An issues-driven women’s publication is a great idea, one with such a dismal track record that anyone who willingly takes up the mantle deserves applause. Add in a local San Francisco element and thousands of hip, socially-conscious Bay Area women should be lining up for copies. Such was my reaction to the recent arrival of The City Edition, self-described as “News, Health, Entertainment, and Reviews for San Francisco Women and Discerning Men.” Yes, what a great idea.
But, ideas are slippery beasts. Like the rolls of shiny lottery tickets by the cash register that beckon to turn your midnight Slurpee run into the first day of the rest of your fabulously posh life, promising ideas often don’t pan out. I love ideas and all their shiny indulgent promises. But, oh, how I hate it when good ideas go bad.
The scope of The City Edition certainly is ambitious, with sections on local and international news, culture, health, arts, and product reviews. But the energy behind the paper doesn’t quite add up to a satisfying read, at least not yet. At its palpably sincere heart, The City Edition seems to be a hybrid between investigative report and academic journal. Articles written in the kind of excitable, big-eyed rambling commonly echoing around dorm halls are backed up with sources as diverse as mainstream media and obscure collegiate studies.
Issue One’s cover story aims to shed light on the current cloud of stylish conspiracy surrounding Mary Magdalene and the nature of her relationship to Jesus and the founding of Christianity. Though the premise is compelling, the piece bounces from one hazy historical or biblical reference to another, never quite managing to flesh out a train of thought clearer than your average Pink Floyd track.
Yet, one inspired feature of The City Edition is its reprinting of classic fiction by women never given enough attention to rise out of the shadows of their famous male peers. Issue One features a recently-unearthed short story by writer Sarah Orne Jewett, once a household name in her late 1800’s heyday. The piece is a classic wordy, overly detailed Victorian social parable — complete with a Dickensian love of dialect and “such is my humble existence” monologues that plow along for paragraphs. But the story is an evocative choice, documenting the plight of an older woman who finds herself without the 19th century currency of a husband or children, consequently forced to abandon her home and fate to a shady male relative.