest contribution to humanity while being right next to them. It can make for a very awkward situation. \u003cem>What if the album doesn’t slap?!\u003c/em>\u003c/p>\n\u003cp>That wasn’t the case.\u003c/p>\n\u003cp>[aside postID='arts_13950431']The first three tracks of \u003ci>Everything Gone Be Aight\u003c/i> are fun, full of clever bars and quality production. There’s a cold guitar solo from \u003ca href=\"https://www.instagram.com/gyrefunk/\" target=\"_blank\" rel=\"noopener\">Gyrefunk\u003c/a> on “Lox n Stocks,” and a dope drum breakdown by \u003ca href=\"https://www.instagram.com/deafheff/\" target=\"_blank\" rel=\"noopener\">Deaf Heff\u003c/a> on “Lavender Candles.” The EP’s lyrics reference the things that make Gino who he is: reflective walks in the Berkeley hills, thoughts about deceased loved ones, and Birkenstocks.\u003c/p>\n\u003cp>“Vices,” the fourth track, is a heavy one. I didn’t fully grasp the story being told on first listen, but two lines stood out: “Late night she was typing her essay / Bitch nigga came in the room gave her SA.” A few listens later, I understood that it’s Gino’s account of a young family member’s life both before and after surviving sexual assault.\u003c/p>\n\u003cp>Intimate details like these, both universal and personal, are present throughout the EP. Gino writes about seeing his mother take her last breath, his photosynthetic relationship with his radiant son and his appreciation for lavender and sage.\u003c/p>\n\u003cp>\u003ciframe loading=\"lazy\" title=\"Whats life supposed to look like?\" width=\"640\" height=\"480\" src=\"https://www.youtube.com/embed/YyqvBdS0lSI?list=OLAK5uy_ngXaY_qX7MZ28FRUug1Z1fjpIChdDAcdA\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen>\u003c/iframe>\u003c/p>\n\u003cp>The project ends with “Brandon Greene,” a 90-second track with bright keys, airy synths and wispy background vocals from \u003ca href=\"https://www.instagram.com/shante_music/\" target=\"_blank\" rel=\"noopener\">Shanté\u003c/a>. Gino writes about pills and anxiety, a nod to the life story of a guy named Brandon, who Gino met at work. During a 20-minute conversation, Brandon opened up about his youthful addiction to pills, and how it manifested as an adult. Gino hasn’t seen or talked to Brandon since, but it’s clear from the track that his story left a lasting impression.\u003c/p>\n\u003cp>Days later, after a few listens, I called Gino and asked him about the inspiration behind this project as a whole. While on the job, between shouting instructions and making deliveries, he answered with “the hard shit I go through.” Laughing, he noted that being able to adjust and persevere are key, and that ultimately, it’s his ever-cool mindset that pushed him to make this music.\u003c/p>\n\u003cp>As he says: “Everything gone be alright, even when it’s looking like it’s not.”\u003c/p>\n\u003cp>\u003cimg loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-12127869\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_.jpg\" alt=\"\" width=\"800\" height=\"78\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_-400x39.jpg 400w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_-768x75.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>\u003cem>LOE Gino’s ‘\u003ca href=\"https://linktr.ee/loegino\">\u003ci>Everything Gone Be Aight\u003c/i>\u003c/a>‘ is \u003ca href=\"https://linktr.ee/loegino\">out now\u003c/a>. He performs live on \u003ca href=\"https://www.etix.com/ticket/p/60493678/live-in-the-atriumloe-gino-dave-steezy-santa-cruz-the-catalyst-atrium\">Sunday, March 24 at the Catalyst Atrium in Santa Cruz\u003c/a>. \u003c/em>\u003c/p>\n\n","blocks":[],"excerpt":"LOE Gino raps with equal ease about heavy moments, like his mother's dying breath, and everyday joys.","status":"publish","parent":0,"modified":1709071162,"stats":{"hasAudio":false,"hasVideo":true,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":21,"wordCount":829},"headData":{"title":"Berkeley Rapper LOE Gino's Got Birkenstocks — and Bars | KQED","description":"LOE Gino raps with equal ease about heavy moments, like his mother's dying breath, and everyday joys.","ogTitle":"","ogDescription":"","ogImgId":"","twTitle":"","twDescription":"","twImgId":""},"sticky":false,"templateType":"standard","featuredImageType":"standard","excludeFromSiteSearch":"Include","articleAge":"0","path":"/arts/13953009/loe-gino-berkeley-birkenstocks-and-bars","audioTrackLength":null,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cp>A few things to know about Berkeley’s \u003ca href=\"https://www.instagram.com/loe.gino/\">LOE Gino\u003c/a>: He’s a rapper, delivery truck driver, and a self-proclaimed foodie. He avidly rocks Birkenstock sandals, \u003cem>with\u003c/em> socks, and has a clever way of putting personal pain into his art.\u003c/p>\n\u003cp>The first part of his stage name, LOE, stands for \u003ca href=\"https://www.berkeleyside.org/2021/07/22/berkeley-hip-hop-artist-loe-gino\">loyalty over everything\u003c/a>. The second part, Gino, comes from his late mother, Gina.\u003c/p>\n\u003cp>At 6’3″ with locs, shaved at the side, he stands out in a crowd — and he’s often in one. He’s rocked stages all over the region, from \u003ca href=\"https://www.instagram.com/p/CvxpteTyGdI/?img_index=1\">The Plant Queen\u003c/a> nursery shop in his hometown of Berkeley to \u003ca href=\"https://www.instagram.com/p/C3RNmJrR_Jd/\">LaRussell’s pergola in Vallejo\u003c/a>. Last fall, I saw him perform a full set at Lola’s Lounge in Sacramento — a good portion of it while holding his young son.\u003c/p>\n\u003cfigure id=\"attachment_13953018\" class=\"wp-caption aligncenter\" style=\"max-width: 2458px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-13953018\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/02/Screenshot-2024-02-26-at-1.01.06-PM.png\" alt=\"Berkeley rapper LOE Gino looks skyward.\" width=\"2458\" height=\"1616\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2024/02/Screenshot-2024-02-26-at-1.01.06-PM.png 2458w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/02/Screenshot-2024-02-26-at-1.01.06-PM-800x526.png 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/02/Screenshot-2024-02-26-at-1.01.06-PM-1020x671.png 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/02/Screenshot-2024-02-26-at-1.01.06-PM-160x105.png 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/02/Screenshot-2024-02-26-at-1.01.06-PM-768x505.png 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/02/Screenshot-2024-02-26-at-1.01.06-PM-1536x1010.png 1536w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/02/Screenshot-2024-02-26-at-1.01.06-PM-2048x1346.png 2048w, https://cdn.kqed.org/wp-content/uploads/sites/2/2024/02/Screenshot-2024-02-26-at-1.01.06-PM-1920x1262.png 1920w\" sizes=\"(max-width: 2458px) 100vw, 2458px\">\u003cfigcaption class=\"wp-caption-text\">Berkeley rapper LOE Gino looks skyward. \u003ccite>(Jason 'Yeiseon' Hayes)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>His bars are cerebral and relatable; another human writing to process their thoughts, and at the same time escape their thought process.\u003c/p>\n\u003cp>“Craft brew drinker, with the cold pizza / Thoughts everywhere, I’m a fucking over-thinker / Never trip when they catted, I just turned them into believers / Showed up for myself and that’s on Citas,” he says in the song “What’s Life Supposed To Look Like?”\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>That idea of showing up for yourself, or SUFY, is a guiding principle in his career and brand. When he invited me over to listen to his new project, I had to show up.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"aside","attributes":{"named":{"postid":"arts_13950855","label":""},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>Inside his home garage-slash studio space, Gino sat with his friend and multimedia producer, \u003ca href=\"https://www.instagram.com/cheatcodeproductions_/\" target=\"_blank\" rel=\"noopener\">Cheatcode\u003c/a>, who handed me a pair of studio headphones. The plan was for me to listen to Gino’s new release, \u003ca href=\"https://linktr.ee/loegino\">\u003ci>Everything Gone Be Aight\u003c/i>\u003c/a>, after which they’d film my reaction.\u003c/p>\n\u003cp>While I listened to the 15 minute-long project — head-nodding and stretching my legs on a pair of stairs in the backyard — they made small talk.\u003c/p>\n\u003cp>I can’t recall the last time I pulled up to an artist’s crib and listened to their newest work. Nothing like standing next to someone while they play a recording of themselves, pouring out their heart over drums, snares and guitar riffs. Assessing someone’s latest contribution to humanity while being right next to them. It can make for a very awkward situation. \u003cem>What if the album doesn’t slap?!\u003c/em>\u003c/p>\n\u003cp>That wasn’t the case.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"aside","attributes":{"named":{"postid":"arts_13950431","label":""},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>The first three tracks of \u003ci>Everything Gone Be Aight\u003c/i> are fun, full of clever bars and quality production. There’s a cold guitar solo from \u003ca href=\"https://www.instagram.com/gyrefunk/\" target=\"_blank\" rel=\"noopener\">Gyrefunk\u003c/a> on “Lox n Stocks,” and a dope drum breakdown by \u003ca href=\"https://www.instagram.com/deafheff/\" target=\"_blank\" rel=\"noopener\">Deaf Heff\u003c/a> on “Lavender Candles.” The EP’s lyrics reference the things that make Gino who he is: reflective walks in the Berkeley hills, thoughts about deceased loved ones, and Birkenstocks.\u003c/p>\n\u003cp>“Vices,” the fourth track, is a heavy one. I didn’t fully grasp the story being told on first listen, but two lines stood out: “Late night she was typing her essay / Bitch nigga came in the room gave her SA.” A few listens later, I understood that it’s Gino’s account of a young family member’s life both before and after surviving sexual assault.\u003c/p>\n\u003cp>Intimate details like these, both universal and personal, are present throughout the EP. Gino writes about seeing his mother take her last breath, his photosynthetic relationship with his radiant son and his appreciation for lavender and sage.\u003c/p>\n\u003cp>\u003ciframe loading=\"lazy\" title=\"Whats life supposed to look like?\" width=\"640\" height=\"480\" src=\"https://www.youtube.com/embed/YyqvBdS0lSI?list=OLAK5uy_ngXaY_qX7MZ28FRUug1Z1fjpIChdDAcdA\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen>\u003c/iframe>\u003c/p>\n\u003cp>The project ends with “Brandon Greene,” a 90-second track with bright keys, airy synths and wispy background vocals from \u003ca href=\"https://www.instagram.com/shante_music/\" target=\"_blank\" rel=\"noopener\">Shanté\u003c/a>. Gino writes about pills and anxiety, a nod to the life story of a guy named Brandon, who Gino met at work. During a 20-minute conversation, Brandon opened up about his youthful addiction to pills, and how it manifested as an adult. Gino hasn’t seen or talked to Brandon since, but it’s clear from the track that his story left a lasting impression.\u003c/p>\n\u003cp>Days later, after a few listens, I called Gino and asked him about the inspiration behind this project as a whole. While on the job, between shouting instructions and making deliveries, he answered with “the hard shit I go through.” Laughing, he noted that being able to adjust and persevere are key, and that ultimately, it’s his ever-cool mindset that pushed him to make this music.\u003c/p>\n\u003cp>As he says: “Everything gone be alright, even when it’s looking like it’s not.”\u003c/p>\n\u003cp>\u003cimg loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-12127869\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_.jpg\" alt=\"\" width=\"800\" height=\"78\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_-400x39.jpg 400w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_-768x75.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>\u003cem>LOE Gino’s ‘\u003ca href=\"https://linktr.ee/loegino\">\u003ci>Everything Gone Be Aight\u003c/i>\u003c/a>‘ is \u003ca href=\"https://linktr.ee/loegino\">out now\u003c/a>. He performs live on \u003ca href=\"https://www.etix.com/ticket/p/60493678/live-in-the-atriumloe-gino-dave-steezy-santa-cruz-the-catalyst-atrium\">Sunday, March 24 at the Catalyst Atrium in Santa Cruz\u003c/a>. \u003c/em>\u003c/p>\n\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/arts/13953009/loe-gino-berkeley-birkenstocks-and-bars","authors":["11491"],"programs":["arts_140"],"categories":["arts_1","arts_69"],"tags":["arts_1270","arts_831","arts_21978","arts_974","arts_5779","arts_585","arts_3800"],"featImg":"arts_13953015","label":"arts_140"},"arts_13952322":{"type":"posts","id":"arts_13952322","meta":{"index":"posts_1591205157","site":"arts","id":"13952322","score":null,"sort":[1707957566000]},"guestAuthors":[],"slug":"these-bay-area-rap-legends-are-featured-in-88risings-latest-mega-album","title":"These Bay Area Rap Legends Are Featured in 88rising’s Latest Mega Album","publishDate":1707957566,"format":"standard","headTitle":"These Bay Area Rap Legends Are Featured in 88rising’s Latest Mega Album | KQED","labelTerm":{"site":"arts"},"content":"\u003cp>For those in the know, 88rising — the Los Angeles-based, Asian American-owned music company that’s built a cult following around its quirky artistry and high-profile collaborations — has become a mainstay in American music since launching in 2015 (formerly as CXSHXNLY).\u003c/p>\n\u003cp>With a diversely niche and seemingly limitless sense of collective empowerment, the uncategorizable entity and record label has propelled many of the dopest music projects in recent memory. According to \u003ci>Time\u003c/i> magazine, “Alongside the recent surge in popularity of K-pop, as a producer and promoter \u003ca href=\"https://time.com/6316666/88rising-head-in-the-clouds-china/\">88rising has played a pivotal role in narrowing the gap between the Asian and Western music industries\u003c/a>. Its affiliated artists have topped charts internationally, soundtracked Marvel movies, and been embraced by massive festivals and stages around the world.”\u003c/p>\n\u003cp>To kick off this calendar year, 88rising delivered a certified banger with \u003ca href=\"https://www.onestowatch.com/en/blog/1999-write-the-future-88rising-futuristic-music-collective-hella\">the morphing collective 1999 WRITE THE FUTURE\u003c/a>’s album, \u003ci>\u003ca href=\"https://open.spotify.com/album/7nAFPtoN75FBt8WA0CQoBQ\">hella\u003c/a> \u003c/i>\u003ca href=\"https://open.spotify.com/album/7nAFPtoN75FBt8WA0CQoBQ\">\u003ci>(˃╭̣ ╮˂̣)✧♡‧o· ̊\u003c/i>\u003c/a>.\u003c/p>\n\u003cp>https://www.youtube.com/watch?v=JeYlDyxp1sY\u003c/p>\n\u003cp>The experimental, kaleidoscopic project — which clearly borrows its namesake from the Bay Area’s infinitely-supplied laboratory of slang — features artists from around the world that span across decades, including Offset, Ghostface Killah, Rick Ross, Busta Rhymes, Smino, Westside Gunn, De La Soul, BADBADNOTGOOD and more.\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>Among those who contributed to the invite-only recording cypher were \u003ca href=\"https://www.kqed.org/arts/13934676/souls-of-mischief-mural-oakland\">East Oakland’s Souls of Mischief\u003c/a>, Del the Funky Homosapien and San Francisco’s Dan the Automator.\u003c/p>\n\u003cp>Appearing as the fourth and sixteenth tracks on a 24-track compilation, the Bay Area emcees and producer summon the quintessentially chill and poetically funky Northern California vibes that first put them on the map in 1993 — when Souls of Mischief released the still-anthemic title track to their magnum opus, ‘\u003ci>93 Til Infinity\u003c/i>. Their success amorphously continued throughout the decades under the Hiero Imperium umbrella with a smattering of other releases, including Del’s \u003ca href=\"https://www.kqed.org/arts/13927692/del-funky-homosapien-no-need-for-alarm-30-years-anniversary\">\u003ci>No Need for Alarm\u003c/i>\u003c/a> and Deltron 3030’s (\u003ca href=\"https://www.passionweiss.com/2023/08/22/deltron-3030-review/\">Del and Dan the Automator’s futuristically-inspired subgroup\u003c/a>) \u003ci>Deltron 3030\u003c/i>. More recently, \u003ca href=\"https://www.kqed.org/arts/13934324/hiero-day-2023-oakland-review-photos\">they’ve upheld the infrastructure of the Bay Area’s rap scene\u003c/a> with their yearly festival, Hiero Day.\u003c/p>\n\u003cp>And though \u003ci>hella (˃╭̣ ╮˂̣)✧♡‧o· ̊\u003c/i> places the wizardly lyricists and producer over 30 years past their debuts, they sound as fresh and explosive on the mic as ever.\u003c/p>\n\u003cfigure id=\"attachment_13927683\" class=\"wp-caption alignnone\" style=\"max-width: 1024px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-13927683\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/Del.ApolloTheater.1992.jpg\" alt=\"A man in a baseball cap, sunglasses, nose ring and sweatshirt holds a microphone out to the crowd\" width=\"1024\" height=\"681\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/Del.ApolloTheater.1992.jpg 1024w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/Del.ApolloTheater.1992-800x532.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/Del.ApolloTheater.1992-1020x678.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/Del.ApolloTheater.1992-160x106.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/Del.ApolloTheater.1992-768x511.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\">\u003cfigcaption class=\"wp-caption-text\">Del the Funky Homosapien onstage at the Apollo Theater in Harlem on Feb. 22, 1992, the year before ‘No Need for Alarm.’ \u003ccite>(Al Pereira/Michael Ochs Archives/Getty Images)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>In one particularly smooth transition between Phesto Dee and Tajai in “yes LOvELy,” the emcees exchange a buttery rhyme scheme between each other like a cool handshake, all while loosely alluding to Northern California’s richly independent rap history, a local Major League Soccer team, the state’s tectonic geography and Bay Area political activism:\u003c/p>\n\u003cp>“Grown from the state of the bass kick break [Phesto Dee]/ Home of the Quakes where we make shit shake [Tajai].”\u003c/p>\n\u003cp>The song is laid over a Nujabes-esque cloud and wind rhythm, highlighting a liberated spirituality that the emcees riff on throughout the track with their groovy chorus: “We’re walking on clouds, wind surfing since birth / getting what we’re owed, we know what it’s worth / Souls ’round the globe, the whole of this Earth / shows, hit the road, the dough is dispersed.”\u003c/p>\n\u003cp>Del and Dan appear later in the album with “a LEAp in tIME,” a Japanese video game-sounding odyssey about “a leap in time, back to simpler days / when technological advances are minimal.” And yet, even in time-traveling backwards, Del remains expansive and mind-warping (“shit so deep it’s bending fools / Mr. Cool, everything I control is mystical”).\u003c/p>\n\u003cp>The sounds will transport veteran heads back to the days of backpacks stuffed with spraycans, and for new listeners, might open up an infinite portal of Bay Area discography.\u003c/p>\n\u003cp>Beyond the Bay Area virtuosos laying down their bars like ageless wonders, the album’s free-entry inclusion of rock, R&B and neo-soul delivers an all-encompassing snapshot of what music is becoming in 2024.\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>\u003cimg loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12127869\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_.jpg\" alt=\"\" width=\"800\" height=\"78\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_-400x39.jpg 400w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_-768x75.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003c/p>\n\n","blocks":[],"excerpt":"Souls of Mischief, Del the Funky Homosapien and San Francisco’s Dan the Automator make star turns.","status":"publish","parent":0,"modified":1708019724,"stats":{"hasAudio":false,"hasVideo":true,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":16,"wordCount":733},"headData":{"title":"These Bay Area Rap Legends Are Featured in 88rising’s Latest Mega Album | KQED","description":"Souls of Mischief, Del the Funky Homosapien and San Francisco’s Dan the Automator make star turns.","ogTitle":"","ogDescription":"","ogImgId":"","twTitle":"","twDescription":"","twImgId":""},"sticky":false,"templateType":"standard","featuredImageType":"standard","excludeFromSiteSearch":"Include","articleAge":"0","path":"/arts/13952322/these-bay-area-rap-legends-are-featured-in-88risings-latest-mega-album","audioTrackLength":null,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cp>For those in the know, 88rising — the Los Angeles-based, Asian American-owned music company that’s built a cult following around its quirky artistry and high-profile collaborations — has become a mainstay in American music since launching in 2015 (formerly as CXSHXNLY).\u003c/p>\n\u003cp>With a diversely niche and seemingly limitless sense of collective empowerment, the uncategorizable entity and record label has propelled many of the dopest music projects in recent memory. According to \u003ci>Time\u003c/i> magazine, “Alongside the recent surge in popularity of K-pop, as a producer and promoter \u003ca href=\"https://time.com/6316666/88rising-head-in-the-clouds-china/\">88rising has played a pivotal role in narrowing the gap between the Asian and Western music industries\u003c/a>. Its affiliated artists have topped charts internationally, soundtracked Marvel movies, and been embraced by massive festivals and stages around the world.”\u003c/p>\n\u003cp>To kick off this calendar year, 88rising delivered a certified banger with \u003ca href=\"https://www.onestowatch.com/en/blog/1999-write-the-future-88rising-futuristic-music-collective-hella\">the morphing collective 1999 WRITE THE FUTURE\u003c/a>’s album, \u003ci>\u003ca href=\"https://open.spotify.com/album/7nAFPtoN75FBt8WA0CQoBQ\">hella\u003c/a> \u003c/i>\u003ca href=\"https://open.spotify.com/album/7nAFPtoN75FBt8WA0CQoBQ\">\u003ci>(˃╭̣ ╮˂̣)✧♡‧o· ̊\u003c/i>\u003c/a>.\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/JeYlDyxp1sY'\n title='//www.youtube.com/embed/JeYlDyxp1sY'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003cp>The experimental, kaleidoscopic project — which clearly borrows its namesake from the Bay Area’s infinitely-supplied laboratory of slang — features artists from around the world that span across decades, including Offset, Ghostface Killah, Rick Ross, Busta Rhymes, Smino, Westside Gunn, De La Soul, BADBADNOTGOOD and more.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>Among those who contributed to the invite-only recording cypher were \u003ca href=\"https://www.kqed.org/arts/13934676/souls-of-mischief-mural-oakland\">East Oakland’s Souls of Mischief\u003c/a>, Del the Funky Homosapien and San Francisco’s Dan the Automator.\u003c/p>\n\u003cp>Appearing as the fourth and sixteenth tracks on a 24-track compilation, the Bay Area emcees and producer summon the quintessentially chill and poetically funky Northern California vibes that first put them on the map in 1993 — when Souls of Mischief released the still-anthemic title track to their magnum opus, ‘\u003ci>93 Til Infinity\u003c/i>. Their success amorphously continued throughout the decades under the Hiero Imperium umbrella with a smattering of other releases, including Del’s \u003ca href=\"https://www.kqed.org/arts/13927692/del-funky-homosapien-no-need-for-alarm-30-years-anniversary\">\u003ci>No Need for Alarm\u003c/i>\u003c/a> and Deltron 3030’s (\u003ca href=\"https://www.passionweiss.com/2023/08/22/deltron-3030-review/\">Del and Dan the Automator’s futuristically-inspired subgroup\u003c/a>) \u003ci>Deltron 3030\u003c/i>. More recently, \u003ca href=\"https://www.kqed.org/arts/13934324/hiero-day-2023-oakland-review-photos\">they’ve upheld the infrastructure of the Bay Area’s rap scene\u003c/a> with their yearly festival, Hiero Day.\u003c/p>\n\u003cp>And though \u003ci>hella (˃╭̣ ╮˂̣)✧♡‧o· ̊\u003c/i> places the wizardly lyricists and producer over 30 years past their debuts, they sound as fresh and explosive on the mic as ever.\u003c/p>\n\u003cfigure id=\"attachment_13927683\" class=\"wp-caption alignnone\" style=\"max-width: 1024px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-13927683\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/Del.ApolloTheater.1992.jpg\" alt=\"A man in a baseball cap, sunglasses, nose ring and sweatshirt holds a microphone out to the crowd\" width=\"1024\" height=\"681\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/Del.ApolloTheater.1992.jpg 1024w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/Del.ApolloTheater.1992-800x532.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/Del.ApolloTheater.1992-1020x678.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/Del.ApolloTheater.1992-160x106.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/Del.ApolloTheater.1992-768x511.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\">\u003cfigcaption class=\"wp-caption-text\">Del the Funky Homosapien onstage at the Apollo Theater in Harlem on Feb. 22, 1992, the year before ‘No Need for Alarm.’ \u003ccite>(Al Pereira/Michael Ochs Archives/Getty Images)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>In one particularly smooth transition between Phesto Dee and Tajai in “yes LOvELy,” the emcees exchange a buttery rhyme scheme between each other like a cool handshake, all while loosely alluding to Northern California’s richly independent rap history, a local Major League Soccer team, the state’s tectonic geography and Bay Area political activism:\u003c/p>\n\u003cp>“Grown from the state of the bass kick break [Phesto Dee]/ Home of the Quakes where we make shit shake [Tajai].”\u003c/p>\n\u003cp>The song is laid over a Nujabes-esque cloud and wind rhythm, highlighting a liberated spirituality that the emcees riff on throughout the track with their groovy chorus: “We’re walking on clouds, wind surfing since birth / getting what we’re owed, we know what it’s worth / Souls ’round the globe, the whole of this Earth / shows, hit the road, the dough is dispersed.”\u003c/p>\n\u003cp>Del and Dan appear later in the album with “a LEAp in tIME,” a Japanese video game-sounding odyssey about “a leap in time, back to simpler days / when technological advances are minimal.” And yet, even in time-traveling backwards, Del remains expansive and mind-warping (“shit so deep it’s bending fools / Mr. Cool, everything I control is mystical”).\u003c/p>\n\u003cp>The sounds will transport veteran heads back to the days of backpacks stuffed with spraycans, and for new listeners, might open up an infinite portal of Bay Area discography.\u003c/p>\n\u003cp>Beyond the Bay Area virtuosos laying down their bars like ageless wonders, the album’s free-entry inclusion of rock, R&B and neo-soul delivers an all-encompassing snapshot of what music is becoming in 2024.\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>\u003cimg loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12127869\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_.jpg\" alt=\"\" width=\"800\" height=\"78\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_-400x39.jpg 400w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_-768x75.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003c/p>\n\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/arts/13952322/these-bay-area-rap-legends-are-featured-in-88risings-latest-mega-album","authors":["11748"],"categories":["arts_1","arts_835","arts_69"],"tags":["arts_8505","arts_1088","arts_2284","arts_974","arts_21785"],"featImg":"arts_13934882","label":"arts"},"arts_13952088":{"type":"posts","id":"arts_13952088","meta":{"index":"posts_1591205157","site":"arts","id":"13952088","score":null,"sort":[1707844518000]},"guestAuthors":[],"slug":"cellski-mr-predicter-live-band-frisco","title":"San Francisco's Cellski Announces First-Ever Live Band Show","publishDate":1707844518,"format":"standard","headTitle":"San Francisco’s Cellski Announces First-Ever Live Band Show | KQED","labelTerm":{"term":140,"site":"arts"},"content":"\u003cp>There aren’t many Frisco rappers with as much flavor as \u003ca href=\"https://www.instagram.com/cellski415/?hl=en\">Cellski\u003c/a>. In 1994, the streetwise lyricist and producer helped give rise to mobb music in the 415 with his debut studio album, \u003ci>Mr. Predicter\u003c/i>. Now, for its 30th anniversary, he’ll perform the breakout LP with a live band on \u003ca href=\"https://www.brickandmortarmusic.com/event-details/13418813/cellski/\">Feb. 22 in San Francisco\u003c/a>.\u003c/p>\n\u003cp>At age 20, Cellski produced and engineered \u003cem>Mr. Predicter\u003c/em> himself, with the assistance of his friends Tomie Witherspoon (a.k.a. the famed rap engineer T.C., who will DJ the event) and Don Marsh, a.k.a. The Enhancer. After recording its 17 tracks, he released it on his own label, Inner City Records.\u003c/p>\n\u003cp>[aside postID='arts_13922141']As Cellski’s first ever show with a live band, the set will add songs from his 1998 release, \u003cem>Canadian Bacon and Hash Browns\u003c/em>, and will bring out San Francisco legends from \u003ca href=\"https://www.kqed.org/arts/13923766/rbl-posse-a-lesson-to-be-learned-album-cover\">RBL Posse\u003c/a>.\u003c/p>\n\u003cp>For his backing band, the emcee has teamed up with \u003ca href=\"https://www.instagram.com/topchefsband?igsh=MzRlODBiNWFlZA%3D%3D\">The Top Chefs\u003c/a>, a San Francisco band made up of \u003ca href=\"https://www.kqed.org/arts/13910221/family-not-a-group-san-francisco-rap\">Family Not A Group\u003c/a> members who’ve previously worked with rappers like SF’s Afterthought and Vallejo’s LaRussell.\u003c/p>\n\u003cp>https://www.youtube.com/watch?v=reRDnI-JIsY&list=OLAK5uy_kYuBvBEuw5PMn8cxzmTV4sOnHNwbu1GXI&index=5\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp> \u003c/p>\n\u003cp>While Cellski’s work has been vastly underappreciated — part of \u003ca href=\"https://www.kqed.org/news/11957970/the-bays-overlooked-contributions-to-hip-hop\">a larger wave of historically overlooked San Francisco rappers \u003c/a>— he says he’s more concerned with assisting his community and being a pioneer in his own lane than chasing after fame.\u003c/p>\n\u003cp>“I’m independent,” he says proudly. “At 18 [years old], I went to \u003ca href=\"http://www.cityhallrecords.com/\">City Hall\u003c/a> and started my own label. Back then, you could sell $20,000 on your own and make the type of money these record labels wanted to sign you for. It didn’t make sense to sign if you could make money yourself.”\u003c/p>\n\u003cp>[aside postID='arts_13951122']Cellski’s cultivated a loyal fanbase beyond music as well. In recent years, he launched a streetwear brand and boutique, \u003ca href=\"https://www.instagram.com/chemicalbabycbc/?hl=en\">Chemical Baby Clothing\u003c/a>, as well as a “mash burger” pop-up, \u003ca href=\"https://www.kqed.org/arts/13922141/cellskis-big-mafi-burgers-come-with-a-side-of-sf-rap-history\">Big Mafi Burgers\u003c/a>, which often shows up at the parking lot of Levi’s Stadium before 49ers games or on a weekend afternoon in Golden Gate Park.\u003c/p>\n\u003cp>Whether you’re a Bay Area hip-hop OG or a newcomer, a live set from Mr. Predicter himself is a rare way to witness \u003ca href=\"https://www.kqed.org/arts/13895586/a-salute-to-san-francisco-rap\">San Francisco’s laudable rap legacy\u003c/a>.\u003c/p>\n\u003cp>\u003cimg loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12127869\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_.jpg\" alt=\"\" width=\"800\" height=\"78\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_-400x39.jpg 400w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_-768x75.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>\u003ci>Cellski performs his album ‘Mr. Predicter’ with a live band on Thursday, Feb. 22, at the Brick & Mortar Music Hall in San Francisco. \u003c/i>\u003ca href=\"https://www.brickandmortarmusic.com/event-details/13418813/cellski/\">\u003ci>Ticket info and details here.\u003c/i>\u003c/a>\u003c/p>\n\n","blocks":[],"excerpt":"Cellski performs his debut album 'Mr. Predicter' with a full band at Brick and Mortar Music Hall.","status":"publish","parent":0,"modified":1707936361,"stats":{"hasAudio":false,"hasVideo":true,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":12,"wordCount":447},"headData":{"title":"San Francisco's Cellski Announces First-Ever Live Band Show | KQED","description":"Cellski performs his debut album 'Mr. Predicter' with a full band at Brick and Mortar Music Hall.","ogTitle":"","ogDescription":"","ogImgId":"","twTitle":"","twDescription":"","twImgId":""},"sticky":false,"templateType":"standard","featuredImageType":"standard","excludeFromSiteSearch":"Include","articleAge":"0","path":"/arts/13952088/cellski-mr-predicter-live-band-frisco","audioTrackLength":null,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cp>There aren’t many Frisco rappers with as much flavor as \u003ca href=\"https://www.instagram.com/cellski415/?hl=en\">Cellski\u003c/a>. In 1994, the streetwise lyricist and producer helped give rise to mobb music in the 415 with his debut studio album, \u003ci>Mr. Predicter\u003c/i>. Now, for its 30th anniversary, he’ll perform the breakout LP with a live band on \u003ca href=\"https://www.brickandmortarmusic.com/event-details/13418813/cellski/\">Feb. 22 in San Francisco\u003c/a>.\u003c/p>\n\u003cp>At age 20, Cellski produced and engineered \u003cem>Mr. Predicter\u003c/em> himself, with the assistance of his friends Tomie Witherspoon (a.k.a. the famed rap engineer T.C., who will DJ the event) and Don Marsh, a.k.a. The Enhancer. After recording its 17 tracks, he released it on his own label, Inner City Records.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"aside","attributes":{"named":{"postid":"arts_13922141","label":""},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>As Cellski’s first ever show with a live band, the set will add songs from his 1998 release, \u003cem>Canadian Bacon and Hash Browns\u003c/em>, and will bring out San Francisco legends from \u003ca href=\"https://www.kqed.org/arts/13923766/rbl-posse-a-lesson-to-be-learned-album-cover\">RBL Posse\u003c/a>.\u003c/p>\n\u003cp>For his backing band, the emcee has teamed up with \u003ca href=\"https://www.instagram.com/topchefsband?igsh=MzRlODBiNWFlZA%3D%3D\">The Top Chefs\u003c/a>, a San Francisco band made up of \u003ca href=\"https://www.kqed.org/arts/13910221/family-not-a-group-san-francisco-rap\">Family Not A Group\u003c/a> members who’ve previously worked with rappers like SF’s Afterthought and Vallejo’s LaRussell.\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/reRDnI-JIsY'\n title='//www.youtube.com/embed/reRDnI-JIsY'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp> \u003c/p>\n\u003cp>While Cellski’s work has been vastly underappreciated — part of \u003ca href=\"https://www.kqed.org/news/11957970/the-bays-overlooked-contributions-to-hip-hop\">a larger wave of historically overlooked San Francisco rappers \u003c/a>— he says he’s more concerned with assisting his community and being a pioneer in his own lane than chasing after fame.\u003c/p>\n\u003cp>“I’m independent,” he says proudly. “At 18 [years old], I went to \u003ca href=\"http://www.cityhallrecords.com/\">City Hall\u003c/a> and started my own label. Back then, you could sell $20,000 on your own and make the type of money these record labels wanted to sign you for. It didn’t make sense to sign if you could make money yourself.”\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"aside","attributes":{"named":{"postid":"arts_13951122","label":""},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>Cellski’s cultivated a loyal fanbase beyond music as well. In recent years, he launched a streetwear brand and boutique, \u003ca href=\"https://www.instagram.com/chemicalbabycbc/?hl=en\">Chemical Baby Clothing\u003c/a>, as well as a “mash burger” pop-up, \u003ca href=\"https://www.kqed.org/arts/13922141/cellskis-big-mafi-burgers-come-with-a-side-of-sf-rap-history\">Big Mafi Burgers\u003c/a>, which often shows up at the parking lot of Levi’s Stadium before 49ers games or on a weekend afternoon in Golden Gate Park.\u003c/p>\n\u003cp>Whether you’re a Bay Area hip-hop OG or a newcomer, a live set from Mr. Predicter himself is a rare way to witness \u003ca href=\"https://www.kqed.org/arts/13895586/a-salute-to-san-francisco-rap\">San Francisco’s laudable rap legacy\u003c/a>.\u003c/p>\n\u003cp>\u003cimg loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12127869\" src=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_.jpg\" alt=\"\" width=\"800\" height=\"78\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_-400x39.jpg 400w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_-768x75.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>\u003ci>Cellski performs his album ‘Mr. Predicter’ with a live band on Thursday, Feb. 22, at the Brick & Mortar Music Hall in San Francisco. \u003c/i>\u003ca href=\"https://www.brickandmortarmusic.com/event-details/13418813/cellski/\">\u003ci>Ticket info and details here.\u003c/i>\u003c/a>\u003c/p>\n\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/arts/13952088/cellski-mr-predicter-live-band-frisco","authors":["11748"],"programs":["arts_140"],"categories":["arts_1","arts_835","arts_69"],"tags":["arts_8505","arts_831","arts_1720","arts_974","arts_1146","arts_585","arts_19347"],"featImg":"arts_13934340","label":"arts_140"},"arts_13930867":{"type":"posts","id":"arts_13930867","meta":{"index":"posts_1591205157","site":"arts","id":"13930867","score":null,"sort":[1687964431000]},"guestAuthors":[],"slug":"whats-pimpin-culture-hip-hop-rap-sexism-misogynoir-black-women","title":"It’s Time to Unpack Pimp Culture in Bay Area Hip-Hop","publishDate":1687964431,"format":"aside","headTitle":"It’s Time to Unpack Pimp Culture in Bay Area Hip-Hop | KQED","labelTerm":{},"content":"\u003cfigure id=\"attachment_13930933\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-13930933\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2023/06/pimp-culture-essay-800x450.png\" alt=\"A yellow-and-blue collage features cultural figures that represent Black feminism and pimp culture, two themes explored in our new vodcast, 'What's Pimpin'?'\" width=\"800\" height=\"450\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/06/pimp-culture-essay-800x450.png 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/06/pimp-culture-essay-1020x574.png 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/06/pimp-culture-essay-160x90.png 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/06/pimp-culture-essay-768x432.png 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/06/pimp-culture-essay-1536x864.png 1536w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/06/pimp-culture-essay.png 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">In our new vodcast ‘What’s Pimpin’?,’ hosts Maddy Clifford, Coco Peila and RyanNicole dissect why Oakland came to be known as “the land of pimps and Panthers.” Clockwise from left: Maya Angelou; Too Short; Dru Down; Frank Ward and Max Julien in ‘The Mack;’ and women of the Black Panther Party. \u003ccite>(Michael Ochs Archives/Getty Images; Jive Records/Dangerous Music; C-Note Records; New Line Cinema; Pirkle Jones and Ruth-Marion Baruch)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>\u003cb>\u003ci>Editor’s note:\u003c/i>\u003c/b>\u003ci> This story is part of\u003c/i>\u003ca href=\"http://kqed.org/bayareahiphop\"> That’s My Word\u003c/a>\u003ci>, KQED’s year-long exploration of \u003ca href=\"https://www.kqed.org/bayareahiphop\">Bay Area hip-hop history\u003c/a>, with new content dropping all throughout 2023. \u003c/i>\u003c/p>\n\u003cp>I’m a teaching artist standing before 20 teenage boys, mostly Black and brown. They’re inquisitive at the moment, which means I have just minutes to grab their attention before they zone out. Oh, and by the way, they’re incarcerated in the high-security unit at San Francisco Juvenile Hall.\u003c/p>\n\u003cp>“So feminism is…”\u003c/p>\n\u003cp>I trail off. The white, male teacher assigned to leading discussions for Women’s History Month eyes me. I’m nervous he’ll interrupt again, launching into a mansplanation about why the unit should care about the girls in their community.\u003c/p>\n\u003cp>“I know it’s sometimes hard for y’all to understand feminism because y’all go through so much,” I continue.\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>It’s true. Most of them sleep on concrete beds each night. They’re at a pivotal age, a time when they’re in desperate need of positive direction. Unfortunately, they’re locked up instead. And they’re inundated with notions of toxic masculinity.\u003c/p>\n\u003cp>It doesn’t help that most of the rap music they love reinforces the idea that women are objects. Sometimes they waste sharp wits cooking up ways to exploit young women in their lives. I remember one boy telling me: “I can’t wait to have a wife so she can pay for all my shit.” I guess that Mac Dre line — “\u003ca href=\"https://www.youtube.com/watch?v=6vE6oUc0t4o\">I treat my bitch like an ATM card\u003c/a>” — already got to him.\u003c/p>\n\u003cp>To combat this messaging, I handpick rap bars for our creative writing lessons. 2pac’s “\u003ca href=\"https://youtu.be/Mb1ZvUDvLDY\">Dear Mama\u003c/a>” is essentially an epistolary poem, and “\u003ca href=\"https://youtu.be/vYJCT8EqbtU\">Birds Eye View\u003c/a>” by Zion I is a great example of personification. But how am I supposed to compete with the allure of patriarchy?\u003c/p>\n\u003cp>I clear my throat and keep talking.\u003c/p>\n\u003cp>“Y’all probably heard about the #MeToo movement, right? Well, I met \u003ca href=\"https://www.taranaburke.com/\">Tarana Burke\u003c/a>. She’s the founder of the movement. She told me #MeToo isn’t a women’s movement, it’s a survivors’ movement.”\u003c/p>\n\u003cp>To my delight, some of my students nod. Furrowed brows begin to soften, and empathy permeates the room. It makes sense. Almost \u003ca href=\"https://kidsimprisoned.news21.com/foster-care-kids-juvenile-justice-system/\">60% of incarcerated youth\u003c/a> have been through the foster care system. And, according to one Johns Hopkins University study, foster youth are \u003ca href=\"https://www.focusforhealth.org/sex-abuse-and-the-foster-care-system/\">four times as likely to experience sexual abuse\u003c/a> as their peers. I wasn’t merely standing in front of a group of teenage boys. I was standing with fellow survivors. [aside postid='arts_13930886' hero='https://ww2.kqed.org/app/uploads/sites/2/2023/06/Whats-Pimpin-Episode-1-Wordpress-Thumbnail.jpg']\u003c/p>\n\u003cp>For decades, hip-hop has empowered and given voice to countless young people like my students. And now, the culture has grown up. In light of its 50th anniversary, isn’t it time we seriously examine hip-hop’s contradictions? If Bay Area hip-hop is “\u003ca href=\"https://www.kqed.org/arts/13923938/thats-my-word-intro\">the product of pimps and hustlers just as much as activists and intellectuals\u003c/a>,” how do we uplift its innovative potential while holding space to look at all the ways it falls short?\u003c/p>\n\u003cp>Throughout my decade-plus of experience as an educator, MC and community organizer, I’ve seen firsthand how hip-hop’s glorification of pimp culture harms people of all genders. Pimping obviously predates hip-hop. But that doesn’t mean we should normalize antiquated ideas about gender, or push played-out power dynamics. We can sugarcoat the truth, but at its root, pimp culture is about exploitation. Ignoring this reality risks harming some of the most marginalized people in the Bay Area. I’m talking about poor folks, and about Black, brown and Indigenous women, in addition to LGBTQ people. I promise you, they’re already paying the ultimate price.\u003c/p>\n\u003cp>In my poetry classes in juve, the poem “Still I Rise” by Maya Angelou was a favorite, especially among incarcerated girls. Something about rising “like dust” against all odds resonated with them. Still I Rise is also the name of a recent creative collaboration among myself and the Bay Area-rooted rappers \u003ca href=\"https://www.kqed.org/arts/13890558/with-labor-ryannicole-uplifts-black-womens-invisible-work\">RyanNicole\u003c/a> and \u003ca href=\"https://www.kqed.org/arts/13915289/hip-hop-songs-lyrics-abortion\">Coco Peila\u003c/a>. Together we’ve created a three-part video podcast, \u003ca href=\"https://www.kqed.org/arts/13930886/madlines-coco-peila-ryannicole-whats-pimpin-vodcast-1\">\u003ci>What’s Pimpin’?\u003c/i>\u003c/a> A new episode drops each Wednesday on \u003ca href=\"https://www.youtube.com/channel/UCS7Oxr5knNkZ8SlryFZnq0g\">KQED Arts & Culture’s YouTube channel\u003c/a> June 28–July 12, and our EP of the same title is coming soon. The project examines pimp culture, with a particular focus on misogynoir. Our goal: having tough conversations and cultivating solutions.\u003c/p>\n\u003cp>[pullquote size=\"large\" citation=\"Maddy Clifford, artist and co-host of 'What's Pimpin'?'\"]We want to separate hip-hop culture from pimp culture, which mirrors the exploitation and domination of colonialism, slavery and racial capitalism.[/pullquote]\u003c/p>\n\u003cp>Despite its flaws, Bay Area hip-hop is incredibly creative and full of liberatory potential. I saw this as a young rapper growing up in Seattle, when I had Andre Nickatina’s “\u003ca href=\"https://youtu.be/Ad4Bx8QCKSU\">Jungle\u003c/a>” on repeat. There was something wildly unique about his sound. He was nerdy — referencing \u003ci>Alice in Wonderland\u003c/i> and \u003ci>Star Wars\u003c/i> in his rhymes — yet dangerous. I could relate. Other Bay Area rappers shared my desire to use the music for revolutionary change. I sang along to Mystic’s “\u003ca href=\"https://youtu.be/GoK01XY52Uc\">The Life\u003c/a>” because it captured my passion to alleviate suffering. Bay Area hip-hop influenced my decision to move to Oakland in my early 20s, over a decade ago. It’s as multifaceted as the streets where it originates. [aside postid='arts_13931108' hero='https://ww2.kqed.org/app/uploads/sites/2/2023/07/Episode-2-Youtube-Thumbnail.jpg']\u003c/p>\n\u003cp>The conversations we’re having in \u003ci>What’s Pimpin’?\u003c/i> are challenging because critiquing Bay Area hip-hop can feel like airing out dirty laundry. The Bay Area often gets overlooked in the music industry despite its outsized influence. Since the \u003ca href=\"https://slate.com/podcasts/slow-burn/s3/biggie-and-tupac/e4/c-delores-tucker-against-hip-hop\">gangsta rap moral panic\u003c/a> of the early ’90s, white \u003ca href=\"https://apnews.com/article/a249c215c523dbd528710412cb91b193\">politicians\u003c/a>, pundits and other outsiders have bolstered their careers by vilifying hip-hop. And our racist criminal justice system has used \u003ca href=\"https://www.nbcnews.com/news/us-news/black-rappers-call-double-standard-using-hip-hop-lyrics-evidence-rappe-rcna65529\">rap lyrics to put people behind bars\u003c/a>. Fans are rightfully protective.\u003c/p>\n\u003cp>But as hip-hop artists who believe in gender equality, we want to push the culture forward. We want to separate hip-hop culture from pimp culture, which mirrors the exploitation and domination of colonialism, slavery and racial capitalism — it didn’t start in 1973 with the movie \u003ci>The Mack\u003c/i> and didn’t end the day Too Short got a \u003ca href=\"https://www.kqed.org/arts/13922548/too-short-way-oakland-street-renamed\">street named after him\u003c/a>.\u003c/p>\n\u003cfigure id=\"attachment_13930868\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-13930868\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2023/06/SIR-artists-2-800x533.jpg\" alt=\"Three young Black female MCs pose together wearing black. A shadow falls over their faces.\" width=\"800\" height=\"533\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/06/SIR-artists-2-800x533.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/06/SIR-artists-2-1020x679.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/06/SIR-artists-2-160x107.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/06/SIR-artists-2-768x511.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/06/SIR-artists-2.jpg 1280w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">RyanNicole, Coco Peila and Maddy Clifford are Still I Rise. \u003ccite>(DIFF WORKS LLC)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>Rapping about pimping is profitable, but behind the glamorous image are real-world statistics about how Black women and girls are particularly vulnerable to exploitation and violence. A 2011 study tracking a two-year period showed that \u003ca href=\"https://rights4girls.org/wp-content/uploads/2019/05/Racial-Disparties-FactSheet-_Jan-2021.pdf\">94% of U.S. sex-trafficking victims were female\u003c/a>. Of those victims, 40% were Black and 24% were Latinx. Meanwhile, buyers are overwhelmingly white men.\u003c/p>\n\u003cp>Protecting Black women and girls is particularly difficult because they’re less likely to be reported missing. According to a \u003ca href=\"https://www.oaklandca.gov/news/2023/council-unanimously-votes-in-favor-of-councilmember-reids-resolution-supporting-the-establishment-of-a-statewide-ebony-alert-to-help-locate-missing-black-women-and-girls\">May statement from Oakland City Councilmember Treva Reid\u003c/a>, of the 1,500 missing-persons cases in Oakland this year, 400 of them are Black women. The stakes couldn’t be higher.\u003c/p>\n\u003cp>I’m a firm believer in the kind of love that Assata Shakur describes as “contraband in hell.” She says it’s as powerful as “an acid that eats away bars.” If we love our Bay Area community, then we can’t expect to actualize that love without having some uncomfortable conversations. My love for the men in my community motivates me to hold them accountable instead of coddling harmful behavior. My love has inspired me to spend almost a decade uplifting youth trapped in jail cells. My love isn’t about censorship — it’s about owning up to what’s being said. [aside postid='arts_13931295' hero='https://ww2.kqed.org/app/uploads/sites/2/2023/07/Whats-Pimpin-Episode-3-Wordpress-Thumbnail.jpg']\u003c/p>\n\u003cp>But I can’t love alone. I need men to step up and question their own conditioning. Our project \u003ca href=\"https://www.kqed.org/arts/13930886/madlines-coco-peila-ryannicole-whats-pimpin-vodcast-1\">\u003ci>What’s Pimpin’?\u003c/i>\u003c/a> isn’t the first to ask an age-old question about exploitation, coercion and control. I can only hope it won’t be the last.\u003c/p>\n\u003ch2>Resources\u003c/h2>\n\u003cp>The \u003ca href=\"https://humantraffickinghotline.org/en\">National Human Trafficking Hotline\u003c/a> is available at 1-888-373-7888 or via text message at 233733.\u003c/p>\n\u003cp>\u003ca href=\"https://bayareaworkerssupport.org/\">Bay Area Worker Support\u003c/a> offers mutual aid, social support and resources to people working in the sex trade.\u003c/p>\n\u003cp>\u003ca href=\"https://www.loveneverfailsus.com/\">Love Never Fails\u003c/a> provides housing and support to human-trafficking survivors.\u003c/p>\n\u003cp>\u003ca href=\"https://www.npr.org/podcasts/510357/louder-than-a-riot\">\u003cem>Louder Than a Riot\u003c/em>\u003c/a>, an NPR Podcast, examines misogynoir and homophobia in hip-hop.\u003c/p>\n\u003cp>\u003ca href=\"https://misssey.org/\">MISSSEY\u003c/a> works to prevent girls and gender-expansive youth from being sexually exploited, and supports survivors.\u003c/p>\n\u003cp>\u003ca href=\"https://www.rainn.org/\">RAINN\u003c/a> offers free, confidential help for survivors of sexual violence at 800-656-4673 or via chat at \u003ca href=\"http://online.rainn.org\">online.rainn.org\u003c/a>.\u003c/p>\n\u003cp>\u003ca href=\"https://rights4girls.org/\">Rights4Girls\u003c/a> offers numerous educational resources about sex trafficking.\u003c/p>\n\u003cp>The \u003ca href=\"https://southbayendtrafficking.org/\">South Bay Coalition to End Human Trafficking\u003c/a> provides resources to survivors in Santa Clara and San Benito counties.\u003c/p>\n\u003cp>[ad floatright]\u003c/p>\n\u003cp>\u003ca href=\"https://www.shademovement.org/about-us\">Survivors Healing, Advising and Dedicated to Empowerment (SHADE)\u003c/a> offers support groups, crisis response, peer counseling and more to human-trafficking survivors.\u003c/p>\n\n","blocks":[],"excerpt":"'We can sugarcoat the truth, but at the root, pimp culture is about exploitation,' writes Maddy Clifford. ","status":"publish","parent":0,"modified":1705005337,"stats":{"hasAudio":false,"hasVideo":false,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":33,"wordCount":1704},"headData":{"title":"Unpacking Pimp Culture in Bay Area Hip-Hop | KQED","description":"'We can sugarcoat the truth, but at the root, pimp culture is about exploitation,' writes Maddy Clifford. ","ogTitle":"It's Time to Unpack Pimp Culture in Bay Area Hip-Hop","ogDescription":"","ogImgId":"arts_13930933","twTitle":"It's Time to Unpack Pimp Culture in Bay Area Hip-Hop","twDescription":"","twImgId":"arts_13930933","socialTitle":"Unpacking Pimp Culture in Bay Area Hip-Hop %%page%% %%sep%% KQED"},"source":"That's My Word","sourceUrl":"https://www.kqed.org/bayareahiphop","sticky":false,"templateType":"standard","featuredImageType":"standard","excludeFromSiteSearch":"Include","showOnAuthorArchivePages":"No","articleAge":"0","path":"/arts/13930867/whats-pimpin-culture-hip-hop-rap-sexism-misogynoir-black-women","audioTrackLength":null,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cfigure id=\"attachment_13930933\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-13930933\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2023/06/pimp-culture-essay-800x450.png\" alt=\"A yellow-and-blue collage features cultural figures that represent Black feminism and pimp culture, two themes explored in our new vodcast, 'What's Pimpin'?'\" width=\"800\" height=\"450\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/06/pimp-culture-essay-800x450.png 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/06/pimp-culture-essay-1020x574.png 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/06/pimp-culture-essay-160x90.png 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/06/pimp-culture-essay-768x432.png 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/06/pimp-culture-essay-1536x864.png 1536w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/06/pimp-culture-essay.png 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">In our new vodcast ‘What’s Pimpin’?,’ hosts Maddy Clifford, Coco Peila and RyanNicole dissect why Oakland came to be known as “the land of pimps and Panthers.” Clockwise from left: Maya Angelou; Too Short; Dru Down; Frank Ward and Max Julien in ‘The Mack;’ and women of the Black Panther Party. \u003ccite>(Michael Ochs Archives/Getty Images; Jive Records/Dangerous Music; C-Note Records; New Line Cinema; Pirkle Jones and Ruth-Marion Baruch)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>\u003cb>\u003ci>Editor’s note:\u003c/i>\u003c/b>\u003ci> This story is part of\u003c/i>\u003ca href=\"http://kqed.org/bayareahiphop\"> That’s My Word\u003c/a>\u003ci>, KQED’s year-long exploration of \u003ca href=\"https://www.kqed.org/bayareahiphop\">Bay Area hip-hop history\u003c/a>, with new content dropping all throughout 2023. \u003c/i>\u003c/p>\n\u003cp>I’m a teaching artist standing before 20 teenage boys, mostly Black and brown. They’re inquisitive at the moment, which means I have just minutes to grab their attention before they zone out. Oh, and by the way, they’re incarcerated in the high-security unit at San Francisco Juvenile Hall.\u003c/p>\n\u003cp>“So feminism is…”\u003c/p>\n\u003cp>I trail off. The white, male teacher assigned to leading discussions for Women’s History Month eyes me. I’m nervous he’ll interrupt again, launching into a mansplanation about why the unit should care about the girls in their community.\u003c/p>\n\u003cp>“I know it’s sometimes hard for y’all to understand feminism because y’all go through so much,” I continue.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>It’s true. Most of them sleep on concrete beds each night. They’re at a pivotal age, a time when they’re in desperate need of positive direction. Unfortunately, they’re locked up instead. And they’re inundated with notions of toxic masculinity.\u003c/p>\n\u003cp>It doesn’t help that most of the rap music they love reinforces the idea that women are objects. Sometimes they waste sharp wits cooking up ways to exploit young women in their lives. I remember one boy telling me: “I can’t wait to have a wife so she can pay for all my shit.” I guess that Mac Dre line — “\u003ca href=\"https://www.youtube.com/watch?v=6vE6oUc0t4o\">I treat my bitch like an ATM card\u003c/a>” — already got to him.\u003c/p>\n\u003cp>To combat this messaging, I handpick rap bars for our creative writing lessons. 2pac’s “\u003ca href=\"https://youtu.be/Mb1ZvUDvLDY\">Dear Mama\u003c/a>” is essentially an epistolary poem, and “\u003ca href=\"https://youtu.be/vYJCT8EqbtU\">Birds Eye View\u003c/a>” by Zion I is a great example of personification. But how am I supposed to compete with the allure of patriarchy?\u003c/p>\n\u003cp>I clear my throat and keep talking.\u003c/p>\n\u003cp>“Y’all probably heard about the #MeToo movement, right? Well, I met \u003ca href=\"https://www.taranaburke.com/\">Tarana Burke\u003c/a>. She’s the founder of the movement. She told me #MeToo isn’t a women’s movement, it’s a survivors’ movement.”\u003c/p>\n\u003cp>To my delight, some of my students nod. Furrowed brows begin to soften, and empathy permeates the room. It makes sense. Almost \u003ca href=\"https://kidsimprisoned.news21.com/foster-care-kids-juvenile-justice-system/\">60% of incarcerated youth\u003c/a> have been through the foster care system. And, according to one Johns Hopkins University study, foster youth are \u003ca href=\"https://www.focusforhealth.org/sex-abuse-and-the-foster-care-system/\">four times as likely to experience sexual abuse\u003c/a> as their peers. I wasn’t merely standing in front of a group of teenage boys. I was standing with fellow survivors. \u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"aside","attributes":{"named":{"postid":"arts_13930886","hero":"https://ww2.kqed.org/app/uploads/sites/2/2023/06/Whats-Pimpin-Episode-1-Wordpress-Thumbnail.jpg","label":""},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>For decades, hip-hop has empowered and given voice to countless young people like my students. And now, the culture has grown up. In light of its 50th anniversary, isn’t it time we seriously examine hip-hop’s contradictions? If Bay Area hip-hop is “\u003ca href=\"https://www.kqed.org/arts/13923938/thats-my-word-intro\">the product of pimps and hustlers just as much as activists and intellectuals\u003c/a>,” how do we uplift its innovative potential while holding space to look at all the ways it falls short?\u003c/p>\n\u003cp>Throughout my decade-plus of experience as an educator, MC and community organizer, I’ve seen firsthand how hip-hop’s glorification of pimp culture harms people of all genders. Pimping obviously predates hip-hop. But that doesn’t mean we should normalize antiquated ideas about gender, or push played-out power dynamics. We can sugarcoat the truth, but at its root, pimp culture is about exploitation. Ignoring this reality risks harming some of the most marginalized people in the Bay Area. I’m talking about poor folks, and about Black, brown and Indigenous women, in addition to LGBTQ people. I promise you, they’re already paying the ultimate price.\u003c/p>\n\u003cp>In my poetry classes in juve, the poem “Still I Rise” by Maya Angelou was a favorite, especially among incarcerated girls. Something about rising “like dust” against all odds resonated with them. Still I Rise is also the name of a recent creative collaboration among myself and the Bay Area-rooted rappers \u003ca href=\"https://www.kqed.org/arts/13890558/with-labor-ryannicole-uplifts-black-womens-invisible-work\">RyanNicole\u003c/a> and \u003ca href=\"https://www.kqed.org/arts/13915289/hip-hop-songs-lyrics-abortion\">Coco Peila\u003c/a>. Together we’ve created a three-part video podcast, \u003ca href=\"https://www.kqed.org/arts/13930886/madlines-coco-peila-ryannicole-whats-pimpin-vodcast-1\">\u003ci>What’s Pimpin’?\u003c/i>\u003c/a> A new episode drops each Wednesday on \u003ca href=\"https://www.youtube.com/channel/UCS7Oxr5knNkZ8SlryFZnq0g\">KQED Arts & Culture’s YouTube channel\u003c/a> June 28–July 12, and our EP of the same title is coming soon. The project examines pimp culture, with a particular focus on misogynoir. Our goal: having tough conversations and cultivating solutions.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"We want to separate hip-hop culture from pimp culture, which mirrors the exploitation and domination of colonialism, slavery and racial capitalism.","name":"pullquote","attributes":{"named":{"size":"large","citation":"Maddy Clifford, artist and co-host of 'What's Pimpin'?'","label":""},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>Despite its flaws, Bay Area hip-hop is incredibly creative and full of liberatory potential. I saw this as a young rapper growing up in Seattle, when I had Andre Nickatina’s “\u003ca href=\"https://youtu.be/Ad4Bx8QCKSU\">Jungle\u003c/a>” on repeat. There was something wildly unique about his sound. He was nerdy — referencing \u003ci>Alice in Wonderland\u003c/i> and \u003ci>Star Wars\u003c/i> in his rhymes — yet dangerous. I could relate. Other Bay Area rappers shared my desire to use the music for revolutionary change. I sang along to Mystic’s “\u003ca href=\"https://youtu.be/GoK01XY52Uc\">The Life\u003c/a>” because it captured my passion to alleviate suffering. Bay Area hip-hop influenced my decision to move to Oakland in my early 20s, over a decade ago. It’s as multifaceted as the streets where it originates. \u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"aside","attributes":{"named":{"postid":"arts_13931108","hero":"https://ww2.kqed.org/app/uploads/sites/2/2023/07/Episode-2-Youtube-Thumbnail.jpg","label":""},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>The conversations we’re having in \u003ci>What’s Pimpin’?\u003c/i> are challenging because critiquing Bay Area hip-hop can feel like airing out dirty laundry. The Bay Area often gets overlooked in the music industry despite its outsized influence. Since the \u003ca href=\"https://slate.com/podcasts/slow-burn/s3/biggie-and-tupac/e4/c-delores-tucker-against-hip-hop\">gangsta rap moral panic\u003c/a> of the early ’90s, white \u003ca href=\"https://apnews.com/article/a249c215c523dbd528710412cb91b193\">politicians\u003c/a>, pundits and other outsiders have bolstered their careers by vilifying hip-hop. And our racist criminal justice system has used \u003ca href=\"https://www.nbcnews.com/news/us-news/black-rappers-call-double-standard-using-hip-hop-lyrics-evidence-rappe-rcna65529\">rap lyrics to put people behind bars\u003c/a>. Fans are rightfully protective.\u003c/p>\n\u003cp>But as hip-hop artists who believe in gender equality, we want to push the culture forward. We want to separate hip-hop culture from pimp culture, which mirrors the exploitation and domination of colonialism, slavery and racial capitalism — it didn’t start in 1973 with the movie \u003ci>The Mack\u003c/i> and didn’t end the day Too Short got a \u003ca href=\"https://www.kqed.org/arts/13922548/too-short-way-oakland-street-renamed\">street named after him\u003c/a>.\u003c/p>\n\u003cfigure id=\"attachment_13930868\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-13930868\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2023/06/SIR-artists-2-800x533.jpg\" alt=\"Three young Black female MCs pose together wearing black. A shadow falls over their faces.\" width=\"800\" height=\"533\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/06/SIR-artists-2-800x533.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/06/SIR-artists-2-1020x679.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/06/SIR-artists-2-160x107.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/06/SIR-artists-2-768x511.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/06/SIR-artists-2.jpg 1280w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">RyanNicole, Coco Peila and Maddy Clifford are Still I Rise. \u003ccite>(DIFF WORKS LLC)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>Rapping about pimping is profitable, but behind the glamorous image are real-world statistics about how Black women and girls are particularly vulnerable to exploitation and violence. A 2011 study tracking a two-year period showed that \u003ca href=\"https://rights4girls.org/wp-content/uploads/2019/05/Racial-Disparties-FactSheet-_Jan-2021.pdf\">94% of U.S. sex-trafficking victims were female\u003c/a>. Of those victims, 40% were Black and 24% were Latinx. Meanwhile, buyers are overwhelmingly white men.\u003c/p>\n\u003cp>Protecting Black women and girls is particularly difficult because they’re less likely to be reported missing. According to a \u003ca href=\"https://www.oaklandca.gov/news/2023/council-unanimously-votes-in-favor-of-councilmember-reids-resolution-supporting-the-establishment-of-a-statewide-ebony-alert-to-help-locate-missing-black-women-and-girls\">May statement from Oakland City Councilmember Treva Reid\u003c/a>, of the 1,500 missing-persons cases in Oakland this year, 400 of them are Black women. The stakes couldn’t be higher.\u003c/p>\n\u003cp>I’m a firm believer in the kind of love that Assata Shakur describes as “contraband in hell.” She says it’s as powerful as “an acid that eats away bars.” If we love our Bay Area community, then we can’t expect to actualize that love without having some uncomfortable conversations. My love for the men in my community motivates me to hold them accountable instead of coddling harmful behavior. My love has inspired me to spend almost a decade uplifting youth trapped in jail cells. My love isn’t about censorship — it’s about owning up to what’s being said. \u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"aside","attributes":{"named":{"postid":"arts_13931295","hero":"https://ww2.kqed.org/app/uploads/sites/2/2023/07/Whats-Pimpin-Episode-3-Wordpress-Thumbnail.jpg","label":""},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>But I can’t love alone. I need men to step up and question their own conditioning. Our project \u003ca href=\"https://www.kqed.org/arts/13930886/madlines-coco-peila-ryannicole-whats-pimpin-vodcast-1\">\u003ci>What’s Pimpin’?\u003c/i>\u003c/a> isn’t the first to ask an age-old question about exploitation, coercion and control. I can only hope it won’t be the last.\u003c/p>\n\u003ch2>Resources\u003c/h2>\n\u003cp>The \u003ca href=\"https://humantraffickinghotline.org/en\">National Human Trafficking Hotline\u003c/a> is available at 1-888-373-7888 or via text message at 233733.\u003c/p>\n\u003cp>\u003ca href=\"https://bayareaworkerssupport.org/\">Bay Area Worker Support\u003c/a> offers mutual aid, social support and resources to people working in the sex trade.\u003c/p>\n\u003cp>\u003ca href=\"https://www.loveneverfailsus.com/\">Love Never Fails\u003c/a> provides housing and support to human-trafficking survivors.\u003c/p>\n\u003cp>\u003ca href=\"https://www.npr.org/podcasts/510357/louder-than-a-riot\">\u003cem>Louder Than a Riot\u003c/em>\u003c/a>, an NPR Podcast, examines misogynoir and homophobia in hip-hop.\u003c/p>\n\u003cp>\u003ca href=\"https://misssey.org/\">MISSSEY\u003c/a> works to prevent girls and gender-expansive youth from being sexually exploited, and supports survivors.\u003c/p>\n\u003cp>\u003ca href=\"https://www.rainn.org/\">RAINN\u003c/a> offers free, confidential help for survivors of sexual violence at 800-656-4673 or via chat at \u003ca href=\"http://online.rainn.org\">online.rainn.org\u003c/a>.\u003c/p>\n\u003cp>\u003ca href=\"https://rights4girls.org/\">Rights4Girls\u003c/a> offers numerous educational resources about sex trafficking.\u003c/p>\n\u003cp>The \u003ca href=\"https://southbayendtrafficking.org/\">South Bay Coalition to End Human Trafficking\u003c/a> provides resources to survivors in Santa Clara and San Benito counties.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"floatright"},"numeric":["floatright"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>\u003ca href=\"https://www.shademovement.org/about-us\">Survivors Healing, Advising and Dedicated to Empowerment (SHADE)\u003c/a> offers support groups, crisis response, peer counseling and more to human-trafficking survivors.\u003c/p>\n\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/arts/13930867/whats-pimpin-culture-hip-hop-rap-sexism-misogynoir-black-women","authors":["11725"],"categories":["arts_1","arts_2303"],"tags":["arts_16989","arts_14452","arts_21002","arts_20980","arts_10278","arts_1962","arts_831","arts_10135","arts_17020","arts_1143","arts_974","arts_10325","arts_19347","arts_20984"],"featImg":"arts_13930929","label":"source_arts_13930867"},"arts_13928550":{"type":"posts","id":"arts_13928550","meta":{"index":"posts_1591205157","site":"arts","id":"13928550","score":null,"sort":[1683157005000]},"guestAuthors":[],"slug":"20-best-rare-oakland-rap-tapes","title":"20 Oakland Rap Tapes You've (Probably) Never Heard Before","publishDate":1683157005,"format":"aside","headTitle":"20 Oakland Rap Tapes You’ve (Probably) Never Heard Before | KQED","labelTerm":{},"content":"\u003cfigure id=\"attachment_13928637\" class=\"wp-caption aligncenter\" style=\"max-width: 1920px\">\u003cimg loading=\"lazy\" decoding=\"async\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2023/05/CassetteTapesOakland_COVER.jpg\" alt=\"\" width=\"1920\" height=\"1080\" class=\"size-full wp-image-13928637\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/05/CassetteTapesOakland_COVER.jpg 1920w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/05/CassetteTapesOakland_COVER-800x450.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/05/CassetteTapesOakland_COVER-1020x574.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/05/CassetteTapesOakland_COVER-160x90.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/05/CassetteTapesOakland_COVER-768x432.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/05/CassetteTapesOakland_COVER-1536x864.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\">\u003cfigcaption class=\"wp-caption-text\">Along with major artists like Too Short and Tupac, the streets of the Town produced dozens of independent rappers whose rare underground cassettes contain Oakland gold. (Clockwise from top left: Mr. Fresh & Master T.M.D., Cassidine, Mac Mill, M.C. Jay and DJ Villian, Easy-A-Ski. \u003ccite>(Collage by Sarah Hotchkiss)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>\u003cem>\u003cstrong>Editor’s note\u003c/strong>: This story is part of \u003c/em>\u003ca href=\"https://www.kqed.org/bayareahiphop\">That’s My Word\u003c/a>\u003cem>, KQED’s year-long exploration of \u003ca href=\"https://www.kqed.org/bayareahiphop\">Bay Area hip-hop\u003c/a> history.\u003c/em>\u003c/p>\n\u003cp>\u003cem>An obsessive collector of underground Bay Area rap cassettes, J. Darrah has chronicled \u003ca href=\"https://12manrambotapes.blogspot.com/\">over 500 Northern California hip-hop tapes from 1985–2000\u003c/a> on his blog, \u003ca href=\"https://12manrambotapes.blogspot.com/\">12ManRambo\u003c/a>. Here, he shares 20 standout tracks from mostly unknown Oakland rap artists who recorded some straight-up heat for posterity.\u003c/em>\u003c/p>\n\u003cp>\u003cspan style=\"font-size: 4.6875em;float: left;line-height: 0.733em;padding: 0.05em 0.1em 0 0;font-family: times, serif, georgia\">I\u003c/span>t’s an exhilarating and strange feeling to randomly find a tape like \u003ca href=\"https://12manrambotapes.blogspot.com/2012/08/step-g-dream-oakland-strip-oakland-91.html\">MC Sirgeo’s “Oakland Strip”\u003c/a> and, after being mesmerized by the “self-done” cover art, you pop the tape into the deck and think “Damn, this guy’s got sort of a funny voice… but so did MC Pooh and even Too Short, right?”\u003c/p>\n\u003cp>[aside postID='arts_13927349']The beat is a slumper, and the dude is rapping about “taking Coolidge up to Macarthur” (an intersection I lived near for 10 years) in his drop-top Mustang. Then you start finding other tapes from the same era and city, and they just happen to have MC Sirgeo listed prominently in the shout-outs inside the J-card. You start to wonder why you’ve never heard of this guy before.\u003c/p>\n\u003cp>Or when you find a tape from the early ’90s at the Oakland Coliseum flea market by a rapper named \u003ca href=\"https://12manrambotapes.blogspot.com/2012/08/the-govenor-feat-2pac-richie-rich.html\">The Govenor\u003c/a> and see that he’s got 2pac & Richie Rich featured on there, and you pop \u003cem>that\u003c/em> tape in the deck and it’s absolutely incredible. The Govenor not only keeps up with the two heavyweights, he even seems to have been actual friends with them for a while. (Would you believe that the “feature” fee was \u003cem>zero\u003c/em> dollars?).\u003c/p>\n\u003cp>These are just two of the many revelations I’ve had digging around the East Bay and beyond for the past 20 years, finding different releases, most on cassette, from Bay Area artists that seem to have been almost completely overlooked. You won’t find these songs on streaming, but they all link together in small ways to form a clearer picture of Oakland rap history.\u003c/p>\n\u003cp>Here are 20 tracks from Oakland rappers from the mid ’80s to early ’90s that you’ve likely never heard — but that definitely have historical significance, and influenced the formative years of Bay Area rap.\u003c/p>\n\u003cp>https://youtu.be/qC7ecFVkGIE\u003c/p>\n\u003ch2>1. Mr. Fresh & Master T.M.D., ‘What Fer’ (1986)\u003c/h2>\n\u003cp>A fun little jam from way back in ’86 featuring a very young Master T.M.D. (Total Mind Devastator), whose later group \u003ca href=\"https://www.youtube.com/watch?v=1_dnat21y5w\">Capital Tax\u003c/a> went on to be signed to MCA. Was this really the “slang of Oakland” at the time, or did they simply make this track “just to be buggin’,” as they state at the end?\u003c/p>\n\u003cp>https://youtu.be/vfMxP1fUzVE\u003c/p>\n\u003ch2>2. MC Sirgeo, ‘Oakland Strip’ (1989)\u003c/h2>\n\u003cp>An underground classic from MC Sirgeo before he formed his group \u003ca href=\"https://www.discogs.com/artist/963392-Step-G\">Step G\u003c/a>. Lingo is spit and spots are name-dropped as Sirgeo gives a virtual tour of East Oakland via his drop-top ‘Stang: “The light turned green and I was back on the scene / Right by Eastmont and Mickey D’s / Parked right by the 43 bus stop / Ya see they all love me ‘cuz I’m rollin’ a drop.”\u003c/p>\n\u003cp>https://youtu.be/Ds_psH1TrJo\u003c/p>\n\u003ch2>3. East Side Oakland, ‘Eastmont Mall’ (1990)\u003c/h2>\n\u003cp>MC Tray-C and Gino Blacknell (the son of legendary Bay soul/funk artist \u003ca href=\"https://studylib.net/doc/8069642/in-1961-the-earliest-incarnation-of-the-band-was-at-hoove...\">Eugene Blacknell\u003c/a>, and whose \u003ca href=\"https://www.discogs.com/artist/370548-Gino-Blacknell?type=Credits&subtype=Production&filter_anv=0\">production credits\u003c/a> comprise a who’s-who of formative East Oakland rap) come with a dreamy ode to the town square of the East Side, the \u003ca href=\"http://www.kqed.org/bayareahiphop/timeline#the-eastmont-malls-grand-opening\">Eastmont Mall\u003c/a>.\u003c/p>\n\u003cp>https://youtu.be/3q8mwbBRvoc\u003c/p>\n\u003ch2>4. Underground Rebellion, ‘Gin & Juice’ (1991)\u003c/h2>\n\u003cp>Preceding Snoop’s classic hit of the same name by a few years, MC Jullie D and pioneering West Oakland MC and producer \u003ca href=\"https://www.discogs.com/artist/359766-Krushadelic?type=Credits&filter_anv=0\">Krushadelic\u003c/a> (RIP) take a few too many gulps “down the throat chamber” over a clever Jimmy Spicer “Money (Dollar Bill Y’all)” / Vaughan Mason & Crew “Bounce, Rock, Skate, Roll” blend, all the while hittin’ the dank and gettin’ “major high!”\u003c/p>\n\u003cp>https://www.youtube.com/watch?v=-6_Ln7LhzwQ&ab_channel=deathsounds\u003c/p>\n\u003ch2>5. Cassidine, ‘Yeah Bitch I’m Cassidine’ (1988)\u003c/h2>\n\u003cp>Seen as by some as the original Foxy Brown or Lil Kim of Rap, Cassidine definitely aimed to prove that she could get as nasty as her labelmate Too Short. Call her or her other labelmate \u003ca href=\"https://www.youtube.com/watch?v=9yB2vcs16VY&ab_channel=rapreal\">Kimmie Fresh\u003c/a> gimmicky Dean Hodges-funded products of his infamous \u003ca href=\"https://www.discogs.com/label/27733-75-Girls-Records-And-Tapes\">75 Girls\u003c/a> label if you want, but these girls could \u003cem>rap\u003c/em> — and in an ideal world, they would have been the start of a much bigger movement of Oakland female rappers.\u003c/p>\n\u003cp>https://www.youtube.com/watch?v=YEOpHvj2rLI\u003c/p>\n\u003ch2>6. Conscious Daughters, ‘Princess of Poetry (Original Demo Version)’ (1991)\u003c/h2>\n\u003cp>Though the explosion of female rappers didn’t quite materialize, the \u003ca href=\"https://www.kqed.org/arts/13925177/the-conscious-daughters-raps-sucka-free-thelma-and-louise-rewrote-the-rules\">Conscious Daughters\u003c/a> took the Bay by storm. We all know CMG and Special One’s classic \u003cem>\u003ca href=\"https://www.youtube.com/watch?v=Pa3iq2CsW-g\">Ear to the Street\u003c/a>\u003c/em> LP, but prior to their full-length debut came their demo tape from ’91, which includes the original version of “Princess of Poetry.” Witness how they simply rip the mic to shreds despite the rather generic, skeletal production, which under the guidance of SF’s mighty “Black Panther of Hip-Hop,” Paris, would be vastly improved upon two years later.\u003c/p>\n\u003cp>https://www.youtube.com/watch?v=UiBQEHtLts0\u003c/p>\n\u003ch2>7. Mac Mill, ‘Lifetime Mission’ (1990)\u003c/h2>\n\u003cp>Before Mac Mall, there was \u003ca href=\"https://www.youtube.com/watch?v=5u3eiG9BtdE&list=PLHaMBojaobux8fAV_B3Iq-KsXOKbK2V0e&index=3\">Mac Mill\u003c/a>, a North Oakland veteran on the mic who had been making tapes since the mid-’80s, similar to those of Too Short and \u003ca href=\"https://www.youtube.com/watch?v=4I-LUdwVn_8&t=1s\">Freddy B\u003c/a> with 10-minute raps over Sugar Hill and Def Jam 12″ instrumentals. The fact that he never delivered a full-length is a damn shame. His 1990 \u003cem>Run of the Mill\u003c/em> EP release, however, contained three solid tracks that showcased his talents. “Lifetime Mission” is a long, way-out storytelling rhyme with his “funky def rhymes and Arabian words” that finds him mackin’ on a tender while visiting his cousins in Zanzibar and beyond.\u003c/p>\n\u003cp>https://www.youtube.com/watch?v=sqZIfdbutt8\u003c/p>\n\u003ch2>8. Em-Cee Quik and DJ K-OS, ‘Just Rollin’ (1988)\u003c/h2>\n\u003cp>Em-Cee Quik a.k.a. Sir Quickdraw a.k.a. A Brotha Named Quick a.k.a. Naru is somewhat of a silent factor in the East Bay rap scene. With his 1987 Macola-distributed “\u003ca href=\"https://www.youtube.com/watch?v=NRuv7r_6A24\">Rapaholic\u003c/a>” 12″, he got an early start busting solid rhymes on wax. A year later, he and DJ Dav-id K-os came hard and ballsy as hell with B-side “Just Rollin,” which is not about rollin’ in his Cougar or Mustang…but on his \u003cem>bike\u003c/em>! Quick went on to release his dope album \u003cem>\u003ca href=\"https://www.youtube.com/watch?v=BEgpsTIPnmU\">Never in Your Wildest Dreams\u003c/a>\u003c/em> in ’94 on the APG-related Basement Flavor label, with production from \u003ca href=\"https://www.discogs.com/artist/198047-Bas-1\">Bas-1\u003c/a> and \u003ca href=\"https://www.discogs.com/artist/379417-Turntable-T?type=Credits&filter_anv=0\">Turntable T\u003c/a>.\u003c/p>\n\u003cp>https://www.youtube.com/watch?v=iVc2d4ufBVM\u003c/p>\n\u003ch2>9. MC Jay & DJ Villian, ‘City Of A Gangster’ (1990)\u003c/h2>\n\u003cp>MC Jay a.k.a. Jay Soul was a super-talented rapper and producer from East Oakland who put down an impressive but virtually unheard catalog on his \u003ca href=\"https://www.discogs.com/label/467354-Cali-Jam-Music\">Cali-Jam Music\u003c/a> label in the early ’90s. After releasing his own killer cassette-only release \u003cem>\u003ca href=\"https://12manrambotapes.blogspot.com/2013/04/mc-jay-dj-villian-once-again-oakland-91.html\">Once Again\u003c/a>\u003c/em> along with DJ Villian, as well as his ventures with \u003ca href=\"https://12manrambotapes.blogspot.com/2013/04/lavish-style-hustlers-klan-ridin-high.html\">Lavish Style Hustlers Klan\u003c/a> and \u003ca href=\"https://12manrambotapes.blogspot.com/2012/08/twon-dead-end-oakland-93.html\">Twon\u003c/a>, he seemed to simply disappear. “City of a Gangster” is a classic slow and heavy-rolling track warning of the dangers of the crime-ridden streets of Oakland in the late ’80s/early ’90s.\u003c/p>\n\u003cp>https://www.youtube.com/watch?v=tsJYRTCpl1Q\u003c/p>\n\u003ch2>10. Freddy B, ‘Dopefene Beat (I Want Some Helium)’ (1992)\u003c/h2>\n\u003cp>A lethal, bugged-out display of imaginative storytelling from Too Short’s old partner in crime Freddy B. (“Oh yeah, it takes me back to back in the days / When me and my boy Short Dog were just chillin’ / Oh yeah, we used to do somethin’ like this…”) Far outdated for ’92 (sadly, Freddy B was behind bars for much of the ’80s while Short made major moves), this song hints at the more far-out tracks the duo might have made selling “special request” tapes to local dealers and pimps around Sobrante Park and beyond.\u003c/p>\n\u003cp>https://www.youtube.com/watch?v=ogNoOCIVPrI\u003c/p>\n\u003ch2>11. Morocco Moe, ‘Task’ (1988)\u003c/h2>\n\u003cp>A classic overlooked cut by \u003ca href=\"https://12manrambotapes.blogspot.com/2013/04/morocco-moe-did-it-my-damn-self-oakland.html\">Morocco Moe\u003c/a> (RIP), this comes off as an updated, more hardcore version of Toddy Tee’s “\u003ca href=\"https://www.youtube.com/watch?v=wUxH5APAEmA&ab_channel=The4-TrackIsKing\">Batteram\u003c/a>” complete with a slick Kraftwerk “Man Machine” sample. Over omnipresent local producer Raul “EFX” Recinos’ beat, Moe warns of the feds that come knocking on your door when you least expect it.\u003c/p>\n\u003cp>https://www.youtube.com/watch?v=oxP_y-ACG_A\u003c/p>\n\u003ch2>12. Spice 1, ‘East Bay Gangsta (Original Version)’ (1991)\u003c/h2>\n\u003cp>OK, yeah — we don’t care he was originally from Hayward! This \u003ca href=\"https://12manrambotapes.blogspot.com/2013/04/spice-1-etc-187-proof-dope-like-pound.html\">mysterious tape\u003c/a>, likely put out by \u003ca href=\"https://www.discogs.com/artist/1272883-Pizo\">DJ Pizo\u003c/a>, introduced the world to \u003ca href=\"https://www.discogs.com/artist/137528-The-Coup\">The Coup\u003c/a>. On the heels of Too Short’s \u003ca href=\"https://www.discogs.com/release/734047-The-Dangerous-Crew-Dangerous-Crew\">first Dangerous Crew compilation\u003c/a>, it also reintroduced a more full-fledged hardcore Spice 1 just before signing to Jive Records. With classic punchline- and murder-laced rhymes over a brilliantly dense sample merging of the O’Jays “Got To Give The People” and 9th Creation’s “Bubble Gum,” Spice shows why he became one of the top Bay Area rappers of all time, especially with lines as mundane as “Rollin’ thicker than a milkshake / I like to eat crab but I prefer steak” that \u003cem>still\u003c/em> sound fly as all hell.\u003c/p>\n\u003cp>https://www.youtube.com/watch?v=YsuZZxRrxt0\u003c/p>\n\u003ch2>13. Commanda C & DJ MF, ‘Check ‘Em’ (1992)\u003c/h2>\n\u003cp>A random demo tape found at \u003ca href=\"https://www.daveyd.com/whoisdaveyd.html\">Davey “I Got Everyone’s Demo Tape” D\u003c/a>‘s crib about 10 years ago, only to find out afterward that \u003ca href=\"https://www.youtube.com/watch?v=L_71XuDWzeE&t=42s&ab_channel=JimRichards\">Commanda C was wreckin’ Sproul Plaza as far back as ’84\u003c/a>. With a thick East Bay “\u003ca href=\"https://youtu.be/7xKkSpna9bA?t=100\">country accent, hillbillies-and-all-that\u003c/a>” delivery and Hiero-esque wordplay (“Here’s the album / Now tell me how come / You haven’t bought it yet / Man, how dumb”), this guy definitely gets my vote for Influential Rapper That Almost Nobody Ever Heard Of.\u003c/p>\n\u003cp>https://www.youtube.com/watch?v=4f7warzCk78\u003c/p>\n\u003ch2>14. FM Blue feat. Dangerous Dame, ‘Oakland Styles’ (1993)\u003c/h2>\n\u003cp>A loose \u003ca href=\"https://www.discogs.com/artist/197231-The-Dangerous-Crew\">Dangerous Crew\u003c/a> member with flows for days, this track finds FM Blue and the legendary \u003ca href=\"http://www.kqed.org/bayareahiphop/timeline#dangerous-dames-town-tribute-oaktown\">Dangerous Dame\u003c/a> (RIP) trading verses over a classic Ant Banks beat. Likely the very first release on \u003ca href=\"https://www.discogs.com/label/662358-CELLBLOCK-Productions\">Cell Block Records\u003c/a>, which also released Dangerous Crew members Rappin’ Ron & Ant Diddley Dog’s almost equally slept-on album \u003cem>\u003ca href=\"https://12manrambotapes.blogspot.com/2018/07/rappin-ron-ant-diddly-dog-bad-n-fluenz.html\">Bad N-Fluenz\u003c/a>\u003c/em>, it’s still a bit of a mystery why this wasn’t released on any other format than cassette in ’93.\u003c/p>\n\u003cp>https://www.youtube.com/watch?v=vpoFnXAC-8U\u003c/p>\n\u003ch2>15. Easy A-Ski, ‘High Stepping’ (1990)\u003c/h2>\n\u003cp>Before he shortened his name and got with a young up-and-coming New Orleans transplant by the name of \u003ca href=\"http://www.kqed.org/bayareahiphop/timeline#master-p-establishes-no-limit-records-in-richmond\">Master P\u003c/a> who signed him to No Limit Records, EA-Ski was gettin’ busy over James Brown loops with his DJ, CMT. A solid debut here, but his production sound would soon change drastically post-\u003cem>Chronic\u003c/em> (EA-Ski became a frequent Dr. Dre collaborator through the mid- to late-’90s) and help pave the way for the glorious sound of \u003ca href=\"https://www.youtube.com/watch?v=AQnnIlk7ojU\">mobb music\u003c/a>.\u003c/p>\n\u003cp>https://www.youtube.com/watch?v=VC6bf3ib3Hc\u003c/p>\n\u003ch2>16. APG, ‘Action Packed Gangstas’ (1989)\u003c/h2>\n\u003cp>The \u003ca href=\"https://www.youtube.com/watch?v=WXBkiwQ_ZGo\">APG Crew\u003c/a> was a legendary 12-or-more-man crew outta North Oakland (853 Apgar St., to be exact), including the main dudes putting the whole Voltron-like ensemble together, the Blackwell brothers. Marlon (a.k.a. \u003ca href=\"https://www.discogs.com/artist/680232-MC-Mello-Mar\">MC Mello Mar\u003c/a>) and \u003ca href=\"https://www.discogs.com/artist/233085-Allen-Blackwell\">Allen Blackwell\u003c/a> (RIP), who ran Metro Records, linked with the very fine talents of DJ Red, \u003ca href=\"https://www.discogs.com/artist/224834-J-Cutt?type=Credits&subtype=Production&filter_anv=0\">J-Cutt\u003c/a> and MC Money Ray, who is featured here on the lead-off track from the album. It’s a perfect early blend of East Coast-style production and undeniably Oakland vocal delivery. Long live APG!\u003c/p>\n\u003cp>https://www.youtube.com/watch?v=jRTZ5iwtI24\u003c/p>\n\u003ch2>17. Delinquents, ‘Bitches Ain’t Shit’ (1992)\u003c/h2>\n\u003cp>Incredibly dope duo G-Stak and Big V a.k.a. V-Dal of East Oakland started their own label \u003ca href=\"https://www.discogs.com/label/44068-Dank-Or-Die-Records\">Dank Or Die\u003c/a> in ’92 and were even briefly signed to Priority Records in ’97. This track, off their solid debut \u003cem>Insane\u003c/em>, utilizes a cool Middle Eastern sample alongside The Controllers “Stay.”\u003c/p>\n\u003ch2>18. The Govenor feat. Richie Rich & 2pac, ‘Gaffled Like That’ (1992)\u003c/h2>\n\u003cp>https://www.youtube.com/watch?v=JBN2n_KnxRc\u003c/p>\n\u003cp>An absolutely classic “\u003ca href=\"https://www.youtube.com/watch?v=oTfkAicXmEo&ab_channel=IceCubeVEVO\">Jackin’ For Beats\u003c/a>“-style jam featuring some top-notch ’92 verses from major factors 2pac and Richie Rich over A-1 production from 415’s \u003ca href=\"https://www.discogs.com/artist/173778-DJ-Daryl?type=Credits&subtype=Production&filter_anv=0\">DJ Daryl\u003c/a>, who went on to be a bonafide super-producer shortly after this. Their sense of fun in the studio and camaraderie really shows; 2pac fires off an amazing verse, but nothing can beat the 415 veteran Rich’s tale of outsmarting the po-po’s while simultaneously ducking the jackers in the Fillmore, on his way to “get a fat feast on” at his cousin’s Thanksgiving party.\u003c/p>\n\u003cp>https://www.youtube.com/watch?v=7jY7Q-vGZ34\u003c/p>\n\u003ch2>19. The Ansārs, ‘Not A Dance Tune’ (1991)\u003c/h2>\n\u003cp>Led by a very young \u003ca href=\"https://www.discogs.com/artist/190818-Askari-X\">Askari X\u003c/a> and featuring veteran MC Tray-C of \u003ca href=\"https://www.discogs.com/release/7963606-East-Side-Oakland-Tyme-4-Unutha-Blackout-\">East Side Oakland\u003c/a>, this serious group was aligned philosophically with the Nation Of Islam and the Uhuru Movement. They only dropped one EP release in ’91 on the \u003ca href=\"https://www.discogs.com/label/43966-Righteous-Records\">Righteous Records\u003c/a> label before Askari was incarcerated for suspected bank robbery the very next year (the same year in which his classic solo debut \u003cem>\u003ca href=\"https://www.youtube.com/watch?v=9SatYcmmSWA\">Ward Of The State\u003c/a>\u003c/em> was released). NYC’s Dead Prez cite Askari as a major influence, and even commissioned him to produce a track off their 2003 mixtape \u003cem>Get Free or Die Tryin’\u003c/em>.\u003c/p>\n\u003cp>https://www.youtube.com/watch?v=bW7904AQhNE\u003c/p>\n\u003ch2>20. TKO, ‘415-510’ (1993)\u003c/h2>\n\u003cp>Mac Ted (RIP) and Kette of the “twomps” make up the duo TKO (Ted & Kette from Oakland) and put out a true gem of a tape, \u003cem>\u003ca href=\"https://12manrambotapes.blogspot.com/2012/08/tko-lets-get-ready-to-rumble-oakland-93.html\">Let’s Get Ready To Rumble\u003c/a>\u003c/em>, in ’93. Ted had already been featured on the Triple R Productions \u003cem>\u003ca href=\"https://12manrambotapes.blogspot.com/2013/08/triple-r-productions-extra-extra.html\">Extra! Extra!\u003c/a>\u003c/em> mini-compilation from ’89, in addition to kicking a dope guest verse on overlooked Oakland rapper \u003ca href=\"https://www.discogs.com/release/12721272-Chocolate-Milk-Big-Payback\">Chocolate Milk\u003c/a>‘s debut full-length. Here, he gets so honed in on the details of the day’s activities in his hood he even mentions the hat his homeboy is sporting (“Reg has got a hat that reads ‘All The Way To Heaven'”) and name-drops \u003ca href=\"https://www.loc8nearme.com/california/oakland/eng-market-tonys-liquor/3757328/\">Tony’s Liquor Store\u003c/a>, which is still around on 23rd and East 20th.\u003c/p>\n\u003cp>But mainly, in this song (essentially a glorious ode to Richie Rich’s “\u003ca href=\"https://www.youtube.com/watch?v=K9GIhOBH9fU&ab_channel=TunedInMusicChannel\">415\u003c/a>“), he’s frustrated about the area code change in the East Bay that occurred in late ’92 (“Me, I kinda took the shit personal / I think the shit shoulda been vice-verso / They changed the 415 to the 510… / Now what the fuck they do that fo’?”).\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>This track has to be my favorite of all the lesser-known Oakland raps, and it truly marks the end of an era in East Bay rap. Years ago, I was blown away when I mentioned this track to my boy Clint at my local liquor store \u003ca href=\"https://2starmarket.com/\">Two Star Market\u003c/a> and he immediately started reciting the hook. I mentioned Mac Ted and he said “Yep, from the 20’s — that’s where I grew up!”\u003c/p>\n\u003cp>Stuff like that makes me very happy to be a life-long rap fan – especially after moving to Oaktown and discovering what a treasure this city really is. Dangerous Dame (RIP) once said “New York is the place where the rappers dwell / But I don’t even care cuz I’m hard as hell / Yes Oakland’s comin’ up and it’s gonna be known / As the itty-bitty-city of the microphone.” But as I’ve found more and more tapes like these, I can say: Oakland deserves to be known as “The city where you got your whole style, swagger and slang from!”\u003c/p>\n\u003cp>\u003cimg loading=\"lazy\" decoding=\"async\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2016/06/Turntable.Break_.jpg\" alt=\"\" width=\"800\" height=\"60\" class=\"aligncenter size-full wp-image-11687704\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2016/06/Turntable.Break_.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/06/Turntable.Break_-400x30.jpg 400w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/06/Turntable.Break_-768x58.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>[ad alignright]\u003c/p>\n\u003cp>[ad floatright]\u003c/p>\n","blocks":[],"excerpt":"Listen to rare songs from a massive archive of over 500 underground rap tapes.","status":"publish","parent":0,"modified":1705005546,"stats":{"hasAudio":false,"hasVideo":true,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":35,"wordCount":2924},"headData":{"title":"20 Oakland Rap Tapes You've (Probably) Never Heard Before | KQED","description":"Listen to rare songs from a massive archive of over 500 underground rap tapes.","ogTitle":"20 Oakland Rap Tapes You've (Probably) Never Heard Before","ogDescription":"Listen to rare songs from a massive archive of over 500 underground rap tapes.","ogImgId":"arts_13928637","twTitle":"20 Oakland Rap Tapes You've (Probably) Never Heard Before","twDescription":"Listen to rare songs from a massive archive of over 500 underground rap tapes.","twImgId":"arts_13928637"},"source":"That's My Word","sourceUrl":"/bayareahiphop","sticky":false,"nprByline":"J. Darrah","templateType":"standard","featuredImageType":"standard","excludeFromSiteSearch":"Include","showOnAuthorArchivePages":"No","articleAge":"0","path":"/arts/13928550/20-best-rare-oakland-rap-tapes","audioTrackLength":null,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cfigure id=\"attachment_13928637\" class=\"wp-caption aligncenter\" style=\"max-width: 1920px\">\u003cimg loading=\"lazy\" decoding=\"async\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2023/05/CassetteTapesOakland_COVER.jpg\" alt=\"\" width=\"1920\" height=\"1080\" class=\"size-full wp-image-13928637\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/05/CassetteTapesOakland_COVER.jpg 1920w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/05/CassetteTapesOakland_COVER-800x450.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/05/CassetteTapesOakland_COVER-1020x574.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/05/CassetteTapesOakland_COVER-160x90.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/05/CassetteTapesOakland_COVER-768x432.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/05/CassetteTapesOakland_COVER-1536x864.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\">\u003cfigcaption class=\"wp-caption-text\">Along with major artists like Too Short and Tupac, the streets of the Town produced dozens of independent rappers whose rare underground cassettes contain Oakland gold. (Clockwise from top left: Mr. Fresh & Master T.M.D., Cassidine, Mac Mill, M.C. Jay and DJ Villian, Easy-A-Ski. \u003ccite>(Collage by Sarah Hotchkiss)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>\u003cem>\u003cstrong>Editor’s note\u003c/strong>: This story is part of \u003c/em>\u003ca href=\"https://www.kqed.org/bayareahiphop\">That’s My Word\u003c/a>\u003cem>, KQED’s year-long exploration of \u003ca href=\"https://www.kqed.org/bayareahiphop\">Bay Area hip-hop\u003c/a> history.\u003c/em>\u003c/p>\n\u003cp>\u003cem>An obsessive collector of underground Bay Area rap cassettes, J. Darrah has chronicled \u003ca href=\"https://12manrambotapes.blogspot.com/\">over 500 Northern California hip-hop tapes from 1985–2000\u003c/a> on his blog, \u003ca href=\"https://12manrambotapes.blogspot.com/\">12ManRambo\u003c/a>. Here, he shares 20 standout tracks from mostly unknown Oakland rap artists who recorded some straight-up heat for posterity.\u003c/em>\u003c/p>\n\u003cp>\u003cspan style=\"font-size: 4.6875em;float: left;line-height: 0.733em;padding: 0.05em 0.1em 0 0;font-family: times, serif, georgia\">I\u003c/span>t’s an exhilarating and strange feeling to randomly find a tape like \u003ca href=\"https://12manrambotapes.blogspot.com/2012/08/step-g-dream-oakland-strip-oakland-91.html\">MC Sirgeo’s “Oakland Strip”\u003c/a> and, after being mesmerized by the “self-done” cover art, you pop the tape into the deck and think “Damn, this guy’s got sort of a funny voice… but so did MC Pooh and even Too Short, right?”\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"aside","attributes":{"named":{"postid":"arts_13927349","label":""},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>The beat is a slumper, and the dude is rapping about “taking Coolidge up to Macarthur” (an intersection I lived near for 10 years) in his drop-top Mustang. Then you start finding other tapes from the same era and city, and they just happen to have MC Sirgeo listed prominently in the shout-outs inside the J-card. You start to wonder why you’ve never heard of this guy before.\u003c/p>\n\u003cp>Or when you find a tape from the early ’90s at the Oakland Coliseum flea market by a rapper named \u003ca href=\"https://12manrambotapes.blogspot.com/2012/08/the-govenor-feat-2pac-richie-rich.html\">The Govenor\u003c/a> and see that he’s got 2pac & Richie Rich featured on there, and you pop \u003cem>that\u003c/em> tape in the deck and it’s absolutely incredible. The Govenor not only keeps up with the two heavyweights, he even seems to have been actual friends with them for a while. (Would you believe that the “feature” fee was \u003cem>zero\u003c/em> dollars?).\u003c/p>\n\u003cp>These are just two of the many revelations I’ve had digging around the East Bay and beyond for the past 20 years, finding different releases, most on cassette, from Bay Area artists that seem to have been almost completely overlooked. You won’t find these songs on streaming, but they all link together in small ways to form a clearer picture of Oakland rap history.\u003c/p>\n\u003cp>Here are 20 tracks from Oakland rappers from the mid ’80s to early ’90s that you’ve likely never heard — but that definitely have historical significance, and influenced the formative years of Bay Area rap.\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/qC7ecFVkGIE'\n title='//www.youtube.com/embed/qC7ecFVkGIE'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003ch2>1. Mr. Fresh & Master T.M.D., ‘What Fer’ (1986)\u003c/h2>\n\u003cp>A fun little jam from way back in ’86 featuring a very young Master T.M.D. (Total Mind Devastator), whose later group \u003ca href=\"https://www.youtube.com/watch?v=1_dnat21y5w\">Capital Tax\u003c/a> went on to be signed to MCA. Was this really the “slang of Oakland” at the time, or did they simply make this track “just to be buggin’,” as they state at the end?\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/vfMxP1fUzVE'\n title='//www.youtube.com/embed/vfMxP1fUzVE'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003ch2>2. MC Sirgeo, ‘Oakland Strip’ (1989)\u003c/h2>\n\u003cp>An underground classic from MC Sirgeo before he formed his group \u003ca href=\"https://www.discogs.com/artist/963392-Step-G\">Step G\u003c/a>. Lingo is spit and spots are name-dropped as Sirgeo gives a virtual tour of East Oakland via his drop-top ‘Stang: “The light turned green and I was back on the scene / Right by Eastmont and Mickey D’s / Parked right by the 43 bus stop / Ya see they all love me ‘cuz I’m rollin’ a drop.”\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/Ds_psH1TrJo'\n title='//www.youtube.com/embed/Ds_psH1TrJo'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003ch2>3. East Side Oakland, ‘Eastmont Mall’ (1990)\u003c/h2>\n\u003cp>MC Tray-C and Gino Blacknell (the son of legendary Bay soul/funk artist \u003ca href=\"https://studylib.net/doc/8069642/in-1961-the-earliest-incarnation-of-the-band-was-at-hoove...\">Eugene Blacknell\u003c/a>, and whose \u003ca href=\"https://www.discogs.com/artist/370548-Gino-Blacknell?type=Credits&subtype=Production&filter_anv=0\">production credits\u003c/a> comprise a who’s-who of formative East Oakland rap) come with a dreamy ode to the town square of the East Side, the \u003ca href=\"http://www.kqed.org/bayareahiphop/timeline#the-eastmont-malls-grand-opening\">Eastmont Mall\u003c/a>.\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/3q8mwbBRvoc'\n title='//www.youtube.com/embed/3q8mwbBRvoc'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003ch2>4. Underground Rebellion, ‘Gin & Juice’ (1991)\u003c/h2>\n\u003cp>Preceding Snoop’s classic hit of the same name by a few years, MC Jullie D and pioneering West Oakland MC and producer \u003ca href=\"https://www.discogs.com/artist/359766-Krushadelic?type=Credits&filter_anv=0\">Krushadelic\u003c/a> (RIP) take a few too many gulps “down the throat chamber” over a clever Jimmy Spicer “Money (Dollar Bill Y’all)” / Vaughan Mason & Crew “Bounce, Rock, Skate, Roll” blend, all the while hittin’ the dank and gettin’ “major high!”\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/-6_Ln7LhzwQ'\n title='//www.youtube.com/embed/-6_Ln7LhzwQ'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003ch2>5. Cassidine, ‘Yeah Bitch I’m Cassidine’ (1988)\u003c/h2>\n\u003cp>Seen as by some as the original Foxy Brown or Lil Kim of Rap, Cassidine definitely aimed to prove that she could get as nasty as her labelmate Too Short. Call her or her other labelmate \u003ca href=\"https://www.youtube.com/watch?v=9yB2vcs16VY&ab_channel=rapreal\">Kimmie Fresh\u003c/a> gimmicky Dean Hodges-funded products of his infamous \u003ca href=\"https://www.discogs.com/label/27733-75-Girls-Records-And-Tapes\">75 Girls\u003c/a> label if you want, but these girls could \u003cem>rap\u003c/em> — and in an ideal world, they would have been the start of a much bigger movement of Oakland female rappers.\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/YEOpHvj2rLI'\n title='//www.youtube.com/embed/YEOpHvj2rLI'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003ch2>6. Conscious Daughters, ‘Princess of Poetry (Original Demo Version)’ (1991)\u003c/h2>\n\u003cp>Though the explosion of female rappers didn’t quite materialize, the \u003ca href=\"https://www.kqed.org/arts/13925177/the-conscious-daughters-raps-sucka-free-thelma-and-louise-rewrote-the-rules\">Conscious Daughters\u003c/a> took the Bay by storm. We all know CMG and Special One’s classic \u003cem>\u003ca href=\"https://www.youtube.com/watch?v=Pa3iq2CsW-g\">Ear to the Street\u003c/a>\u003c/em> LP, but prior to their full-length debut came their demo tape from ’91, which includes the original version of “Princess of Poetry.” Witness how they simply rip the mic to shreds despite the rather generic, skeletal production, which under the guidance of SF’s mighty “Black Panther of Hip-Hop,” Paris, would be vastly improved upon two years later.\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/UiBQEHtLts0'\n title='//www.youtube.com/embed/UiBQEHtLts0'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003ch2>7. Mac Mill, ‘Lifetime Mission’ (1990)\u003c/h2>\n\u003cp>Before Mac Mall, there was \u003ca href=\"https://www.youtube.com/watch?v=5u3eiG9BtdE&list=PLHaMBojaobux8fAV_B3Iq-KsXOKbK2V0e&index=3\">Mac Mill\u003c/a>, a North Oakland veteran on the mic who had been making tapes since the mid-’80s, similar to those of Too Short and \u003ca href=\"https://www.youtube.com/watch?v=4I-LUdwVn_8&t=1s\">Freddy B\u003c/a> with 10-minute raps over Sugar Hill and Def Jam 12″ instrumentals. The fact that he never delivered a full-length is a damn shame. His 1990 \u003cem>Run of the Mill\u003c/em> EP release, however, contained three solid tracks that showcased his talents. “Lifetime Mission” is a long, way-out storytelling rhyme with his “funky def rhymes and Arabian words” that finds him mackin’ on a tender while visiting his cousins in Zanzibar and beyond.\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/sqZIfdbutt8'\n title='//www.youtube.com/embed/sqZIfdbutt8'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003ch2>8. Em-Cee Quik and DJ K-OS, ‘Just Rollin’ (1988)\u003c/h2>\n\u003cp>Em-Cee Quik a.k.a. Sir Quickdraw a.k.a. A Brotha Named Quick a.k.a. Naru is somewhat of a silent factor in the East Bay rap scene. With his 1987 Macola-distributed “\u003ca href=\"https://www.youtube.com/watch?v=NRuv7r_6A24\">Rapaholic\u003c/a>” 12″, he got an early start busting solid rhymes on wax. A year later, he and DJ Dav-id K-os came hard and ballsy as hell with B-side “Just Rollin,” which is not about rollin’ in his Cougar or Mustang…but on his \u003cem>bike\u003c/em>! Quick went on to release his dope album \u003cem>\u003ca href=\"https://www.youtube.com/watch?v=BEgpsTIPnmU\">Never in Your Wildest Dreams\u003c/a>\u003c/em> in ’94 on the APG-related Basement Flavor label, with production from \u003ca href=\"https://www.discogs.com/artist/198047-Bas-1\">Bas-1\u003c/a> and \u003ca href=\"https://www.discogs.com/artist/379417-Turntable-T?type=Credits&filter_anv=0\">Turntable T\u003c/a>.\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/iVc2d4ufBVM'\n title='//www.youtube.com/embed/iVc2d4ufBVM'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003ch2>9. MC Jay & DJ Villian, ‘City Of A Gangster’ (1990)\u003c/h2>\n\u003cp>MC Jay a.k.a. Jay Soul was a super-talented rapper and producer from East Oakland who put down an impressive but virtually unheard catalog on his \u003ca href=\"https://www.discogs.com/label/467354-Cali-Jam-Music\">Cali-Jam Music\u003c/a> label in the early ’90s. After releasing his own killer cassette-only release \u003cem>\u003ca href=\"https://12manrambotapes.blogspot.com/2013/04/mc-jay-dj-villian-once-again-oakland-91.html\">Once Again\u003c/a>\u003c/em> along with DJ Villian, as well as his ventures with \u003ca href=\"https://12manrambotapes.blogspot.com/2013/04/lavish-style-hustlers-klan-ridin-high.html\">Lavish Style Hustlers Klan\u003c/a> and \u003ca href=\"https://12manrambotapes.blogspot.com/2012/08/twon-dead-end-oakland-93.html\">Twon\u003c/a>, he seemed to simply disappear. “City of a Gangster” is a classic slow and heavy-rolling track warning of the dangers of the crime-ridden streets of Oakland in the late ’80s/early ’90s.\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/tsJYRTCpl1Q'\n title='//www.youtube.com/embed/tsJYRTCpl1Q'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003ch2>10. Freddy B, ‘Dopefene Beat (I Want Some Helium)’ (1992)\u003c/h2>\n\u003cp>A lethal, bugged-out display of imaginative storytelling from Too Short’s old partner in crime Freddy B. (“Oh yeah, it takes me back to back in the days / When me and my boy Short Dog were just chillin’ / Oh yeah, we used to do somethin’ like this…”) Far outdated for ’92 (sadly, Freddy B was behind bars for much of the ’80s while Short made major moves), this song hints at the more far-out tracks the duo might have made selling “special request” tapes to local dealers and pimps around Sobrante Park and beyond.\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/ogNoOCIVPrI'\n title='//www.youtube.com/embed/ogNoOCIVPrI'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003ch2>11. Morocco Moe, ‘Task’ (1988)\u003c/h2>\n\u003cp>A classic overlooked cut by \u003ca href=\"https://12manrambotapes.blogspot.com/2013/04/morocco-moe-did-it-my-damn-self-oakland.html\">Morocco Moe\u003c/a> (RIP), this comes off as an updated, more hardcore version of Toddy Tee’s “\u003ca href=\"https://www.youtube.com/watch?v=wUxH5APAEmA&ab_channel=The4-TrackIsKing\">Batteram\u003c/a>” complete with a slick Kraftwerk “Man Machine” sample. Over omnipresent local producer Raul “EFX” Recinos’ beat, Moe warns of the feds that come knocking on your door when you least expect it.\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/oxP_y-ACG_A'\n title='//www.youtube.com/embed/oxP_y-ACG_A'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003ch2>12. Spice 1, ‘East Bay Gangsta (Original Version)’ (1991)\u003c/h2>\n\u003cp>OK, yeah — we don’t care he was originally from Hayward! This \u003ca href=\"https://12manrambotapes.blogspot.com/2013/04/spice-1-etc-187-proof-dope-like-pound.html\">mysterious tape\u003c/a>, likely put out by \u003ca href=\"https://www.discogs.com/artist/1272883-Pizo\">DJ Pizo\u003c/a>, introduced the world to \u003ca href=\"https://www.discogs.com/artist/137528-The-Coup\">The Coup\u003c/a>. On the heels of Too Short’s \u003ca href=\"https://www.discogs.com/release/734047-The-Dangerous-Crew-Dangerous-Crew\">first Dangerous Crew compilation\u003c/a>, it also reintroduced a more full-fledged hardcore Spice 1 just before signing to Jive Records. With classic punchline- and murder-laced rhymes over a brilliantly dense sample merging of the O’Jays “Got To Give The People” and 9th Creation’s “Bubble Gum,” Spice shows why he became one of the top Bay Area rappers of all time, especially with lines as mundane as “Rollin’ thicker than a milkshake / I like to eat crab but I prefer steak” that \u003cem>still\u003c/em> sound fly as all hell.\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/YsuZZxRrxt0'\n title='//www.youtube.com/embed/YsuZZxRrxt0'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003ch2>13. Commanda C & DJ MF, ‘Check ‘Em’ (1992)\u003c/h2>\n\u003cp>A random demo tape found at \u003ca href=\"https://www.daveyd.com/whoisdaveyd.html\">Davey “I Got Everyone’s Demo Tape” D\u003c/a>‘s crib about 10 years ago, only to find out afterward that \u003ca href=\"https://www.youtube.com/watch?v=L_71XuDWzeE&t=42s&ab_channel=JimRichards\">Commanda C was wreckin’ Sproul Plaza as far back as ’84\u003c/a>. With a thick East Bay “\u003ca href=\"https://youtu.be/7xKkSpna9bA?t=100\">country accent, hillbillies-and-all-that\u003c/a>” delivery and Hiero-esque wordplay (“Here’s the album / Now tell me how come / You haven’t bought it yet / Man, how dumb”), this guy definitely gets my vote for Influential Rapper That Almost Nobody Ever Heard Of.\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/4f7warzCk78'\n title='//www.youtube.com/embed/4f7warzCk78'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003ch2>14. FM Blue feat. Dangerous Dame, ‘Oakland Styles’ (1993)\u003c/h2>\n\u003cp>A loose \u003ca href=\"https://www.discogs.com/artist/197231-The-Dangerous-Crew\">Dangerous Crew\u003c/a> member with flows for days, this track finds FM Blue and the legendary \u003ca href=\"http://www.kqed.org/bayareahiphop/timeline#dangerous-dames-town-tribute-oaktown\">Dangerous Dame\u003c/a> (RIP) trading verses over a classic Ant Banks beat. Likely the very first release on \u003ca href=\"https://www.discogs.com/label/662358-CELLBLOCK-Productions\">Cell Block Records\u003c/a>, which also released Dangerous Crew members Rappin’ Ron & Ant Diddley Dog’s almost equally slept-on album \u003cem>\u003ca href=\"https://12manrambotapes.blogspot.com/2018/07/rappin-ron-ant-diddly-dog-bad-n-fluenz.html\">Bad N-Fluenz\u003c/a>\u003c/em>, it’s still a bit of a mystery why this wasn’t released on any other format than cassette in ’93.\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/vpoFnXAC-8U'\n title='//www.youtube.com/embed/vpoFnXAC-8U'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003ch2>15. Easy A-Ski, ‘High Stepping’ (1990)\u003c/h2>\n\u003cp>Before he shortened his name and got with a young up-and-coming New Orleans transplant by the name of \u003ca href=\"http://www.kqed.org/bayareahiphop/timeline#master-p-establishes-no-limit-records-in-richmond\">Master P\u003c/a> who signed him to No Limit Records, EA-Ski was gettin’ busy over James Brown loops with his DJ, CMT. A solid debut here, but his production sound would soon change drastically post-\u003cem>Chronic\u003c/em> (EA-Ski became a frequent Dr. Dre collaborator through the mid- to late-’90s) and help pave the way for the glorious sound of \u003ca href=\"https://www.youtube.com/watch?v=AQnnIlk7ojU\">mobb music\u003c/a>.\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/VC6bf3ib3Hc'\n title='//www.youtube.com/embed/VC6bf3ib3Hc'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003ch2>16. APG, ‘Action Packed Gangstas’ (1989)\u003c/h2>\n\u003cp>The \u003ca href=\"https://www.youtube.com/watch?v=WXBkiwQ_ZGo\">APG Crew\u003c/a> was a legendary 12-or-more-man crew outta North Oakland (853 Apgar St., to be exact), including the main dudes putting the whole Voltron-like ensemble together, the Blackwell brothers. Marlon (a.k.a. \u003ca href=\"https://www.discogs.com/artist/680232-MC-Mello-Mar\">MC Mello Mar\u003c/a>) and \u003ca href=\"https://www.discogs.com/artist/233085-Allen-Blackwell\">Allen Blackwell\u003c/a> (RIP), who ran Metro Records, linked with the very fine talents of DJ Red, \u003ca href=\"https://www.discogs.com/artist/224834-J-Cutt?type=Credits&subtype=Production&filter_anv=0\">J-Cutt\u003c/a> and MC Money Ray, who is featured here on the lead-off track from the album. It’s a perfect early blend of East Coast-style production and undeniably Oakland vocal delivery. Long live APG!\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/jRTZ5iwtI24'\n title='//www.youtube.com/embed/jRTZ5iwtI24'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003ch2>17. Delinquents, ‘Bitches Ain’t Shit’ (1992)\u003c/h2>\n\u003cp>Incredibly dope duo G-Stak and Big V a.k.a. V-Dal of East Oakland started their own label \u003ca href=\"https://www.discogs.com/label/44068-Dank-Or-Die-Records\">Dank Or Die\u003c/a> in ’92 and were even briefly signed to Priority Records in ’97. This track, off their solid debut \u003cem>Insane\u003c/em>, utilizes a cool Middle Eastern sample alongside The Controllers “Stay.”\u003c/p>\n\u003ch2>18. The Govenor feat. Richie Rich & 2pac, ‘Gaffled Like That’ (1992)\u003c/h2>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/JBN2n_KnxRc'\n title='//www.youtube.com/embed/JBN2n_KnxRc'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003cp>An absolutely classic “\u003ca href=\"https://www.youtube.com/watch?v=oTfkAicXmEo&ab_channel=IceCubeVEVO\">Jackin’ For Beats\u003c/a>“-style jam featuring some top-notch ’92 verses from major factors 2pac and Richie Rich over A-1 production from 415’s \u003ca href=\"https://www.discogs.com/artist/173778-DJ-Daryl?type=Credits&subtype=Production&filter_anv=0\">DJ Daryl\u003c/a>, who went on to be a bonafide super-producer shortly after this. Their sense of fun in the studio and camaraderie really shows; 2pac fires off an amazing verse, but nothing can beat the 415 veteran Rich’s tale of outsmarting the po-po’s while simultaneously ducking the jackers in the Fillmore, on his way to “get a fat feast on” at his cousin’s Thanksgiving party.\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/7jY7Q-vGZ34'\n title='//www.youtube.com/embed/7jY7Q-vGZ34'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003ch2>19. The Ansārs, ‘Not A Dance Tune’ (1991)\u003c/h2>\n\u003cp>Led by a very young \u003ca href=\"https://www.discogs.com/artist/190818-Askari-X\">Askari X\u003c/a> and featuring veteran MC Tray-C of \u003ca href=\"https://www.discogs.com/release/7963606-East-Side-Oakland-Tyme-4-Unutha-Blackout-\">East Side Oakland\u003c/a>, this serious group was aligned philosophically with the Nation Of Islam and the Uhuru Movement. They only dropped one EP release in ’91 on the \u003ca href=\"https://www.discogs.com/label/43966-Righteous-Records\">Righteous Records\u003c/a> label before Askari was incarcerated for suspected bank robbery the very next year (the same year in which his classic solo debut \u003cem>\u003ca href=\"https://www.youtube.com/watch?v=9SatYcmmSWA\">Ward Of The State\u003c/a>\u003c/em> was released). NYC’s Dead Prez cite Askari as a major influence, and even commissioned him to produce a track off their 2003 mixtape \u003cem>Get Free or Die Tryin’\u003c/em>.\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/bW7904AQhNE'\n title='//www.youtube.com/embed/bW7904AQhNE'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003ch2>20. TKO, ‘415-510’ (1993)\u003c/h2>\n\u003cp>Mac Ted (RIP) and Kette of the “twomps” make up the duo TKO (Ted & Kette from Oakland) and put out a true gem of a tape, \u003cem>\u003ca href=\"https://12manrambotapes.blogspot.com/2012/08/tko-lets-get-ready-to-rumble-oakland-93.html\">Let’s Get Ready To Rumble\u003c/a>\u003c/em>, in ’93. Ted had already been featured on the Triple R Productions \u003cem>\u003ca href=\"https://12manrambotapes.blogspot.com/2013/08/triple-r-productions-extra-extra.html\">Extra! Extra!\u003c/a>\u003c/em> mini-compilation from ’89, in addition to kicking a dope guest verse on overlooked Oakland rapper \u003ca href=\"https://www.discogs.com/release/12721272-Chocolate-Milk-Big-Payback\">Chocolate Milk\u003c/a>‘s debut full-length. Here, he gets so honed in on the details of the day’s activities in his hood he even mentions the hat his homeboy is sporting (“Reg has got a hat that reads ‘All The Way To Heaven'”) and name-drops \u003ca href=\"https://www.loc8nearme.com/california/oakland/eng-market-tonys-liquor/3757328/\">Tony’s Liquor Store\u003c/a>, which is still around on 23rd and East 20th.\u003c/p>\n\u003cp>But mainly, in this song (essentially a glorious ode to Richie Rich’s “\u003ca href=\"https://www.youtube.com/watch?v=K9GIhOBH9fU&ab_channel=TunedInMusicChannel\">415\u003c/a>“), he’s frustrated about the area code change in the East Bay that occurred in late ’92 (“Me, I kinda took the shit personal / I think the shit shoulda been vice-verso / They changed the 415 to the 510… / Now what the fuck they do that fo’?”).\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>This track has to be my favorite of all the lesser-known Oakland raps, and it truly marks the end of an era in East Bay rap. Years ago, I was blown away when I mentioned this track to my boy Clint at my local liquor store \u003ca href=\"https://2starmarket.com/\">Two Star Market\u003c/a> and he immediately started reciting the hook. I mentioned Mac Ted and he said “Yep, from the 20’s — that’s where I grew up!”\u003c/p>\n\u003cp>Stuff like that makes me very happy to be a life-long rap fan – especially after moving to Oaktown and discovering what a treasure this city really is. Dangerous Dame (RIP) once said “New York is the place where the rappers dwell / But I don’t even care cuz I’m hard as hell / Yes Oakland’s comin’ up and it’s gonna be known / As the itty-bitty-city of the microphone.” But as I’ve found more and more tapes like these, I can say: Oakland deserves to be known as “The city where you got your whole style, swagger and slang from!”\u003c/p>\n\u003cp>\u003cimg loading=\"lazy\" decoding=\"async\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2016/06/Turntable.Break_.jpg\" alt=\"\" width=\"800\" height=\"60\" class=\"aligncenter size-full wp-image-11687704\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2016/06/Turntable.Break_.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/06/Turntable.Break_-400x30.jpg 400w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/06/Turntable.Break_-768x58.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"alignright"},"numeric":["alignright"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"floatright"},"numeric":["floatright"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/arts/13928550/20-best-rare-oakland-rap-tapes","authors":["byline_arts_13928550"],"categories":["arts_1","arts_69"],"tags":["arts_8505","arts_20453","arts_10342","arts_10278","arts_831","arts_1143","arts_974","arts_19347"],"featImg":"arts_13928636","label":"source_arts_13928550"},"arts_13928057":{"type":"posts","id":"arts_13928057","meta":{"index":"posts_1591205157","site":"arts","id":"13928057","score":null,"sort":[1682535645000]},"guestAuthors":[],"slug":"alien-mac-kitty-cougnut-daughter-san-francisco-frisco-rap-legacy","title":"Alien Mac Kitty, Cougnut’s Daughter, Boldly Continues a Frisco Rap Legacy","publishDate":1682535645,"format":"standard","headTitle":"Alien Mac Kitty, Cougnut’s Daughter, Boldly Continues a Frisco Rap Legacy | KQED","labelTerm":{},"content":"\u003cp>\u003cem>\u003cstrong>Editor’s note\u003c/strong>: This story is part of \u003c/em>\u003ca href=\"https://www.kqed.org/bayareahiphop\">That’s My Word\u003c/a>\u003cem>, KQED’s year-long exploration of \u003ca href=\"https://www.kqed.org/bayareahiphop\">Bay Area hip-hop\u003c/a> history, with new content dropping all throughout 2023.\u003c/em>\u003c/p>\n\u003cp>\u003cspan style=\"font-size: 4.6875em;float: left;line-height: 0.733em;padding: 0.05em 0.1em 0 0;font-family: times, serif, georgia\">I\u003c/span>n San Francisco rap circles, Cougnut is a name spoken with reverence.\u003c/p>\n\u003cp>\u003ca href=\"https://www.kqed.org/arts/13923766/rbl-posse-a-lesson-to-be-learned-album-cover\">Black C of RBL Posse\u003c/a> called the late rapper “the top dog” in a \u003ca href=\"https://www.youtube.com/watch?v=U_aqLbhoU0E\">Thizzler interview\u003c/a>. On his \u003ca href=\"https://podcasters.spotify.com/pod/show/nativesonzpodcast/episodes/Episode-29---RIP-Cougnut-e5cm1c\">\u003cem>Native Sonz\u003c/em> podcast\u003c/a>, artist manager D.E.O. said that “he regulated shit” and brought peace to the streets. “There might not be the hip-hop scene in San Francisco if not for Cougnut,” added rapper Dregs One.\u003c/p>\n\u003cp>But to Mariah Fields, a.k.a. \u003ca href=\"https://www.instagram.com/alienmackitty/\">Alien Mac Kitty\u003c/a> (A.M.K), Cougnut was just Dad. As a young child in the ’90s, she had some indication that her charismatic, funny father, Ronald, was \u003ci>somebody\u003c/i>. But she had no idea that he was a voice for the City’s underworld, and that his gravelly raps empowered those who survived incarceration and violence. She didn’t know that Cougnut and his group I.M.P. were among the first Frisco rappers on wax in the late ’80s, and that fans across the Bay Area considered them icons.\u003c/p>\n\u003cp>“He’s my dad, so I’m not knowing the hype around it — it would just annoy me,” Alien Mac Kitty says of her childhood. “But over time I could just tell by the way people gravitated towards him that he was an important person. … It was just hard when we had our time and then people would come up like, ‘Oh my God, Cougnut.’ Like, back off, get away from my dad, get away from me.”\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>Now grown up and a rising rapper herself, Alien Mac Kitty has a different appreciation of Cougnut’s artistry, and is on a mission to carry on his legacy while making her own mark.\u003c/p>\n\u003cfigure id=\"attachment_13928058\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-13928058\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2023/04/IMG_7931-800x776.jpg\" alt=\"\" width=\"800\" height=\"776\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/IMG_7931-800x776.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/IMG_7931-1020x989.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/IMG_7931-160x155.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/IMG_7931-768x745.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/IMG_7931.jpg 1125w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">A young Alien Mac Kitty (Mariah Fields) with her dad, Ronald, a.k.a. Cougnut, and mom, Gloria, in the Fillmore district of San Francisco in the ’90s. \u003ccite>(Courtesy of Alien Mac Kitty)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>Star power runs in the Fields family, and it’s hard to miss Alien Mac Kitty when we meet on a weekday afternoon for veggie burgers in the Haight. True to her name, her vibe is Hello Kitty meets Mac Dre: she wears psychedelic prints, silver cowboy boots and a fur coat, and waist-length, pink braids frame her neon-pink pout. Alien Mac Kitty’s music has a similarly adventurous, let-your-freak-flag-fly flavor — on a first listen, it’s a far cry from her dad’s stone-cold gangster lyrics and villainous delivery. But there are shared qualities between father and daughter, including a willingness to absolutely go for it — to commit to a captivating, edgy persona, and to explore taboos.\u003c/p>\n\u003cp>“I could only imagine if he were here, what type of mentor he would be and how he would guide me,” A.M.K says. “Gosh, he was way ahead of his time, and his style is just unmatched, and never could be duplicated.”\u003c/p>\n\u003cp>https://youtu.be/ripfyFBFBGY\u003c/p>\n\u003ch2>Healing grief through music\u003c/h2>\n\u003cp>Surprisingly, even though I.M.P.’s iconic 1995 album \u003ci>Ill Mannered Playas\u003c/i> came out during her childhood, Alien Mac Kitty didn’t listen to Cougnut’s music until she was an adult. As a kid growing up in the Fillmore, she wasn’t \u003cem>allowed\u003c/em> to listen to it — her dad’s preferred subject matter of ruthless street life was not exactly PG. After Cougnut died in a car crash in 2001, when A.M.K was just 11 years old, grief made revisiting his discography unbearable. That feeling was compounded by the loss of Alien Mac Kitty’s mother, Gloria, a visual artist, in 2009.\u003c/p>\n\u003cp>“It actually took me about 17 years to visit his gravestone,” says A.M.K. “I ran from that for so long because I was afraid. But when I finally went and visited him, it brought me closure and I saw how peaceful things were.”\u003c/p>\n\u003cp>When A.M.K finally listened to Cougnut’s music in her 20s, she was able to see her dad in a new light. She admires his vivid storytelling on I.M.P’s 1989 “\u003ca href=\"https://youtu.be/_vi2hSsHzUI\">I’m Rollin’\u003c/a>,” and gets amped to the aggression of 1995’s “\u003ca href=\"https://youtu.be/IdTDc8JO4xI\">Boots Laced Tight\u003c/a>.” “\u003ca href=\"https://youtu.be/Qz6RbMUYWPs\">Tell Me Something Good\u003c/a>” — a 1994 Cougnut single from Master P’s \u003ci>West Coast Bad Boyz\u003c/i> compilation — shows an unusually vulnerable side of the rapper, where he laments cycles of violence and mourns friends gone too soon.\u003c/p>\n\u003cp>“I have my mom’s diary writings and I have my dad’s music, so I want to try to figure him out,” she says. “I want to try to get to know him. So what’s in his mind? I listen to his music and I feel like we have a lot of similarities, and that’s all I have.”\u003c/p>\n\u003cfigure id=\"attachment_13928060\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-13928060\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2023/04/RS64525_014_KQED_AlienMacKitty_04102023-qut-800x533.jpg\" alt=\"\" width=\"800\" height=\"533\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64525_014_KQED_AlienMacKitty_04102023-qut-800x533.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64525_014_KQED_AlienMacKitty_04102023-qut-1020x680.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64525_014_KQED_AlienMacKitty_04102023-qut-160x107.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64525_014_KQED_AlienMacKitty_04102023-qut-768x512.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64525_014_KQED_AlienMacKitty_04102023-qut-1536x1024.jpg 1536w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64525_014_KQED_AlienMacKitty_04102023-qut.jpg 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">Alien Mac Kitty and her son, Cassidy, visit Miyako’s Ice Cream in the Fillmore neighborhood of San Francisco, where she grew up, on April 10, 2023. \u003ccite>(Beth LaBerge/KQED)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>For years, Alien Mac Kitty didn’t think of herself as a rapper. Her paintings were her first love — when we meet, she’s wearing a self-made button with a drawing of a cool alien girl with three eyes and pink hair. Rap is “something I’ve always wanted to do at the right time, but I just didn’t want to recreate my dad,” she says.\u003c/p>\n\u003cp>Grief rippled throughout Alien Mac Kitty’s life, and after years of focusing on healing, she now finds herself in a “grounded, elevated space,” and is ready to express herself with intention. “I did a lot of inner work and spiritual work, and just facing myself in a lot of stuff. And then Alien Mac Kitty came. Now — \u003ci>eeow\u003c/i> — I’m here from outer space.”\u003c/p>\n\u003cp>https://youtu.be/IZPLFCumml4\u003c/p>\n\u003ch2>A little help from her O.G.s\u003c/h2>\n\u003cp>Cougnut’s peers and other San Francisco hip-hop veterans have helped A.M.K find her footing. Rapper and activist \u003ca href=\"https://www.instagram.com/equipto_415/\">Equipto\u003c/a>, a Cougnut fan since his early teens, encouraged her to throw a tribute art show for her dad in 2019, her first major effort to promote and preserve his legacy.\u003c/p>\n\u003cp>“Growing up in the Mission District as a young kid, and hearing [Cougnut’s] music coming out of people’s cars everywhere, out of people’s radios everywhere, it was like an anthem,” Equipto recalls. “It was like, ‘Oh, we can make music, too. San Francisco could get recognized, too, along with the New Yorks and the LAs.’ It just brought this this whole empowerment to San Francisco kids.”\u003c/p>\n\u003cp>Supporting Alien Mac Kitty was a “no-brainer,” he says. “I seen her art and I seen her energy and I heard the music, and I knew that she was a star.”\u003c/p>\n\u003cp>Equipto also watched A.M.K grapple with differentiating herself from her father while finding ways to honor him, and encouraged her to keep going. “I think her finding that balance and be her own individual yet still carry on that legacy in such a strong [way] is incredible.”\u003c/p>\n\u003cp>https://youtu.be/bTa1xSBzn6k\u003c/p>\n\u003cp>\u003ca href=\"https://www.instagram.com/tc1.2.3/\">T.C.\u003c/a>, a veteran producer and engineer who worked with Cougnut on iconic I.M.P. tracks like “Merciless” and “I Smell Jealousy,” welcomed A.M.K into his studio.\u003c/p>\n\u003cp>“Anytime I have a question, he’ll help me,” Alien Mac Kitty says. “[T.C.] took me under his wing, and I have so much love for him.”\u003c/p>\n\u003cp>For T.C., offering guidance came naturally: “With the relationship me and her dad had, it was only right, you know?”\u003c/p>\n\u003cp>T.C. first met Cougnut in the late ’80s, when Cougnut responded to a flyer advertising a new music studio in Lakeview, his neighborhood. T.C. was a producer and engineer there, and the two instantly clicked. Their friendship was one of friendly competition, of challenging each other to improve their craft.\u003c/p>\n\u003cp>“His voice alone was intimidating. He had a very strong voice,” T.C. says.\u003c/p>\n\u003cfigure id=\"attachment_13928078\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-13928078\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2023/04/017_AlienMacKittyElRio_04152023-800x533.jpg\" alt=\"Alien Mac Kitty swings her pink braids while rapping into a microphone.\" width=\"800\" height=\"533\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/017_AlienMacKittyElRio_04152023-800x533.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/017_AlienMacKittyElRio_04152023-1020x680.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/017_AlienMacKittyElRio_04152023-160x107.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/017_AlienMacKittyElRio_04152023-768x512.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/017_AlienMacKittyElRio_04152023-1536x1024.jpg 1536w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/017_AlienMacKittyElRio_04152023.jpg 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">Alien Mac Kitty performs at a 415 Day event with Family Not A Group at El Rio in San Francisco on April 15, 2023.\u003c/figcaption>\u003c/figure>\n\u003cp>“He was a rapper’s rapper,” he adds. “Like, if he see other rappers coming around, he’d go up to they face — ‘Hey, check this out’ — and start rapping to ’em.”\u003c/p>\n\u003cp>T.C. sees the same boldness in Cougnut’s daughter. “She’s really passionate about her art, her freedom of speech. And I call her an artist because she does all genres.”\u003c/p>\n\u003cp>While T.C. also produced legendary San Francisco artists like RBL Posse and Andre Nickatina, he estimates that Cougnut was the first rapper out of the City to make an impact throughout the whole Bay Area.\u003c/p>\n\u003cp>“We ain’t playin’, man. I feel like the Bay Area right now is the place to be as far as this rap scene,” Cougnut said in a 1996 interview with the \u003ca href=\"https://mrdoxey.wordpress.com/2005/07/29/classic-interview-cougnut-of-imp-rip/\">\u003ci>No Joke\u003c/i> rap newsletter\u003c/a>. “We’re not LA. We’re not New York, but I feel like the Bay Area is blowin’ up so much right now to where I think everything comin’ up out this Bay Area is hittin’.”\u003c/p>\n\u003cfigure id=\"attachment_13928082\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-13928082\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2023/04/RS64538_008_KQED_AlienMacKittyElRio_04152023-qut-800x533.jpg\" alt=\"Alien Mac Kitty raps into a mic on El Rio's patio while wearing a T-shirt with a portrait of her father, Cougnut.\" width=\"800\" height=\"533\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64538_008_KQED_AlienMacKittyElRio_04152023-qut-800x533.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64538_008_KQED_AlienMacKittyElRio_04152023-qut-1020x680.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64538_008_KQED_AlienMacKittyElRio_04152023-qut-160x107.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64538_008_KQED_AlienMacKittyElRio_04152023-qut-768x512.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64538_008_KQED_AlienMacKittyElRio_04152023-qut-1536x1024.jpg 1536w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64538_008_KQED_AlienMacKittyElRio_04152023-qut.jpg 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">Alien Mac Kitty performs at a 415 Day event with Family Not A Group at El Rio in San Francisco on April 15, 2023. \u003ccite>(Beth LaBerge/KQED)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003ch2>The future looks bright for A.M.K\u003c/h2>\n\u003cp>A.M.K has been releasing singles since 2019, and her 2022 EP \u003ca href=\"https://open.spotify.com/album/15BsRTY6WuZYJrp0FSyyvz\">\u003ci>Out Her Space\u003c/i>\u003c/a> is her most complete body of work yet — full of uptempo, rambunctious tracks for going dumb on the dance floor, with catchy call-and-response hooks. Most recently, she was featured on the \u003ci>\u003ca href=\"https://www.kqed.org/arts/13927576/frisco-daze-san-francisco-rap-album\">Frisco Daze\u003c/a>\u003c/i> rap compilation alongside 30 up-and-coming artists born and raised in San Francisco. Her fanbase is growing, and people are starting to repeat her slogan, “Fuck Charles,” which isn’t a diss to a specific person — she uses it to cast away the negative forces of the universe. [aside postid='arts_13927576']\u003c/p>\n\u003cp>When Alien Mac Kitty performs live, her energy is infectious. On a recent Saturday afternoon, at Family Not a Group’s 415 Day party at San Francisco’s El Rio, she presided over an enraptured crowd: “Get those fucking dicks up, fuckos,” she yelled over the screech of an electric guitar, clarifying that by “dicks,” she means “energy.” Definitely a brash entrance, but the audience cheered approvingly in response.\u003c/p>\n\u003cp>She wore a Starter jacket emblazoned with Cougnut’s name, and custom-painted shirt with his portrait. She invokes him often during performances “to give me that strength to execute it and rock out,” she says.\u003c/p>\n\u003cp>“I’m doing this for you,” she tells her dad, wherever he may be in the next realm, “and us, and the legacy.”\u003c/p>\n\u003cfigure id=\"attachment_13928067\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-13928067\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2023/04/IMG_7950-800x787.jpg\" alt=\"\" width=\"800\" height=\"787\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/IMG_7950-800x787.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/IMG_7950-1020x1004.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/IMG_7950-160x157.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/IMG_7950-768x756.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/IMG_7950.jpg 1125w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">Cougnut and a young Alien Mac Kitty. \u003ccite>(Courtesy of Alien Mac Kitty)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>\u003cimg loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-12127869\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2016/09/Q.Logo_.Break_-800x78.jpg\" alt=\"\" width=\"800\" height=\"78\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_-400x39.jpg 400w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_-768x75.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003c/p>\n\u003cp>[ad floatright]\u003c/p>\n\u003cp>\u003ci>Alien Mac Kitty performs in the Starlet Room at Harlow’s in Sacramento on June 30 for the \u003ca href=\"https://www.instagram.com/allthingsindieshowcase/\">All Things Indie showcase\u003c/a>.\u003c/i>\u003c/p>\n\n","blocks":[],"excerpt":"Her late father inspired a generation of San Francisco rappers. Now, she's making her mark on her own terms.","status":"publish","parent":0,"modified":1705005577,"stats":{"hasAudio":false,"hasVideo":false,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":35,"wordCount":2006},"headData":{"title":"Alien Mac Kitty, Cougnut’s Daughter, Boldly Continues a Frisco Rap Legacy | KQED","description":"Her late father inspired a generation of San Francisco rappers. Now, she's making her mark on her own terms.","ogTitle":"","ogDescription":"","ogImgId":"arts_13928063","twTitle":"","twDescription":"","twImgId":"arts_13928063"},"source":"That's My Word","sourceUrl":"http://kqed.org/bayareahiphop","sticky":false,"templateType":"standard","featuredImageType":"standard","excludeFromSiteSearch":"Include","articleAge":"0","path":"/arts/13928057/alien-mac-kitty-cougnut-daughter-san-francisco-frisco-rap-legacy","audioTrackLength":null,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cp>\u003cem>\u003cstrong>Editor’s note\u003c/strong>: This story is part of \u003c/em>\u003ca href=\"https://www.kqed.org/bayareahiphop\">That’s My Word\u003c/a>\u003cem>, KQED’s year-long exploration of \u003ca href=\"https://www.kqed.org/bayareahiphop\">Bay Area hip-hop\u003c/a> history, with new content dropping all throughout 2023.\u003c/em>\u003c/p>\n\u003cp>\u003cspan style=\"font-size: 4.6875em;float: left;line-height: 0.733em;padding: 0.05em 0.1em 0 0;font-family: times, serif, georgia\">I\u003c/span>n San Francisco rap circles, Cougnut is a name spoken with reverence.\u003c/p>\n\u003cp>\u003ca href=\"https://www.kqed.org/arts/13923766/rbl-posse-a-lesson-to-be-learned-album-cover\">Black C of RBL Posse\u003c/a> called the late rapper “the top dog” in a \u003ca href=\"https://www.youtube.com/watch?v=U_aqLbhoU0E\">Thizzler interview\u003c/a>. On his \u003ca href=\"https://podcasters.spotify.com/pod/show/nativesonzpodcast/episodes/Episode-29---RIP-Cougnut-e5cm1c\">\u003cem>Native Sonz\u003c/em> podcast\u003c/a>, artist manager D.E.O. said that “he regulated shit” and brought peace to the streets. “There might not be the hip-hop scene in San Francisco if not for Cougnut,” added rapper Dregs One.\u003c/p>\n\u003cp>But to Mariah Fields, a.k.a. \u003ca href=\"https://www.instagram.com/alienmackitty/\">Alien Mac Kitty\u003c/a> (A.M.K), Cougnut was just Dad. As a young child in the ’90s, she had some indication that her charismatic, funny father, Ronald, was \u003ci>somebody\u003c/i>. But she had no idea that he was a voice for the City’s underworld, and that his gravelly raps empowered those who survived incarceration and violence. She didn’t know that Cougnut and his group I.M.P. were among the first Frisco rappers on wax in the late ’80s, and that fans across the Bay Area considered them icons.\u003c/p>\n\u003cp>“He’s my dad, so I’m not knowing the hype around it — it would just annoy me,” Alien Mac Kitty says of her childhood. “But over time I could just tell by the way people gravitated towards him that he was an important person. … It was just hard when we had our time and then people would come up like, ‘Oh my God, Cougnut.’ Like, back off, get away from my dad, get away from me.”\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>Now grown up and a rising rapper herself, Alien Mac Kitty has a different appreciation of Cougnut’s artistry, and is on a mission to carry on his legacy while making her own mark.\u003c/p>\n\u003cfigure id=\"attachment_13928058\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-13928058\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2023/04/IMG_7931-800x776.jpg\" alt=\"\" width=\"800\" height=\"776\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/IMG_7931-800x776.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/IMG_7931-1020x989.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/IMG_7931-160x155.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/IMG_7931-768x745.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/IMG_7931.jpg 1125w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">A young Alien Mac Kitty (Mariah Fields) with her dad, Ronald, a.k.a. Cougnut, and mom, Gloria, in the Fillmore district of San Francisco in the ’90s. \u003ccite>(Courtesy of Alien Mac Kitty)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>Star power runs in the Fields family, and it’s hard to miss Alien Mac Kitty when we meet on a weekday afternoon for veggie burgers in the Haight. True to her name, her vibe is Hello Kitty meets Mac Dre: she wears psychedelic prints, silver cowboy boots and a fur coat, and waist-length, pink braids frame her neon-pink pout. Alien Mac Kitty’s music has a similarly adventurous, let-your-freak-flag-fly flavor — on a first listen, it’s a far cry from her dad’s stone-cold gangster lyrics and villainous delivery. But there are shared qualities between father and daughter, including a willingness to absolutely go for it — to commit to a captivating, edgy persona, and to explore taboos.\u003c/p>\n\u003cp>“I could only imagine if he were here, what type of mentor he would be and how he would guide me,” A.M.K says. “Gosh, he was way ahead of his time, and his style is just unmatched, and never could be duplicated.”\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/ripfyFBFBGY'\n title='//www.youtube.com/embed/ripfyFBFBGY'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003ch2>Healing grief through music\u003c/h2>\n\u003cp>Surprisingly, even though I.M.P.’s iconic 1995 album \u003ci>Ill Mannered Playas\u003c/i> came out during her childhood, Alien Mac Kitty didn’t listen to Cougnut’s music until she was an adult. As a kid growing up in the Fillmore, she wasn’t \u003cem>allowed\u003c/em> to listen to it — her dad’s preferred subject matter of ruthless street life was not exactly PG. After Cougnut died in a car crash in 2001, when A.M.K was just 11 years old, grief made revisiting his discography unbearable. That feeling was compounded by the loss of Alien Mac Kitty’s mother, Gloria, a visual artist, in 2009.\u003c/p>\n\u003cp>“It actually took me about 17 years to visit his gravestone,” says A.M.K. “I ran from that for so long because I was afraid. But when I finally went and visited him, it brought me closure and I saw how peaceful things were.”\u003c/p>\n\u003cp>When A.M.K finally listened to Cougnut’s music in her 20s, she was able to see her dad in a new light. She admires his vivid storytelling on I.M.P’s 1989 “\u003ca href=\"https://youtu.be/_vi2hSsHzUI\">I’m Rollin’\u003c/a>,” and gets amped to the aggression of 1995’s “\u003ca href=\"https://youtu.be/IdTDc8JO4xI\">Boots Laced Tight\u003c/a>.” “\u003ca href=\"https://youtu.be/Qz6RbMUYWPs\">Tell Me Something Good\u003c/a>” — a 1994 Cougnut single from Master P’s \u003ci>West Coast Bad Boyz\u003c/i> compilation — shows an unusually vulnerable side of the rapper, where he laments cycles of violence and mourns friends gone too soon.\u003c/p>\n\u003cp>“I have my mom’s diary writings and I have my dad’s music, so I want to try to figure him out,” she says. “I want to try to get to know him. So what’s in his mind? I listen to his music and I feel like we have a lot of similarities, and that’s all I have.”\u003c/p>\n\u003cfigure id=\"attachment_13928060\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-13928060\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2023/04/RS64525_014_KQED_AlienMacKitty_04102023-qut-800x533.jpg\" alt=\"\" width=\"800\" height=\"533\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64525_014_KQED_AlienMacKitty_04102023-qut-800x533.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64525_014_KQED_AlienMacKitty_04102023-qut-1020x680.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64525_014_KQED_AlienMacKitty_04102023-qut-160x107.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64525_014_KQED_AlienMacKitty_04102023-qut-768x512.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64525_014_KQED_AlienMacKitty_04102023-qut-1536x1024.jpg 1536w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64525_014_KQED_AlienMacKitty_04102023-qut.jpg 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">Alien Mac Kitty and her son, Cassidy, visit Miyako’s Ice Cream in the Fillmore neighborhood of San Francisco, where she grew up, on April 10, 2023. \u003ccite>(Beth LaBerge/KQED)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>For years, Alien Mac Kitty didn’t think of herself as a rapper. Her paintings were her first love — when we meet, she’s wearing a self-made button with a drawing of a cool alien girl with three eyes and pink hair. Rap is “something I’ve always wanted to do at the right time, but I just didn’t want to recreate my dad,” she says.\u003c/p>\n\u003cp>Grief rippled throughout Alien Mac Kitty’s life, and after years of focusing on healing, she now finds herself in a “grounded, elevated space,” and is ready to express herself with intention. “I did a lot of inner work and spiritual work, and just facing myself in a lot of stuff. And then Alien Mac Kitty came. Now — \u003ci>eeow\u003c/i> — I’m here from outer space.”\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/IZPLFCumml4'\n title='//www.youtube.com/embed/IZPLFCumml4'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003ch2>A little help from her O.G.s\u003c/h2>\n\u003cp>Cougnut’s peers and other San Francisco hip-hop veterans have helped A.M.K find her footing. Rapper and activist \u003ca href=\"https://www.instagram.com/equipto_415/\">Equipto\u003c/a>, a Cougnut fan since his early teens, encouraged her to throw a tribute art show for her dad in 2019, her first major effort to promote and preserve his legacy.\u003c/p>\n\u003cp>“Growing up in the Mission District as a young kid, and hearing [Cougnut’s] music coming out of people’s cars everywhere, out of people’s radios everywhere, it was like an anthem,” Equipto recalls. “It was like, ‘Oh, we can make music, too. San Francisco could get recognized, too, along with the New Yorks and the LAs.’ It just brought this this whole empowerment to San Francisco kids.”\u003c/p>\n\u003cp>Supporting Alien Mac Kitty was a “no-brainer,” he says. “I seen her art and I seen her energy and I heard the music, and I knew that she was a star.”\u003c/p>\n\u003cp>Equipto also watched A.M.K grapple with differentiating herself from her father while finding ways to honor him, and encouraged her to keep going. “I think her finding that balance and be her own individual yet still carry on that legacy in such a strong [way] is incredible.”\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/bTa1xSBzn6k'\n title='//www.youtube.com/embed/bTa1xSBzn6k'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003cp>\u003ca href=\"https://www.instagram.com/tc1.2.3/\">T.C.\u003c/a>, a veteran producer and engineer who worked with Cougnut on iconic I.M.P. tracks like “Merciless” and “I Smell Jealousy,” welcomed A.M.K into his studio.\u003c/p>\n\u003cp>“Anytime I have a question, he’ll help me,” Alien Mac Kitty says. “[T.C.] took me under his wing, and I have so much love for him.”\u003c/p>\n\u003cp>For T.C., offering guidance came naturally: “With the relationship me and her dad had, it was only right, you know?”\u003c/p>\n\u003cp>T.C. first met Cougnut in the late ’80s, when Cougnut responded to a flyer advertising a new music studio in Lakeview, his neighborhood. T.C. was a producer and engineer there, and the two instantly clicked. Their friendship was one of friendly competition, of challenging each other to improve their craft.\u003c/p>\n\u003cp>“His voice alone was intimidating. He had a very strong voice,” T.C. says.\u003c/p>\n\u003cfigure id=\"attachment_13928078\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-13928078\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2023/04/017_AlienMacKittyElRio_04152023-800x533.jpg\" alt=\"Alien Mac Kitty swings her pink braids while rapping into a microphone.\" width=\"800\" height=\"533\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/017_AlienMacKittyElRio_04152023-800x533.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/017_AlienMacKittyElRio_04152023-1020x680.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/017_AlienMacKittyElRio_04152023-160x107.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/017_AlienMacKittyElRio_04152023-768x512.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/017_AlienMacKittyElRio_04152023-1536x1024.jpg 1536w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/017_AlienMacKittyElRio_04152023.jpg 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">Alien Mac Kitty performs at a 415 Day event with Family Not A Group at El Rio in San Francisco on April 15, 2023.\u003c/figcaption>\u003c/figure>\n\u003cp>“He was a rapper’s rapper,” he adds. “Like, if he see other rappers coming around, he’d go up to they face — ‘Hey, check this out’ — and start rapping to ’em.”\u003c/p>\n\u003cp>T.C. sees the same boldness in Cougnut’s daughter. “She’s really passionate about her art, her freedom of speech. And I call her an artist because she does all genres.”\u003c/p>\n\u003cp>While T.C. also produced legendary San Francisco artists like RBL Posse and Andre Nickatina, he estimates that Cougnut was the first rapper out of the City to make an impact throughout the whole Bay Area.\u003c/p>\n\u003cp>“We ain’t playin’, man. I feel like the Bay Area right now is the place to be as far as this rap scene,” Cougnut said in a 1996 interview with the \u003ca href=\"https://mrdoxey.wordpress.com/2005/07/29/classic-interview-cougnut-of-imp-rip/\">\u003ci>No Joke\u003c/i> rap newsletter\u003c/a>. “We’re not LA. We’re not New York, but I feel like the Bay Area is blowin’ up so much right now to where I think everything comin’ up out this Bay Area is hittin’.”\u003c/p>\n\u003cfigure id=\"attachment_13928082\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-13928082\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2023/04/RS64538_008_KQED_AlienMacKittyElRio_04152023-qut-800x533.jpg\" alt=\"Alien Mac Kitty raps into a mic on El Rio's patio while wearing a T-shirt with a portrait of her father, Cougnut.\" width=\"800\" height=\"533\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64538_008_KQED_AlienMacKittyElRio_04152023-qut-800x533.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64538_008_KQED_AlienMacKittyElRio_04152023-qut-1020x680.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64538_008_KQED_AlienMacKittyElRio_04152023-qut-160x107.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64538_008_KQED_AlienMacKittyElRio_04152023-qut-768x512.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64538_008_KQED_AlienMacKittyElRio_04152023-qut-1536x1024.jpg 1536w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/RS64538_008_KQED_AlienMacKittyElRio_04152023-qut.jpg 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">Alien Mac Kitty performs at a 415 Day event with Family Not A Group at El Rio in San Francisco on April 15, 2023. \u003ccite>(Beth LaBerge/KQED)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003ch2>The future looks bright for A.M.K\u003c/h2>\n\u003cp>A.M.K has been releasing singles since 2019, and her 2022 EP \u003ca href=\"https://open.spotify.com/album/15BsRTY6WuZYJrp0FSyyvz\">\u003ci>Out Her Space\u003c/i>\u003c/a> is her most complete body of work yet — full of uptempo, rambunctious tracks for going dumb on the dance floor, with catchy call-and-response hooks. Most recently, she was featured on the \u003ci>\u003ca href=\"https://www.kqed.org/arts/13927576/frisco-daze-san-francisco-rap-album\">Frisco Daze\u003c/a>\u003c/i> rap compilation alongside 30 up-and-coming artists born and raised in San Francisco. Her fanbase is growing, and people are starting to repeat her slogan, “Fuck Charles,” which isn’t a diss to a specific person — she uses it to cast away the negative forces of the universe. \u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"aside","attributes":{"named":{"postid":"arts_13927576","label":""},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>When Alien Mac Kitty performs live, her energy is infectious. On a recent Saturday afternoon, at Family Not a Group’s 415 Day party at San Francisco’s El Rio, she presided over an enraptured crowd: “Get those fucking dicks up, fuckos,” she yelled over the screech of an electric guitar, clarifying that by “dicks,” she means “energy.” Definitely a brash entrance, but the audience cheered approvingly in response.\u003c/p>\n\u003cp>She wore a Starter jacket emblazoned with Cougnut’s name, and custom-painted shirt with his portrait. She invokes him often during performances “to give me that strength to execute it and rock out,” she says.\u003c/p>\n\u003cp>“I’m doing this for you,” she tells her dad, wherever he may be in the next realm, “and us, and the legacy.”\u003c/p>\n\u003cfigure id=\"attachment_13928067\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-13928067\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2023/04/IMG_7950-800x787.jpg\" alt=\"\" width=\"800\" height=\"787\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/IMG_7950-800x787.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/IMG_7950-1020x1004.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/IMG_7950-160x157.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/IMG_7950-768x756.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/04/IMG_7950.jpg 1125w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">Cougnut and a young Alien Mac Kitty. \u003ccite>(Courtesy of Alien Mac Kitty)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>\u003cimg loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-12127869\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2016/09/Q.Logo_.Break_-800x78.jpg\" alt=\"\" width=\"800\" height=\"78\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_-400x39.jpg 400w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/09/Q.Logo_.Break_-768x75.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"floatright"},"numeric":["floatright"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>\u003ci>Alien Mac Kitty performs in the Starlet Room at Harlow’s in Sacramento on June 30 for the \u003ca href=\"https://www.instagram.com/allthingsindieshowcase/\">All Things Indie showcase\u003c/a>.\u003c/i>\u003c/p>\n\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/arts/13928057/alien-mac-kitty-cougnut-daughter-san-francisco-frisco-rap-legacy","authors":["11387"],"categories":["arts_1","arts_69"],"tags":["arts_20326","arts_10342","arts_10278","arts_831","arts_974","arts_4355","arts_19347"],"featImg":"arts_13928079","label":"source_arts_13928057"},"arts_13925958":{"type":"posts","id":"arts_13925958","meta":{"index":"posts_1591205157","site":"arts","id":"13925958","score":null,"sort":[1678386621000]},"guestAuthors":[],"slug":"bay-area-west-coast-south-rap-hip-hop-master-p-no-limit","title":"How the Bay Area and the South Became Hip-Hop Family","publishDate":1678386621,"format":"standard","headTitle":"How the Bay Area and the South Became Hip-Hop Family | KQED","labelTerm":{},"content":"\u003cp>\u003cem>\u003cstrong>Editor’s note\u003c/strong>: This story is part of \u003c/em>\u003ca href=\"https://www.kqed.org/bayareahiphop\">That’s My Word\u003c/a>\u003cem>, KQED’s year-long exploration of Bay Area hip-hop history, with new content dropping all throughout 2023.\u003c/em>\u003c/p>\n\u003cp>\u003cspan style=\"font-size: 4.6875em;float: left;line-height: 0.733em;padding: 0.05em 0.1em 0 0;font-family: times, serif, georgia\">“P\u003c/span>icture me on a tour bus in 1995 with a bunch of West Coast artists,” Percy “Master P” Miller wrote in his 2007 book \u003cem>Guaranteed Success\u003c/em>. “My brother and I were the only artists from the South. We were the opening act, and they wouldn’t even play our music on the bus.”\u003c/p>\n\u003cp>At the time, in 1995, Master P was near the end of his four-year tenure as the owner of a small record store, No Limit Records & Tapes, in Richmond. The New Orleans-raised artist had relocated to the Bay Area to attend Merritt College, and he opened his San Pablo Avenue shop with $10,000 he’d inherited from a malpractice settlement after his grandfather’s death.\u003c/p>\n\u003cp>“I took that money and made my first financial investment: I bought a record store that was going out of business in an urban community,” wrote Master P. He negotiated six months of free rent in exchange for improving the retail space. “As a result, my record store was a booming success and, for the first time, I began to experience a comfortable lifestyle.”\u003c/p>\n\u003cp>Not everyone was checking for Master P and No Limit, though. In addition to being shunned by his tour mates, San Francisco radio station KMEL wouldn’t play his music — “even though I done sold more records than any other artist in the Bay Area,” he \u003ca href=\"https://www.sfgate.com/entertainment/article/Rap-s-Master-P-Has-a-Master-Plan-Media-rejects-2824304.php\">told Billy Jam for a 1997 \u003cem>San Francisco Chronicle\u003c/em> article\u003c/a>.\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>By the time of that interview, Master P was back in New Orleans, living an ostentatious multimillionaire lifestyle. No Limit had become a successful label with national distribution through Priority Records, and its massive sales funded Master P’s ever-expanding business empire. (By 1998, \u003ca href=\"https://www.nytimes.com/1998/05/13/arts/gangsta-rapper-turns-entrepreneur-28-master-p-has-created-one-biggest.html\" target=\"_blank\" rel=\"noopener\">No Limit had cumulative record sales totaling $120 million\u003c/a>, according to \u003cem>The New York Times\u003c/em>.) He’d had an entrepreneurial spirit that dated back to his childhood, but it was in the Bay Area — home of the “out the trunk” independent rap hustle since the early ’80s — where he absorbed the game that facilitated his nationwide success.\u003c/p>\n\u003cfigure id=\"attachment_13925975\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-13925975\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2023/03/GettyImages-461087774-800x1097.jpg\" alt=\"\" width=\"800\" height=\"1097\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-461087774-800x1097.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-461087774-1020x1399.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-461087774-160x219.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-461087774-768x1053.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-461087774-1120x1536.jpg 1120w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-461087774-1493x2048.jpg 1493w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-461087774-1920x2634.jpg 1920w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-461087774-scaled.jpg 1866w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">Master P attends the 26th Annual American Music Awards in Los Angeles. By the time of this photo, in 1999, his label No Limit had grossed over $120 million in album sales. \u003ccite>(Ron Galella, Ltd./Ron Galella Collection via Getty Images)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>Master P’s empire is just one example of the ongoing cultural exchange between the Bay Area and the South, which goes back decades: During the Second Great Migration between 1940 and 1970, Black Southerners \u003ca href=\"https://www.kqed.org/news/11910890/how-oaklands-16th-street-train-station-helped-build-west-oakland-and-the-modern-civil-rights-movement\">flocked to cities like Oakland, Richmond and San Francisco\u003c/a>.\u003c/p>\n\u003cp>In the years that followed, their descendants helped establish the Bay Area’s distinctive hip-hop culture, whose sound and independent business model then traveled back to Atlanta, New Orleans, Houston and Memphis. Close observers of the rap scenes in these Southern cities will find strong ties to the Bay Area, and in turn, Southern rappers, producers and promoters have had a sizable stamp on the Bay Area’s own scene. This close kinship between the two regions undeniably shaped hip-hop history — and it continues to this day.\u003c/p>\n\u003cp>\u003cem>[Listen to our ‘From the Bay to the South’ playlist, curated by Tamara Palmer, on \u003ca href=\"https://open.spotify.com/playlist/5K9S3wYkGHf9hk7k8sOdv6?si=f46124d722c84c0b\">Spotify\u003c/a> and \u003ca href=\"https://youtube.com/playlist?list=PLeGdTT0--8KiiMa4o9t3tOxhGg4lfIPEA\">YouTube\u003c/a>.]\u003c/em>\u003c/p>\n\u003cp>\u003c!-- iframe plugin v.4.3 wordpress.org/plugins/iframe/ -->\u003cbr>\n\u003ciframe style=\"border-radius:12px\" src=\"https://open.spotify.com/embed/playlist/5K9S3wYkGHf9hk7k8sOdv6?utm_source=generator\" width=\"100%\" height=\"352\" frameborder=\"0\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\" scrolling=\"yes\" class=\"iframe-class\">\u003c/iframe>\u003c/p>\n\u003ch2>The Bay-to-South business pipeline\u003c/h2>\n\u003cp>Master P and No Limit weren’t alone. Over the years, artists and record labels all across the South adopted the Bay Area’s independent business model and used it to achieve great success.\u003c/p>\n\u003cp>“Selling tapes out the trunk of the car, that was pretty much patented by E-40, Too $hort, Tony Draper at Suave House, Rap-A-Lot, people like that,” Vallejo-born rapper Earl “E-40” Stevens said in an interview for my 2004 book about Southern rap, shouting out two Houston labels. “Then came along the Master Ps of the world and the Cash Moneys. They watched the game and did what they supposed to do, and now they reaching for the stars.”\u003c/p>\n\u003cp>In a \u003ca href=\"https://youtu.be/4mrKNCTlv0s\" target=\"_blank\" rel=\"noopener\">2019 interview with Sway Calloway\u003c/a>, Master P seemed to agree with this assessment. He referred to E-40’s uncle, the \u003ca href=\"https://www.youtube.com/watch?v=ssiJQSm-Ln4\">soul singer\u003c/a> and \u003ca href=\"https://www.nytimes.com/2006/03/26/arts/music/the-first-family-of-hyphy-pops-a-collar-whatd-they-say.html\">entrepreneur\u003c/a> Saint Charles Thurman, as the “OG” music distributor who taught him how to release records independently. Watching Thurman’s success running the small distribution company Solar Music Group, Master P realized: “I don’t need to wait for the big companies to push me, I’m going to get out there and push myself,” he recalled.\u003c/p>\n\u003cp>https://youtu.be/ErwejjBZRMo\u003c/p>\n\u003cp>In turn, Master P along with other Southern artists, DJs and promoters played a crucial role in the national success of Bay Area artists like E-40 in the ’90s. Taking a cue from Herm Lewis, the Hunters Point street activist who \u003ca href=\"https://www.youtube.com/watch?v=LvTaoNzFGHU&list=PLU1OibAu4SezP41p6YZUfkokGSFMhlz3Y\">popularized artist compilations\u003c/a>, Master P released \u003cem>West Coast Bad Boyz, Vol. 1: Anotha Level of the Game\u003c/em> in 1994. It included contributions from the Bay Area’s JT the Bigga Figga, \u003ca href=\"https://www.kqed.org/arts/13923766/rbl-posse-a-lesson-to-be-learned-album-cover\">RBL Posse\u003c/a>, Rappin’ 4-Tay, Ray Luv and Dre Dog (now Andre Nickatina).\u003c/p>\n\u003cp>Master P would continue to release compilations after he moved No Limit back home to Louisiana. In 1997, the label’s breakout year, \u003cem>West Coast Bad Boyz II\u003c/em> starred Mac Dre, E-A-Ski and Sacramento rappers C-Bo, Lunasicc and Marvaless, and was dedicated to Tupac Shakur. Even more successful was the soundtrack to the 1997 movie \u003cem>I’m Bout It\u003c/em>, with E-40, B-Legit, E-A-Ski and JT The Bigga Figga, and which reached No. 1 on the Billboard Top R&B/Hip-Hop Albums chart and No. 4 on the Billboard 200.\u003c/p>\n\u003cp>E-40 also credits DJs and promoters like Meen Green in Dallas, Greg Street in Atlanta and Marvin “Jabber Jaws” Williams in Shreveport for helping build his career on the radio and in clubs in those early years. Forming a constellation across the south, they booked him for gigs and put his records in rotation. [pullquote size='large']Close observers of the rap scenes in Atlanta, New Orleans, Houston and Memphis will find strong ties to the Bay Area, and in turn, Southern rappers, producers and promoters have had a sizable stamp on the Bay Area’s own scene.[/pullquote]\u003c/p>\n\u003cp>Though streaming has long replaced the “out the trunk” era, the Bay Area’s influence on independent music distribution remains. These days, the savviest artists from the South know that they need to hit San Francisco to strike a lucrative business deal with \u003ca href=\"https://www.kqed.org/ourturbulentdecade/2012-empire-brought-the-music-industry-back-to-san-francisco\">EMPIRE\u003c/a>, now the world’s leading hip-hop distributor. When I visited the company’s well-appointed Financial District penthouse office in 2019, I met the remarkable Memphis rapper Adolph “Young Dolph” Thornton.\u003c/p>\n\u003cp>“I can’t shake,” he said warmly when introduced, offering a big hug in place of a stiff hand. Dolph, who was later murdered in his hometown in 2021, was responsible for two gold-certified records on EMPIRE’s wall. His EMPIRE deal also enabled him to sign and develop his own artists, such as fellow Memphis rapper Key Glock, setting them up to win via collaborations.\u003c/p>\n\u003cp>It wasn’t the first time the Bay Area played an important role in a Memphis artist’s success. Young Dolph’s one-time rival, Yo Gotti, made his mid-2010s comeback with hits like “Act Right,” produced by Pinole’s P-Lo, and “Law,” featuring E-40. (E-40 also \u003ca href=\"https://www.youtube.com/watch?v=EIeGHPGSyRM\">recorded\u003c/a> with the late “Queen of Memphis,” Three Six Mafia’s Gangsta Boo, who \u003ca href=\"https://twitter.com/GangstaBooQOM/status/185053550299193344\">once proclaimed\u003c/a>: “SHOUT OUT TO THE BAY AREA!!! I ROCKS WITH YALL THE LONG WAAAAY.”)\u003c/p>\n\u003cp>https://youtu.be/8HYXw1vADFQ\u003c/p>\n\u003cp>Going back further, musical and cultural influence has also flowed from Memphis to the Bay. MC Hammer \u003ca href=\"https://twitter.com/mchammer/status/27278318672?lang=en\" target=\"_blank\" rel=\"noopener\">admitted on Twitter\u003c/a> that he learned the pre-crunk, pre-hyphy “get buck” style of dancing (later known as gangsta walking) in Memphis in the late ’80s. And iconic Memphis duo 8Ball & MJG worked with marquee Bay Area names like E-40, Mac Mall, Rappin’ 4-Tay and Spice 1 on both group and solo projects in the late ’90s and early aughts.\u003c/p>\n\u003cp>Even though Atlanta had become the rap industry’s power center by the time EMPIRE launched in San Francisco in 2010, keeping EMPIRE’s headquarters in the Bay Area is a core part of the company’s mission. “San Francisco has always been a place where incredible creatives were bred, but few of them are here at this point,” EMPIRE Vice President Nima Etminan told me in 2019. “Even in the music scene, when you look at it, a Sway [Calloway from SiriusXM], or an Ebro [Darden of Hot 97 in New York], or a [early Apple Music exec] Larry Jackson … all came from here, but people don’t really realize it.”\u003c/p>\n\u003cp>“I think [being in the] Financial District on the 24th floor in downtown San Francisco is definitely not necessarily the cheapest route to take,” Etminan continued, “but it’s a statement. It’s like, you’ve got to come \u003cem>here\u003c/em> to see us.”\u003c/p>\n\u003ch2>The Bay’s influence on bounce and trap, and the South’s mark on hyphy\u003c/h2>\n\u003cp>The Bay Area, Atlanta, Houston and New Orleans share a love for big, trunk-rattling beats, and collaborations between the cities’ artists have resulted in influential hits. Atlanta hitmaker Lil Jon bumped Too Short in his ride in high school, and later produced Short’s “Blow The Whistle” and E-40’s “Tell Me When to Go,” the twin beacons that introduced hyphy to the rest of the nation.\u003c/p>\n\u003cp>https://youtu.be/2GZbaXdK8Js\u003c/p>\n\u003cp>In turn, producers from the Bay Area have facilitated crucial Southern records. The late KMEL DJ Cameron Paul’s track “Brown Beats” helped form the \u003ca href=\"https://1079ishot.com/new-orleans-bounce-cameron-paul-brown-beats/\" target=\"_blank\" rel=\"noopener\">spine of New Orleans bounce music\u003c/a>. Houston’s DJ Screw, who passed away in 2000, recorded a session in his home studio with Texas-born Oaklander Spice 1, and was known to feature plenty of Bay Area rap songs on his influential “Grey Tape” cassette mixes. Mike Dean, who produced for Houston’s Rap-A-Lot Records, crafted beats for \u003cem>Stackin Chips\u003c/em>, the 1997 debut album of Keak Da Sneak’s group 3X Krazy, and Bay Area artists like Yukmouth (whose Smoke-A-Lot Records is distributed by Rap-A-Lot), Seagram and producer Tone Capone recorded for the label in the ’90s and early aughts.\u003c/p>\n\u003cp>Just outside of Houston in Port Arthur, Chad “Pimp C” Butler of UGK shared a close friendship and musical camaraderie with Too Short. In 2007, the night before he died, Pimp C appeared onstage at Too Short’s show at the now-defunct House of Blues on the Sunset Strip, according to Julia Beverly’s biography \u003cem>Sweet Jones: Pimp C’s Trill Life Story\u003c/em>. In what’s said to be \u003ca href=\"https://www.youtube.com/watch?v=JK3HLJk8iMY\" target=\"_blank\" rel=\"noopener\">his final interview\u003c/a>, Pimp C credited the Oakland legend for his career longevity: “I just follow what Too Short told me. He told me ‘Don’t Stop Rappin’.’ I just kept on making the kind of records that the people down where I live at like.”\u003c/p>\n\u003cp>Outkast, whose Andre 3000 has acknowledged the Bay Area as a notable early influence, broadcast an alternative rap sound out of Atlanta in the ’90s. “I have to — I \u003cem>have\u003c/em> to — give a shout to the Hieroglyphics crew and Souls Of Mischief, because as kids we were hugely influenced by them,” Andre 3000 told \u003ca href=\"https://www.npr.org/sections/microphonecheck/2014/09/26/351559126/andre-3000-you-can-do-anything-from-atlanta\">NPR’s \u003cem>Microphone Check\u003c/em>\u003c/a> in 2014. And Outkast’s Big Boi was just as direct about another Bay Area influence: “One of my favorite rappers happens to be Too Short,” he rapped on the 2010 track “Fo Yo Sorrows.”\u003c/p>\n\u003cp>https://youtu.be/qsUSlR7tTEs\u003c/p>\n\u003cp>Later, as trap music began to fill the Southern streets, a Bay Area-bred producer helped develop its sound and take it to the national airwaves.\u003c/p>\n\u003cp>Xavier “Zaytoven” Dotson was born to a military family in Germany and spent his formative years in San Francisco before joining his parents in Atlanta, where a giant, free basement studio at their new Georgia home beckoned. Within a year, when he wasn’t away from the studio playing organ for his parents’ church, Zaytoven produced Gucci Mane’s breakout 2005 hit “Icy.” Word quickly got around the proverbial trap that Zaytoven’s basement was \u003cem>the\u003c/em> place to record, and his client list grew to include Future, Usher, Travis Scott, the late Young Dolph and many others.\u003c/p>\n\u003cp>https://youtu.be/Io6D5tAK8Ks\u003c/p>\n\u003cp>“Even though it’s with artists from the South, you can hear, you can see where the sound came from: that’s Bay Area music all day long,” Zaytoven said of “Icy” in a \u003ca href=\"https://youtu.be/jrbRSK0Dkfw\" target=\"_blank\" rel=\"noopener\">2018 interview with \u003cem>The Sana G Morning Show\u003c/em>\u003c/a> on KMEL. “[The Bay] still has a funky instrumentation sound to it, so even when I’m in the South making just gutter beats, I still got them melodic sounds going on. That’s what attached me to the Bay Area so much. … I definitely try to represent the Bay every time I get. This is where I got my game from!”\u003c/p>\n\u003cp>In 2021, the producer returned to his local roots and worked with EMPIRE to release the compilation \u003ca href=\"https://www.kqed.org/arts/13895586/a-salute-to-san-francisco-rap\">\u003cem>Zaytoven Presents: Fo15\u003c/em>\u003c/a> on April 15 (or 415 Day, in homage to San Francisco’s area code). Up-and-coming San Francisco artists on the collection included Lil Bean, Lil Pete, Lil Yee, KxNG Llama, Prezi and ZayBang — proving that the Bay Area-South pipeline is far from running dry.\u003c/p>\n\u003cp>“I was molded in San Francisco, California,” Zaytoven added in his KMEL interview. “That’s why I represent the Bay Area.”\u003c/p>\n\u003cfigure id=\"attachment_13925986\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-13925986\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2023/03/GettyImages-1186811732-800x534.jpg\" alt=\"\" width=\"800\" height=\"534\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-1186811732-800x534.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-1186811732-1020x680.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-1186811732-160x107.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-1186811732-768x512.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-1186811732.jpg 1024w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">Zaytoven performs at AfroTech 2019 at Oakland Marriott City Center on Nov. 9, 2019. \u003ccite>(Robin L Marshall/Getty Images for AfroTech)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003ch2>A cultural and philanthropic exchange\u003c/h2>\n\u003cp>Beyond business and beats, Northern California has made an imprint on the South’s cultural institutions thanks to philanthropy and outreach from artists like Tupac and E-40. Though Tupac is considered a West Coast icon, surprisingly, Too Short called him “the heartbeat of the South” when I interviewed him in 2004.\u003c/p>\n\u003cp>“I used to be at the club and the DJ would put on records off \u003cem>Makaveli\u003c/em> because \u003cem>Makaveli\u003c/em> came out right after Pac died,” said Too Short, who lived in Atlanta in the mid-’90s. “You would swear that nigga was on stage! The whole damn crowd be singing every word. It would be like a concert, and he ain’t even there.” [aside postid='arts_13924126,arts_13924224,arts_13925177']\u003c/p>\n\u003cp>Towards the end of his life, Tupac \u003ca href=\"https://people.com/archive/all-eyes-on-her-vol-48-no-22/\">moved his mother Afeni Shakur\u003c/a> (who was originally from North Carolina) to Stone Mountain, Georgia, a suburb near Atlanta where he purchased his first home. Afeni operated the Tupac Amaru Shakur Center for the Arts in the former Confederate town from 2005 to 2015. It was an extension of the annual PACamp that Afeni started in 1997 as a free summer arts program for youth ages 12–18.\u003c/p>\n\u003cp>When I visited the arts center a few months after its opening, I was struck by a statue of Tupac in the Peace Garden, which represented how he might have looked had he been allowed to grow older. It was remarkable that Tupac’s legacy was housed in Georgia instead of the Bay Area or Los Angeles. And his influence resonated beyond the Peach State throughout the South.\u003c/p>\n\u003cp>“I just saw how much of an influence Tupac had on Master P and No Limit, how much of an influence Tupac had on the whole city of Atlanta, Georgia and on Houston, Texas, and just how much influence on that whole ‘\u003ca href=\"https://www.youtube.com/watch?v=J90bUNuJ20k\">Bankhead [Bounce]\u003c/a>’ and getting crunk certain songs off \u003cem>Makaveli\u003c/em> had on that shit,” Too Short said. “Tupac was so much crunk — his shit was so crunk as far as what crunk meant, you know what I’m saying? He was a part of it even though he had just passed away. But he was a part of it. The \u003cem>Makaveli\u003c/em> album was in it. It was in the scene.”\u003c/p>\n\u003cfigure id=\"attachment_13925976\" class=\"wp-caption aligncenter\" style=\"max-width: 766px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-13925976\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2023/03/Tupac-Statue-By-Tamara-Palmer.jpeg\" alt=\"\" width=\"766\" height=\"1024\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/Tupac-Statue-By-Tamara-Palmer.jpeg 766w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/Tupac-Statue-By-Tamara-Palmer-160x214.jpeg 160w\" sizes=\"(max-width: 766px) 100vw, 766px\">\u003cfigcaption class=\"wp-caption-text\">The Tupac statue at the Tupac Amaru Shakur Center for the Arts in Stone Mountain, Georgia in 2006. \u003ccite>(Tamara Palmer)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>Two decades after the Tupac Amaru Shakur Center opened, E-40 would make his own impact on a southern state by investing in its young artists. The veteran rapper still has family in Texas and Louisiana, and studied at Grambling State University in Louisiana for a year. Although he didn’t complete his degree there, he made a lasting contribution with \u003ca href=\"https://www.complex.com/music/e40-100k-donation-hbcu-alma-mater-grambling\">his $100,000 donation\u003c/a> to the university’s marching band and music program, which now boasts the brand-new Earl “E-40” Stevens Sound Recording Studio on campus.\u003c/p>\n\u003cp>“Music is my passion,” E-40 said while presenting the check in February 2023. “Music is therapeutic and healing.”\u003c/p>\n\u003cp>The South wasn’t just where E-40 spent formative years as a young musician. It also influenced a key part of his artistry: his slang, much of which he has invented himself over the years. “Of course, I don’t make up all the fuckin’ words in the world, but I make up at least 75% of the shit I say,” said E-40 in a 2004 \u003cem>Murder Dog\u003c/em> interview. “The other 25%, I get words from down South, choppin’ it up with my folks down South.”\u003c/p>\n\u003cp>The familial, cultural and business ties between the Bay Area and the South are strong and diverse, and have been for generations. It’s time to appreciate and nurture these bonds. And the beat goes on: as this back-and-forth flow of influence continues to percolate behind the scenes, the future is looking rather funky.\u003c/p>\n\u003cp>\u003cimg loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-11687704\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2016/06/Turntable.Break_-800x60.jpg\" alt=\"\" width=\"800\" height=\"60\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2016/06/Turntable.Break_.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/06/Turntable.Break_-400x30.jpg 400w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/06/Turntable.Break_-768x58.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003c/p>\n\u003cp>[ad floatright]\u003c/p>\n\u003cp>\u003cem>\u003ca href=\"http://www.thetamarapalmer.com/\">Tamara Palmer\u003c/a> is a DJ and the author of \u003c/em>\u003ca href=\"https://www.amazon.com/Country-Fried-Soul-Adventures-Hip-Hop/dp/0879308575\">Country Fried Soul: Adventures in Dirty South Hip-Hop\u003c/a>\u003cem> (Backbeat Books, 2005). She’s currently working on a personal rap anthology called \u003c/em>California Love\u003cem>\u003cem>.\u003c/em>\u003c/em>\u003c/p>\n\n","blocks":[],"excerpt":"Mapping the connections between Master P, E-40, Outkast, Too Short, UGK and others in hip-hop's Bay Area-Southern pipeline.","status":"publish","parent":0,"modified":1705005764,"stats":{"hasAudio":false,"hasVideo":false,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":44,"wordCount":3190},"headData":{"title":"How the Bay Area and the South Became Hip-Hop Family | KQED","description":"Mapping the connections between E-40, Master P, Outkast, Too Short, UGK and others in hip-hop's Bay Area-Southern pipeline.","ogTitle":"How the Bay Area and the South Became Hip-Hop Family","ogDescription":"Mapping the connections between E-40, Master P, Outkast, Too Short, UGK and others in hip-hop's Bay Area-Southern pipeline.","ogImgId":"arts_13926018","twTitle":"How the Bay Area and the South Became Hip-Hop Family","twDescription":"Mapping the connections between E-40, Master P, Outkast, Too Short, UGK and others in hip-hop's Bay Area-Southern pipeline.","twImgId":"arts_13926018","socialDescription":"Mapping the connections between E-40, Master P, Outkast, Too Short, UGK and others in hip-hop's Bay Area-Southern pipeline."},"source":"That's My Word","sourceUrl":"https://www.kqed.org/bayareahiphop","sticky":false,"templateType":"standard","featuredImageType":"standard","excludeFromSiteSearch":"Include","showOnAuthorArchivePages":"No","articleAge":"0","path":"/arts/13925958/bay-area-west-coast-south-rap-hip-hop-master-p-no-limit","audioTrackLength":null,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cp>\u003cem>\u003cstrong>Editor’s note\u003c/strong>: This story is part of \u003c/em>\u003ca href=\"https://www.kqed.org/bayareahiphop\">That’s My Word\u003c/a>\u003cem>, KQED’s year-long exploration of Bay Area hip-hop history, with new content dropping all throughout 2023.\u003c/em>\u003c/p>\n\u003cp>\u003cspan style=\"font-size: 4.6875em;float: left;line-height: 0.733em;padding: 0.05em 0.1em 0 0;font-family: times, serif, georgia\">“P\u003c/span>icture me on a tour bus in 1995 with a bunch of West Coast artists,” Percy “Master P” Miller wrote in his 2007 book \u003cem>Guaranteed Success\u003c/em>. “My brother and I were the only artists from the South. We were the opening act, and they wouldn’t even play our music on the bus.”\u003c/p>\n\u003cp>At the time, in 1995, Master P was near the end of his four-year tenure as the owner of a small record store, No Limit Records & Tapes, in Richmond. The New Orleans-raised artist had relocated to the Bay Area to attend Merritt College, and he opened his San Pablo Avenue shop with $10,000 he’d inherited from a malpractice settlement after his grandfather’s death.\u003c/p>\n\u003cp>“I took that money and made my first financial investment: I bought a record store that was going out of business in an urban community,” wrote Master P. He negotiated six months of free rent in exchange for improving the retail space. “As a result, my record store was a booming success and, for the first time, I began to experience a comfortable lifestyle.”\u003c/p>\n\u003cp>Not everyone was checking for Master P and No Limit, though. In addition to being shunned by his tour mates, San Francisco radio station KMEL wouldn’t play his music — “even though I done sold more records than any other artist in the Bay Area,” he \u003ca href=\"https://www.sfgate.com/entertainment/article/Rap-s-Master-P-Has-a-Master-Plan-Media-rejects-2824304.php\">told Billy Jam for a 1997 \u003cem>San Francisco Chronicle\u003c/em> article\u003c/a>.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>By the time of that interview, Master P was back in New Orleans, living an ostentatious multimillionaire lifestyle. No Limit had become a successful label with national distribution through Priority Records, and its massive sales funded Master P’s ever-expanding business empire. (By 1998, \u003ca href=\"https://www.nytimes.com/1998/05/13/arts/gangsta-rapper-turns-entrepreneur-28-master-p-has-created-one-biggest.html\" target=\"_blank\" rel=\"noopener\">No Limit had cumulative record sales totaling $120 million\u003c/a>, according to \u003cem>The New York Times\u003c/em>.) He’d had an entrepreneurial spirit that dated back to his childhood, but it was in the Bay Area — home of the “out the trunk” independent rap hustle since the early ’80s — where he absorbed the game that facilitated his nationwide success.\u003c/p>\n\u003cfigure id=\"attachment_13925975\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-13925975\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2023/03/GettyImages-461087774-800x1097.jpg\" alt=\"\" width=\"800\" height=\"1097\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-461087774-800x1097.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-461087774-1020x1399.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-461087774-160x219.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-461087774-768x1053.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-461087774-1120x1536.jpg 1120w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-461087774-1493x2048.jpg 1493w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-461087774-1920x2634.jpg 1920w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-461087774-scaled.jpg 1866w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">Master P attends the 26th Annual American Music Awards in Los Angeles. By the time of this photo, in 1999, his label No Limit had grossed over $120 million in album sales. \u003ccite>(Ron Galella, Ltd./Ron Galella Collection via Getty Images)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>Master P’s empire is just one example of the ongoing cultural exchange between the Bay Area and the South, which goes back decades: During the Second Great Migration between 1940 and 1970, Black Southerners \u003ca href=\"https://www.kqed.org/news/11910890/how-oaklands-16th-street-train-station-helped-build-west-oakland-and-the-modern-civil-rights-movement\">flocked to cities like Oakland, Richmond and San Francisco\u003c/a>.\u003c/p>\n\u003cp>In the years that followed, their descendants helped establish the Bay Area’s distinctive hip-hop culture, whose sound and independent business model then traveled back to Atlanta, New Orleans, Houston and Memphis. Close observers of the rap scenes in these Southern cities will find strong ties to the Bay Area, and in turn, Southern rappers, producers and promoters have had a sizable stamp on the Bay Area’s own scene. This close kinship between the two regions undeniably shaped hip-hop history — and it continues to this day.\u003c/p>\n\u003cp>\u003cem>[Listen to our ‘From the Bay to the South’ playlist, curated by Tamara Palmer, on \u003ca href=\"https://open.spotify.com/playlist/5K9S3wYkGHf9hk7k8sOdv6?si=f46124d722c84c0b\">Spotify\u003c/a> and \u003ca href=\"https://youtube.com/playlist?list=PLeGdTT0--8KiiMa4o9t3tOxhGg4lfIPEA\">YouTube\u003c/a>.]\u003c/em>\u003c/p>\n\u003cp>\u003c!-- iframe plugin v.4.3 wordpress.org/plugins/iframe/ -->\u003cbr>\n\u003ciframe style=\"border-radius:12px\" src=\"https://open.spotify.com/embed/playlist/5K9S3wYkGHf9hk7k8sOdv6?utm_source=generator\" width=\"100%\" height=\"352\" frameborder=\"0\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\" scrolling=\"yes\" class=\"iframe-class\">\u003c/iframe>\u003c/p>\n\u003ch2>The Bay-to-South business pipeline\u003c/h2>\n\u003cp>Master P and No Limit weren’t alone. Over the years, artists and record labels all across the South adopted the Bay Area’s independent business model and used it to achieve great success.\u003c/p>\n\u003cp>“Selling tapes out the trunk of the car, that was pretty much patented by E-40, Too $hort, Tony Draper at Suave House, Rap-A-Lot, people like that,” Vallejo-born rapper Earl “E-40” Stevens said in an interview for my 2004 book about Southern rap, shouting out two Houston labels. “Then came along the Master Ps of the world and the Cash Moneys. They watched the game and did what they supposed to do, and now they reaching for the stars.”\u003c/p>\n\u003cp>In a \u003ca href=\"https://youtu.be/4mrKNCTlv0s\" target=\"_blank\" rel=\"noopener\">2019 interview with Sway Calloway\u003c/a>, Master P seemed to agree with this assessment. He referred to E-40’s uncle, the \u003ca href=\"https://www.youtube.com/watch?v=ssiJQSm-Ln4\">soul singer\u003c/a> and \u003ca href=\"https://www.nytimes.com/2006/03/26/arts/music/the-first-family-of-hyphy-pops-a-collar-whatd-they-say.html\">entrepreneur\u003c/a> Saint Charles Thurman, as the “OG” music distributor who taught him how to release records independently. Watching Thurman’s success running the small distribution company Solar Music Group, Master P realized: “I don’t need to wait for the big companies to push me, I’m going to get out there and push myself,” he recalled.\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/ErwejjBZRMo'\n title='//www.youtube.com/embed/ErwejjBZRMo'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003cp>In turn, Master P along with other Southern artists, DJs and promoters played a crucial role in the national success of Bay Area artists like E-40 in the ’90s. Taking a cue from Herm Lewis, the Hunters Point street activist who \u003ca href=\"https://www.youtube.com/watch?v=LvTaoNzFGHU&list=PLU1OibAu4SezP41p6YZUfkokGSFMhlz3Y\">popularized artist compilations\u003c/a>, Master P released \u003cem>West Coast Bad Boyz, Vol. 1: Anotha Level of the Game\u003c/em> in 1994. It included contributions from the Bay Area’s JT the Bigga Figga, \u003ca href=\"https://www.kqed.org/arts/13923766/rbl-posse-a-lesson-to-be-learned-album-cover\">RBL Posse\u003c/a>, Rappin’ 4-Tay, Ray Luv and Dre Dog (now Andre Nickatina).\u003c/p>\n\u003cp>Master P would continue to release compilations after he moved No Limit back home to Louisiana. In 1997, the label’s breakout year, \u003cem>West Coast Bad Boyz II\u003c/em> starred Mac Dre, E-A-Ski and Sacramento rappers C-Bo, Lunasicc and Marvaless, and was dedicated to Tupac Shakur. Even more successful was the soundtrack to the 1997 movie \u003cem>I’m Bout It\u003c/em>, with E-40, B-Legit, E-A-Ski and JT The Bigga Figga, and which reached No. 1 on the Billboard Top R&B/Hip-Hop Albums chart and No. 4 on the Billboard 200.\u003c/p>\n\u003cp>E-40 also credits DJs and promoters like Meen Green in Dallas, Greg Street in Atlanta and Marvin “Jabber Jaws” Williams in Shreveport for helping build his career on the radio and in clubs in those early years. Forming a constellation across the south, they booked him for gigs and put his records in rotation. \u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"Close observers of the rap scenes in Atlanta, New Orleans, Houston and Memphis will find strong ties to the Bay Area, and in turn, Southern rappers, producers and promoters have had a sizable stamp on the Bay Area’s own scene.","name":"pullquote","attributes":{"named":{"size":"large","label":""},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>Though streaming has long replaced the “out the trunk” era, the Bay Area’s influence on independent music distribution remains. These days, the savviest artists from the South know that they need to hit San Francisco to strike a lucrative business deal with \u003ca href=\"https://www.kqed.org/ourturbulentdecade/2012-empire-brought-the-music-industry-back-to-san-francisco\">EMPIRE\u003c/a>, now the world’s leading hip-hop distributor. When I visited the company’s well-appointed Financial District penthouse office in 2019, I met the remarkable Memphis rapper Adolph “Young Dolph” Thornton.\u003c/p>\n\u003cp>“I can’t shake,” he said warmly when introduced, offering a big hug in place of a stiff hand. Dolph, who was later murdered in his hometown in 2021, was responsible for two gold-certified records on EMPIRE’s wall. His EMPIRE deal also enabled him to sign and develop his own artists, such as fellow Memphis rapper Key Glock, setting them up to win via collaborations.\u003c/p>\n\u003cp>It wasn’t the first time the Bay Area played an important role in a Memphis artist’s success. Young Dolph’s one-time rival, Yo Gotti, made his mid-2010s comeback with hits like “Act Right,” produced by Pinole’s P-Lo, and “Law,” featuring E-40. (E-40 also \u003ca href=\"https://www.youtube.com/watch?v=EIeGHPGSyRM\">recorded\u003c/a> with the late “Queen of Memphis,” Three Six Mafia’s Gangsta Boo, who \u003ca href=\"https://twitter.com/GangstaBooQOM/status/185053550299193344\">once proclaimed\u003c/a>: “SHOUT OUT TO THE BAY AREA!!! I ROCKS WITH YALL THE LONG WAAAAY.”)\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/8HYXw1vADFQ'\n title='//www.youtube.com/embed/8HYXw1vADFQ'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003cp>Going back further, musical and cultural influence has also flowed from Memphis to the Bay. MC Hammer \u003ca href=\"https://twitter.com/mchammer/status/27278318672?lang=en\" target=\"_blank\" rel=\"noopener\">admitted on Twitter\u003c/a> that he learned the pre-crunk, pre-hyphy “get buck” style of dancing (later known as gangsta walking) in Memphis in the late ’80s. And iconic Memphis duo 8Ball & MJG worked with marquee Bay Area names like E-40, Mac Mall, Rappin’ 4-Tay and Spice 1 on both group and solo projects in the late ’90s and early aughts.\u003c/p>\n\u003cp>Even though Atlanta had become the rap industry’s power center by the time EMPIRE launched in San Francisco in 2010, keeping EMPIRE’s headquarters in the Bay Area is a core part of the company’s mission. “San Francisco has always been a place where incredible creatives were bred, but few of them are here at this point,” EMPIRE Vice President Nima Etminan told me in 2019. “Even in the music scene, when you look at it, a Sway [Calloway from SiriusXM], or an Ebro [Darden of Hot 97 in New York], or a [early Apple Music exec] Larry Jackson … all came from here, but people don’t really realize it.”\u003c/p>\n\u003cp>“I think [being in the] Financial District on the 24th floor in downtown San Francisco is definitely not necessarily the cheapest route to take,” Etminan continued, “but it’s a statement. It’s like, you’ve got to come \u003cem>here\u003c/em> to see us.”\u003c/p>\n\u003ch2>The Bay’s influence on bounce and trap, and the South’s mark on hyphy\u003c/h2>\n\u003cp>The Bay Area, Atlanta, Houston and New Orleans share a love for big, trunk-rattling beats, and collaborations between the cities’ artists have resulted in influential hits. Atlanta hitmaker Lil Jon bumped Too Short in his ride in high school, and later produced Short’s “Blow The Whistle” and E-40’s “Tell Me When to Go,” the twin beacons that introduced hyphy to the rest of the nation.\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/2GZbaXdK8Js'\n title='//www.youtube.com/embed/2GZbaXdK8Js'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003cp>In turn, producers from the Bay Area have facilitated crucial Southern records. The late KMEL DJ Cameron Paul’s track “Brown Beats” helped form the \u003ca href=\"https://1079ishot.com/new-orleans-bounce-cameron-paul-brown-beats/\" target=\"_blank\" rel=\"noopener\">spine of New Orleans bounce music\u003c/a>. Houston’s DJ Screw, who passed away in 2000, recorded a session in his home studio with Texas-born Oaklander Spice 1, and was known to feature plenty of Bay Area rap songs on his influential “Grey Tape” cassette mixes. Mike Dean, who produced for Houston’s Rap-A-Lot Records, crafted beats for \u003cem>Stackin Chips\u003c/em>, the 1997 debut album of Keak Da Sneak’s group 3X Krazy, and Bay Area artists like Yukmouth (whose Smoke-A-Lot Records is distributed by Rap-A-Lot), Seagram and producer Tone Capone recorded for the label in the ’90s and early aughts.\u003c/p>\n\u003cp>Just outside of Houston in Port Arthur, Chad “Pimp C” Butler of UGK shared a close friendship and musical camaraderie with Too Short. In 2007, the night before he died, Pimp C appeared onstage at Too Short’s show at the now-defunct House of Blues on the Sunset Strip, according to Julia Beverly’s biography \u003cem>Sweet Jones: Pimp C’s Trill Life Story\u003c/em>. In what’s said to be \u003ca href=\"https://www.youtube.com/watch?v=JK3HLJk8iMY\" target=\"_blank\" rel=\"noopener\">his final interview\u003c/a>, Pimp C credited the Oakland legend for his career longevity: “I just follow what Too Short told me. He told me ‘Don’t Stop Rappin’.’ I just kept on making the kind of records that the people down where I live at like.”\u003c/p>\n\u003cp>Outkast, whose Andre 3000 has acknowledged the Bay Area as a notable early influence, broadcast an alternative rap sound out of Atlanta in the ’90s. “I have to — I \u003cem>have\u003c/em> to — give a shout to the Hieroglyphics crew and Souls Of Mischief, because as kids we were hugely influenced by them,” Andre 3000 told \u003ca href=\"https://www.npr.org/sections/microphonecheck/2014/09/26/351559126/andre-3000-you-can-do-anything-from-atlanta\">NPR’s \u003cem>Microphone Check\u003c/em>\u003c/a> in 2014. And Outkast’s Big Boi was just as direct about another Bay Area influence: “One of my favorite rappers happens to be Too Short,” he rapped on the 2010 track “Fo Yo Sorrows.”\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/qsUSlR7tTEs'\n title='//www.youtube.com/embed/qsUSlR7tTEs'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003cp>Later, as trap music began to fill the Southern streets, a Bay Area-bred producer helped develop its sound and take it to the national airwaves.\u003c/p>\n\u003cp>Xavier “Zaytoven” Dotson was born to a military family in Germany and spent his formative years in San Francisco before joining his parents in Atlanta, where a giant, free basement studio at their new Georgia home beckoned. Within a year, when he wasn’t away from the studio playing organ for his parents’ church, Zaytoven produced Gucci Mane’s breakout 2005 hit “Icy.” Word quickly got around the proverbial trap that Zaytoven’s basement was \u003cem>the\u003c/em> place to record, and his client list grew to include Future, Usher, Travis Scott, the late Young Dolph and many others.\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/Io6D5tAK8Ks'\n title='//www.youtube.com/embed/Io6D5tAK8Ks'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003cp>“Even though it’s with artists from the South, you can hear, you can see where the sound came from: that’s Bay Area music all day long,” Zaytoven said of “Icy” in a \u003ca href=\"https://youtu.be/jrbRSK0Dkfw\" target=\"_blank\" rel=\"noopener\">2018 interview with \u003cem>The Sana G Morning Show\u003c/em>\u003c/a> on KMEL. “[The Bay] still has a funky instrumentation sound to it, so even when I’m in the South making just gutter beats, I still got them melodic sounds going on. That’s what attached me to the Bay Area so much. … I definitely try to represent the Bay every time I get. This is where I got my game from!”\u003c/p>\n\u003cp>In 2021, the producer returned to his local roots and worked with EMPIRE to release the compilation \u003ca href=\"https://www.kqed.org/arts/13895586/a-salute-to-san-francisco-rap\">\u003cem>Zaytoven Presents: Fo15\u003c/em>\u003c/a> on April 15 (or 415 Day, in homage to San Francisco’s area code). Up-and-coming San Francisco artists on the collection included Lil Bean, Lil Pete, Lil Yee, KxNG Llama, Prezi and ZayBang — proving that the Bay Area-South pipeline is far from running dry.\u003c/p>\n\u003cp>“I was molded in San Francisco, California,” Zaytoven added in his KMEL interview. “That’s why I represent the Bay Area.”\u003c/p>\n\u003cfigure id=\"attachment_13925986\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-13925986\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2023/03/GettyImages-1186811732-800x534.jpg\" alt=\"\" width=\"800\" height=\"534\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-1186811732-800x534.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-1186811732-1020x680.jpg 1020w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-1186811732-160x107.jpg 160w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-1186811732-768x512.jpg 768w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/GettyImages-1186811732.jpg 1024w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">Zaytoven performs at AfroTech 2019 at Oakland Marriott City Center on Nov. 9, 2019. \u003ccite>(Robin L Marshall/Getty Images for AfroTech)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003ch2>A cultural and philanthropic exchange\u003c/h2>\n\u003cp>Beyond business and beats, Northern California has made an imprint on the South’s cultural institutions thanks to philanthropy and outreach from artists like Tupac and E-40. Though Tupac is considered a West Coast icon, surprisingly, Too Short called him “the heartbeat of the South” when I interviewed him in 2004.\u003c/p>\n\u003cp>“I used to be at the club and the DJ would put on records off \u003cem>Makaveli\u003c/em> because \u003cem>Makaveli\u003c/em> came out right after Pac died,” said Too Short, who lived in Atlanta in the mid-’90s. “You would swear that nigga was on stage! The whole damn crowd be singing every word. It would be like a concert, and he ain’t even there.” \u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"aside","attributes":{"named":{"postid":"arts_13924126,arts_13924224,arts_13925177","label":""},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>Towards the end of his life, Tupac \u003ca href=\"https://people.com/archive/all-eyes-on-her-vol-48-no-22/\">moved his mother Afeni Shakur\u003c/a> (who was originally from North Carolina) to Stone Mountain, Georgia, a suburb near Atlanta where he purchased his first home. Afeni operated the Tupac Amaru Shakur Center for the Arts in the former Confederate town from 2005 to 2015. It was an extension of the annual PACamp that Afeni started in 1997 as a free summer arts program for youth ages 12–18.\u003c/p>\n\u003cp>When I visited the arts center a few months after its opening, I was struck by a statue of Tupac in the Peace Garden, which represented how he might have looked had he been allowed to grow older. It was remarkable that Tupac’s legacy was housed in Georgia instead of the Bay Area or Los Angeles. And his influence resonated beyond the Peach State throughout the South.\u003c/p>\n\u003cp>“I just saw how much of an influence Tupac had on Master P and No Limit, how much of an influence Tupac had on the whole city of Atlanta, Georgia and on Houston, Texas, and just how much influence on that whole ‘\u003ca href=\"https://www.youtube.com/watch?v=J90bUNuJ20k\">Bankhead [Bounce]\u003c/a>’ and getting crunk certain songs off \u003cem>Makaveli\u003c/em> had on that shit,” Too Short said. “Tupac was so much crunk — his shit was so crunk as far as what crunk meant, you know what I’m saying? He was a part of it even though he had just passed away. But he was a part of it. The \u003cem>Makaveli\u003c/em> album was in it. It was in the scene.”\u003c/p>\n\u003cfigure id=\"attachment_13925976\" class=\"wp-caption aligncenter\" style=\"max-width: 766px\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-13925976\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2023/03/Tupac-Statue-By-Tamara-Palmer.jpeg\" alt=\"\" width=\"766\" height=\"1024\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/Tupac-Statue-By-Tamara-Palmer.jpeg 766w, https://cdn.kqed.org/wp-content/uploads/sites/2/2023/03/Tupac-Statue-By-Tamara-Palmer-160x214.jpeg 160w\" sizes=\"(max-width: 766px) 100vw, 766px\">\u003cfigcaption class=\"wp-caption-text\">The Tupac statue at the Tupac Amaru Shakur Center for the Arts in Stone Mountain, Georgia in 2006. \u003ccite>(Tamara Palmer)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>Two decades after the Tupac Amaru Shakur Center opened, E-40 would make his own impact on a southern state by investing in its young artists. The veteran rapper still has family in Texas and Louisiana, and studied at Grambling State University in Louisiana for a year. Although he didn’t complete his degree there, he made a lasting contribution with \u003ca href=\"https://www.complex.com/music/e40-100k-donation-hbcu-alma-mater-grambling\">his $100,000 donation\u003c/a> to the university’s marching band and music program, which now boasts the brand-new Earl “E-40” Stevens Sound Recording Studio on campus.\u003c/p>\n\u003cp>“Music is my passion,” E-40 said while presenting the check in February 2023. “Music is therapeutic and healing.”\u003c/p>\n\u003cp>The South wasn’t just where E-40 spent formative years as a young musician. It also influenced a key part of his artistry: his slang, much of which he has invented himself over the years. “Of course, I don’t make up all the fuckin’ words in the world, but I make up at least 75% of the shit I say,” said E-40 in a 2004 \u003cem>Murder Dog\u003c/em> interview. “The other 25%, I get words from down South, choppin’ it up with my folks down South.”\u003c/p>\n\u003cp>The familial, cultural and business ties between the Bay Area and the South are strong and diverse, and have been for generations. It’s time to appreciate and nurture these bonds. And the beat goes on: as this back-and-forth flow of influence continues to percolate behind the scenes, the future is looking rather funky.\u003c/p>\n\u003cp>\u003cimg loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-11687704\" src=\"https://ww2.kqed.org/app/uploads/sites/2/2016/06/Turntable.Break_-800x60.jpg\" alt=\"\" width=\"800\" height=\"60\" srcset=\"https://cdn.kqed.org/wp-content/uploads/sites/2/2016/06/Turntable.Break_.jpg 800w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/06/Turntable.Break_-400x30.jpg 400w, https://cdn.kqed.org/wp-content/uploads/sites/2/2016/06/Turntable.Break_-768x58.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"floatright"},"numeric":["floatright"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>\u003cem>\u003ca href=\"http://www.thetamarapalmer.com/\">Tamara Palmer\u003c/a> is a DJ and the author of \u003c/em>\u003ca href=\"https://www.amazon.com/Country-Fried-Soul-Adventures-Hip-Hop/dp/0879308575\">Country Fried Soul: Adventures in Dirty South Hip-Hop\u003c/a>\u003cem> (Backbeat Books, 2005). She’s currently working on a personal rap anthology called \u003c/em>California Love\u003cem>\u003cem>.\u003c/em>\u003c/em>\u003c/p>\n\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/arts/13925958/bay-area-west-coast-south-rap-hip-hop-master-p-no-limit","authors":["5111"],"categories":["arts_1","arts_69"],"tags":["arts_1601","arts_10342","arts_10278","arts_831","arts_974","arts_19347","arts_3478","arts_6903","arts_4269"],"featImg":"arts_13926019","label":"source_arts_13925958"}},"programsReducer":{"possible":{"id":"possible","title":"Possible","info":"Possible is hosted by entrepreneur Reid Hoffman and writer Aria Finger. Together in Possible, Hoffman and Finger lead enlightening discussions about building a brighter collective future. The show features interviews with visionary guests like Trevor Noah, Sam Altman and Janette Sadik-Khan. Possible paints an optimistic portrait of the world we can create through science, policy, business, art and our shared humanity. It asks: What if everything goes right for once? How can we get there? Each episode also includes a short fiction story generated by advanced AI GPT-4, serving as a thought-provoking springboard to speculate how humanity could leverage technology for good.","airtime":"SUN 2pm","imageSrc":"https://cdn.kqed.org/wp-content/uploads/2024/04/Possible-Podcast-Tile-360x360-1.jpg","officialWebsiteLink":"https://www.possible.fm/","meta":{"site":"news","source":"Possible"},"link":"/radio/program/possible","subscribe":{"apple":"https://podcasts.apple.com/us/podcast/possible/id1677184070","spotify":"https://open.spotify.com/show/730YpdUSNlMyPQwNnyjp4k"}},"1a":{"id":"1a","title":"1A","info":"1A is home to the national conversation. 1A brings on great guests and frames the best debate in ways that make you think, share and engage.","airtime":"MON-THU 11pm-12am","imageSrc":"https://ww2.kqed.org/radio/wp-content/uploads/sites/50/2018/04/1a.jpg","officialWebsiteLink":"https://the1a.org/","meta":{"site":"news","source":"npr"},"link":"/radio/program/1a","subscribe":{"npr":"https://rpb3r.app.goo.gl/RBrW","apple":"https://itunes.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?s=143441&mt=2&id=1188724250&at=11l79Y&ct=nprdirectory","tuneIn":"https://tunein.com/radio/1A-p947376/","rss":"https://feeds.npr.org/510316/podcast.xml"}},"all-things-considered":{"id":"all-things-considered","title":"All Things Considered","info":"Every weekday, \u003cem>All Things Considered\u003c/em> hosts Robert Siegel, Audie Cornish, Ari Shapiro, and Kelly McEvers present the program's trademark mix of news, interviews, commentaries, reviews, and offbeat features. 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You ask the questions. You decide what Bay Curious investigates. 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You can also visit the MindShift website for episodes and supplemental blog posts or tweet us \u003ca href=\"https://twitter.com/MindShiftKQED\">@MindShiftKQED\u003c/a> or visit us at \u003ca href=\"/mindshift\">MindShift.KQED.org\u003c/a>","imageSrc":"https://cdn.kqed.org/wp-content/uploads/2024/04/Mindshift-Podcast-Tile-703x703-1.jpg","imageAlt":"KQED MindShift: How We Will Learn","officialWebsiteLink":"/mindshift/","meta":{"site":"news","source":"kqed","order":"2"},"link":"/podcasts/mindshift","subscribe":{"apple":"https://podcasts.apple.com/us/podcast/mindshift-podcast/id1078765985","google":"https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5tZWdhcGhvbmUuZm0vS1FJTkM1NzY0NjAwNDI5","npr":"https://www.npr.org/podcasts/464615685/mind-shift-podcast","stitcher":"https://www.stitcher.com/podcast/kqed/stories-teachers-share","spotify":"https://open.spotify.com/show/0MxSpNYZKNprFLCl7eEtyx"}},"morning-edition":{"id":"morning-edition","title":"Morning Edition","info":"\u003cem>Morning Edition\u003c/em> takes listeners around the country and the world with multi-faceted stories and commentaries every weekday. 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On Our Watch brings listeners into the rooms where officers are questioned and witnesses are interrogated to find out who this system is really protecting. Is it the officers, or the public they've sworn to serve?","imageSrc":"https://cdn.kqed.org/wp-content/uploads/2024/04/On-Our-Watch-Podcast-Tile-703x703-1.jpg","imageAlt":"On Our Watch from NPR and KQED","officialWebsiteLink":"/podcasts/onourwatch","meta":{"site":"news","source":"kqed","order":"1"},"link":"/podcasts/onourwatch","subscribe":{"apple":"https://podcasts.apple.com/podcast/id1567098962","google":"https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5ucHIub3JnLzUxMDM2MC9wb2RjYXN0LnhtbD9zYz1nb29nbGVwb2RjYXN0cw","npr":"https://rpb3r.app.goo.gl/onourwatch","spotify":"https://open.spotify.com/show/0OLWoyizopu6tY1XiuX70x","tuneIn":"https://tunein.com/radio/On-Our-Watch-p1436229/","stitcher":"https://www.stitcher.com/show/on-our-watch","rss":"https://feeds.npr.org/510360/podcast.xml"}},"on-the-media":{"id":"on-the-media","title":"On The Media","info":"Our weekly podcast explores how the media 'sausage' is made, casts an incisive eye on fluctuations in the marketplace of ideas, and examines threats to the freedom of information and expression in America and abroad. 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