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FM","link":"/"}},"news_11900856":{"type":"posts","id":"news_11900856","meta":{"index":"posts_1591205157","site":"news","id":"11900856","score":null,"sort":[1641463286000]},"guestAuthors":[],"slug":"hold-more-men-accountable-ellen-pao-on-what-silicon-valley-should-learn-from-elizabeth-holmess-conviction","title":"'Hold More Men Accountable': Ellen Pao on What Silicon Valley Should Learn from Elizabeth Holmes's Conviction","publishDate":1641463286,"format":"audio","headTitle":"KQED News","labelTerm":{"site":"news"},"content":"\u003cp>Silicon Valley is full of charismatic, high-flying start-up founders like former Theranos CEO Elizabeth Holmes, but very few of them are women.\u003c/p>\n\u003cp>Shady dealings and even outright fraud also are not unknown in the tech industry, but high-profile prosecutions of executives — like the one that led to \u003ca href=\"https://www.kqed.org/science/1978159/former-theranos-ceo-elizabeth-holmes-is-found-guilty-on-4-counts-in-her-fraud-trial\">Holmes's conviction on four counts of fraud this week\u003c/a> — are relatively rare.\u003c/p>\n\u003cp>Ellen Pao, a tech investor and former CEO of Reddit, who has fought sexism in the venture capital industry, now heads \u003ca href=\"https://projectinclude.org/\">Project Include\u003c/a>, a nonprofit focused on building lasting diversity and inclusion in the tech industry.\u003c/p>\n\u003cp>In September, Pao wrote a \u003ca href=\"https://www.nytimes.com/2021/09/15/opinion/elizabeth-holmes-trial-sexism.html\">New York Times opinion piece\u003c/a> questioning why Holmes in particular was being held accountable while many male executives in Silicon Valley tend to avoid accountability for the \"questionable, unethical, even dangerous behavior [that] has run rampant in the male-dominated world of tech start-ups.\" And some of the men who are made to answer for their actions often return to lucrative roles in the industry, she said.\u003c/p>\n\u003cp>KQED spoke with Pao this week about Holmes's conviction, and whether she thinks it will affect the barriers of entry for women in the industry.\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>\u003cem>This interview has been edited for length and clarity.\u003c/em>\u003c/p>\n\u003cp>\u003cstrong>What did you think of this week's verdict? Were you surprised by it? \u003c/strong>\u003c/p>\n\u003cp>Well, I was expecting a conviction. I'm glad that there was a conviction. I think it's important to hold CEOs accountable for their actions, and my main problem with this prosecution is that it's been one of the few prosecutions, and I wish more CEOs were held accountable for their actions as well.\u003c/p>\n\u003cp>\u003cstrong>In your opinion piece, you say Holmes should be held accountable for her actions, but that it's also sexist to not do the same for prominent male tech leaders. Are there particular examples that you were thinking of when you wrote that? \u003c/strong>\u003c/p>\n\u003cp>I think it's both in the broader context where we see it's harder for women to get funding. It's harder for especially women of color, Black women, Latinx women to get funding. So in that context, you see that women are often treated differently than men. And then all of a sudden you see a woman CEO being prosecuted.\u003c/p>\n\u003cp>But yet we look at all of the harm that's been caused by companies like Facebook — the genocide incited in Myanmar — the scandals at Uber, where there's accusations of harassment, of price gouging, of actual sexual assaults. And neither Mark Zuckerberg nor Travis Kalanick have faced any significant legal consequences, much less any kind of attempts to hold them personally accountable. The consequences, I believe, have only been to Facebook and to Uber as companies, and not to them as individuals for their leadership roles in these problems.\u003c/p>\n\u003cp>I've gotten so much flak for calling out Juul, which has caused so much harm in creating this youth nicotine epidemic. And it's been called out for marketing its products as safe for children, for convincing kids to market to other kids, according to some of the information that came out in a congressional investigation. And ... [w]e haven't seen Kevin Burns, that [former] CEO who's no longer there, be held accountable in any way. I hope we see other agencies really looking at this Theranos conviction as the start of holding many companies and many of their CEOs accountable.[pullquote size=\"medium\" align=\"right\" citation=\"Ellen Pao, tech investor and former Reddit CEO\"]'It doesn't mean that [Holmes] shouldn't be held accountable. I just think we need to hold more men accountable. But the reaction where people felt so threatened by this callout of sexism in the industry, it makes me feel that for some, it's going to be an excuse to continue to avoid investing in women. They already don't invest in women, so that's not going to be a big change.'[/pullquote]\u003c/p>\n\u003cp>\u003cstrong>Did you feel the coverage of the trial itself was different because Holmes was a woman? \u003c/strong>\u003c/p>\n\u003cp>I could not believe the number of articles about her appearance, about what she was wearing, about her hair and how she should change and what was her voice going to sound like. There was so much attention paid to her appearance and her demeanor that you don't see and, you know, you don't hear about or read about in other accounts of trials.\u003c/p>\n\u003cp>\u003cstrong>Why are women CEOs and start-up founders relatively rare in Silicon Valley? \u003c/strong>\u003c/p>\n\u003cp>I think there is a systemic sexism in the valley that comes from its origins — it was started by a group of white men who came out of the semiconductor industry. They hired a bunch of their friends who were white men, and all of a sudden that became the model. And even when I was in venture capital, the person that I worked for said, 'Oh, we're looking for men who are young and who have dropped out of school,' and they wanted those men to be the people that we looked for and invested in.\u003c/p>\n\u003cp>And all of a sudden, you have this self-fulfilling prophecy where the only people that you're investing in are these white 26-year-old men, and then they, lo and behold, are the only ones who are successful because they're the only ones who are given the opportunities. And then for those venture capitalists, they feel like, 'Oh, look, my pattern-matching held true. I'm going to double down on this theory I have that only white men who are 26-year-olds are going to be successful, and it keeps turning out to be true because that's the only type of person that I invest in.'\u003c/p>\n\u003cp>So there's a lot of this fixed mindset around who can be successful and who looks like a leader and who acts like a leader. [aside label='Theranos Coverage' tag='theranos']\u003cstrong>Do you think the Holmes trial and the high-profile conviction will affect the barriers of entry for women in the industry? \u003c/strong>\u003c/p>\n\u003cp>It's been interesting to read the feedback from the column that I wrote. So many men were so angry with me, saying things like, \"No, look, what she did was completely wrong, and she did something that was totally different from what these other people are doing. She is a terrible evil person!\" Because they just don't want to address the fact that actually we are holding her to a different standard.\u003c/p>\n\u003cp>It doesn't mean that she shouldn't be held accountable. I just think we need to hold more men accountable. But the reaction where people felt so threatened by this callout of sexism in the industry, it makes me feel that for some, it's going to be an excuse to continue to avoid investing in women. They already don't invest in women, so that's not going to be a big change. But it's just going to be slower to change these folks because they've just found another excuse to hold on to the past.\u003c/p>\n\u003cp>\u003cstrong>What can the tech and investment industry do to improve the situation for women and give them more of a chance to found and lead companies? \u003c/strong>\u003c/p>\n\u003cp>I have been pushing so hard, and through Project Include as well, for people to \u003cem>measure\u003c/em> — measure the demographics of who you are investing in. Not just by how many companies have a founder who is a woman or a founder who is Black. Really look at the percentage of founders, and also look at the percentage of dollars going in, because there are many venture capital firms that will invest in [some of these] companies, but not very much money. And the big dollars — you know, the $100 million investments — are still going to white men.\u003c/p>\n\u003cp>So let's look for the distribution of dollars and the demographics of the founders and the demographics of the CEOs and really look for: Where are you today? Where do you want to be? And how are you going to get there?\u003c/p>\n\u003cp>There's too much of these vanity metrics where you're looking at ... numbers that look better optically but aren't actually showing the level of the lack of funding [to] different groups. We should be really looking at the real numbers, for venture capital firms, but also for companies. And investors should be looking at those numbers, too, not just in venture capital firms, but the limited partners that invest in venture capital firms. I wish they would hold the firms that they're putting their money into more accountable.\u003c/p>\n\u003cp>[ad floatright]\u003c/p>\n","blocks":[],"excerpt":"KQED spoke with the tech investor and former Reddit CEO about Elizabeth Holmes's conviction, and whether it will affect barriers of entry for women in the tech industry.","status":"publish","parent":0,"modified":1641491886,"stats":{"hasAudio":false,"hasVideo":false,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":26,"wordCount":1468},"headData":{"title":"'Hold More Men Accountable': Ellen Pao on What Silicon Valley Should Learn from Elizabeth Holmes's Conviction | KQED","description":"KQED spoke with the tech investor and former Reddit CEO about Elizabeth Holmes's conviction, and whether it will affect barriers of entry for women in the tech industry.","ogTitle":"","ogDescription":"","ogImgId":"","twTitle":"","twDescription":"","twImgId":""},"disqusIdentifier":"11900856 https://ww2.kqed.org/news/?p=11900856","disqusUrl":"https://ww2.kqed.org/news/2022/01/06/hold-more-men-accountable-ellen-pao-on-what-silicon-valley-should-learn-from-elizabeth-holmess-conviction/","disqusTitle":"'Hold More Men Accountable': Ellen Pao on What Silicon Valley Should Learn from Elizabeth Holmes's Conviction","audioUrl":"https://www.kqed.org/.stream/anon/radio/RDnews/2022/01/430NewscastEllenPaoEXTENDED220104.mp3","excludeFromSiteSearch":"Include","path":"/news/11900856/hold-more-men-accountable-ellen-pao-on-what-silicon-valley-should-learn-from-elizabeth-holmess-conviction","audioTrackLength":null,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cp>Silicon Valley is full of charismatic, high-flying start-up founders like former Theranos CEO Elizabeth Holmes, but very few of them are women.\u003c/p>\n\u003cp>Shady dealings and even outright fraud also are not unknown in the tech industry, but high-profile prosecutions of executives — like the one that led to \u003ca href=\"https://www.kqed.org/science/1978159/former-theranos-ceo-elizabeth-holmes-is-found-guilty-on-4-counts-in-her-fraud-trial\">Holmes's conviction on four counts of fraud this week\u003c/a> — are relatively rare.\u003c/p>\n\u003cp>Ellen Pao, a tech investor and former CEO of Reddit, who has fought sexism in the venture capital industry, now heads \u003ca href=\"https://projectinclude.org/\">Project Include\u003c/a>, a nonprofit focused on building lasting diversity and inclusion in the tech industry.\u003c/p>\n\u003cp>In September, Pao wrote a \u003ca href=\"https://www.nytimes.com/2021/09/15/opinion/elizabeth-holmes-trial-sexism.html\">New York Times opinion piece\u003c/a> questioning why Holmes in particular was being held accountable while many male executives in Silicon Valley tend to avoid accountability for the \"questionable, unethical, even dangerous behavior [that] has run rampant in the male-dominated world of tech start-ups.\" And some of the men who are made to answer for their actions often return to lucrative roles in the industry, she said.\u003c/p>\n\u003cp>KQED spoke with Pao this week about Holmes's conviction, and whether she thinks it will affect the barriers of entry for women in the industry.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>\u003cem>This interview has been edited for length and clarity.\u003c/em>\u003c/p>\n\u003cp>\u003cstrong>What did you think of this week's verdict? Were you surprised by it? \u003c/strong>\u003c/p>\n\u003cp>Well, I was expecting a conviction. I'm glad that there was a conviction. I think it's important to hold CEOs accountable for their actions, and my main problem with this prosecution is that it's been one of the few prosecutions, and I wish more CEOs were held accountable for their actions as well.\u003c/p>\n\u003cp>\u003cstrong>In your opinion piece, you say Holmes should be held accountable for her actions, but that it's also sexist to not do the same for prominent male tech leaders. Are there particular examples that you were thinking of when you wrote that? \u003c/strong>\u003c/p>\n\u003cp>I think it's both in the broader context where we see it's harder for women to get funding. It's harder for especially women of color, Black women, Latinx women to get funding. So in that context, you see that women are often treated differently than men. And then all of a sudden you see a woman CEO being prosecuted.\u003c/p>\n\u003cp>But yet we look at all of the harm that's been caused by companies like Facebook — the genocide incited in Myanmar — the scandals at Uber, where there's accusations of harassment, of price gouging, of actual sexual assaults. And neither Mark Zuckerberg nor Travis Kalanick have faced any significant legal consequences, much less any kind of attempts to hold them personally accountable. The consequences, I believe, have only been to Facebook and to Uber as companies, and not to them as individuals for their leadership roles in these problems.\u003c/p>\n\u003cp>I've gotten so much flak for calling out Juul, which has caused so much harm in creating this youth nicotine epidemic. And it's been called out for marketing its products as safe for children, for convincing kids to market to other kids, according to some of the information that came out in a congressional investigation. And ... [w]e haven't seen Kevin Burns, that [former] CEO who's no longer there, be held accountable in any way. I hope we see other agencies really looking at this Theranos conviction as the start of holding many companies and many of their CEOs accountable.\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"'It doesn't mean that [Holmes] shouldn't be held accountable. I just think we need to hold more men accountable. But the reaction where people felt so threatened by this callout of sexism in the industry, it makes me feel that for some, it's going to be an excuse to continue to avoid investing in women. They already don't invest in women, so that's not going to be a big change.'","name":"pullquote","attributes":{"named":{"size":"medium","align":"right","citation":"Ellen Pao, tech investor and former Reddit CEO","label":""},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>\u003cstrong>Did you feel the coverage of the trial itself was different because Holmes was a woman? \u003c/strong>\u003c/p>\n\u003cp>I could not believe the number of articles about her appearance, about what she was wearing, about her hair and how she should change and what was her voice going to sound like. There was so much attention paid to her appearance and her demeanor that you don't see and, you know, you don't hear about or read about in other accounts of trials.\u003c/p>\n\u003cp>\u003cstrong>Why are women CEOs and start-up founders relatively rare in Silicon Valley? \u003c/strong>\u003c/p>\n\u003cp>I think there is a systemic sexism in the valley that comes from its origins — it was started by a group of white men who came out of the semiconductor industry. They hired a bunch of their friends who were white men, and all of a sudden that became the model. And even when I was in venture capital, the person that I worked for said, 'Oh, we're looking for men who are young and who have dropped out of school,' and they wanted those men to be the people that we looked for and invested in.\u003c/p>\n\u003cp>And all of a sudden, you have this self-fulfilling prophecy where the only people that you're investing in are these white 26-year-old men, and then they, lo and behold, are the only ones who are successful because they're the only ones who are given the opportunities. And then for those venture capitalists, they feel like, 'Oh, look, my pattern-matching held true. I'm going to double down on this theory I have that only white men who are 26-year-olds are going to be successful, and it keeps turning out to be true because that's the only type of person that I invest in.'\u003c/p>\n\u003cp>So there's a lot of this fixed mindset around who can be successful and who looks like a leader and who acts like a leader. \u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"aside","attributes":{"named":{"label":"Theranos Coverage ","tag":"theranos"},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cstrong>Do you think the Holmes trial and the high-profile conviction will affect the barriers of entry for women in the industry? \u003c/strong>\u003c/p>\n\u003cp>It's been interesting to read the feedback from the column that I wrote. So many men were so angry with me, saying things like, \"No, look, what she did was completely wrong, and she did something that was totally different from what these other people are doing. She is a terrible evil person!\" Because they just don't want to address the fact that actually we are holding her to a different standard.\u003c/p>\n\u003cp>It doesn't mean that she shouldn't be held accountable. I just think we need to hold more men accountable. But the reaction where people felt so threatened by this callout of sexism in the industry, it makes me feel that for some, it's going to be an excuse to continue to avoid investing in women. They already don't invest in women, so that's not going to be a big change. But it's just going to be slower to change these folks because they've just found another excuse to hold on to the past.\u003c/p>\n\u003cp>\u003cstrong>What can the tech and investment industry do to improve the situation for women and give them more of a chance to found and lead companies? \u003c/strong>\u003c/p>\n\u003cp>I have been pushing so hard, and through Project Include as well, for people to \u003cem>measure\u003c/em> — measure the demographics of who you are investing in. Not just by how many companies have a founder who is a woman or a founder who is Black. Really look at the percentage of founders, and also look at the percentage of dollars going in, because there are many venture capital firms that will invest in [some of these] companies, but not very much money. And the big dollars — you know, the $100 million investments — are still going to white men.\u003c/p>\n\u003cp>So let's look for the distribution of dollars and the demographics of the founders and the demographics of the CEOs and really look for: Where are you today? Where do you want to be? And how are you going to get there?\u003c/p>\n\u003cp>There's too much of these vanity metrics where you're looking at ... numbers that look better optically but aren't actually showing the level of the lack of funding [to] different groups. We should be really looking at the real numbers, for venture capital firms, but also for companies. And investors should be looking at those numbers, too, not just in venture capital firms, but the limited partners that invest in venture capital firms. I wish they would hold the firms that they're putting their money into more accountable.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"floatright"},"numeric":["floatright"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/news/11900856/hold-more-men-accountable-ellen-pao-on-what-silicon-valley-should-learn-from-elizabeth-holmess-conviction","authors":["11756","182"],"categories":["news_457","news_6188","news_8","news_248"],"tags":["news_18538","news_23479","news_27626","news_20088","news_353","news_4849","news_19239","news_2833","news_17912"],"featImg":"news_11900932","label":"news"},"news_11818061":{"type":"posts","id":"news_11818061","meta":{"index":"posts_1591205157","site":"news","id":"11818061","score":null,"sort":[1589461203000]},"guestAuthors":[],"slug":"should-venture-capital-backed-silicon-valley-startups-get-federal-stimulus-money","title":"Should Venture Capital-Backed Startups Get Federal Stimulus Money?","publishDate":1589461203,"format":"audio","headTitle":"The California Report Magazine | KQED News","labelTerm":{},"content":"\u003cp>Like small companies all over the country, Silicon Valley startups have been letting tens of thousands of people go. But does that mean venture capital-backed startups should receive small-business loans paid for by taxpayers? It depends on who you ask.\u003c/p>\n\u003cp>A few weeks back, U.S. Rep. Anna Eshoo, D-Palo Alto, signed a \u003ca href=\"https://eshoo.house.gov/sites/eshoo.house.gov/files/documents/Congressional%20letter%20to%20SBA%20re%20affiliate%20rule%20-%203.27.20.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">letter with other Congress members\u003c/a> to the U.S. Small Business Administration arguing for VC-backed startups to be treated like other small businesses.\u003c/p>\n\u003cp>As the letter states: \"Because startups can sometimes have dozens of investors – including angel investors, venture capital firms, and the investing arms of corporations — even determining if any given startup is eligible could be prohibitively onerous for these companies to apply for SBA resources.\"\u003c/p>\n\u003cp>That letter went nowhere, to the apparent surprise of congresswoman Eshoo, whose father owned a small business back when she was growing up in Connecticut.\u003c/p>\n\u003cp>\"He was a jeweler and a watchmaker by trade. Business went up. It went down. It went sideways,\" Eshoo said. \"These startups are the definition of small, and we want them to succeed!\"\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>This week, Eshoo and Rep. Ro Khanna, D-Santa Clara, co-sponsored \u003ca href=\"https://www.congress.gov/bill/116th-congress/house-bill/6751/text?r=4&s=1\" target=\"_blank\" rel=\"noopener noreferrer\">legislation\u003c/a> that argues tech startups face the same kind of economic risk Eshoo’s dad did. New businesses commonly fail at the rate of 20 percent a year, according to the \u003ca href=\"https://www.bls.gov/bdm/entrepreneurship/entrepreneurship.htm\" target=\"_blank\" rel=\"noopener noreferrer\">Bureau of Labor Statistics\u003c/a>. Silicon Valley startups fail at the rate of \u003ca href=\"https://indicators.kauffman.org\" target=\"_blank\" rel=\"noopener noreferrer\">80 percent\u003c/a> in 2019.\u003c/p>\n\u003cp>\"There are going to be winners and losers. The startup environment has always been like that,\" said Rachel Massaro, vice president and director of research of the nonprofit \u003ca href=\"https://jointventure.org/news-and-media/news-releases/1757-2019-silicon-valley-index-investment-pouring-in-to-megadeals-yet-fewer-early-stage-deals-for-startups-commercial-space-booming-challenges-mount\" target=\"_blank\" rel=\"noopener noreferrer\">Joint Venture Silicon Valley\u003c/a>.\u003c/p>\n\u003cp>Massaro reminds us that seed and early-stage VC funding in the region has been shrinking over the last decade, as has the popularity of filing for an IPO. What has been on the upswing: an “exit strategy” other businesses commonly can't enjoy.\u003c/p>\n\u003cp>Large companies in Silicon Valley like to buy startups, for the people and the technology. If you have a lot of cash, and \u003ca href=\"https://www.kqed.org/news/11816098/silicon-valley-on-a-hiring-spree-during-coronavirus-pandemic-but-for-how-long\" target=\"_blank\" rel=\"noopener noreferrer\">many tech giants do right now\u003c/a>, a recession is what investors call a “buying opportunity.”\u003c/p>\n\u003cp>\"They have more money. They have more ability to absorb the crisis and move past it. So they might very well pick out some of those small companies and integrate them into their own,\" Massaro said.\u003c/p>\n\u003cfigure id=\"attachment_11816236\" class=\"wp-caption aligncenter\" style=\"max-width: 2138px\">\u003cimg class=\"size-full wp-image-11816236\" src=\"https://ww2.kqed.org/app/uploads/sites/10/2020/05/Screen-Shot-2020-05-05-at-8.23.08-AM.png\" alt=\"In the market for a job in Silicon Valley. You might have better luck at a large company, compared to a start up, as this May 5, 2020 screen shot from Layoffs.fyi indicates.\" width=\"2138\" height=\"1136\" srcset=\"https://ww2.kqed.org/app/uploads/sites/10/2020/05/Screen-Shot-2020-05-05-at-8.23.08-AM.png 2138w, https://ww2.kqed.org/app/uploads/sites/10/2020/05/Screen-Shot-2020-05-05-at-8.23.08-AM-160x85.png 160w, https://ww2.kqed.org/app/uploads/sites/10/2020/05/Screen-Shot-2020-05-05-at-8.23.08-AM-800x425.png 800w, https://ww2.kqed.org/app/uploads/sites/10/2020/05/Screen-Shot-2020-05-05-at-8.23.08-AM-1020x542.png 1020w, https://ww2.kqed.org/app/uploads/sites/10/2020/05/Screen-Shot-2020-05-05-at-8.23.08-AM-1920x1020.png 1920w\" sizes=\"(max-width: 2138px) 100vw, 2138px\">\u003cfigcaption class=\"wp-caption-text\">In the market for a job in Silicon Valley. You might have better luck at a large company, compared to a startup, as this May 5, 2020, screenshot from Layoffs.fyi indicates. \u003ccite>(Rachael Myrow/KQED)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>Tell that to someone whose employer hasn’t been snapped up yet. More than 400 U.S. startups have laid off more than 47,000 employees since early March, according to a pandemic-era startup tracker called \u003ca href=\"http://layoffs.fyi/tracker\" target=\"_blank\" rel=\"noopener noreferrer\">Layoffs.fyi\u003c/a>.\u003c/p>\n\u003cp>In a recent press call, congressman Ro Khanna said the legislation can help Silicon Valley rebound faster and better than it would otherwise. \"The Valley has gone through this before. The biggest thing the federal government really can do is small business loans and continuing to make fundamental business investments in science and technology that could allow for that emergence.\"\u003c/p>\n\u003cp>The stimulus packages haven’t explicitly excluded Silicon Valley startups. But the rules that govern who gets to apply exclude companies more or less controlled by wealthy investors, like venture capitalists. Acknowledging concern about wealthy investors bellying up to the public trough, the Caring for Startup Employees Act of 2020 would bar startups from using money they received under the new waiver to pay their investors.\u003c/p>\n\u003cp>Tech trade groups like the \u003ca href=\"https://nvca.org\" target=\"_blank\" rel=\"noopener noreferrer\">National Venture Capital Association\u003c/a> have lobbied for federal consideration. But many banks and lenders are still reluctant to accept applications from VC-backed startups without changes like the ones proposed in the legislation Congresswoman Eshoo has co-sponsored.\u003c/p>\n\u003cp>Fritz Morris is CEO and co-founder of \u003ca href=\"https://www.brightmind.io/brightmind-blog/2020/01/02/brightmind-and-your-career\" target=\"_blank\" rel=\"noopener noreferrer\">Brightmind Labs\u003c/a>, an online education platform focused on adults looking to beef up their career skills. \"The idea is that there are a couple billion people in the world without access to good quality education, career skills training and mentorship,\" he said. [aside tag=\"coronavirus\" label=\"More Related Stories\"]\u003c/p>\n\u003cp>Morris has backing from angel investors and has not applied for a PPP loan, but he says he's sympathetic to the needs of other startups that feel the need to apply to stay afloat. \"I know, though, that there are others who are really struggling. Especially at the early seed stage, or the founding stage, it can be quite scary to start a company in Silicon Valley.\"\u003c/p>\n\u003cp>\"Having an extra $25-50,000, as small as that might seem to some people, would actually be pretty helpful when we’re going through some of these pilots,\" Morris said.\u003c/p>\n\u003cp>\"But I do have sort of an ethical position on that where I feel like if the primary intention is to help people who really are struggling, then I do think probably the majority of those folks are outside of Silicon Valley. The mom-and-pop founders and the retailers and the folks who just otherwise would lose their business or lose their income completely,\" Morris said.\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>He added that it hasn't escaped him how a number of well-capitalized companies and schools like \u003ca href=\"https://www.cnn.com/2020/04/20/business/shake-shack-ppp-loan-sba/index.html\" target=\"_blank\" rel=\"noopener noreferrer\">Shake Shack\u003c/a> and \u003ca href=\"https://www.latimes.com/california/story/2020-04-30/coronavirus-private-schools-ppp-loans\" target=\"_blank\" rel=\"noopener noreferrer\">Stanford\u003c/a> have been embarrassed by negative press into giving paycheck protection loan money back to the federal government.\u003c/p>\n\n","blocks":[],"excerpt":"Should venture-capital-backed startups receive small-business loans paid for by taxpayers? It depends on who you ask.","status":"publish","parent":0,"modified":1590601636,"stats":{"hasAudio":false,"hasVideo":false,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":21,"wordCount":909},"headData":{"title":"Should Venture Capital-Backed Startups Get Federal Stimulus Money? | KQED","description":"Should venture-capital-backed startups receive small-business loans paid for by taxpayers? It depends on who you ask.","ogTitle":"","ogDescription":"","ogImgId":"","twTitle":"","twDescription":"","twImgId":""},"disqusIdentifier":"11818061 https://ww2.kqed.org/news/?p=11818061","disqusUrl":"https://ww2.kqed.org/news/2020/05/14/should-venture-capital-backed-silicon-valley-startups-get-federal-stimulus-money/","disqusTitle":"Should Venture Capital-Backed Startups Get Federal Stimulus Money?","source":"Coronavirus","sourceUrl":"https://www.kqed.org/coronavirus","audioUrl":"https://traffic.omny.fm/d/clips/0af137ef-751e-4b19-a055-aaef00d2d578/ffca7e9f-6831-41c5-bcaf-aaef00f5a073/34a62c78-8850-4074-a52d-abbb01259e9b/audio.mp3","path":"/news/11818061/should-venture-capital-backed-silicon-valley-startups-get-federal-stimulus-money","audioDuration":185000,"audioTrackLength":null,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cp>Like small companies all over the country, Silicon Valley startups have been letting tens of thousands of people go. But does that mean venture capital-backed startups should receive small-business loans paid for by taxpayers? It depends on who you ask.\u003c/p>\n\u003cp>A few weeks back, U.S. Rep. Anna Eshoo, D-Palo Alto, signed a \u003ca href=\"https://eshoo.house.gov/sites/eshoo.house.gov/files/documents/Congressional%20letter%20to%20SBA%20re%20affiliate%20rule%20-%203.27.20.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">letter with other Congress members\u003c/a> to the U.S. Small Business Administration arguing for VC-backed startups to be treated like other small businesses.\u003c/p>\n\u003cp>As the letter states: \"Because startups can sometimes have dozens of investors – including angel investors, venture capital firms, and the investing arms of corporations — even determining if any given startup is eligible could be prohibitively onerous for these companies to apply for SBA resources.\"\u003c/p>\n\u003cp>That letter went nowhere, to the apparent surprise of congresswoman Eshoo, whose father owned a small business back when she was growing up in Connecticut.\u003c/p>\n\u003cp>\"He was a jeweler and a watchmaker by trade. Business went up. It went down. It went sideways,\" Eshoo said. \"These startups are the definition of small, and we want them to succeed!\"\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>This week, Eshoo and Rep. Ro Khanna, D-Santa Clara, co-sponsored \u003ca href=\"https://www.congress.gov/bill/116th-congress/house-bill/6751/text?r=4&s=1\" target=\"_blank\" rel=\"noopener noreferrer\">legislation\u003c/a> that argues tech startups face the same kind of economic risk Eshoo’s dad did. New businesses commonly fail at the rate of 20 percent a year, according to the \u003ca href=\"https://www.bls.gov/bdm/entrepreneurship/entrepreneurship.htm\" target=\"_blank\" rel=\"noopener noreferrer\">Bureau of Labor Statistics\u003c/a>. Silicon Valley startups fail at the rate of \u003ca href=\"https://indicators.kauffman.org\" target=\"_blank\" rel=\"noopener noreferrer\">80 percent\u003c/a> in 2019.\u003c/p>\n\u003cp>\"There are going to be winners and losers. The startup environment has always been like that,\" said Rachel Massaro, vice president and director of research of the nonprofit \u003ca href=\"https://jointventure.org/news-and-media/news-releases/1757-2019-silicon-valley-index-investment-pouring-in-to-megadeals-yet-fewer-early-stage-deals-for-startups-commercial-space-booming-challenges-mount\" target=\"_blank\" rel=\"noopener noreferrer\">Joint Venture Silicon Valley\u003c/a>.\u003c/p>\n\u003cp>Massaro reminds us that seed and early-stage VC funding in the region has been shrinking over the last decade, as has the popularity of filing for an IPO. What has been on the upswing: an “exit strategy” other businesses commonly can't enjoy.\u003c/p>\n\u003cp>Large companies in Silicon Valley like to buy startups, for the people and the technology. If you have a lot of cash, and \u003ca href=\"https://www.kqed.org/news/11816098/silicon-valley-on-a-hiring-spree-during-coronavirus-pandemic-but-for-how-long\" target=\"_blank\" rel=\"noopener noreferrer\">many tech giants do right now\u003c/a>, a recession is what investors call a “buying opportunity.”\u003c/p>\n\u003cp>\"They have more money. They have more ability to absorb the crisis and move past it. So they might very well pick out some of those small companies and integrate them into their own,\" Massaro said.\u003c/p>\n\u003cfigure id=\"attachment_11816236\" class=\"wp-caption aligncenter\" style=\"max-width: 2138px\">\u003cimg class=\"size-full wp-image-11816236\" src=\"https://ww2.kqed.org/app/uploads/sites/10/2020/05/Screen-Shot-2020-05-05-at-8.23.08-AM.png\" alt=\"In the market for a job in Silicon Valley. You might have better luck at a large company, compared to a start up, as this May 5, 2020 screen shot from Layoffs.fyi indicates.\" width=\"2138\" height=\"1136\" srcset=\"https://ww2.kqed.org/app/uploads/sites/10/2020/05/Screen-Shot-2020-05-05-at-8.23.08-AM.png 2138w, https://ww2.kqed.org/app/uploads/sites/10/2020/05/Screen-Shot-2020-05-05-at-8.23.08-AM-160x85.png 160w, https://ww2.kqed.org/app/uploads/sites/10/2020/05/Screen-Shot-2020-05-05-at-8.23.08-AM-800x425.png 800w, https://ww2.kqed.org/app/uploads/sites/10/2020/05/Screen-Shot-2020-05-05-at-8.23.08-AM-1020x542.png 1020w, https://ww2.kqed.org/app/uploads/sites/10/2020/05/Screen-Shot-2020-05-05-at-8.23.08-AM-1920x1020.png 1920w\" sizes=\"(max-width: 2138px) 100vw, 2138px\">\u003cfigcaption class=\"wp-caption-text\">In the market for a job in Silicon Valley. You might have better luck at a large company, compared to a startup, as this May 5, 2020, screenshot from Layoffs.fyi indicates. \u003ccite>(Rachael Myrow/KQED)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>Tell that to someone whose employer hasn’t been snapped up yet. More than 400 U.S. startups have laid off more than 47,000 employees since early March, according to a pandemic-era startup tracker called \u003ca href=\"http://layoffs.fyi/tracker\" target=\"_blank\" rel=\"noopener noreferrer\">Layoffs.fyi\u003c/a>.\u003c/p>\n\u003cp>In a recent press call, congressman Ro Khanna said the legislation can help Silicon Valley rebound faster and better than it would otherwise. \"The Valley has gone through this before. The biggest thing the federal government really can do is small business loans and continuing to make fundamental business investments in science and technology that could allow for that emergence.\"\u003c/p>\n\u003cp>The stimulus packages haven’t explicitly excluded Silicon Valley startups. But the rules that govern who gets to apply exclude companies more or less controlled by wealthy investors, like venture capitalists. Acknowledging concern about wealthy investors bellying up to the public trough, the Caring for Startup Employees Act of 2020 would bar startups from using money they received under the new waiver to pay their investors.\u003c/p>\n\u003cp>Tech trade groups like the \u003ca href=\"https://nvca.org\" target=\"_blank\" rel=\"noopener noreferrer\">National Venture Capital Association\u003c/a> have lobbied for federal consideration. But many banks and lenders are still reluctant to accept applications from VC-backed startups without changes like the ones proposed in the legislation Congresswoman Eshoo has co-sponsored.\u003c/p>\n\u003cp>Fritz Morris is CEO and co-founder of \u003ca href=\"https://www.brightmind.io/brightmind-blog/2020/01/02/brightmind-and-your-career\" target=\"_blank\" rel=\"noopener noreferrer\">Brightmind Labs\u003c/a>, an online education platform focused on adults looking to beef up their career skills. \"The idea is that there are a couple billion people in the world without access to good quality education, career skills training and mentorship,\" he said. \u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"aside","attributes":{"named":{"tag":"coronavirus","label":"More Related Stories "},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>Morris has backing from angel investors and has not applied for a PPP loan, but he says he's sympathetic to the needs of other startups that feel the need to apply to stay afloat. \"I know, though, that there are others who are really struggling. Especially at the early seed stage, or the founding stage, it can be quite scary to start a company in Silicon Valley.\"\u003c/p>\n\u003cp>\"Having an extra $25-50,000, as small as that might seem to some people, would actually be pretty helpful when we’re going through some of these pilots,\" Morris said.\u003c/p>\n\u003cp>\"But I do have sort of an ethical position on that where I feel like if the primary intention is to help people who really are struggling, then I do think probably the majority of those folks are outside of Silicon Valley. The mom-and-pop founders and the retailers and the folks who just otherwise would lose their business or lose their income completely,\" Morris said.\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>He added that it hasn't escaped him how a number of well-capitalized companies and schools like \u003ca href=\"https://www.cnn.com/2020/04/20/business/shake-shack-ppp-loan-sba/index.html\" target=\"_blank\" rel=\"noopener noreferrer\">Shake Shack\u003c/a> and \u003ca href=\"https://www.latimes.com/california/story/2020-04-30/coronavirus-private-schools-ppp-loans\" target=\"_blank\" rel=\"noopener noreferrer\">Stanford\u003c/a> have been embarrassed by negative press into giving paycheck protection loan money back to the federal government.\u003c/p>\n\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/news/11818061/should-venture-capital-backed-silicon-valley-startups-get-federal-stimulus-money","authors":["251"],"programs":["news_72","news_26731"],"categories":["news_1758","news_8","news_248"],"tags":["news_21275","news_27350","news_25057","news_2011","news_6238","news_353","news_4849","news_6607"],"featImg":"news_11818231","label":"source_news_11818061"},"news_11801126":{"type":"posts","id":"news_11801126","meta":{"index":"posts_1591205157","site":"news","id":"11801126","score":null,"sort":[1582034500000]},"guestAuthors":[],"slug":"from-grapes-to-porn-the-growing-challenge-of-landing-an-original-brand-name","title":"From Grapes to Porn: The Growing Challenge of Landing an Original Brand Name","publishDate":1582034500,"format":"audio","headTitle":"KQED News","labelTerm":{"site":"news"},"content":"\u003cp>Porn stars are not business entities that Andy Higgins thought he’d ever have to compete with for a name.\u003c/p>\n\u003cp>Higgins is CEO of IFG, a Bakersfield company that develops new breeds of fruit, particularly table grapes, sweet cherries and raisins. For one of their new grape varieties, IFG wanted to use the name Candy Charms. But they had to abandon that plan after they discovered the name had already been claimed by a porn star with a large online presence and brand.\u003c/p>\n\u003cp>“So now we’re kind of googling the porn industry as well when we get into the naming process,” Higgins said. “It’s obviously a big industry and not one that would be on our radar.”\u003c/p>\n\u003cp>Porn stars aren’t the only source of name competition for this fruit company. They’ve also gone up against toy manufacturers, electronic cigarette companies and vitamin supplement makers, to name just a handful.\u003c/p>\n\u003cp>[pullquote size='medium' align='right' citation='Jay Jurisich, CEO of Zinzin']'People are very creatively searching for an answer to this problem, which is, there are not enough unique combinations of letters in our lexicon.'[/pullquote]\u003c/p>\n\u003cp>Jay Jurisich runs Zinzin in Berkeley, one of the many companies trying to help businesses stand out in the sea of names.\u003c/p>\n\u003cp>The profusion of brands has gotten totally overwhelming, Jurisich said. “It’s the whole capitalist dystopia. Too many companies, products, brands. ... You can’t keep track of it all.”\u003c/p>\n\u003cp>Businesses pay tens of thousands of dollars to companies like Zinzin for the increasingly challenging task of unearthing catchy, unclaimed brand names.\u003c/p>\n\u003cp>There are now over a million trademarks, just for tech companies and their products alone. That’s almost double the number of words in the entire English language — which, by the way, is about 470,000 — even including the archaic ones, like thee, thou and dost.\u003c/p>\n\u003cp>“People are very creatively searching for an answer to this problem, which is, there are not enough unique combinations of letters in our lexicon,” Jurisich said.\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>The internet started a wildfire in the world of names, he explained. Then, the proliferation of startups and all the related apps and products, many of which may never even make it to market, have fueled that blaze.\u003c/p>\n\u003cp>Today, a small business might end up having to compete with a giant company like Google or Juul for a good name, or might be thwarted by a new startup that has quickly trademarked a trove of good options.\u003c/p>\n\u003cp>“Now, not only is an auto body shop competing with an auto body shop two states over with the same real estate online, now they are [also] competing with tens of thousands of tech companies that are churning through names,” Jurisich said.\u003c/p>\n\u003cp>There are the misspelled names like Lyft with a Y instead of an I, and names with “ly” and “ify” tacked to the end, like Bitly or Shopify. Then there are names with words smashed together like DoorDash and Facebook, and names with dropped vowels like Flickr and Tumblr.\u003c/p>\n\u003cp>Jurisich jokes that you could have a drinking game where you take a word, any word, drop a vowel or two, and search for it online. If it’s a company, you take a drink. Chances are, you’re going to get drunk very quickly.\u003c/p>\n\u003cp>[aside label=\"related content\" tag=\"tech-startups\"]Of course, creative naming is nothing new, said David Placek, who heads Lexicon Branding, a company in Sausalito. Businesses like Flickr and Lyft, he noted, are actually copying older American brands who took creative license with spelling.\u003c/p>\n\u003cp>Think of Trix cereal, which started in the 1950s. Or Infiniti, a line of cars that’s spelled with an I at the end instead of a Y, that Nissan put on the market in 1989, two decades before anyone had even heard of Lyft.\u003c/p>\n\u003cp>Like it often does, Placek said, Silicon Valley is just amplifying a longstanding trend in capitalism. The more stuff that's made, the more abstract companies have to get with their names to stand out from the crowd.\u003c/p>\n\u003cp>Names used to be a lot more literally connected to a company’s products and services, Placek said. “Long gone are the days of Craftsman tools or DieHard batteries.”\u003c/p>\n\u003cp>Now a name has to work as a website domain, in social media and in multiple languages. It needs to fit on a tweet and hold up in places as disparate as, say, Alabama and Algeria.\u003c/p>\n\u003cp>And, of course, you might even have to do a little googling to make sure your products aren’t competing for name recognition with any porn industry titles — although you might not want to do that search on your work computer.\u003c/p>\n\u003cp>\u003c/p>\n","blocks":[],"excerpt":"Silicon Valley tech companies are making it a lot harder for other businesses to find a name.","status":"publish","parent":0,"modified":1581729049,"stats":{"hasAudio":false,"hasVideo":false,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":23,"wordCount":814},"headData":{"title":"From Grapes to Porn: The Growing Challenge of Landing an Original Brand Name | KQED","description":"Silicon Valley tech companies are making it a lot harder for other businesses to find a name.","ogTitle":"","ogDescription":"","ogImgId":"","twTitle":"","twDescription":"","twImgId":""},"disqusIdentifier":"11801126 https://ww2.kqed.org/news/?p=11801126","disqusUrl":"https://ww2.kqed.org/news/2020/02/18/from-grapes-to-porn-the-growing-challenge-of-landing-an-original-brand-name/","disqusTitle":"From Grapes to Porn: The Growing Challenge of Landing an Original Brand Name","audioUrl":"https://traffic.omny.fm/d/clips/0af137ef-751e-4b19-a055-aaef00d2d578/ffca7e9f-6831-41c5-bcaf-aaef00f5a073/d5e97343-0388-4620-99e6-ab5f013518aa/audio.mp3","audioTrackLength":275,"path":"/news/11801126/from-grapes-to-porn-the-growing-challenge-of-landing-an-original-brand-name","audioDuration":275000,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cp>Porn stars are not business entities that Andy Higgins thought he’d ever have to compete with for a name.\u003c/p>\n\u003cp>Higgins is CEO of IFG, a Bakersfield company that develops new breeds of fruit, particularly table grapes, sweet cherries and raisins. For one of their new grape varieties, IFG wanted to use the name Candy Charms. But they had to abandon that plan after they discovered the name had already been claimed by a porn star with a large online presence and brand.\u003c/p>\n\u003cp>“So now we’re kind of googling the porn industry as well when we get into the naming process,” Higgins said. “It’s obviously a big industry and not one that would be on our radar.”\u003c/p>\n\u003cp>Porn stars aren’t the only source of name competition for this fruit company. They’ve also gone up against toy manufacturers, electronic cigarette companies and vitamin supplement makers, to name just a handful.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"'People are very creatively searching for an answer to this problem, which is, there are not enough unique combinations of letters in our lexicon.'","name":"pullquote","attributes":{"named":{"size":"medium","align":"right","citation":"Jay Jurisich, CEO of Zinzin","label":""},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>Jay Jurisich runs Zinzin in Berkeley, one of the many companies trying to help businesses stand out in the sea of names.\u003c/p>\n\u003cp>The profusion of brands has gotten totally overwhelming, Jurisich said. “It’s the whole capitalist dystopia. Too many companies, products, brands. ... You can’t keep track of it all.”\u003c/p>\n\u003cp>Businesses pay tens of thousands of dollars to companies like Zinzin for the increasingly challenging task of unearthing catchy, unclaimed brand names.\u003c/p>\n\u003cp>There are now over a million trademarks, just for tech companies and their products alone. That’s almost double the number of words in the entire English language — which, by the way, is about 470,000 — even including the archaic ones, like thee, thou and dost.\u003c/p>\n\u003cp>“People are very creatively searching for an answer to this problem, which is, there are not enough unique combinations of letters in our lexicon,” Jurisich said.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>The internet started a wildfire in the world of names, he explained. Then, the proliferation of startups and all the related apps and products, many of which may never even make it to market, have fueled that blaze.\u003c/p>\n\u003cp>Today, a small business might end up having to compete with a giant company like Google or Juul for a good name, or might be thwarted by a new startup that has quickly trademarked a trove of good options.\u003c/p>\n\u003cp>“Now, not only is an auto body shop competing with an auto body shop two states over with the same real estate online, now they are [also] competing with tens of thousands of tech companies that are churning through names,” Jurisich said.\u003c/p>\n\u003cp>There are the misspelled names like Lyft with a Y instead of an I, and names with “ly” and “ify” tacked to the end, like Bitly or Shopify. Then there are names with words smashed together like DoorDash and Facebook, and names with dropped vowels like Flickr and Tumblr.\u003c/p>\n\u003cp>Jurisich jokes that you could have a drinking game where you take a word, any word, drop a vowel or two, and search for it online. If it’s a company, you take a drink. Chances are, you’re going to get drunk very quickly.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"aside","attributes":{"named":{"label":"related content ","tag":"tech-startups"},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>Of course, creative naming is nothing new, said David Placek, who heads Lexicon Branding, a company in Sausalito. Businesses like Flickr and Lyft, he noted, are actually copying older American brands who took creative license with spelling.\u003c/p>\n\u003cp>Think of Trix cereal, which started in the 1950s. Or Infiniti, a line of cars that’s spelled with an I at the end instead of a Y, that Nissan put on the market in 1989, two decades before anyone had even heard of Lyft.\u003c/p>\n\u003cp>Like it often does, Placek said, Silicon Valley is just amplifying a longstanding trend in capitalism. The more stuff that's made, the more abstract companies have to get with their names to stand out from the crowd.\u003c/p>\n\u003cp>Names used to be a lot more literally connected to a company’s products and services, Placek said. “Long gone are the days of Craftsman tools or DieHard batteries.”\u003c/p>\n\u003cp>Now a name has to work as a website domain, in social media and in multiple languages. It needs to fit on a tweet and hold up in places as disparate as, say, Alabama and Algeria.\u003c/p>\n\u003cp>And, of course, you might even have to do a little googling to make sure your products aren’t competing for name recognition with any porn industry titles — although you might not want to do that search on your work computer.\u003c/p>\n\u003cp>\u003c/p>\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/news/11801126/from-grapes-to-porn-the-growing-challenge-of-landing-an-original-brand-name","authors":["253"],"categories":["news_8","news_248"],"tags":["news_353","news_4849","news_17623"],"featImg":"news_11801820","label":"news"},"arts_13872608":{"type":"posts","id":"arts_13872608","meta":{"index":"posts_1591205157","site":"arts","id":"13872608","score":null,"sort":[1578445905000]},"guestAuthors":[],"slug":"concert-startup-sofar-sounds-to-pay-460000-to-uncompensated-workers","title":"Concert Startup Sofar Sounds to Pay $460,000 to Uncompensated Workers","publishDate":1578445905,"format":"standard","headTitle":"Concert Startup Sofar Sounds to Pay $460,000 to Uncompensated Workers | KQED","labelTerm":{"site":"arts"},"content":"\u003cp>Sofar Sounds—a company that books small, acoustic concerts at houses, stores and office spaces—has reached a $460,357.50 settlement with the New York State Department of Labor, \u003ca href=\"https://variety.com/2019/biz/news/whats-next-for-sofar-sounds-and-its-genius-volunteer-based-business-model-1203325982/\" target=\"_blank\" rel=\"noopener noreferrer\">\u003cem>Variety\u003c/em> reports\u003c/a>. The money will be distributed among 654 unpaid workers, or, in Sofar parlance, “ambassadors,” who staffed concerts for the for-profit company between 2016 and 2019. [aside postid='arts_13857471']\u003c/p>\n\u003cp>The settlement comes after years of scrutiny of Sofar Sounds’ business model. Since its debut in London in 2009, the startup expanded to hundreds of cities across the globe, including San Francisco, Santa Cruz and San Jose, and became profitable by charging at the door for “secret shows” while using volunteer crews and paying musicians negligible stipends. When KQED’s Emma Silvers broke the story of \u003ca href=\"https://www.kqed.org/arts/13114272/sofar-sounds-house-shows-airbnb-middleman\" target=\"_blank\" rel=\"noopener noreferrer\">Sofar Sounds’ labor practices\u003c/a> in 2017, the company was valued at an estimated $22 million, with investment from Virgin’s Richard Branson. Meanwhile, bands were compensated with videos of their performances (and no cash), and then paid $50 per concert once they became “Sofar alums” and played additional shows.\u003c/p>\n\u003cp>“I think they talk a lot about supporting local artists, but what they’re actually doing is perpetuating the idea that it’s okay for musicians to get paid shit,” Oakland singer-songwriter Madeline Kinney told KQED at the time. [aside postid='arts_13114272']\u003c/p>\n\u003cp>In 2019, \u003ca href=\"https://techcrunch.com/2019/05/21/how-sofar-sounds-works/\" target=\"_blank\" rel=\"noopener noreferrer\">TechCrunch\u003c/a> reported that Sofar upped its fees to $100 per band for a 25 minute set (which can work out to less than minimum wage when factoring in musicians’ travel and rehearsal time). The hosts who volunteered their homes as venues weren’t paid, yet Sofar made at least $1,000 to $1,600 per show, according to the report. In a \u003ca href=\"https://www.sofarsounds.com/blog/articles/how-money-works-at-a-sofar-show\" target=\"_blank\" rel=\"noopener noreferrer\">recent blog post\u003c/a>, Sofar CEO Jim Lucchese promised to increase artist compensation for bigger shows in February 2020. In September 2019, the company also pledged to hire paid, part-time crews to staff its concerts.\u003c/p>\n\u003cp>“When the Department of Labor opened its investigation, Sofar cooperated fully and immediately changed its business model,” the New York State Department of Labor wrote in an announcement. “Sofar now staffs all its events with paid employees. The company also agreed to immediately compensate ambassadors who provided any unpaid work.” [aside postid='arts_13852882']\u003c/p>\n\u003cp>After the settlement was reached, a Sofar spokesperson told \u003cem>Variety\u003c/em>: “Today’s agreement with the New York State Department of Labor stipulates no admission of guilt or wrongdoing and confirms our operating model is fully compliant with New York state law. We thank them for working collaboratively with us in New York, Sofar’s biggest U.S. market. We are excited about resolving these issues and moving forward in 2020, with a continued focus on connecting local and independent musicians with passionate music fans.”\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>\u003c/p>\n","blocks":[],"excerpt":"The company built its business model on free labor while raising millions of dollars in investments. ","status":"publish","parent":0,"modified":1705021548,"stats":{"hasAudio":false,"hasVideo":false,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":8,"wordCount":483},"headData":{"title":"Concert Startup Sofar Sounds to Pay $460,000 to Uncompensated Workers | KQED","description":"The company built its business model on free labor while raising millions of dollars in investments. ","ogTitle":"","ogDescription":"","ogImgId":"","twTitle":"","twDescription":"","twImgId":""},"sticky":false,"templateType":"standard","featuredImageType":"standard","path":"/arts/13872608/concert-startup-sofar-sounds-to-pay-460000-to-uncompensated-workers","audioTrackLength":null,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cp>Sofar Sounds—a company that books small, acoustic concerts at houses, stores and office spaces—has reached a $460,357.50 settlement with the New York State Department of Labor, \u003ca href=\"https://variety.com/2019/biz/news/whats-next-for-sofar-sounds-and-its-genius-volunteer-based-business-model-1203325982/\" target=\"_blank\" rel=\"noopener noreferrer\">\u003cem>Variety\u003c/em> reports\u003c/a>. The money will be distributed among 654 unpaid workers, or, in Sofar parlance, “ambassadors,” who staffed concerts for the for-profit company between 2016 and 2019. \u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"aside","attributes":{"named":{"postid":"arts_13857471","label":""},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>The settlement comes after years of scrutiny of Sofar Sounds’ business model. Since its debut in London in 2009, the startup expanded to hundreds of cities across the globe, including San Francisco, Santa Cruz and San Jose, and became profitable by charging at the door for “secret shows” while using volunteer crews and paying musicians negligible stipends. When KQED’s Emma Silvers broke the story of \u003ca href=\"https://www.kqed.org/arts/13114272/sofar-sounds-house-shows-airbnb-middleman\" target=\"_blank\" rel=\"noopener noreferrer\">Sofar Sounds’ labor practices\u003c/a> in 2017, the company was valued at an estimated $22 million, with investment from Virgin’s Richard Branson. Meanwhile, bands were compensated with videos of their performances (and no cash), and then paid $50 per concert once they became “Sofar alums” and played additional shows.\u003c/p>\n\u003cp>“I think they talk a lot about supporting local artists, but what they’re actually doing is perpetuating the idea that it’s okay for musicians to get paid shit,” Oakland singer-songwriter Madeline Kinney told KQED at the time. \u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"aside","attributes":{"named":{"postid":"arts_13114272","label":""},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>In 2019, \u003ca href=\"https://techcrunch.com/2019/05/21/how-sofar-sounds-works/\" target=\"_blank\" rel=\"noopener noreferrer\">TechCrunch\u003c/a> reported that Sofar upped its fees to $100 per band for a 25 minute set (which can work out to less than minimum wage when factoring in musicians’ travel and rehearsal time). The hosts who volunteered their homes as venues weren’t paid, yet Sofar made at least $1,000 to $1,600 per show, according to the report. In a \u003ca href=\"https://www.sofarsounds.com/blog/articles/how-money-works-at-a-sofar-show\" target=\"_blank\" rel=\"noopener noreferrer\">recent blog post\u003c/a>, Sofar CEO Jim Lucchese promised to increase artist compensation for bigger shows in February 2020. In September 2019, the company also pledged to hire paid, part-time crews to staff its concerts.\u003c/p>\n\u003cp>“When the Department of Labor opened its investigation, Sofar cooperated fully and immediately changed its business model,” the New York State Department of Labor wrote in an announcement. “Sofar now staffs all its events with paid employees. The company also agreed to immediately compensate ambassadors who provided any unpaid work.” \u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"aside","attributes":{"named":{"postid":"arts_13852882","label":""},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>After the settlement was reached, a Sofar spokesperson told \u003cem>Variety\u003c/em>: “Today’s agreement with the New York State Department of Labor stipulates no admission of guilt or wrongdoing and confirms our operating model is fully compliant with New York state law. We thank them for working collaboratively with us in New York, Sofar’s biggest U.S. market. We are excited about resolving these issues and moving forward in 2020, with a continued focus on connecting local and independent musicians with passionate music fans.”\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>\u003c/p>\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/arts/13872608/concert-startup-sofar-sounds-to-pay-460000-to-uncompensated-workers","authors":["11387"],"categories":["arts_69","arts_235"],"tags":["arts_9604","arts_7469","arts_1118","arts_7471"],"featImg":"arts_13121352","label":"arts"},"news_11778738":{"type":"posts","id":"news_11778738","meta":{"index":"posts_1591205157","site":"news","id":"11778738","score":null,"sort":[1570798813000]},"guestAuthors":[],"slug":"new-s-f-office-could-curb-reckless-rollouts-of-emerging-tech","title":"New San Francisco Office Could Curb 'Reckless' Rollouts of Emerging Tech","publishDate":1570798813,"format":"standard","headTitle":"KQED News","labelTerm":{"site":"news"},"content":"\u003cp>San Francisco Board of Supervisors President Norman Yee unveiled this week a proposal to create an Office of Emerging Technology to help the city get ahead of the next wave of new devices and services taking off in the high-tech sphere.\u003c/p>\n\u003cp>The office would be one of the first of its kind in the country, said Yee, and it would help startups navigate city bureaucracy to obtain permits to operate on the city's streets, sidewalks and other infrastructure.\u003c/p>\n\u003cp>“One of the major complaints of the tech companies is that when they wanted to do business in San Francisco, they didn’t actually know which department to go to to get a permit,\" said Yee, who secured $250,000 to fund the new office within the city's current fiscal year budget.\u003c/p>\n\u003cp>But the office will do more than just help eager tech firms obtain approvals and permits. It will also have the power to weigh the potential impact of a proposed technology on city infrastructure and public safety — as well as privacy and security — before giving a green light to a pilot project or product launch.\u003c/p>\n\u003cp>\"It's almost like we're co-creating with some of these new technologies, saying, 'This is more beneficial if you went a certain way with your technology than another way,' \" Yee said.\u003c/p>\n\u003cp>[aside label=\"related coverage\" tag=\"scooters\"]\u003c/p>\n\u003cp>A startup could save valuable time and avoid bureaucratic dead ends if, say, it learned up front that its fleet of delivery robots would need not only a permit from the San Francisco Municipal Transportation Agency, but also from the departments of Public Works and Public Health when bringing food or medicine to customers.\u003c/p>\n\u003cp>The idea for the office grew out of an April 2018 working group that Yee convened with more than 200 representatives from the tech sector, the Teamsters union, advocacy groups like Walk San Francisco and other nonprofits to explore ways to foster innovation without undermining public safety, equity and labor protections.\u003c/p>\n\u003cp>\"I appreciate the supervisor's willingness to engage with the industry,\" said Jennifer Stojkovic, executive director of sf.citi, a trade group that advocates on behalf of tech companies and who participated in the brainstorm meeting. \"Oftentimes, there is legislation that comes out without industry being at the table, and I appreciate [Yee] involving us in the beginning.\"\u003c/p>\n\u003cp>Last April, \u003ca href=\"https://www.kqed.org/news/11662829/s-f-scooter-regulations-are-coming-what-will-they-look-like\">San Francisco officials were forced to play regulatory catch-up\u003c/a> and send cease-and-desist letters to startups Lime, Bird and Spin after the companies suddenly flooded the streets with thousands of electric scooters, blocking sidewalks and sparking angry complaints from residents. Yee thinks the new office could curb future bumpy rollouts and anti-tech backlashes.\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>\"This Office of Emerging Technology can actually cut down on some of the recklessness that we saw in the past where companies just came in and operated and didn't bother asking the city whether or not they needed a permit,\" Yee said.\u003c/p>\n\u003cp>Companion legislation could also authorize the office to even recommend fines for companies who act first and ask for permission later.\u003c/p>\n\u003cp>The office would also serve as the eyes and ears for city officials and others concerned about the wave of automation that's reshaping swaths of the economy and displacing workers toiling in farms or hauling goods across state lines.\u003c/p>\n\u003cp>\"So much of this technology in the mobility space is being driven in San Francisco or funded by San Francisco money,\" said Doug Bloch, a political director with Teamsters Joint Council 7. \"San Francisco is a city that we have seen repeatedly take on tech, take on employers, where others have been shy.\"\u003c/p>\n\u003cp>The public will have 30 days to comment on and review the legislation establishing the Office of Emerging Technology. It will then be heard in committee before being voted on twice by the Board of Supervisors. If his proposal passes, Yee said the office could open in January 2020.\u003c/p>\n\u003cp>\u003c/p>\n","blocks":[],"excerpt":"Supervisor Norman Yee wants to forestall bumpy rollouts — like that of electric scooters by startups Lime, Bird and Spin — through the creation of a new city agency to evaluate proposals for new tech or services.","status":"publish","parent":0,"modified":1571698670,"stats":{"hasAudio":false,"hasVideo":false,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":17,"wordCount":660},"headData":{"title":"New San Francisco Office Could Curb 'Reckless' Rollouts of Emerging Tech | KQED","description":"Supervisor Norman Yee wants to forestall bumpy rollouts — like that of electric scooters by startups Lime, Bird and Spin — through the creation of a new city agency to evaluate proposals for new tech or services.","ogTitle":"","ogDescription":"","ogImgId":"","twTitle":"","twDescription":"","twImgId":""},"disqusIdentifier":"11778738 https://ww2.kqed.org/news/?p=11778738","disqusUrl":"https://ww2.kqed.org/news/2019/10/11/new-s-f-office-could-curb-reckless-rollouts-of-emerging-tech/","disqusTitle":"New San Francisco Office Could Curb 'Reckless' Rollouts of Emerging Tech","path":"/news/11778738/new-s-f-office-could-curb-reckless-rollouts-of-emerging-tech","audioTrackLength":null,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cp>San Francisco Board of Supervisors President Norman Yee unveiled this week a proposal to create an Office of Emerging Technology to help the city get ahead of the next wave of new devices and services taking off in the high-tech sphere.\u003c/p>\n\u003cp>The office would be one of the first of its kind in the country, said Yee, and it would help startups navigate city bureaucracy to obtain permits to operate on the city's streets, sidewalks and other infrastructure.\u003c/p>\n\u003cp>“One of the major complaints of the tech companies is that when they wanted to do business in San Francisco, they didn’t actually know which department to go to to get a permit,\" said Yee, who secured $250,000 to fund the new office within the city's current fiscal year budget.\u003c/p>\n\u003cp>But the office will do more than just help eager tech firms obtain approvals and permits. It will also have the power to weigh the potential impact of a proposed technology on city infrastructure and public safety — as well as privacy and security — before giving a green light to a pilot project or product launch.\u003c/p>\n\u003cp>\"It's almost like we're co-creating with some of these new technologies, saying, 'This is more beneficial if you went a certain way with your technology than another way,' \" Yee said.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"aside","attributes":{"named":{"label":"related coverage ","tag":"scooters"},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>A startup could save valuable time and avoid bureaucratic dead ends if, say, it learned up front that its fleet of delivery robots would need not only a permit from the San Francisco Municipal Transportation Agency, but also from the departments of Public Works and Public Health when bringing food or medicine to customers.\u003c/p>\n\u003cp>The idea for the office grew out of an April 2018 working group that Yee convened with more than 200 representatives from the tech sector, the Teamsters union, advocacy groups like Walk San Francisco and other nonprofits to explore ways to foster innovation without undermining public safety, equity and labor protections.\u003c/p>\n\u003cp>\"I appreciate the supervisor's willingness to engage with the industry,\" said Jennifer Stojkovic, executive director of sf.citi, a trade group that advocates on behalf of tech companies and who participated in the brainstorm meeting. \"Oftentimes, there is legislation that comes out without industry being at the table, and I appreciate [Yee] involving us in the beginning.\"\u003c/p>\n\u003cp>Last April, \u003ca href=\"https://www.kqed.org/news/11662829/s-f-scooter-regulations-are-coming-what-will-they-look-like\">San Francisco officials were forced to play regulatory catch-up\u003c/a> and send cease-and-desist letters to startups Lime, Bird and Spin after the companies suddenly flooded the streets with thousands of electric scooters, blocking sidewalks and sparking angry complaints from residents. Yee thinks the new office could curb future bumpy rollouts and anti-tech backlashes.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>\"This Office of Emerging Technology can actually cut down on some of the recklessness that we saw in the past where companies just came in and operated and didn't bother asking the city whether or not they needed a permit,\" Yee said.\u003c/p>\n\u003cp>Companion legislation could also authorize the office to even recommend fines for companies who act first and ask for permission later.\u003c/p>\n\u003cp>The office would also serve as the eyes and ears for city officials and others concerned about the wave of automation that's reshaping swaths of the economy and displacing workers toiling in farms or hauling goods across state lines.\u003c/p>\n\u003cp>\"So much of this technology in the mobility space is being driven in San Francisco or funded by San Francisco money,\" said Doug Bloch, a political director with Teamsters Joint Council 7. \"San Francisco is a city that we have seen repeatedly take on tech, take on employers, where others have been shy.\"\u003c/p>\n\u003cp>The public will have 30 days to comment on and review the legislation establishing the Office of Emerging Technology. It will then be heard in committee before being voted on twice by the Board of Supervisors. If his proposal passes, Yee said the office could open in January 2020.\u003c/p>\n\u003cp>\u003c/p>\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/news/11778738/new-s-f-office-could-curb-reckless-rollouts-of-emerging-tech","authors":["3249"],"categories":["news_8","news_248"],"tags":["news_24364","news_38","news_22983","news_4849","news_17623"],"featImg":"news_11779437","label":"news"},"news_11738951":{"type":"posts","id":"news_11738951","meta":{"index":"posts_1591205157","site":"news","id":"11738951","score":null,"sort":[1554987613000]},"guestAuthors":[],"slug":"something-in-the-silicon-valley-air-why-multinational-firms-send-their-entrepreneurs-here","title":"Something in the Silicon Valley Air: Why Multinational Firms Send Their Entrepreneurs Here","publishDate":1554987613,"format":"standard","headTitle":"KQED News","labelTerm":{"site":"news"},"content":"\u003cp>\"The first impression here, I’m thinking, 'OMG, I’m really in Silicon Valley.” That is what you see on the TVs!'\" gushed Jasmine Meng, 28, a materials engineer from Shanghai who is spending the first half of 2019 trying to launch a startup in Sunnyvale.\u003c/p>\n\u003cp>Fortunately for Meng, she has got the full backing of a giant German multinational, but more on that later. Let's talk first about Meng's winning startup idea.\u003c/p>\n\u003cp>In China’s big cities, horrendous air pollution is a regular thing, not just the occasional outgrowth of wildfires like those seen last fall in California. Air pollution is a top reason why you see so many Chinese people wearing face masks.\u003c/p>\n\u003cp>If you haven't visited China recently, you can watch any number of news reports depicting the country's struggle with air pollution:\u003cbr>\n[youtube https://www.youtube.com/watch?v=xaLuyS7yrIw]\u003c/p>\n\u003cp>\"I am the potential customer of our products,\" Meng said.\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>And that problem led Meng to come up with this pitch: a better face mask, one that is better fitting, better functioning, and frankly, less ugly. \"It can protect your health and in the meantime, not compromise your style,\" she said.\u003c/p>\n\u003cp>She delivered this pitch to her employer, \u003ca href=\"https://www.mann-hummel.com/en/\" target=\"_blank\" rel=\"noopener noreferrer\">Mann+Hummel\u003c/a>, which makes most of its billions annually from industrial air filter manufacturing; conventional car filters, to be specific.\u003c/p>\n\u003cp>Headquartered near Stuttgart, Germany, Mann+Hummel has been looking for alternative directions to pivot into, given that the conventional car market is changing dramatically, disrupted in large part by Silicon Valley.\u003c/p>\n\u003cp>[youtube https://www.youtube.com/watch?v=R17ZNvGofe4]\u003c/p>\n\u003cp>Germany has long been famous for its high quality engineering and manufacturing. But the future of both is all about software: automation and artificial intelligence. You want to be a player in that future? You’re going to have people working here, in the San Francisco Bay Area.\u003c/p>\n\u003cp>And, if Mann+Hummel is to survive, it needs new blockbuster products, too. So a few years ago, the company launched a startup contest called \u003ca href=\"https://blog.mann-hummel.com/en/part-innovative-start-scene/\" target=\"_blank\" rel=\"noopener noreferrer\">InCube\u003c/a>. The winning idea gets you six months at a startup incubator, \u003ca href=\"https://www.plugandplaytechcenter.com\" target=\"_blank\" rel=\"noopener noreferrer\">Plug and Play Tech Center\u003c/a>, in Sunnyvale.\u003c/p>\n\u003cp>That's how Meng has come to be Chief Product Officer of \u003ca href=\"https://www.instagram.com/purar_us/\" target=\"_blank\" rel=\"noopener noreferrer\">Purar\u003c/a>, “fighting smog with fashion” for a little more than three months now.\u003c/p>\n\u003cp>Meng and her team members from Germany, England and Mexico are halfway through their time at \u003ca href=\"https://www.plugandplaytechcenter.com\" target=\"_blank\" rel=\"noopener noreferrer\">Plug and Play Tech Center\u003c/a>, a startup accelerator that partners with large companies like Mann+Hummel to — \u003ca href=\"https://www.kqed.org/news/11732182/is-the-future-of-automotive-engineering-in-silicon-valley-ask-this-german-auto-giant\" target=\"_blank\" rel=\"noopener noreferrer\">among other things\u003c/a> — launch startups on a test run basis.\u003c/p>\n\u003cp>Purar has six months to develop Meng’s concept, identify and ink partnerships, and ultimately, make the case to headquarters that its fashionable face masks should become a Mann+Hummel department, subsidiary or spinoff.\u003c/p>\n\u003cp>There have been three InCube cohorts so far, all connected to filtration: indoor, water and now wearables. The first team, focused on building filtration, landed a partnership with \u003ca href=\"http://www.shimizu-industry.co.jp\" target=\"_blank\" rel=\"noopener noreferrer\">Shimizu Industry\u003c/a> of Japan and has since become a spinoff company.\u003c/p>\n\u003cp>\"Fail fast, is what they say,\" said Candace Widdoes, Plug and Play’s Chief Operating Officer. Is six months enough time to get anything started? \"Oh absolutely. We do three-month cohorts. Either you do something in three months or not! Six months is plenty of time.\"\u003c/p>\n\u003cfigure id=\"attachment_11739123\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg class=\"size-medium wp-image-11739123\" src=\"https://ww2.kqed.org/news/wp-content/uploads/sites/10/2019/04/RS36470_Photo-Mar-08-8-37-31-AM-qut-800x630.jpg\" alt=\"The Purar team is surrounded, of course, by the requisite walls of sticky notes. But team members say the atmosphere at Plug and Play Tech Center is invigorating and optimistic. The entrepreneurs and investors they meet here are as keen to talk about collaboration as they are competition.\" width=\"800\" height=\"630\" srcset=\"https://ww2.kqed.org/app/uploads/sites/10/2019/04/RS36470_Photo-Mar-08-8-37-31-AM-qut-800x630.jpg 800w, https://ww2.kqed.org/app/uploads/sites/10/2019/04/RS36470_Photo-Mar-08-8-37-31-AM-qut-160x126.jpg 160w, https://ww2.kqed.org/app/uploads/sites/10/2019/04/RS36470_Photo-Mar-08-8-37-31-AM-qut-1020x803.jpg 1020w, https://ww2.kqed.org/app/uploads/sites/10/2019/04/RS36470_Photo-Mar-08-8-37-31-AM-qut-1200x944.jpg 1200w, https://ww2.kqed.org/app/uploads/sites/10/2019/04/RS36470_Photo-Mar-08-8-37-31-AM-qut.jpg 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">The Purar team is surrounded, of course, by the requisite walls of sticky notes. But team members say the atmosphere at Plug and Play Tech Center is invigorating and optimistic. The entrepreneurs and investors they meet here are as keen to talk about collaboration as they are competition. \u003ccite>(Rachael Myrow/KQED)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>\"The fact that we operate outside rigid and fixed corporate structures, brings many advantages to it,\" said Purar’s Chief Marketing Officer, Isabell Kloess.\u003c/p>\n\u003cp>How is Silicon Valley's business culture different from that in Germany? For one thing, development projects often take three years, not three months.\u003c/p>\n\u003cp>Here in Silicon Valley, \"everything's happening fast. So we have to be fast. Everybody is so curious. Everybody is really smart. There's more emphasis on the sort of cooperative model where it's like maybe there's a way we can both thrive by working together on the same project,\" said Kloess.\u003c/p>\n\u003cp>In contrast, back in Germany, \"a lot of things are standardized and planned out. One of my projects within the company prior [to Purar] was actually to standardize all of (the) processes worldwide,\" she added.\u003c/p>\n\u003cfigure id=\"attachment_11739124\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg class=\"size-medium wp-image-11739124\" src=\"https://ww2.kqed.org/news/wp-content/uploads/sites/10/2019/04/Intertextile20expo-800x552.jpeg\" alt=\"The Purar team recently visited the Intertextile expo in Shanghai, looking for potential suppliers.\" width=\"800\" height=\"552\" srcset=\"https://ww2.kqed.org/app/uploads/sites/10/2019/04/Intertextile20expo-800x552.jpeg 800w, https://ww2.kqed.org/app/uploads/sites/10/2019/04/Intertextile20expo-160x110.jpeg 160w, https://ww2.kqed.org/app/uploads/sites/10/2019/04/Intertextile20expo.jpeg 1020w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">The Purar team recently visited the Intertextile expo in Shanghai, looking for potential suppliers. \u003ccite>(Photo: Courtesy of Purar)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>Kloess doesn’t begrudge the steady, slow methodology of her employer back home. It’s typical, and often necessary, for a so-called “legacy company to operate.\"\u003c/p>\n\u003cp>But that mindset often proves resistant to new ideas, killing them off — and driving out the people who generate them. Sending those people to Silicon Valley gives them a genuine chance to try something that ultimately rebounds to the benefit of the mother ship back home.\u003c/p>\n\u003cp>\"It makes the corporate employee more entrepreneurial,\" Widdoes said. \"Even if they go back to Mann+Hummel, they bring this incredible experience back with them. No matter what, it's a win-win.\"\u003c/p>\n\u003cp>For all the talk about Purar being independent, the team’s pitch includes the backing and experience Mann+Hummel brings to the table.\u003c/p>\n\u003cp>So what happens if Purar fails?\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>\"Then the next team starts,\" Kloess said.\u003c/p>\n\n","blocks":[],"excerpt":"A Silicon Valley startup accelerator hosts employees from companies around the globe to — what else — launch startups on a test run basis.","status":"publish","parent":0,"modified":1589058899,"stats":{"hasAudio":false,"hasVideo":true,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":28,"wordCount":927},"headData":{"title":"Something in the Silicon Valley Air: Why Multinational Firms Send Their Entrepreneurs Here | KQED","description":"A Silicon Valley startup accelerator hosts employees from companies around the globe to — what else — launch startups on a test run basis.","ogTitle":"","ogDescription":"","ogImgId":"","twTitle":"","twDescription":"","twImgId":""},"disqusIdentifier":"11738951 https://ww2.kqed.org/news/?p=11738951","disqusUrl":"https://ww2.kqed.org/news/2019/04/11/something-in-the-silicon-valley-air-why-multinational-firms-send-their-entrepreneurs-here/","disqusTitle":"Something in the Silicon Valley Air: Why Multinational Firms Send Their Entrepreneurs Here","audioUrl":"https://www.kqed.org/.stream/anon/radio/RDnews/2019/04/MyrowGermanyInSiliconValley.mp3","audioTrackLength":257,"path":"/news/11738951/something-in-the-silicon-valley-air-why-multinational-firms-send-their-entrepreneurs-here","audioDuration":257000,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cp>\"The first impression here, I’m thinking, 'OMG, I’m really in Silicon Valley.” That is what you see on the TVs!'\" gushed Jasmine Meng, 28, a materials engineer from Shanghai who is spending the first half of 2019 trying to launch a startup in Sunnyvale.\u003c/p>\n\u003cp>Fortunately for Meng, she has got the full backing of a giant German multinational, but more on that later. Let's talk first about Meng's winning startup idea.\u003c/p>\n\u003cp>In China’s big cities, horrendous air pollution is a regular thing, not just the occasional outgrowth of wildfires like those seen last fall in California. Air pollution is a top reason why you see so many Chinese people wearing face masks.\u003c/p>\n\u003cp>If you haven't visited China recently, you can watch any number of news reports depicting the country's struggle with air pollution:\u003cbr>\n\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/xaLuyS7yrIw'\n title='//www.youtube.com/embed/xaLuyS7yrIw'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003c/p>\n\u003cp>\"I am the potential customer of our products,\" Meng said.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>And that problem led Meng to come up with this pitch: a better face mask, one that is better fitting, better functioning, and frankly, less ugly. \"It can protect your health and in the meantime, not compromise your style,\" she said.\u003c/p>\n\u003cp>She delivered this pitch to her employer, \u003ca href=\"https://www.mann-hummel.com/en/\" target=\"_blank\" rel=\"noopener noreferrer\">Mann+Hummel\u003c/a>, which makes most of its billions annually from industrial air filter manufacturing; conventional car filters, to be specific.\u003c/p>\n\u003cp>Headquartered near Stuttgart, Germany, Mann+Hummel has been looking for alternative directions to pivot into, given that the conventional car market is changing dramatically, disrupted in large part by Silicon Valley.\u003c/p>\n\u003cp>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/R17ZNvGofe4'\n title='//www.youtube.com/embed/R17ZNvGofe4'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003c/p>\n\u003cp>Germany has long been famous for its high quality engineering and manufacturing. But the future of both is all about software: automation and artificial intelligence. You want to be a player in that future? You’re going to have people working here, in the San Francisco Bay Area.\u003c/p>\n\u003cp>And, if Mann+Hummel is to survive, it needs new blockbuster products, too. So a few years ago, the company launched a startup contest called \u003ca href=\"https://blog.mann-hummel.com/en/part-innovative-start-scene/\" target=\"_blank\" rel=\"noopener noreferrer\">InCube\u003c/a>. The winning idea gets you six months at a startup incubator, \u003ca href=\"https://www.plugandplaytechcenter.com\" target=\"_blank\" rel=\"noopener noreferrer\">Plug and Play Tech Center\u003c/a>, in Sunnyvale.\u003c/p>\n\u003cp>That's how Meng has come to be Chief Product Officer of \u003ca href=\"https://www.instagram.com/purar_us/\" target=\"_blank\" rel=\"noopener noreferrer\">Purar\u003c/a>, “fighting smog with fashion” for a little more than three months now.\u003c/p>\n\u003cp>Meng and her team members from Germany, England and Mexico are halfway through their time at \u003ca href=\"https://www.plugandplaytechcenter.com\" target=\"_blank\" rel=\"noopener noreferrer\">Plug and Play Tech Center\u003c/a>, a startup accelerator that partners with large companies like Mann+Hummel to — \u003ca href=\"https://www.kqed.org/news/11732182/is-the-future-of-automotive-engineering-in-silicon-valley-ask-this-german-auto-giant\" target=\"_blank\" rel=\"noopener noreferrer\">among other things\u003c/a> — launch startups on a test run basis.\u003c/p>\n\u003cp>Purar has six months to develop Meng’s concept, identify and ink partnerships, and ultimately, make the case to headquarters that its fashionable face masks should become a Mann+Hummel department, subsidiary or spinoff.\u003c/p>\n\u003cp>There have been three InCube cohorts so far, all connected to filtration: indoor, water and now wearables. The first team, focused on building filtration, landed a partnership with \u003ca href=\"http://www.shimizu-industry.co.jp\" target=\"_blank\" rel=\"noopener noreferrer\">Shimizu Industry\u003c/a> of Japan and has since become a spinoff company.\u003c/p>\n\u003cp>\"Fail fast, is what they say,\" said Candace Widdoes, Plug and Play’s Chief Operating Officer. Is six months enough time to get anything started? \"Oh absolutely. We do three-month cohorts. Either you do something in three months or not! Six months is plenty of time.\"\u003c/p>\n\u003cfigure id=\"attachment_11739123\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg class=\"size-medium wp-image-11739123\" src=\"https://ww2.kqed.org/news/wp-content/uploads/sites/10/2019/04/RS36470_Photo-Mar-08-8-37-31-AM-qut-800x630.jpg\" alt=\"The Purar team is surrounded, of course, by the requisite walls of sticky notes. But team members say the atmosphere at Plug and Play Tech Center is invigorating and optimistic. The entrepreneurs and investors they meet here are as keen to talk about collaboration as they are competition.\" width=\"800\" height=\"630\" srcset=\"https://ww2.kqed.org/app/uploads/sites/10/2019/04/RS36470_Photo-Mar-08-8-37-31-AM-qut-800x630.jpg 800w, https://ww2.kqed.org/app/uploads/sites/10/2019/04/RS36470_Photo-Mar-08-8-37-31-AM-qut-160x126.jpg 160w, https://ww2.kqed.org/app/uploads/sites/10/2019/04/RS36470_Photo-Mar-08-8-37-31-AM-qut-1020x803.jpg 1020w, https://ww2.kqed.org/app/uploads/sites/10/2019/04/RS36470_Photo-Mar-08-8-37-31-AM-qut-1200x944.jpg 1200w, https://ww2.kqed.org/app/uploads/sites/10/2019/04/RS36470_Photo-Mar-08-8-37-31-AM-qut.jpg 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">The Purar team is surrounded, of course, by the requisite walls of sticky notes. But team members say the atmosphere at Plug and Play Tech Center is invigorating and optimistic. The entrepreneurs and investors they meet here are as keen to talk about collaboration as they are competition. \u003ccite>(Rachael Myrow/KQED)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>\"The fact that we operate outside rigid and fixed corporate structures, brings many advantages to it,\" said Purar’s Chief Marketing Officer, Isabell Kloess.\u003c/p>\n\u003cp>How is Silicon Valley's business culture different from that in Germany? For one thing, development projects often take three years, not three months.\u003c/p>\n\u003cp>Here in Silicon Valley, \"everything's happening fast. So we have to be fast. Everybody is so curious. Everybody is really smart. There's more emphasis on the sort of cooperative model where it's like maybe there's a way we can both thrive by working together on the same project,\" said Kloess.\u003c/p>\n\u003cp>In contrast, back in Germany, \"a lot of things are standardized and planned out. One of my projects within the company prior [to Purar] was actually to standardize all of (the) processes worldwide,\" she added.\u003c/p>\n\u003cfigure id=\"attachment_11739124\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg class=\"size-medium wp-image-11739124\" src=\"https://ww2.kqed.org/news/wp-content/uploads/sites/10/2019/04/Intertextile20expo-800x552.jpeg\" alt=\"The Purar team recently visited the Intertextile expo in Shanghai, looking for potential suppliers.\" width=\"800\" height=\"552\" srcset=\"https://ww2.kqed.org/app/uploads/sites/10/2019/04/Intertextile20expo-800x552.jpeg 800w, https://ww2.kqed.org/app/uploads/sites/10/2019/04/Intertextile20expo-160x110.jpeg 160w, https://ww2.kqed.org/app/uploads/sites/10/2019/04/Intertextile20expo.jpeg 1020w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">The Purar team recently visited the Intertextile expo in Shanghai, looking for potential suppliers. \u003ccite>(Photo: Courtesy of Purar)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>Kloess doesn’t begrudge the steady, slow methodology of her employer back home. It’s typical, and often necessary, for a so-called “legacy company to operate.\"\u003c/p>\n\u003cp>But that mindset often proves resistant to new ideas, killing them off — and driving out the people who generate them. Sending those people to Silicon Valley gives them a genuine chance to try something that ultimately rebounds to the benefit of the mother ship back home.\u003c/p>\n\u003cp>\"It makes the corporate employee more entrepreneurial,\" Widdoes said. \"Even if they go back to Mann+Hummel, they bring this incredible experience back with them. No matter what, it's a win-win.\"\u003c/p>\n\u003cp>For all the talk about Purar being independent, the team’s pitch includes the backing and experience Mann+Hummel brings to the table.\u003c/p>\n\u003cp>So what happens if Purar fails?\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>\"Then the next team starts,\" Kloess said.\u003c/p>\n\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/news/11738951/something-in-the-silicon-valley-air-why-multinational-firms-send-their-entrepreneurs-here","authors":["251"],"categories":["news_1758","news_8","news_248"],"tags":["news_23542","news_3167","news_2011","news_353","news_4849","news_6607"],"featImg":"news_11739121","label":"news"},"news_11662040":{"type":"posts","id":"news_11662040","meta":{"index":"posts_1591205157","site":"news","id":"11662040","score":null,"sort":[1523650516000]},"guestAuthors":[],"slug":"dockless-dilemma","title":"Dockless Dilemma","publishDate":1523650516,"format":"standard","headTitle":"Mark Fiore: Drawn to the Bay | KQED News","labelTerm":{"term":18515,"site":"news"},"content":"\u003cp>First came the bikes, now the scooters. (No, not \u003ca href=\"https://www.kqed.org/news/11661957/president-trump-pardons-scooter-libby-former-cheney-chief-of-staff\">this Scooter\u003c/a>.)\u003c/p>\n\u003cp>Have you noticed a \u003ca href=\"http://bit.ly/fioredockless\">proliferation of rental electric scooters\u003c/a> in your neighborhood?\u003c/p>\n\u003cp>Officials in San Francisco are considering ways to rein in rouge scooters that are being distributed around the city by a Southern California company and two Bay Area dockless bike startups.\u003c/p>\n\u003cp>City crews \u003ca href=\"https://www.kqed.org/news/11662092/s-f-scooter-battle-city-crews-seize-66-mini-vehicles-from-sidewalks\" rel=\"noopener\" target=\"_blank\">impounded 66 of the mini-vehicles\u003c/a> on Friday morning.\u003c/p>\n\u003cp>The companies placed the scooters throughout San Francisco without permits. Reports of people riding them dangerously or leaving them on sidewalks are proliferating.\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\u003cp>\u003c/p>\n","blocks":[],"excerpt":"First came the bikes, now the scooters. Have you noticed a proliferation of rental electric scooters in your neighborhood?","status":"publish","parent":0,"modified":1523660969,"stats":{"hasAudio":false,"hasVideo":false,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":7,"wordCount":90},"headData":{"title":"Dockless Dilemma | KQED","description":"First came the bikes, now the scooters. Have you noticed a proliferation of rental electric scooters in your neighborhood?","ogTitle":"","ogDescription":"","ogImgId":"","twTitle":"","twDescription":"","twImgId":""},"disqusIdentifier":"11662040 https://ww2.kqed.org/news/?p=11662040","disqusUrl":"https://ww2.kqed.org/news/2018/04/13/dockless-dilemma/","disqusTitle":"Dockless Dilemma","path":"/news/11662040/dockless-dilemma","audioTrackLength":null,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cp>First came the bikes, now the scooters. (No, not \u003ca href=\"https://www.kqed.org/news/11661957/president-trump-pardons-scooter-libby-former-cheney-chief-of-staff\">this Scooter\u003c/a>.)\u003c/p>\n\u003cp>Have you noticed a \u003ca href=\"http://bit.ly/fioredockless\">proliferation of rental electric scooters\u003c/a> in your neighborhood?\u003c/p>\n\u003cp>Officials in San Francisco are considering ways to rein in rouge scooters that are being distributed around the city by a Southern California company and two Bay Area dockless bike startups.\u003c/p>\n\u003cp>City crews \u003ca href=\"https://www.kqed.org/news/11662092/s-f-scooter-battle-city-crews-seize-66-mini-vehicles-from-sidewalks\" rel=\"noopener\" target=\"_blank\">impounded 66 of the mini-vehicles\u003c/a> on Friday morning.\u003c/p>\n\u003cp>The companies placed the scooters throughout San Francisco without permits. Reports of people riding them dangerously or leaving them on sidewalks are proliferating.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\u003cp>\u003c/p>\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/news/11662040/dockless-dilemma","authors":["3236"],"series":["news_18515"],"categories":["news_8","news_13","news_248","news_1397"],"tags":["news_22953","news_20150","news_20949","news_38","news_22983","news_4849","news_6607"],"featImg":"news_11662069","label":"news_18515"},"news_11617461":{"type":"posts","id":"news_11617461","meta":{"index":"posts_1591205157","site":"news","id":"11617461","score":null,"sort":[1505762148000]},"guestAuthors":[],"slug":"female-entrepreneurs-invent-male-co-founder-to-get-respect","title":"Female Entrepreneurs Invent Male 'Co-founder' to Get Respect","publishDate":1505762148,"format":"audio","headTitle":"The California Report | KQED News","labelTerm":{"term":72,"site":"news"},"content":"\u003cp>Imagine you're a woman with an online startup, and you’re having trouble getting respect. \u003c/p>\n\u003cp>You might expect a chilly reception from venture capitalists, infamous for dismissing anybody who isn’t a white or Asian male. But then you notice the dude-i-tude is coming from most of the techies you work with. \u003c/p>\n\u003cp>So what do you do? Invent a male co-founder, of course.\u003c/p>\n\u003cp>That’s what Kate Dwyer and Penelope Gazin did. They're co-founders of \u003ca href=\"https://www.witchsy.com\" target=\"_blank\" rel=\"noopener noreferrer\">Witchsy\u003c/a>, an online marketplace similar to Etsy, but edgier. When they weren’t being taken seriously, they came up with a fake, third co-founder: Keith Mann.\u003c/p>\n\u003cp>\"We wanted to reset some of the conversations that we were having with developers, as well as designers,\" Dwyer says. \"So we created Keith as a means to have a little bit of a buffer between us.\"\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>Keith would send out emails inquiring after deliverables. \"He just got results, in a way that we weren't,\" Dwyer says.\u003c/p>\n\u003cp>If Keith asked for something, web developers didn't challenge or second-guess his judgement. \u003c/p>\n\u003cp>That, and they also responded faster when Keith was asking for, say, an update.\u003c/p>\n\u003cp>\"It was just accepted that he was correct,\" Dwyer says. \"In general we found that a lot of times people would question us, they would often second-guess the things we were doing. But then when Keith would ask for something, a project update or anything really, he would get an instance response of 'Yeah Keith, you got it.'\"\u003c/p>\n\u003cfigure id=\"attachment_11617485\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg class=\"size-medium wp-image-11617485\" src=\"https://ww2.kqed.org/news/wp-content/uploads/sites/10/2017/09/RS26562_Screen-Shot-2017-09-17-at-2.22.23-PM-800x450.jpg\" alt=\"Witchsy is an online marketplace similar to Etsy, but edgier\" width=\"800\" height=\"450\" srcset=\"https://ww2.kqed.org/app/uploads/sites/10/2017/09/RS26562_Screen-Shot-2017-09-17-at-2.22.23-PM-800x450.jpg 800w, https://ww2.kqed.org/app/uploads/sites/10/2017/09/RS26562_Screen-Shot-2017-09-17-at-2.22.23-PM-160x90.jpg 160w, https://ww2.kqed.org/app/uploads/sites/10/2017/09/RS26562_Screen-Shot-2017-09-17-at-2.22.23-PM-1020x574.jpg 1020w, https://ww2.kqed.org/app/uploads/sites/10/2017/09/RS26562_Screen-Shot-2017-09-17-at-2.22.23-PM-1180x664.jpg 1180w, https://ww2.kqed.org/app/uploads/sites/10/2017/09/RS26562_Screen-Shot-2017-09-17-at-2.22.23-PM-960x540.jpg 960w, https://ww2.kqed.org/app/uploads/sites/10/2017/09/RS26562_Screen-Shot-2017-09-17-at-2.22.23-PM-240x135.jpg 240w, https://ww2.kqed.org/app/uploads/sites/10/2017/09/RS26562_Screen-Shot-2017-09-17-at-2.22.23-PM-375x211.jpg 375w, https://ww2.kqed.org/app/uploads/sites/10/2017/09/RS26562_Screen-Shot-2017-09-17-at-2.22.23-PM-520x292.jpg 520w, https://ww2.kqed.org/app/uploads/sites/10/2017/09/RS26562_Screen-Shot-2017-09-17-at-2.22.23-PM.jpg 1188w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">Witchsy is an online marketplace similar to Etsy, but edgier \u003ccite>(Photo: Courtesy of Witchsy)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>You might think Dwyer and Gazin would be tempted to feel resentful, but no.\u003c/p>\n\u003cp>\"Keith was an amazing tool, and he just got things done,\" Gazin says. \"I don't think that the people that we were working with were at all conscious of the difference in [their] behavior.\"\u003c/p>\n\u003cp>Keith Mann has since \"retired,\" and of course, the secret is out since the story broke on \u003ca href=\"https://www.fastcompany.com/40456604/these-women-entrepreneurs-created-a-fake-male-cofounder-to-dodge-startup-sexism\" target=\"_blank\" rel=\"noopener noreferrer\">Fast Company\u003c/a> a few weeks ago.\u003c/p>\n\u003cp>But the story of Keith Mann is proving even more valuable than his short career as an appealingly assertive project manager. Dwyer and Gazin say the flurry of publicity about their experiment has boosted traffic to the web site at unprecedented levels.\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>Good job, Keith!\u003c/p>\n\n","blocks":[],"excerpt":"Kate Dwyer and Penelope Gazin created 'Keith Mann’ for their retail website Witchsy. And Keith got results.","status":"publish","parent":0,"modified":1505763821,"stats":{"hasAudio":false,"hasVideo":false,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":16,"wordCount":399},"headData":{"title":"Female Entrepreneurs Invent Male 'Co-founder' to Get Respect | KQED","description":"Kate Dwyer and Penelope Gazin created 'Keith Mann’ for their retail website Witchsy. And Keith got results.","ogTitle":"","ogDescription":"","ogImgId":"","twTitle":"","twDescription":"","twImgId":""},"disqusIdentifier":"11617461 https://ww2.kqed.org/news/?p=11617461","disqusUrl":"https://ww2.kqed.org/news/2017/09/18/female-entrepreneurs-invent-male-co-founder-to-get-respect/","disqusTitle":"Female Entrepreneurs Invent Male 'Co-founder' to Get Respect","audioUrl":"https://www.kqed.org/.stream/anon/radio/tcr/2017/09/20170918tcrmyrowwitschy.mp3","path":"/news/11617461/female-entrepreneurs-invent-male-co-founder-to-get-respect","audioDuration":null,"audioTrackLength":null,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cp>Imagine you're a woman with an online startup, and you’re having trouble getting respect. \u003c/p>\n\u003cp>You might expect a chilly reception from venture capitalists, infamous for dismissing anybody who isn’t a white or Asian male. But then you notice the dude-i-tude is coming from most of the techies you work with. \u003c/p>\n\u003cp>So what do you do? Invent a male co-founder, of course.\u003c/p>\n\u003cp>That’s what Kate Dwyer and Penelope Gazin did. They're co-founders of \u003ca href=\"https://www.witchsy.com\" target=\"_blank\" rel=\"noopener noreferrer\">Witchsy\u003c/a>, an online marketplace similar to Etsy, but edgier. When they weren’t being taken seriously, they came up with a fake, third co-founder: Keith Mann.\u003c/p>\n\u003cp>\"We wanted to reset some of the conversations that we were having with developers, as well as designers,\" Dwyer says. \"So we created Keith as a means to have a little bit of a buffer between us.\"\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>Keith would send out emails inquiring after deliverables. \"He just got results, in a way that we weren't,\" Dwyer says.\u003c/p>\n\u003cp>If Keith asked for something, web developers didn't challenge or second-guess his judgement. \u003c/p>\n\u003cp>That, and they also responded faster when Keith was asking for, say, an update.\u003c/p>\n\u003cp>\"It was just accepted that he was correct,\" Dwyer says. \"In general we found that a lot of times people would question us, they would often second-guess the things we were doing. But then when Keith would ask for something, a project update or anything really, he would get an instance response of 'Yeah Keith, you got it.'\"\u003c/p>\n\u003cfigure id=\"attachment_11617485\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg class=\"size-medium wp-image-11617485\" src=\"https://ww2.kqed.org/news/wp-content/uploads/sites/10/2017/09/RS26562_Screen-Shot-2017-09-17-at-2.22.23-PM-800x450.jpg\" alt=\"Witchsy is an online marketplace similar to Etsy, but edgier\" width=\"800\" height=\"450\" srcset=\"https://ww2.kqed.org/app/uploads/sites/10/2017/09/RS26562_Screen-Shot-2017-09-17-at-2.22.23-PM-800x450.jpg 800w, https://ww2.kqed.org/app/uploads/sites/10/2017/09/RS26562_Screen-Shot-2017-09-17-at-2.22.23-PM-160x90.jpg 160w, https://ww2.kqed.org/app/uploads/sites/10/2017/09/RS26562_Screen-Shot-2017-09-17-at-2.22.23-PM-1020x574.jpg 1020w, https://ww2.kqed.org/app/uploads/sites/10/2017/09/RS26562_Screen-Shot-2017-09-17-at-2.22.23-PM-1180x664.jpg 1180w, https://ww2.kqed.org/app/uploads/sites/10/2017/09/RS26562_Screen-Shot-2017-09-17-at-2.22.23-PM-960x540.jpg 960w, https://ww2.kqed.org/app/uploads/sites/10/2017/09/RS26562_Screen-Shot-2017-09-17-at-2.22.23-PM-240x135.jpg 240w, https://ww2.kqed.org/app/uploads/sites/10/2017/09/RS26562_Screen-Shot-2017-09-17-at-2.22.23-PM-375x211.jpg 375w, https://ww2.kqed.org/app/uploads/sites/10/2017/09/RS26562_Screen-Shot-2017-09-17-at-2.22.23-PM-520x292.jpg 520w, https://ww2.kqed.org/app/uploads/sites/10/2017/09/RS26562_Screen-Shot-2017-09-17-at-2.22.23-PM.jpg 1188w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">Witchsy is an online marketplace similar to Etsy, but edgier \u003ccite>(Photo: Courtesy of Witchsy)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>You might think Dwyer and Gazin would be tempted to feel resentful, but no.\u003c/p>\n\u003cp>\"Keith was an amazing tool, and he just got things done,\" Gazin says. \"I don't think that the people that we were working with were at all conscious of the difference in [their] behavior.\"\u003c/p>\n\u003cp>Keith Mann has since \"retired,\" and of course, the secret is out since the story broke on \u003ca href=\"https://www.fastcompany.com/40456604/these-women-entrepreneurs-created-a-fake-male-cofounder-to-dodge-startup-sexism\" target=\"_blank\" rel=\"noopener noreferrer\">Fast Company\u003c/a> a few weeks ago.\u003c/p>\n\u003cp>But the story of Keith Mann is proving even more valuable than his short career as an appealingly assertive project manager. Dwyer and Gazin say the flurry of publicity about their experiment has boosted traffic to the web site at unprecedented levels.\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>Good job, Keith!\u003c/p>\n\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/news/11617461/female-entrepreneurs-invent-male-co-founder-to-get-respect","authors":["251"],"programs":["news_6944","news_72"],"categories":["news_1758","news_8","news_248"],"tags":["news_4849","news_17286","news_17912"],"featImg":"news_11617484","label":"news_72"},"news_10936129":{"type":"posts","id":"news_10936129","meta":{"index":"posts_1591205157","site":"news","id":"10936129","score":null,"sort":[1461308745000]},"guestAuthors":[],"slug":"the-end-of-frothiness-in-silicon-valley","title":"Why This Silicon Valley Slowdown Isn’t Like a Bursting Bubble","publishDate":1461308745,"format":"standard","headTitle":"The California Report | KQED News","labelTerm":{"term":72,"site":"news"},"content":"\u003cp>We've heard a lot about the tech boom in recent years, but now there are signs around Silicon Valley that it's cooling off.\u003c/p>\n\u003cp>“The hiring itself has slowed down,” says Kris Stadelman, director of NOVA Workforce Services in Sunnyvale. But she adds that we ought to put that slowdown in perspective. \u003c/p>\n\u003cp>“This slowdown is compared to last year, which was not a normal year for us. Last year the job market was roaring with job growth. Yes, we are seeing big layoffs, but we are still seeing hiring, too,\" she says.\u003c/p>\n\u003cp>Fueling that growth were venture capitalists (VCs) and other investors plowing money into startups, on the hunt for the next Facebook or Airbnb. But that frenzy was fueling an environment where it seemed like investors were throwing money at any young guy with an idea and a hoodie.\u003c/p>\n\u003cp>[soundcloud url=\"https://api.soundcloud.com/tracks/260357724\" params=\"color=ff5500&auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false\" width=\"100%\" height=\"166\" iframe=\"true\" /]\u003c/p>\n\u003cp>San Francisco alone has seen more than 20 startups dedicated to parking your car in the last five years, and countless more food delivery startups zigzagging across the city. Despite the fact that some of these businesses were not generating profits, nobody seemed to care.\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>Scott Brosnan, a high-tech recruiter at Workbridge Associates describes the startup mentality by saying, “A million people walk into a bar and don’t spend one dime and the owner considers it success.”\u003c/p>\n\u003caside class=\"pullquote alignright\">'We don’t need 30 food delivery services in Silicon Valley. Many developers have been attracted to companies with big valuations. They are not working on the most important problems.'\u003c/aside>\n\u003cp>But that attitude is changing as investors have become more cautious about where they put their money. Since some disappointing initial public offerings (IPOs) last year -- \u003ca href=\"http://www.economist.com/news/finance-economics/21678792-profitless-payment-firm-goes-public-swiped\" target=\"_blank\">like Square\u003c/a> -- investors have realized that the public market is unwilling to match their sky-high private valuations. According to a recent survey by analytics firm PitchBook, \u003ca href=\"http://www.bizjournals.com/sanjose/blog/techflash/2016/01/startup-funding-slowdown-hits-harder-in-silicon.html\" target=\"_blank\">funding dropped by 13 percent last quarter\u003c/a> in Silicon Valley.\u003c/p>\n\u003cp>Brosnan says investors aren’t the only ones getting pickier. Unlike in the past couple years, startup employees care less about perks like free massages and stock options and are more concerned with paychecks and salaries.\u003c/p>\n\u003cp>\"Candidates like to go work for companies that are making money because they are not dependent on the next round of funding to come in and to stay in business,\" he says.\u003c/p>\n\u003cp>Mark Cannice, professor of entrepreneurship and innovation at the University of San Francisco, says the biggest over-valuations have been concentrated among Silicon Valley’s \"unicorns,\" companies valued at over $1 billion. Cannice attributes over-valuations to non-traditional investors based outside Silicon Valley. That includes international firms and hedge funds from New York. \u003c/p>\n\u003cp>“Outside investors have helped create hyper-growth in these companies, but have also driven up valuations,” Cannice says.\u003c/p>\n\u003cfigure id=\"attachment_10936473\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg class=\"size-medium wp-image-10936473\" src=\"http://ww2.kqed.org/news/wp-content/uploads/sites/10/2016/04/UnicornDive-800x520.jpg\" alt=\"The hyper-valuations of “unicorns” -- companies valued at over $1 billion -- have been helped along by international firms and New York hedge funds.\" width=\"800\" height=\"520\" srcset=\"https://ww2.kqed.org/app/uploads/sites/10/2016/04/UnicornDive-800x520.jpg 800w, https://ww2.kqed.org/app/uploads/sites/10/2016/04/UnicornDive-400x260.jpg 400w, https://ww2.kqed.org/app/uploads/sites/10/2016/04/UnicornDive.jpg 1920w, https://ww2.kqed.org/app/uploads/sites/10/2016/04/UnicornDive-1180x766.jpg 1180w, https://ww2.kqed.org/app/uploads/sites/10/2016/04/UnicornDive-960x624.jpg 960w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">The hyper-valuations of “unicorns” -- companies valued at over $1 billion -- have been helped along by international firms and New York hedge funds. \u003ccite>(KARL-JOSEF HILDENBRAND/AFP/Getty Images)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>\"Valuations of the most highly valued firms have started to come down. While it's difficult for some of those companies right now, many VCs see this as a long-term opportunity,” Cannice says.\u003c/p>\n\u003cp>Eric Buatois is a VC at Benhamou Global Ventures in Palo Alto. Like most people in Silicon Valley, Buatois doesn’t use the words “tech bubble” or “bust” when describing the recent tech economy. Instead, he describes it as \"frothy.\"\u003c/p>\n\u003cp>\"Froth\" is the Silicon Valley term for when startups are valued at much more than they’re worth.\u003c/p>\n\u003cp>[contextly_sidebar id=\"UtWVhZIGZ03JeDPiXJHZgsdr6xp0EOpH\"]\u003c/p>\n\u003cp>Unlike a bubble, froth doesn’t pop -- it subsides. Buatois thinks that could be a good thing for Silicon Valley.\u003c/p>\n\u003cp>\"We don’t need 30 food delivery services in Silicon Valley. Many developers have been attracted to companies with big valuations. They are not working on the most important problems,” he says.\u003c/p>\n\u003cp>Buatois says companies with bad business models might fall to the wayside and viable startups can sweep up talented workers to get stronger. Buatois is optimistic that, unlike the dot-com bust of 2000, he foresees a smoother landing. \u003c/p>\n\u003cp>\u003c/p>\n\u003cp>“In Silicon Valley, there is always this up and down,\" Buatois says. \"It’s why this place is so creative and energetic.\"\u003c/p>\n\n","blocks":[],"excerpt":"When startups are valued at much more than they’re worth, it’s called \"froth.\" Froth doesn’t pop, it subsides -- and some say that’s a good thing for Silicon Valley.","status":"publish","parent":0,"modified":1461365673,"stats":{"hasAudio":false,"hasVideo":false,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":22,"wordCount":752},"headData":{"title":"Why This Silicon Valley Slowdown Isn’t Like a Bursting Bubble | KQED","description":"When startups are valued at much more than they’re worth, it’s called "froth." Froth doesn’t pop, it subsides -- and some say that’s a good thing for Silicon Valley.","ogTitle":"","ogDescription":"","ogImgId":"","twTitle":"","twDescription":"","twImgId":""},"disqusIdentifier":"10936129 http://ww2.kqed.org/news/?p=10936129","disqusUrl":"https://ww2.kqed.org/news/2016/04/22/the-end-of-frothiness-in-silicon-valley/","disqusTitle":"Why This Silicon Valley Slowdown Isn’t Like a Bursting Bubble","path":"/news/10936129/the-end-of-frothiness-in-silicon-valley","audioTrackLength":null,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cp>We've heard a lot about the tech boom in recent years, but now there are signs around Silicon Valley that it's cooling off.\u003c/p>\n\u003cp>“The hiring itself has slowed down,” says Kris Stadelman, director of NOVA Workforce Services in Sunnyvale. But she adds that we ought to put that slowdown in perspective. \u003c/p>\n\u003cp>“This slowdown is compared to last year, which was not a normal year for us. Last year the job market was roaring with job growth. Yes, we are seeing big layoffs, but we are still seeing hiring, too,\" she says.\u003c/p>\n\u003cp>Fueling that growth were venture capitalists (VCs) and other investors plowing money into startups, on the hunt for the next Facebook or Airbnb. But that frenzy was fueling an environment where it seemed like investors were throwing money at any young guy with an idea and a hoodie.\u003c/p>\n\u003cp>\u003c/p>\u003cp>\u003cdiv class='utils-parseShortcode-shortcodes-__shortcodes__shortcodeWrapper'>\n \u003ciframe width='100%' height='166'\n scrolling='no' frameborder='no'\n src='https://w.soundcloud.com/player/?url=https://api.soundcloud.com/tracks/260357724&visual=true&color=ff5500&auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false'\n title='https://api.soundcloud.com/tracks/260357724'>\n \u003c/iframe>\n \u003c/div>\u003c/p>\u003cp>\u003c/p>\n\u003cp>San Francisco alone has seen more than 20 startups dedicated to parking your car in the last five years, and countless more food delivery startups zigzagging across the city. Despite the fact that some of these businesses were not generating profits, nobody seemed to care.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>Scott Brosnan, a high-tech recruiter at Workbridge Associates describes the startup mentality by saying, “A million people walk into a bar and don’t spend one dime and the owner considers it success.”\u003c/p>\n\u003caside class=\"pullquote alignright\">'We don’t need 30 food delivery services in Silicon Valley. Many developers have been attracted to companies with big valuations. They are not working on the most important problems.'\u003c/aside>\n\u003cp>But that attitude is changing as investors have become more cautious about where they put their money. Since some disappointing initial public offerings (IPOs) last year -- \u003ca href=\"http://www.economist.com/news/finance-economics/21678792-profitless-payment-firm-goes-public-swiped\" target=\"_blank\">like Square\u003c/a> -- investors have realized that the public market is unwilling to match their sky-high private valuations. According to a recent survey by analytics firm PitchBook, \u003ca href=\"http://www.bizjournals.com/sanjose/blog/techflash/2016/01/startup-funding-slowdown-hits-harder-in-silicon.html\" target=\"_blank\">funding dropped by 13 percent last quarter\u003c/a> in Silicon Valley.\u003c/p>\n\u003cp>Brosnan says investors aren’t the only ones getting pickier. Unlike in the past couple years, startup employees care less about perks like free massages and stock options and are more concerned with paychecks and salaries.\u003c/p>\n\u003cp>\"Candidates like to go work for companies that are making money because they are not dependent on the next round of funding to come in and to stay in business,\" he says.\u003c/p>\n\u003cp>Mark Cannice, professor of entrepreneurship and innovation at the University of San Francisco, says the biggest over-valuations have been concentrated among Silicon Valley’s \"unicorns,\" companies valued at over $1 billion. Cannice attributes over-valuations to non-traditional investors based outside Silicon Valley. That includes international firms and hedge funds from New York. \u003c/p>\n\u003cp>“Outside investors have helped create hyper-growth in these companies, but have also driven up valuations,” Cannice says.\u003c/p>\n\u003cfigure id=\"attachment_10936473\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg class=\"size-medium wp-image-10936473\" src=\"http://ww2.kqed.org/news/wp-content/uploads/sites/10/2016/04/UnicornDive-800x520.jpg\" alt=\"The hyper-valuations of “unicorns” -- companies valued at over $1 billion -- have been helped along by international firms and New York hedge funds.\" width=\"800\" height=\"520\" srcset=\"https://ww2.kqed.org/app/uploads/sites/10/2016/04/UnicornDive-800x520.jpg 800w, https://ww2.kqed.org/app/uploads/sites/10/2016/04/UnicornDive-400x260.jpg 400w, https://ww2.kqed.org/app/uploads/sites/10/2016/04/UnicornDive.jpg 1920w, https://ww2.kqed.org/app/uploads/sites/10/2016/04/UnicornDive-1180x766.jpg 1180w, https://ww2.kqed.org/app/uploads/sites/10/2016/04/UnicornDive-960x624.jpg 960w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">The hyper-valuations of “unicorns” -- companies valued at over $1 billion -- have been helped along by international firms and New York hedge funds. \u003ccite>(KARL-JOSEF HILDENBRAND/AFP/Getty Images)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>\"Valuations of the most highly valued firms have started to come down. While it's difficult for some of those companies right now, many VCs see this as a long-term opportunity,” Cannice says.\u003c/p>\n\u003cp>Eric Buatois is a VC at Benhamou Global Ventures in Palo Alto. Like most people in Silicon Valley, Buatois doesn’t use the words “tech bubble” or “bust” when describing the recent tech economy. Instead, he describes it as \"frothy.\"\u003c/p>\n\u003cp>\"Froth\" is the Silicon Valley term for when startups are valued at much more than they’re worth.\u003c/p>\n\u003cp>\u003c/p>\u003cp>\u003c/p>\u003cp>\u003c/p>\n\u003cp>Unlike a bubble, froth doesn’t pop -- it subsides. Buatois thinks that could be a good thing for Silicon Valley.\u003c/p>\n\u003cp>\"We don’t need 30 food delivery services in Silicon Valley. Many developers have been attracted to companies with big valuations. They are not working on the most important problems,” he says.\u003c/p>\n\u003cp>Buatois says companies with bad business models might fall to the wayside and viable startups can sweep up talented workers to get stronger. Buatois is optimistic that, unlike the dot-com bust of 2000, he foresees a smoother landing. \u003c/p>\n\u003cp>\u003c/p>\n\u003cp>“In Silicon Valley, there is always this up and down,\" Buatois says. \"It’s why this place is so creative and energetic.\"\u003c/p>\n\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/news/10936129/the-end-of-frothiness-in-silicon-valley","authors":["8606"],"programs":["news_6944","news_72"],"categories":["news_1758","news_8","news_248"],"tags":["news_353","news_4849","news_17286","news_17041"],"featImg":"news_10936475","label":"news_72"}},"programsReducer":{"possible":{"id":"possible","title":"Possible","info":"Possible is hosted by entrepreneur Reid Hoffman and writer Aria Finger. Together in Possible, Hoffman and Finger lead enlightening discussions about building a brighter collective future. The show features interviews with visionary guests like Trevor Noah, Sam Altman and Janette Sadik-Khan. Possible paints an optimistic portrait of the world we can create through science, policy, business, art and our shared humanity. It asks: What if everything goes right for once? How can we get there? 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We cover topics like how fed-up administrators are developing surprising tactics to deal with classroom disruptions; how listening to podcasts are helping kids develop reading skills; the consequences of overparenting; and why interdisciplinary learning can engage students on all ends of the traditional achievement spectrum. This podcast is part of the MindShift education site, a division of KQED News. KQED is an NPR/PBS member station based in San Francisco. You can also visit the MindShift website for episodes and supplemental blog posts or tweet us \u003ca href=\"https://twitter.com/MindShiftKQED\">@MindShiftKQED\u003c/a> or visit us at \u003ca href=\"/mindshift\">MindShift.KQED.org\u003c/a>","imageSrc":"https://cdn.kqed.org/wp-content/uploads/2022/02/mindshift2021-tile-3000x3000-1-scaled-1.jpg","imageAlt":"KQED MindShift: How We Will Learn","officialWebsiteLink":"/mindshift/","meta":{"site":"news","source":"kqed","order":"2"},"link":"/podcasts/mindshift","subscribe":{"apple":"https://podcasts.apple.com/us/podcast/mindshift-podcast/id1078765985","google":"https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5tZWdhcGhvbmUuZm0vS1FJTkM1NzY0NjAwNDI5","npr":"https://www.npr.org/podcasts/464615685/mind-shift-podcast","stitcher":"https://www.stitcher.com/podcast/kqed/stories-teachers-share","spotify":"https://open.spotify.com/show/0MxSpNYZKNprFLCl7eEtyx"}},"morning-edition":{"id":"morning-edition","title":"Morning Edition","info":"\u003cem>Morning Edition\u003c/em> takes listeners around the country and the world with multi-faceted stories and commentaries every weekday. 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