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The cowboy is riding a horse, lasso in hand, pursuing a wild bull. It’s a monument to Ikua Purdy, a hometown hero who was the first Hawaiian to become a \u003ca href=\"https://nationalcowboymuseum.org/collections/awards/rodeo-hall-of-fame/inductees/5255/\">hall-of-fame rodeo roper\u003c/a>. This statue is meant to represent the spirit of the place here on Hawaii’s Big Island, which is wholly different from the tourist-laden beaches of Waikiki.\u003c/p>\n\u003cp>Waimea is primarily an agricultural town with just three stoplights and around 10,000 residents. It has lush forests filled with guava trees and torch ginger, and it’s known for being the birthplace of the Hawaiian cowboy, or paniolo. It sits thousands of feet above sea level, where misty winds often blow sideways and, on clear days, give way to expansive views of the island’s three towering volcanoes.\u003c/p>\n\u003cp>Over the last couple of years, a mystery has been brewing in this small mountain town. Someone has been quietly buying hundreds of acres of land — stirring worries about rising housing prices and speculation among locals about what exactly is going on.\u003c/p>\n\u003cp>Waimea is a tight-knit community that has a large Native Hawaiian population, and the people here say they don’t want to lose that culture.\u003c/p>\n\u003cp>I first heard rumors about the land buys when I was visiting my family near there in November. My grandmother grew up in Hawaii, and I lived here as a child. I started asking around Waimea, and everyone seemed to know who was behind the purchases: billionaire Marc Benioff.\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>[pullquote size=\"medium\" align=\"right\" citation=\"Marc Benioff, CEO, Salesforce\"]‘There’s nothing owned by Salesforce in Hawaii. There never will be.’[/pullquote]He’s the CEO and co-founder of San Francisco-based Salesforce, one of the world’s largest software companies, which owns the popular messaging service Slack and is worth nearly $300 billion. He also owns \u003cem>Time\u003c/em> magazine. Benioff is hard to miss — the 59-year-old stands at a towering 6 feet, 5 inches and is often seen driving around Waimea in his white Hummer pickup, sporting his signature look of a baseball cap with his curly brown hair tumbling out back.\u003c/p>\n\u003cp>Benioff \u003ca href=\"https://www.wsj.com/articles/SB114852253987662635\">lives in a beachside mansion\u003c/a> down the mountain from Waimea. He built the $24.5 million, 9,800-square-foot home about 20 years ago and also bought dozens of acres of ranch land in Waimea around that time, according to public records. Since the onset of the pandemic in 2020, however, I found that Benioff has gone on a much larger — and previously unreported — shopping spree.\u003c/p>\n\u003cp>Hawaii has long been a place where the world’s elite has flocked. And tech billionaires are now among the \u003ca href=\"https://www.vanityfair.com/hollywood/2023/11/hawaiis-crisis-as-a-playground-for-the-ultrawealthy\">newest cadre of migrants to buy land\u003c/a> in the islands. Amazon founder Jeff Bezos owns a sprawling beach mansion in Maui. Facebook co-founder Mark Zuckerberg has plans to build a bunker on his land in Kauai, \u003ca href=\"https://www.wired.com/story/mark-zuckerberg-inside-hawaii-compound/\">according to \u003cem>Wired\u003c/em>\u003c/a>. Benioff’s former boss, Oracle co-founder Larry Ellison, \u003ca href=\"https://www.bloomberg.com/graphics/2022-oracle-larry-ellison-lanai-hawaii-plans-tourism/?sref=h2AwP2mF&embedded-checkout=true\">owns 98% of Lanai\u003c/a>. And the list goes on.\u003c/p>\n\u003cp>The billionaires stand in stark contrast to the rest of Hawaii’s residents — where on the Big Island specifically, the median household income is around $74,000, according to county data.\u003c/p>\n\u003cp>What’s different here is that rather than focusing on coastal mansions in gated communities, Benioff is buying property in a rural residential town. In the majority of instances, he’s paid more than current market value, according to public records. For example, the longtime Mamane Bakery — known for its lilikoi cheesecake and mango-guava hot cross buns — shuttered after he purchased the land for more than 50% above the current market value.\u003c/p>\n\u003cp>I spoke with several longtime residents who say they fear that these land buys will add to already sky-high housing costs and that they’ll be priced out of Waimea. Some people say a few of his neighbors had been approached about their properties, and Benioff himself says homeowners have come to him about selling.\u003c/p>\n\u003cp>While the people of Waimea understand that Benioff is behind the recent land purchases, hardly anyone seems to know his plans. Some guess he’s building a Salesforce training center and moving in engineers; others say he’s generously donating to the community and helping local schools. Most people just shake their heads.\u003c/p>\n\u003cp>“That’s kind of how the rumor mill starts, right?” says local resident Mike Donoho, who works in natural resource planning on the islands. “When there’s not clarity or disclosure about what the intentions are of someone purchasing a property or multiple properties, then there’s that level of uncertainty. And with those gaps of information, people are filling in the blanks.”\u003c/p>\n\u003cp>Nearly all the 18 residents who spoke to me did so on the condition that I not use their names. They don’t want to be seen as talking critically about Benioff; they say he holds a lot of sway here. One person told me that, in this small town, it stems from a culture of not criticizing people in public, or what locals call “no talk stink.”\u003c/p>\n\u003cp>Most of them have similar sentiments about a single individual buying a lot of land in Waimea. As one person put it, “When you have the locals getting priced out of towns like this and more challenges with people moving over here, it just creates more competition in terms of trying to buy land. … At what point does Hawaii not become Hawaii anymore, if no Hawaiians are here?”\u003c/p>\n\u003cp>As for Benioff, he has stayed silent on the topic. Until now.\u003c/p>\n\u003cp>“Everyone’s seen the movie \u003cem>South Pacific\u003c/em>. It’s Bali Ha’i,” he tells me in a sit-down interview. “This is a place that everybody loves to be. It’s a magical place. It’s a place that people come and transform and change, evolve. They experience God. They experience nature. They experience themselves.”\u003c/p>\n\u003ch2>ʻOhana, dolphins and Salesforce gets the aloha spirit\u003c/h2>\n\u003cp>People in Waimea tell me about Benioff’s land purchases, but I want to confirm them. Before speaking with him, I start combing through Waimea property maps and cross-checking the data with public records from Hawaii’s secretary of state.\u003c/p>\n\u003cp>I find that since 2000, Benioff has bought at least 38 parcels of land through at least six anonymous limited liability companies, or LLCs, and one nonprofit. All of the property owned by the LLCs has the same mailing address — a P.O. box in the San Francisco Bay Area — and the same registered agent in Palo Alto, California. None of the documentation has Benioff’s name, but he doesn’t dispute any of it.\u003c/p>\n\u003cp>The property totals more than 600 acres of land. He’s bought 29 parcels, more than 580 acres, in Waimea, and nine others, about 25 acres, at beach resorts. One of his coastal properties surrounds an entire public beach. The combined market value of this land stands at nearly $100 million.\u003c/p>\n\u003cp>During the first 15 years that Benioff bought land in Hawaii, he mostly focused on beach resort property. When the pandemic started, he ramped up buying residential, commercial and agricultural land in and around Waimea. Since 2020, he has purchased 22 parcels of land here — a town where inventory is low.\u003c/p>\n\u003cp>Benioff has long professed his love for Hawaii, which he started visiting when he was young. Salesforce’s origin story even begins with him swimming with dolphins off the Big Island in the late 1990s and having a vision of selling software as a subscription service over the internet.\u003c/p>\n\u003cp>“I came to Hawaii for the first time and fell in love,” Benioff says. “I fell in love with the people, or what we call here in Hawaii ʻohana. I fell in love with the land that we call ʻāina. And, of course, I fell in love with the aloha spirit.”\u003c/p>\n\u003cp>That aloha spirit is a big part of Salesforce’s corporate identity. The word ʻohana, Hawaiian for “family,” is a common refrain at business meetings, in \u003ca href=\"https://www.salesforce.com/campaign/peering/\">company blogs\u003c/a> and on social media. And \u003ca href=\"https://www.thedailybeast.com/salesforce-is-ditching-its-awkward-corporate-obsession-with-hawaiian-culture\">Fridays at Salesforce have been known as Aloha shirt days\u003c/a>, replete with company events that include hula dancers and Hawaiian drummers. More than once, Benioff has \u003ca href=\"https://www.ft.com/content/f1b696d6-0226-11e8-9650-9c0ad2d7c5b5\">thrown a Hawaiian luau\u003c/a> at the World Economic Forum confab in Davos, Switzerland, for the annual Salesforce party.\u003c/p>\n\u003cp>When construction got underway in 2014 for the Salesforce Tower in San Francisco, the city’s tallest building, Benioff had his longtime friends and Hawaiian spiritual advisers Danny Akaka Jr. and Anna Akaka bless the area. (Danny is the son of late U.S. Sen. Daniel Akaka.) The Akakas have also blessed Salesforce conferences and other projects that Benioff has worked on.\u003c/p>\n\u003cp>“The Hawaiians always believed that whenever you embark upon a new adventure, whether it’s a voyage or making a new canoe or building a heiau [temple], it always needs to be preceded by a blessing,” Danny Akaka Jr. told me in an interview. “Marc also felt like that too — that whatever is done should be done in a way that’s pono, that’s good.”\u003c/p>\n\u003cp>In 2022, Salesforce \u003ca href=\"https://www.wsj.com/articles/forget-the-officesalesforce-is-making-a-wellness-retreat-for-workers-11644510615\">rented a 75-acre luxury retreat center in California\u003c/a> for its employees to come together and bond. Benioff told \u003cem>The Wall Street Journal\u003c/em> that his vision was to \u003ca href=\"https://www.wsj.com/articles/marc-benioff-says-a-ranch-may-be-what-salesforces-work-culture-needs-11620758858?mod=article_inline\">purchase a large property\u003c/a> and build his own retreat-like ranch for his employees. One of the properties he floated was in Maui, but according to the \u003cem>Journal\u003c/em>, he hadn’t yet settled on a location.\u003c/p>\n\u003cp>As I continued to piece together Benioff’s land purchases in Waimea, a colleague at NPR got an out-of-the-blue text from him. Word had gotten back to Benioff that I was poking around town. He wanted to speak with me.\u003c/p>\n\u003ch2>A “seriously zen” billionaire known for philanthropy\u003c/h2>\n\u003cp>Benioff’s CEO persona isn’t that of your typical cutthroat winner-takes-all billionaire. He’s seen more as a socialite tech guru who hangs out with people like New Age author Deepak Chopra, Bono and a \u003ca href=\"https://www.nytimes.com/2023/11/09/technology/silicon-valleys-big-bold-sci-fi-bet-on-the-device-that-comes-after-the-smartphone.html\">Buddhist monk named Brother Spirit\u003c/a>. He hired actor Matthew McConaughey (who’s also regularly seen around Waimea) to be Salesforce’s brand ambassador. One of Benioff’s books is even titled \u003cem>Compassionate Capitalism\u003c/em>.\u003c/p>\n\u003cp>\u003cem>GQ\u003c/em> \u003ca href=\"https://www.gq.com/story/marc-benioff-gq-clout\">calls him\u003c/a> “seriously zen,” \u003cem>Fortune\u003c/em> says he’s \u003ca href=\"https://fortune.com/longform/marc-benioff-salesforce-slack-acquisition-diversity-inclusion-fortune-500/\">one of few CEOs\u003c/a> who has achieved “rock star–level status” and \u003cem>Forbes\u003c/em> \u003ca href=\"https://www.forbes.com/sites/katiasavchuk/2014/06/19/san-franciscos-giant-of-generosity/\">calls him\u003c/a> a “giant of generosity.”\u003c/p>\n\u003cp>Benioff’s current net worth is around $10.3 billion, according to the \u003ca href=\"https://www.bloomberg.com/billionaires/profiles/marc-r-benioff/?sref=h2AwP2mF\">Bloomberg Billionaires Index\u003c/a>. And over the last year, by NPR’s calculation, his wealth has risen by an average of $9.5 million per day.\u003c/p>\n\u003cp>It can be hard to fathom that much money, says Rachel Sherman, a sociology professor at The New School \u003ca href=\"https://www.newschool.edu/nssr/story/tackling-the-anxieties-of-affluence/\">who studies wealth\u003c/a>. “Just like how much a billion actually is,” she says. “It’s not just a little bit more than a million.”\u003c/p>\n\u003cp>Benioff is a well-known philanthropist. In the Bay Area, his name is plastered across the city. He and his wife, Lynne Benioff, donated $250 million to UCSF Benioff Children’s Hospitals in San Francisco and Oakland. He has given millions of dollars to local schools, pledged $2 million to \u003ca href=\"https://www.wired.com/story/gospel-of-wealth-according-to-marc-benioff/\">champion a homelessness initiative\u003c/a> and has thrown his support behind LGBTQ+ rights. Salesforce, as a company, has donated hundreds of millions too.\u003c/p>\n\u003cp>Salesforce also \u003ca href=\"https://www.nytimes.com/2022/01/13/business/davos-man-marc-benioff-book.html\">paid $0 in federal taxes\u003c/a> from 2018 to 2020, according to the \u003ca href=\"https://itep.org/55-profitable-corporations-zero-corporate-tax/\">Institute on Taxation and Economic Policy\u003c/a>. When asked for comment, a Salesforce spokesperson says the company “fully complies with all tax laws.”\u003c/p>\n\u003cp>In 2018, Benioff and his wife bought \u003cem>Time\u003c/em> magazine for $190 million. He doesn’t shy away from publicity.\u003c/p>\n\u003cp>Yet, when it comes to Hawaii, Benioff is extremely private.\u003c/p>\n\u003cp>We speak for the first time in December on a Zoom call that lasted 90 minutes. Over the following days, Benioff texts me constantly, often many times a day. The primary focus of these texts is to draw attention to his philanthropy in Hawaii, which has almost all been anonymous. He adds me to several group threads with people who know about his charity.\u003c/p>\n\u003cp>He talks about donations to the fire department, which include massive trucks that can roll over the rocky lava terrain common in the area (Benioff calls them “monster trucks”). He has given money to public schools through the state’s Department of Education and bought several homes for teachers at a local private school. He flew in 1 million masks for protection against COVID-19 during the pandemic. He works with the Papahānaumokuākea Marine Debris Project, and there are island reforestation projects with a group called American Forests. He says he’s also working on major health care grants with Gov. Josh Green.\u003c/p>\n\u003cp>Benioff says he likes to find local organizations already doing the work and to give them what they need. He’s ready to go public, he says. He releases his nonprofit partners from their anonymity agreements to speak with me.\u003c/p>\n\u003cp>Since the beginning, I’d explained to Benioff that I was working on this story after hearing from townspeople worried about what was happening with his land purchases in Waimea.\u003c/p>\n\u003cp>About a week after we first talked, Benioff emailed to say he had just published a news release about one of his land tracts called Ouli. “You inspired me with your idea to dispel the myths and fears,” he later texts, referring to what I’ve told him was the purpose of my story. He tops off that text conversation with an angel emoji.\u003c/p>\n\u003cp>The \u003ca href=\"https://www.hawaiipublicradio.org/local-news/2023-12-19/donors-give-nearly-300-acres-and-7m-to-expand-affordable-housing-on-hawai%CA%BBi-island\">Ouli project covers 282 acres\u003c/a> that Benioff and his wife bought and donated to the Hawaii Island Community Development Corp., which builds affordable housing on the Big Island. The organization has developed nearly 900 homes here over the last 30 years. The initial plan is to build about 40 houses on the currently uninhabited property in Ouli, but that number could grow. The project is about 6 miles out of town, and because of the terrain and scope of the project, it won’t be done for several years.\u003c/p>\n\u003cp>Keith Kato, the organization’s soft-spoken executive director, offers me a tour in his four-wheel-drive pickup. It’s a clear day, and you can see the ocean in the distance and snow glistening off the top of Mauna Kea. He shows me another subdivision that his group built, which resembles what Ouli will look like — modest single-story homes on 10,000-square-foot lots. It’s on the dry side of town, where the rainforest fades to grassland covering an ancient lava field.\u003c/p>\n\u003cp>“It’s interesting that you have people who have that much wealth and that they’re actually willing to put it to use in the community,” Kato says. “So this was like a gift from heaven, so to speak.”\u003c/p>\n\u003cp>“Hopefully we get some of the rumors put to bed,” he adds. The mystery around Ouli is solved, but dozens more properties remain.\u003c/p>\n\u003ch2>“I’m not a prepper”\u003c/h2>\n\u003cp>In January, I pull up to a residential home that Benioff bought in Waimea in late 2020. It’s a midcentury modern house made of redwood that sits on a hillside and has sweeping views of the town below and volcanoes in the background. Bird-of-paradise flowers flourish outside, along with monstera vines and an avocado tree. A wild turkey pecks at the grass. Benioff’s Hummer is parked out front.\u003c/p>\n\u003cp>Benioff calls this his Waimea office, and I’m here to interview him in person. As I get situated, I meet two assistants — who are both named Kendall — and his two golden retrievers, Brandy and Honey.\u003c/p>\n\u003cp>His artwork includes the famous anti-capitalist \u003ca href=\"https://www.artsy.net/artwork/zevs-liquidated-google-14\">\u003cem>Liquidated Google\u003c/em>\u003c/a> print by French graffiti artist Zevs and a wall-size painting by the Brazilian graffiti duo OSGEMEOS. Benioff says the Brazilian artists are his friends. He also has an array of Hawaiian art, including a collection of antique \u003ca href=\"https://hawaiialive.org/lei-niho-palaoa/\">lei niho palaoa\u003c/a> necklaces that are made with an ivory pendant strung by thick cords of intricately woven human hair.\u003c/p>\n\u003cp>We sit down on a big white semicircle couch; Brandy and Honey join us. A Salesforce adviser tunes in from New Jersey via a Zoom call. One wall of this room is papered corner to corner with magazine covers and newspaper articles about Benioff. I bring up Zuckerberg and Ellison, who have famously purchased tons of land in Hawaii, and ask Benioff how he sees himself compared with them.\u003c/p>\n\u003cp>“Our philosophy has always been different, which is that we’re really only here to have a home for our family and then to give,” he says. “We don’t have outsized properties. We have basically enough for ourselves.”\u003c/p>\n\u003cp>“I’m not a prepper,” he adds when I ask him about a bunker (like the ones Zuckerberg and other tech billionaires have planned).\u003c/p>\n\u003cp>Benioff deflects the majority of my questions to talk about his philanthropy again. How he has donated millions to the fire department — his beachside home has nearly burned down. How his philosophy is to give unconditionally without expecting anything in return. How he has donated around $100 million in Hawaii and has been able to remain anonymous until now.\u003c/p>\n\u003cp>He’s adamant that he’s not building a Salesforce facility in Waimea.\u003c/p>\n\u003cp>“There’s nothing owned by Salesforce in Hawaii. There never will be,” Benioff says. “Unfortunately, let me tell you the reality of Waimea and Hawaii: We wouldn’t be able to do it. There isn’t enough land, and there isn’t enough housing.”\u003c/p>\n\u003cp>“So for people who say to me, and many have, ‘Oh, I heard you’re going to bring a Salesforce campus here — you’re bringing over 50 people or 100 people.’ They don’t understand what’s going on in this town and this state,” he adds.\u003c/p>\n\u003cp>When I ask Benioff about the properties in the anonymous LLCs, things seem to take a turn. He starts speaking more quickly and fidgets with a piece of paper in his hand. He’s reluctant to go through the holdings, and his adviser on the Zoom call jumps in to say we can discuss it later.\u003c/p>\n\u003cp>He does give me some tidbits. He says he has a private ranch with 10 horses where he lets a local family run their cattle. He says that he has family living here and that he’s starting a community meeting center.\u003c/p>\n\u003cp>A couple of days before the interview, Benioff texted the same NPR colleague again, asking for intel on my story. Then he called me and demanded to know the title of this piece. During that call, he also mentioned he knew the exact area where I was staying. Unnerved, I asked how he knew, and he said, “It’s my job. You have a job and I have a job.” During the interview, he brings up more personal details about me and my family.\u003c/p>\n\u003cp>I leave the meeting disconcerted and still unclear about what exactly is happening with his land in Waimea.\u003c/p>\n\u003cp>The following day, I drive around with a photographer to take pictures of the town and Benioff’s projects. We go to the property he described as a community center and are confronted by one of his employees. The photographer explains we’re there to take photos of the outside of the building. Shortly afterward, I get a text from Benioff. His employee seemed to think we were “snooping,” and he says he’s escalating the incident to NPR CEO John Lansing. Lansing confirmed he spoke with Benioff without going into detail — the NPR newsroom operates independently, and the CEO is not involved in editorial decision-making. Benioff didn’t respond to my question about the purpose of this call.\u003c/p>\n\u003ch2>What’s at stake\u003c/h2>\n\u003cp>Hawaii has gone through major demographic shifts over the last few years. More Native Hawaiians now \u003ca href=\"https://kawaiola.news/cover/kanaka-come-home/\">live outside the state\u003c/a> than on the islands, according to the U.S. Census Bureau. Kamehameha Schools’ Strategy & Transformation Group, which studies Native Hawaiian well-being, \u003ca href=\"https://sites.google.com/ksbe.edu/wellbeing2018/migration\">looked at why they may be leaving\u003c/a> and found that the state’s high cost of living and lack of affordable housing are major factors.\u003c/p>\n\u003cp>Across the state, median home prices have risen by at least 22% from pre-pandemic prices, according to \u003ca href=\"https://www.redfin.com/state/Hawaii/housing-market\">Redfin\u003c/a>. In Waimea, it appears especially dire. Median home prices \u003ca href=\"https://www.redfin.com/city/19780/HI/Waimea/housing-market\">topped $1 million\u003c/a> in January, up 87% from prices before the pandemic.\u003c/p>\n\u003cp>Tim Richards, a state senator and sixth-generation Hawaii resident whose family has lived in the Waimea area for the last 100 years, says the beginning of the pandemic is when things really changed.\u003c/p>\n\u003cp>“We saw an influx of people coming from the mainland who wanted to get someplace that was, I guess, more isolated,” Richards says. “We saw a huge uptick of house sales and huge uptick of median price. … And that poses a problem.”\u003c/p>\n\u003cp>“What young couple can afford that? Seriously. The answer is nobody,” he says.\u003c/p>\n\u003cp>As I tick through Benioff’s property, I tabulate that 11 of the 38 land parcels are for philanthropy and centered on affordable housing. Those include a cluster for the Ouli project and five residential properties, which were gifted to a private school in Waimea in 2022. He says one parcel of land adjacent to Ouli, which is 158 acres, is also planned for philanthropic use.\u003c/p>\n\u003cp>Benioff also bought commercial property in town in 2022, which included the Mamane Bakery, which shut down after he purchased it.\u003c/p>\n\u003cp>This is now the location of the community center that Benioff says he’s establishing. When I visit, his employee refers to it as a Jewish community center and I see Hebrew writing on the wall, but Benioff says it will have many different uses. Although it’s not yet finished, Benioff says the center has already been open for “all community use” since September and has served many different religious and secular groups.\u003c/p>\n\u003cp>Benioff’s 24 remaining parcels of land, about 165 acres, are set aside for him and his family members. There’s the private ranch with horses and about a dozen homes scattered across Waimea and down by the beach. He says his anonymity has been motivated by his desire to maintain his family’s privacy.\u003c/p>\n\u003cp>So, the majority of Benioff’s land buys haven’t been about Salesforce or his philanthropy — but rather for personal use.\u003c/p>\n\u003cp>About three weeks ago, he texts me saying, “I just read this report and thought it would interest you.” The \u003ca href=\"https://www.grassrootinstitute.org/2022/08/outsider-theory-hawaii-housing-crisis/\">report\u003c/a> is by the Grassroot Institute of Hawaii, a conservative think tank. It analyzes housing in the state and concludes that “regulatory barriers” are causing the housing crisis and “there is no evidence that outside buyers are the driving factor in Hawaii’s high housing costs or lack of affordable housing.”\u003c/p>\n\u003cp>I think back to that statue in the center of Waimea depicting Ikua Purdy roping the wild bull.\u003c/p>\n\u003cp>The statue’s plaque tells the story of cattle first arriving in Hawaii in 1793, given as gifts to King Kamehameha I. But soon the cattle overran the land. “It was not long before they overpopulated and plundered the countryside from the mountains to the seashores,” the plaque reads. It’s hard not to think about the parallels to the islands’ long history of newcomers arriving, and of today, with billionaires buying up the land.\u003c/p>\n\u003cp>I ask Richards about Waimea and what happened with the cattle. It was the Hawaiian cowboys, the paniolos, he tells me, who learned to subdue them.\u003c/p>\n\u003cp>“Waimea was and still is, in large part, a cow town,” he says. But, he adds, if we don’t pay attention to what’s happening, “we will lose the fabric that makes Hawaii, Hawaii.”\u003c/p>\n\u003cp>[ad floatright]\u003c/p>\n\u003cp>\u003cem>NPR’s Daniel Wood contributed to this report.\u003c/em>\u003c/p>\n\u003cdiv class=\"fullattribution\">Copyright 2024 NPR. To see more, visit https://www.npr.org.\u003cimg decoding=\"async\" src=\"https://www.google-analytics.com/__utm.gif?utmac=UA-5828686-4&utmdt=A+tech+billionaire+is+quietly+buying+up+land+in+Hawaii.+No+one+knows+why&utme=8(APIKey)9(MDAxOTAwOTE4MDEyMTkxMDAzNjczZDljZA004)\">\u003c/div>\n\n","blocks":[],"excerpt":"A mystery has been brewing in a small ranching town on Hawaii's Big Island. Word has it that Salesforce CEO Marc Benioff bought the land, stirring worries about what he plans to do with it.","status":"publish","parent":0,"modified":1709334052,"stats":{"hasAudio":false,"hasVideo":false,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":78,"wordCount":4203},"headData":{"title":"'I'm Not a Prepper': Why Is Bay Area Billionaire Marc Benioff Buying Up So Much Land in Hawaii? | KQED","description":"A mystery has been brewing in a small ranching town on Hawaii's Big Island. Word has it that Salesforce CEO Marc Benioff bought the land, stirring worries about what he plans to do with it.","ogTitle":"","ogDescription":"","ogImgId":"","twTitle":"","twDescription":"","twImgId":""},"sticky":false,"nprByline":"Dara Kerr","nprImageAgency":"Ronit Fahl for NPR","nprStoryId":"1232564250","nprApiLink":"http://api.npr.org/query?id=1232564250&apiKey=MDAxOTAwOTE4MDEyMTkxMDAzNjczZDljZA004","nprHtmlLink":"https://www.npr.org/2024/02/28/1232564250/billionaire-benioff-buys-hawaii-land-salesforce?ft=nprml&f=1232564250","nprRetrievedStory":"1","nprPubDate":"Wed, 28 Feb 2024 09:37:00 -0500","nprStoryDate":"Wed, 28 Feb 2024 05:00:40 -0500","nprLastModifiedDate":"Wed, 28 Feb 2024 09:37:53 -0500","excludeFromSiteSearch":"Include","showOnAuthorArchivePages":"No","articleAge":"0","path":"/news/11977506/im-not-a-prepper-why-is-bay-area-billionaire-marc-benioff-buying-up-so-much-land-in-hawaii","audioTrackLength":null,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cp>A life-size bronze statue of a cowboy sits at the center of Waimea, Hawaii. The cowboy is riding a horse, lasso in hand, pursuing a wild bull. It’s a monument to Ikua Purdy, a hometown hero who was the first Hawaiian to become a \u003ca href=\"https://nationalcowboymuseum.org/collections/awards/rodeo-hall-of-fame/inductees/5255/\">hall-of-fame rodeo roper\u003c/a>. This statue is meant to represent the spirit of the place here on Hawaii’s Big Island, which is wholly different from the tourist-laden beaches of Waikiki.\u003c/p>\n\u003cp>Waimea is primarily an agricultural town with just three stoplights and around 10,000 residents. It has lush forests filled with guava trees and torch ginger, and it’s known for being the birthplace of the Hawaiian cowboy, or paniolo. It sits thousands of feet above sea level, where misty winds often blow sideways and, on clear days, give way to expansive views of the island’s three towering volcanoes.\u003c/p>\n\u003cp>Over the last couple of years, a mystery has been brewing in this small mountain town. Someone has been quietly buying hundreds of acres of land — stirring worries about rising housing prices and speculation among locals about what exactly is going on.\u003c/p>\n\u003cp>Waimea is a tight-knit community that has a large Native Hawaiian population, and the people here say they don’t want to lose that culture.\u003c/p>\n\u003cp>I first heard rumors about the land buys when I was visiting my family near there in November. My grandmother grew up in Hawaii, and I lived here as a child. I started asking around Waimea, and everyone seemed to know who was behind the purchases: billionaire Marc Benioff.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"‘There’s nothing owned by Salesforce in Hawaii. There never will be.’","name":"pullquote","attributes":{"named":{"size":"medium","align":"right","citation":"Marc Benioff, CEO, Salesforce","label":""},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>He’s the CEO and co-founder of San Francisco-based Salesforce, one of the world’s largest software companies, which owns the popular messaging service Slack and is worth nearly $300 billion. He also owns \u003cem>Time\u003c/em> magazine. Benioff is hard to miss — the 59-year-old stands at a towering 6 feet, 5 inches and is often seen driving around Waimea in his white Hummer pickup, sporting his signature look of a baseball cap with his curly brown hair tumbling out back.\u003c/p>\n\u003cp>Benioff \u003ca href=\"https://www.wsj.com/articles/SB114852253987662635\">lives in a beachside mansion\u003c/a> down the mountain from Waimea. He built the $24.5 million, 9,800-square-foot home about 20 years ago and also bought dozens of acres of ranch land in Waimea around that time, according to public records. Since the onset of the pandemic in 2020, however, I found that Benioff has gone on a much larger — and previously unreported — shopping spree.\u003c/p>\n\u003cp>Hawaii has long been a place where the world’s elite has flocked. And tech billionaires are now among the \u003ca href=\"https://www.vanityfair.com/hollywood/2023/11/hawaiis-crisis-as-a-playground-for-the-ultrawealthy\">newest cadre of migrants to buy land\u003c/a> in the islands. Amazon founder Jeff Bezos owns a sprawling beach mansion in Maui. Facebook co-founder Mark Zuckerberg has plans to build a bunker on his land in Kauai, \u003ca href=\"https://www.wired.com/story/mark-zuckerberg-inside-hawaii-compound/\">according to \u003cem>Wired\u003c/em>\u003c/a>. Benioff’s former boss, Oracle co-founder Larry Ellison, \u003ca href=\"https://www.bloomberg.com/graphics/2022-oracle-larry-ellison-lanai-hawaii-plans-tourism/?sref=h2AwP2mF&embedded-checkout=true\">owns 98% of Lanai\u003c/a>. And the list goes on.\u003c/p>\n\u003cp>The billionaires stand in stark contrast to the rest of Hawaii’s residents — where on the Big Island specifically, the median household income is around $74,000, according to county data.\u003c/p>\n\u003cp>What’s different here is that rather than focusing on coastal mansions in gated communities, Benioff is buying property in a rural residential town. In the majority of instances, he’s paid more than current market value, according to public records. For example, the longtime Mamane Bakery — known for its lilikoi cheesecake and mango-guava hot cross buns — shuttered after he purchased the land for more than 50% above the current market value.\u003c/p>\n\u003cp>I spoke with several longtime residents who say they fear that these land buys will add to already sky-high housing costs and that they’ll be priced out of Waimea. Some people say a few of his neighbors had been approached about their properties, and Benioff himself says homeowners have come to him about selling.\u003c/p>\n\u003cp>While the people of Waimea understand that Benioff is behind the recent land purchases, hardly anyone seems to know his plans. Some guess he’s building a Salesforce training center and moving in engineers; others say he’s generously donating to the community and helping local schools. Most people just shake their heads.\u003c/p>\n\u003cp>“That’s kind of how the rumor mill starts, right?” says local resident Mike Donoho, who works in natural resource planning on the islands. “When there’s not clarity or disclosure about what the intentions are of someone purchasing a property or multiple properties, then there’s that level of uncertainty. And with those gaps of information, people are filling in the blanks.”\u003c/p>\n\u003cp>Nearly all the 18 residents who spoke to me did so on the condition that I not use their names. They don’t want to be seen as talking critically about Benioff; they say he holds a lot of sway here. One person told me that, in this small town, it stems from a culture of not criticizing people in public, or what locals call “no talk stink.”\u003c/p>\n\u003cp>Most of them have similar sentiments about a single individual buying a lot of land in Waimea. As one person put it, “When you have the locals getting priced out of towns like this and more challenges with people moving over here, it just creates more competition in terms of trying to buy land. … At what point does Hawaii not become Hawaii anymore, if no Hawaiians are here?”\u003c/p>\n\u003cp>As for Benioff, he has stayed silent on the topic. Until now.\u003c/p>\n\u003cp>“Everyone’s seen the movie \u003cem>South Pacific\u003c/em>. It’s Bali Ha’i,” he tells me in a sit-down interview. “This is a place that everybody loves to be. It’s a magical place. It’s a place that people come and transform and change, evolve. They experience God. They experience nature. They experience themselves.”\u003c/p>\n\u003ch2>ʻOhana, dolphins and Salesforce gets the aloha spirit\u003c/h2>\n\u003cp>People in Waimea tell me about Benioff’s land purchases, but I want to confirm them. Before speaking with him, I start combing through Waimea property maps and cross-checking the data with public records from Hawaii’s secretary of state.\u003c/p>\n\u003cp>I find that since 2000, Benioff has bought at least 38 parcels of land through at least six anonymous limited liability companies, or LLCs, and one nonprofit. All of the property owned by the LLCs has the same mailing address — a P.O. box in the San Francisco Bay Area — and the same registered agent in Palo Alto, California. None of the documentation has Benioff’s name, but he doesn’t dispute any of it.\u003c/p>\n\u003cp>The property totals more than 600 acres of land. He’s bought 29 parcels, more than 580 acres, in Waimea, and nine others, about 25 acres, at beach resorts. One of his coastal properties surrounds an entire public beach. The combined market value of this land stands at nearly $100 million.\u003c/p>\n\u003cp>During the first 15 years that Benioff bought land in Hawaii, he mostly focused on beach resort property. When the pandemic started, he ramped up buying residential, commercial and agricultural land in and around Waimea. Since 2020, he has purchased 22 parcels of land here — a town where inventory is low.\u003c/p>\n\u003cp>Benioff has long professed his love for Hawaii, which he started visiting when he was young. Salesforce’s origin story even begins with him swimming with dolphins off the Big Island in the late 1990s and having a vision of selling software as a subscription service over the internet.\u003c/p>\n\u003cp>“I came to Hawaii for the first time and fell in love,” Benioff says. “I fell in love with the people, or what we call here in Hawaii ʻohana. I fell in love with the land that we call ʻāina. And, of course, I fell in love with the aloha spirit.”\u003c/p>\n\u003cp>That aloha spirit is a big part of Salesforce’s corporate identity. The word ʻohana, Hawaiian for “family,” is a common refrain at business meetings, in \u003ca href=\"https://www.salesforce.com/campaign/peering/\">company blogs\u003c/a> and on social media. And \u003ca href=\"https://www.thedailybeast.com/salesforce-is-ditching-its-awkward-corporate-obsession-with-hawaiian-culture\">Fridays at Salesforce have been known as Aloha shirt days\u003c/a>, replete with company events that include hula dancers and Hawaiian drummers. More than once, Benioff has \u003ca href=\"https://www.ft.com/content/f1b696d6-0226-11e8-9650-9c0ad2d7c5b5\">thrown a Hawaiian luau\u003c/a> at the World Economic Forum confab in Davos, Switzerland, for the annual Salesforce party.\u003c/p>\n\u003cp>When construction got underway in 2014 for the Salesforce Tower in San Francisco, the city’s tallest building, Benioff had his longtime friends and Hawaiian spiritual advisers Danny Akaka Jr. and Anna Akaka bless the area. (Danny is the son of late U.S. Sen. Daniel Akaka.) The Akakas have also blessed Salesforce conferences and other projects that Benioff has worked on.\u003c/p>\n\u003cp>“The Hawaiians always believed that whenever you embark upon a new adventure, whether it’s a voyage or making a new canoe or building a heiau [temple], it always needs to be preceded by a blessing,” Danny Akaka Jr. told me in an interview. “Marc also felt like that too — that whatever is done should be done in a way that’s pono, that’s good.”\u003c/p>\n\u003cp>In 2022, Salesforce \u003ca href=\"https://www.wsj.com/articles/forget-the-officesalesforce-is-making-a-wellness-retreat-for-workers-11644510615\">rented a 75-acre luxury retreat center in California\u003c/a> for its employees to come together and bond. Benioff told \u003cem>The Wall Street Journal\u003c/em> that his vision was to \u003ca href=\"https://www.wsj.com/articles/marc-benioff-says-a-ranch-may-be-what-salesforces-work-culture-needs-11620758858?mod=article_inline\">purchase a large property\u003c/a> and build his own retreat-like ranch for his employees. One of the properties he floated was in Maui, but according to the \u003cem>Journal\u003c/em>, he hadn’t yet settled on a location.\u003c/p>\n\u003cp>As I continued to piece together Benioff’s land purchases in Waimea, a colleague at NPR got an out-of-the-blue text from him. Word had gotten back to Benioff that I was poking around town. He wanted to speak with me.\u003c/p>\n\u003ch2>A “seriously zen” billionaire known for philanthropy\u003c/h2>\n\u003cp>Benioff’s CEO persona isn’t that of your typical cutthroat winner-takes-all billionaire. He’s seen more as a socialite tech guru who hangs out with people like New Age author Deepak Chopra, Bono and a \u003ca href=\"https://www.nytimes.com/2023/11/09/technology/silicon-valleys-big-bold-sci-fi-bet-on-the-device-that-comes-after-the-smartphone.html\">Buddhist monk named Brother Spirit\u003c/a>. He hired actor Matthew McConaughey (who’s also regularly seen around Waimea) to be Salesforce’s brand ambassador. One of Benioff’s books is even titled \u003cem>Compassionate Capitalism\u003c/em>.\u003c/p>\n\u003cp>\u003cem>GQ\u003c/em> \u003ca href=\"https://www.gq.com/story/marc-benioff-gq-clout\">calls him\u003c/a> “seriously zen,” \u003cem>Fortune\u003c/em> says he’s \u003ca href=\"https://fortune.com/longform/marc-benioff-salesforce-slack-acquisition-diversity-inclusion-fortune-500/\">one of few CEOs\u003c/a> who has achieved “rock star–level status” and \u003cem>Forbes\u003c/em> \u003ca href=\"https://www.forbes.com/sites/katiasavchuk/2014/06/19/san-franciscos-giant-of-generosity/\">calls him\u003c/a> a “giant of generosity.”\u003c/p>\n\u003cp>Benioff’s current net worth is around $10.3 billion, according to the \u003ca href=\"https://www.bloomberg.com/billionaires/profiles/marc-r-benioff/?sref=h2AwP2mF\">Bloomberg Billionaires Index\u003c/a>. And over the last year, by NPR’s calculation, his wealth has risen by an average of $9.5 million per day.\u003c/p>\n\u003cp>It can be hard to fathom that much money, says Rachel Sherman, a sociology professor at The New School \u003ca href=\"https://www.newschool.edu/nssr/story/tackling-the-anxieties-of-affluence/\">who studies wealth\u003c/a>. “Just like how much a billion actually is,” she says. “It’s not just a little bit more than a million.”\u003c/p>\n\u003cp>Benioff is a well-known philanthropist. In the Bay Area, his name is plastered across the city. He and his wife, Lynne Benioff, donated $250 million to UCSF Benioff Children’s Hospitals in San Francisco and Oakland. He has given millions of dollars to local schools, pledged $2 million to \u003ca href=\"https://www.wired.com/story/gospel-of-wealth-according-to-marc-benioff/\">champion a homelessness initiative\u003c/a> and has thrown his support behind LGBTQ+ rights. Salesforce, as a company, has donated hundreds of millions too.\u003c/p>\n\u003cp>Salesforce also \u003ca href=\"https://www.nytimes.com/2022/01/13/business/davos-man-marc-benioff-book.html\">paid $0 in federal taxes\u003c/a> from 2018 to 2020, according to the \u003ca href=\"https://itep.org/55-profitable-corporations-zero-corporate-tax/\">Institute on Taxation and Economic Policy\u003c/a>. When asked for comment, a Salesforce spokesperson says the company “fully complies with all tax laws.”\u003c/p>\n\u003cp>In 2018, Benioff and his wife bought \u003cem>Time\u003c/em> magazine for $190 million. He doesn’t shy away from publicity.\u003c/p>\n\u003cp>Yet, when it comes to Hawaii, Benioff is extremely private.\u003c/p>\n\u003cp>We speak for the first time in December on a Zoom call that lasted 90 minutes. Over the following days, Benioff texts me constantly, often many times a day. The primary focus of these texts is to draw attention to his philanthropy in Hawaii, which has almost all been anonymous. He adds me to several group threads with people who know about his charity.\u003c/p>\n\u003cp>He talks about donations to the fire department, which include massive trucks that can roll over the rocky lava terrain common in the area (Benioff calls them “monster trucks”). He has given money to public schools through the state’s Department of Education and bought several homes for teachers at a local private school. He flew in 1 million masks for protection against COVID-19 during the pandemic. He works with the Papahānaumokuākea Marine Debris Project, and there are island reforestation projects with a group called American Forests. He says he’s also working on major health care grants with Gov. Josh Green.\u003c/p>\n\u003cp>Benioff says he likes to find local organizations already doing the work and to give them what they need. He’s ready to go public, he says. He releases his nonprofit partners from their anonymity agreements to speak with me.\u003c/p>\n\u003cp>Since the beginning, I’d explained to Benioff that I was working on this story after hearing from townspeople worried about what was happening with his land purchases in Waimea.\u003c/p>\n\u003cp>About a week after we first talked, Benioff emailed to say he had just published a news release about one of his land tracts called Ouli. “You inspired me with your idea to dispel the myths and fears,” he later texts, referring to what I’ve told him was the purpose of my story. He tops off that text conversation with an angel emoji.\u003c/p>\n\u003cp>The \u003ca href=\"https://www.hawaiipublicradio.org/local-news/2023-12-19/donors-give-nearly-300-acres-and-7m-to-expand-affordable-housing-on-hawai%CA%BBi-island\">Ouli project covers 282 acres\u003c/a> that Benioff and his wife bought and donated to the Hawaii Island Community Development Corp., which builds affordable housing on the Big Island. The organization has developed nearly 900 homes here over the last 30 years. The initial plan is to build about 40 houses on the currently uninhabited property in Ouli, but that number could grow. The project is about 6 miles out of town, and because of the terrain and scope of the project, it won’t be done for several years.\u003c/p>\n\u003cp>Keith Kato, the organization’s soft-spoken executive director, offers me a tour in his four-wheel-drive pickup. It’s a clear day, and you can see the ocean in the distance and snow glistening off the top of Mauna Kea. He shows me another subdivision that his group built, which resembles what Ouli will look like — modest single-story homes on 10,000-square-foot lots. It’s on the dry side of town, where the rainforest fades to grassland covering an ancient lava field.\u003c/p>\n\u003cp>“It’s interesting that you have people who have that much wealth and that they’re actually willing to put it to use in the community,” Kato says. “So this was like a gift from heaven, so to speak.”\u003c/p>\n\u003cp>“Hopefully we get some of the rumors put to bed,” he adds. The mystery around Ouli is solved, but dozens more properties remain.\u003c/p>\n\u003ch2>“I’m not a prepper”\u003c/h2>\n\u003cp>In January, I pull up to a residential home that Benioff bought in Waimea in late 2020. It’s a midcentury modern house made of redwood that sits on a hillside and has sweeping views of the town below and volcanoes in the background. Bird-of-paradise flowers flourish outside, along with monstera vines and an avocado tree. A wild turkey pecks at the grass. Benioff’s Hummer is parked out front.\u003c/p>\n\u003cp>Benioff calls this his Waimea office, and I’m here to interview him in person. As I get situated, I meet two assistants — who are both named Kendall — and his two golden retrievers, Brandy and Honey.\u003c/p>\n\u003cp>His artwork includes the famous anti-capitalist \u003ca href=\"https://www.artsy.net/artwork/zevs-liquidated-google-14\">\u003cem>Liquidated Google\u003c/em>\u003c/a> print by French graffiti artist Zevs and a wall-size painting by the Brazilian graffiti duo OSGEMEOS. Benioff says the Brazilian artists are his friends. He also has an array of Hawaiian art, including a collection of antique \u003ca href=\"https://hawaiialive.org/lei-niho-palaoa/\">lei niho palaoa\u003c/a> necklaces that are made with an ivory pendant strung by thick cords of intricately woven human hair.\u003c/p>\n\u003cp>We sit down on a big white semicircle couch; Brandy and Honey join us. A Salesforce adviser tunes in from New Jersey via a Zoom call. One wall of this room is papered corner to corner with magazine covers and newspaper articles about Benioff. I bring up Zuckerberg and Ellison, who have famously purchased tons of land in Hawaii, and ask Benioff how he sees himself compared with them.\u003c/p>\n\u003cp>“Our philosophy has always been different, which is that we’re really only here to have a home for our family and then to give,” he says. “We don’t have outsized properties. We have basically enough for ourselves.”\u003c/p>\n\u003cp>“I’m not a prepper,” he adds when I ask him about a bunker (like the ones Zuckerberg and other tech billionaires have planned).\u003c/p>\n\u003cp>Benioff deflects the majority of my questions to talk about his philanthropy again. How he has donated millions to the fire department — his beachside home has nearly burned down. How his philosophy is to give unconditionally without expecting anything in return. How he has donated around $100 million in Hawaii and has been able to remain anonymous until now.\u003c/p>\n\u003cp>He’s adamant that he’s not building a Salesforce facility in Waimea.\u003c/p>\n\u003cp>“There’s nothing owned by Salesforce in Hawaii. There never will be,” Benioff says. “Unfortunately, let me tell you the reality of Waimea and Hawaii: We wouldn’t be able to do it. There isn’t enough land, and there isn’t enough housing.”\u003c/p>\n\u003cp>“So for people who say to me, and many have, ‘Oh, I heard you’re going to bring a Salesforce campus here — you’re bringing over 50 people or 100 people.’ They don’t understand what’s going on in this town and this state,” he adds.\u003c/p>\n\u003cp>When I ask Benioff about the properties in the anonymous LLCs, things seem to take a turn. He starts speaking more quickly and fidgets with a piece of paper in his hand. He’s reluctant to go through the holdings, and his adviser on the Zoom call jumps in to say we can discuss it later.\u003c/p>\n\u003cp>He does give me some tidbits. He says he has a private ranch with 10 horses where he lets a local family run their cattle. He says that he has family living here and that he’s starting a community meeting center.\u003c/p>\n\u003cp>A couple of days before the interview, Benioff texted the same NPR colleague again, asking for intel on my story. Then he called me and demanded to know the title of this piece. During that call, he also mentioned he knew the exact area where I was staying. Unnerved, I asked how he knew, and he said, “It’s my job. You have a job and I have a job.” During the interview, he brings up more personal details about me and my family.\u003c/p>\n\u003cp>I leave the meeting disconcerted and still unclear about what exactly is happening with his land in Waimea.\u003c/p>\n\u003cp>The following day, I drive around with a photographer to take pictures of the town and Benioff’s projects. We go to the property he described as a community center and are confronted by one of his employees. The photographer explains we’re there to take photos of the outside of the building. Shortly afterward, I get a text from Benioff. His employee seemed to think we were “snooping,” and he says he’s escalating the incident to NPR CEO John Lansing. Lansing confirmed he spoke with Benioff without going into detail — the NPR newsroom operates independently, and the CEO is not involved in editorial decision-making. Benioff didn’t respond to my question about the purpose of this call.\u003c/p>\n\u003ch2>What’s at stake\u003c/h2>\n\u003cp>Hawaii has gone through major demographic shifts over the last few years. More Native Hawaiians now \u003ca href=\"https://kawaiola.news/cover/kanaka-come-home/\">live outside the state\u003c/a> than on the islands, according to the U.S. Census Bureau. Kamehameha Schools’ Strategy & Transformation Group, which studies Native Hawaiian well-being, \u003ca href=\"https://sites.google.com/ksbe.edu/wellbeing2018/migration\">looked at why they may be leaving\u003c/a> and found that the state’s high cost of living and lack of affordable housing are major factors.\u003c/p>\n\u003cp>Across the state, median home prices have risen by at least 22% from pre-pandemic prices, according to \u003ca href=\"https://www.redfin.com/state/Hawaii/housing-market\">Redfin\u003c/a>. In Waimea, it appears especially dire. Median home prices \u003ca href=\"https://www.redfin.com/city/19780/HI/Waimea/housing-market\">topped $1 million\u003c/a> in January, up 87% from prices before the pandemic.\u003c/p>\n\u003cp>Tim Richards, a state senator and sixth-generation Hawaii resident whose family has lived in the Waimea area for the last 100 years, says the beginning of the pandemic is when things really changed.\u003c/p>\n\u003cp>“We saw an influx of people coming from the mainland who wanted to get someplace that was, I guess, more isolated,” Richards says. “We saw a huge uptick of house sales and huge uptick of median price. … And that poses a problem.”\u003c/p>\n\u003cp>“What young couple can afford that? Seriously. The answer is nobody,” he says.\u003c/p>\n\u003cp>As I tick through Benioff’s property, I tabulate that 11 of the 38 land parcels are for philanthropy and centered on affordable housing. Those include a cluster for the Ouli project and five residential properties, which were gifted to a private school in Waimea in 2022. He says one parcel of land adjacent to Ouli, which is 158 acres, is also planned for philanthropic use.\u003c/p>\n\u003cp>Benioff also bought commercial property in town in 2022, which included the Mamane Bakery, which shut down after he purchased it.\u003c/p>\n\u003cp>This is now the location of the community center that Benioff says he’s establishing. When I visit, his employee refers to it as a Jewish community center and I see Hebrew writing on the wall, but Benioff says it will have many different uses. Although it’s not yet finished, Benioff says the center has already been open for “all community use” since September and has served many different religious and secular groups.\u003c/p>\n\u003cp>Benioff’s 24 remaining parcels of land, about 165 acres, are set aside for him and his family members. There’s the private ranch with horses and about a dozen homes scattered across Waimea and down by the beach. He says his anonymity has been motivated by his desire to maintain his family’s privacy.\u003c/p>\n\u003cp>So, the majority of Benioff’s land buys haven’t been about Salesforce or his philanthropy — but rather for personal use.\u003c/p>\n\u003cp>About three weeks ago, he texts me saying, “I just read this report and thought it would interest you.” The \u003ca href=\"https://www.grassrootinstitute.org/2022/08/outsider-theory-hawaii-housing-crisis/\">report\u003c/a> is by the Grassroot Institute of Hawaii, a conservative think tank. It analyzes housing in the state and concludes that “regulatory barriers” are causing the housing crisis and “there is no evidence that outside buyers are the driving factor in Hawaii’s high housing costs or lack of affordable housing.”\u003c/p>\n\u003cp>I think back to that statue in the center of Waimea depicting Ikua Purdy roping the wild bull.\u003c/p>\n\u003cp>The statue’s plaque tells the story of cattle first arriving in Hawaii in 1793, given as gifts to King Kamehameha I. But soon the cattle overran the land. “It was not long before they overpopulated and plundered the countryside from the mountains to the seashores,” the plaque reads. It’s hard not to think about the parallels to the islands’ long history of newcomers arriving, and of today, with billionaires buying up the land.\u003c/p>\n\u003cp>I ask Richards about Waimea and what happened with the cattle. It was the Hawaiian cowboys, the paniolos, he tells me, who learned to subdue them.\u003c/p>\n\u003cp>“Waimea was and still is, in large part, a cow town,” he says. But, he adds, if we don’t pay attention to what’s happening, “we will lose the fabric that makes Hawaii, Hawaii.”\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"floatright"},"numeric":["floatright"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>\u003cem>NPR’s Daniel Wood contributed to this report.\u003c/em>\u003c/p>\n\u003cdiv class=\"fullattribution\">Copyright 2024 NPR. To see more, visit https://www.npr.org.\u003cimg decoding=\"async\" src=\"https://www.google-analytics.com/__utm.gif?utmac=UA-5828686-4&utmdt=A+tech+billionaire+is+quietly+buying+up+land+in+Hawaii.+No+one+knows+why&utme=8(APIKey)9(MDAxOTAwOTE4MDEyMTkxMDAzNjczZDljZA004)\">\u003c/div>\n\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/news/11977506/im-not-a-prepper-why-is-bay-area-billionaire-marc-benioff-buying-up-so-much-land-in-hawaii","authors":["byline_news_11977506"],"categories":["news_8"],"tags":["news_27626","news_1019","news_17897","news_5166"],"affiliates":["news_253"],"featImg":"news_11977507","label":"news_253"},"news_11936759":{"type":"posts","id":"news_11936759","meta":{"index":"posts_1591205157","site":"news","id":"11936759","score":null,"sort":[1672862383000]},"guestAuthors":[],"slug":"salesforce-to-lay-off-8000-workers-in-latest-tech-purge","title":"Salesforce to Lay Off 8,000 Workers in Latest Tech Purge","publishDate":1672862383,"format":"standard","headTitle":"KQED News","labelTerm":{"site":"news"},"content":"\u003cp>Business software maker Salesforce is laying off about 8,000 employees, or 10% of its workforce, as major technology companies continue to prune payrolls that rapidly expanded during pandemic lockdowns.\u003c/p>\n\u003cp>The cuts announced Wednesday are by far the largest in the 23-year history of the San Francisco company founded by former Oracle executive Marc Benioff. Benioff pioneered the method of leasing software services to internet-connected devices — a concept now known as “cloud computing.”\u003c/p>\n\u003cp>The layoffs are coming on the heels of a shake-up in Salesforce’s top ranks. Benioff’s handpicked co-CEO Bret Taylor, who also was Twitter’s chair at the time of its tortuous $44 billion sale to billionaire Elon Musk, left Salesforce. Then, Slack co-founder Stewart Butterfield left; \u003ca href=\"https://apnews.com/article/us-news-coronavirus-pandemic-marc-benioff-14fd88a9308e240570ae749f809defdf\">Salesforce bought Slack\u003c/a> two years ago for nearly $28 billion.\u003c/p>\n\u003cp>Salesforce workers who lose their jobs will receive nearly five months of pay, health insurance, career resources and other benefits, according to the company.\u003c/p>\n\u003cp>Benioff, now the sole chief executive at Salesforce, told employees in a letter that he blamed himself for the layoffs after continuing to hire aggressively into the pandemic, with millions of Americans working from home and demand for the company’s technology surging.\u003c/p>\n\u003cfigure id=\"attachment_11936764\" class=\"wp-caption alignnone\" style=\"max-width: 800px\">\u003cimg class=\"size-medium wp-image-11936764\" src=\"https://ww2.kqed.org/app/uploads/sites/10/2023/01/RS18480_457215846-qut-800x528.jpg\" alt=\"A man speaks in front of a purple background.\" width=\"800\" height=\"528\" srcset=\"https://ww2.kqed.org/app/uploads/sites/10/2023/01/RS18480_457215846-qut-800x528.jpg 800w, https://ww2.kqed.org/app/uploads/sites/10/2023/01/RS18480_457215846-qut-1020x673.jpg 1020w, https://ww2.kqed.org/app/uploads/sites/10/2023/01/RS18480_457215846-qut-160x106.jpg 160w, https://ww2.kqed.org/app/uploads/sites/10/2023/01/RS18480_457215846-qut-1536x1014.jpg 1536w, https://ww2.kqed.org/app/uploads/sites/10/2023/01/RS18480_457215846-qut.jpg 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">Salesforce CEO Marc Benioff delivers a keynote address during the 2014 Dreamforce conference on Oct. 14, 2014, in San Francisco. \u003ccite>(Justin Sullivan/Getty Images)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>“As our revenue accelerated through the pandemic, we hired too many people leading into this economic downturn we’re now facing, and I take responsibility for that,” Benioff wrote.\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>Salesforce employed about 49,000 people in January 2020 just before the pandemic struck. Salesforce’s workforce today is still 50% larger than it was before the pandemic.[aside tag=\"salesforce, layoffs\" label=\"More Related Stories\"]\u003c/p>\n\u003cp>Meta Platforms CEO Mark Zuckerberg also said he misread the revenue gains that the owner of Facebook and Instagram was reaping during the pandemic when he announced in November that his company would be \u003ca href=\"https://apnews.com/article/facebook-meta-layoffs-283a6e1c1a2e02a439d177a7acdf4296\">laying off 11,000 employees\u003c/a>, or 13% of its workforce. E-commerce giant Amazon and a wide range of other companies also have been jettisoning thousands of workers in recent months after expanding aggressively during the pandemic.\u003c/p>\n\u003cp>Like other major tech companies, Salesforce’s recent comedown from the heady days of the pandemic has taken a major toll on its stock. Before Wednesday’s announcement, shares had plunged more than 50% from their peak close of almost $310 in November 2021. The shares gained nearly 4% Wednesday.\u003c/p>\n\u003cp>“This is a smart poker move by Benioff to preserve margins in an uncertain backdrop as the company clearly overbuilt out its organization over the past few years along with the rest of the tech sector with a slowdown now on the horizon,” Wedbush analyst Dan Ives wrote.\u003c/p>\n\u003cp>Salesforce also said Wednesday that it will be closing some of its offices, but didn’t include locations. The company’s 61-story headquarters is a prominent feature of the San Francisco skyline and ostensibly a symbol of tech’s importance to the city since its completion in 2018.\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>Salesforce anticipates incurring $1.4 billion to $2.1 billion in costs to carry out its cutbacks. That includes $1 billion to $1.4 billion in charges tied to employee transition, severance payments, employee benefits and stock-based compensation. There will be $450 million to $650 million in charges for office closings. Approximately $800 million to $1 billion in charges are expected to occur in Salesforce’s fiscal fourth quarter ending Jan. 31.\u003c/p>\n\n","blocks":[],"excerpt":"Business software maker Salesforce is laying off about 8,000 employees, or 10% of its workforce, as major technology companies continue to prune payrolls that rapidly expanded during the pandemic lockdown.","status":"publish","parent":0,"modified":1672862383,"stats":{"hasAudio":false,"hasVideo":false,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":14,"wordCount":604},"headData":{"title":"Salesforce to Lay Off 8,000 Workers in Latest Tech Purge | KQED","description":"Business software maker Salesforce is laying off about 8,000 employees, or 10% of its workforce, as major technology companies continue to prune payrolls that rapidly expanded during the pandemic lockdown.","ogTitle":"","ogDescription":"","ogImgId":"","twTitle":"","twDescription":"","twImgId":""},"nprByline":"Michael Liedtke and Michelle Chapman\u003cbr>The Associated Press","excludeFromSiteSearch":"Include","showOnAuthorArchivePages":"No","articleAge":"0","path":"/news/11936759/salesforce-to-lay-off-8000-workers-in-latest-tech-purge","audioTrackLength":null,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cp>Business software maker Salesforce is laying off about 8,000 employees, or 10% of its workforce, as major technology companies continue to prune payrolls that rapidly expanded during pandemic lockdowns.\u003c/p>\n\u003cp>The cuts announced Wednesday are by far the largest in the 23-year history of the San Francisco company founded by former Oracle executive Marc Benioff. Benioff pioneered the method of leasing software services to internet-connected devices — a concept now known as “cloud computing.”\u003c/p>\n\u003cp>The layoffs are coming on the heels of a shake-up in Salesforce’s top ranks. Benioff’s handpicked co-CEO Bret Taylor, who also was Twitter’s chair at the time of its tortuous $44 billion sale to billionaire Elon Musk, left Salesforce. Then, Slack co-founder Stewart Butterfield left; \u003ca href=\"https://apnews.com/article/us-news-coronavirus-pandemic-marc-benioff-14fd88a9308e240570ae749f809defdf\">Salesforce bought Slack\u003c/a> two years ago for nearly $28 billion.\u003c/p>\n\u003cp>Salesforce workers who lose their jobs will receive nearly five months of pay, health insurance, career resources and other benefits, according to the company.\u003c/p>\n\u003cp>Benioff, now the sole chief executive at Salesforce, told employees in a letter that he blamed himself for the layoffs after continuing to hire aggressively into the pandemic, with millions of Americans working from home and demand for the company’s technology surging.\u003c/p>\n\u003cfigure id=\"attachment_11936764\" class=\"wp-caption alignnone\" style=\"max-width: 800px\">\u003cimg class=\"size-medium wp-image-11936764\" src=\"https://ww2.kqed.org/app/uploads/sites/10/2023/01/RS18480_457215846-qut-800x528.jpg\" alt=\"A man speaks in front of a purple background.\" width=\"800\" height=\"528\" srcset=\"https://ww2.kqed.org/app/uploads/sites/10/2023/01/RS18480_457215846-qut-800x528.jpg 800w, https://ww2.kqed.org/app/uploads/sites/10/2023/01/RS18480_457215846-qut-1020x673.jpg 1020w, https://ww2.kqed.org/app/uploads/sites/10/2023/01/RS18480_457215846-qut-160x106.jpg 160w, https://ww2.kqed.org/app/uploads/sites/10/2023/01/RS18480_457215846-qut-1536x1014.jpg 1536w, https://ww2.kqed.org/app/uploads/sites/10/2023/01/RS18480_457215846-qut.jpg 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">Salesforce CEO Marc Benioff delivers a keynote address during the 2014 Dreamforce conference on Oct. 14, 2014, in San Francisco. \u003ccite>(Justin Sullivan/Getty Images)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>“As our revenue accelerated through the pandemic, we hired too many people leading into this economic downturn we’re now facing, and I take responsibility for that,” Benioff wrote.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>Salesforce employed about 49,000 people in January 2020 just before the pandemic struck. Salesforce’s workforce today is still 50% larger than it was before the pandemic.\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"aside","attributes":{"named":{"tag":"salesforce, layoffs","label":"More Related Stories "},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>Meta Platforms CEO Mark Zuckerberg also said he misread the revenue gains that the owner of Facebook and Instagram was reaping during the pandemic when he announced in November that his company would be \u003ca href=\"https://apnews.com/article/facebook-meta-layoffs-283a6e1c1a2e02a439d177a7acdf4296\">laying off 11,000 employees\u003c/a>, or 13% of its workforce. E-commerce giant Amazon and a wide range of other companies also have been jettisoning thousands of workers in recent months after expanding aggressively during the pandemic.\u003c/p>\n\u003cp>Like other major tech companies, Salesforce’s recent comedown from the heady days of the pandemic has taken a major toll on its stock. Before Wednesday’s announcement, shares had plunged more than 50% from their peak close of almost $310 in November 2021. The shares gained nearly 4% Wednesday.\u003c/p>\n\u003cp>“This is a smart poker move by Benioff to preserve margins in an uncertain backdrop as the company clearly overbuilt out its organization over the past few years along with the rest of the tech sector with a slowdown now on the horizon,” Wedbush analyst Dan Ives wrote.\u003c/p>\n\u003cp>Salesforce also said Wednesday that it will be closing some of its offices, but didn’t include locations. The company’s 61-story headquarters is a prominent feature of the San Francisco skyline and ostensibly a symbol of tech’s importance to the city since its completion in 2018.\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>Salesforce anticipates incurring $1.4 billion to $2.1 billion in costs to carry out its cutbacks. That includes $1 billion to $1.4 billion in charges tied to employee transition, severance payments, employee benefits and stock-based compensation. There will be $450 million to $650 million in charges for office closings. Approximately $800 million to $1 billion in charges are expected to occur in Salesforce’s fiscal fourth quarter ending Jan. 31.\u003c/p>\n\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/news/11936759/salesforce-to-lay-off-8000-workers-in-latest-tech-purge","authors":["byline_news_11936759"],"categories":["news_1758","news_8"],"tags":["news_1760","news_352","news_17897","news_5150","news_17623"],"featImg":"news_11936763","label":"news"},"news_11744229":{"type":"posts","id":"news_11744229","meta":{"index":"posts_1591205157","site":"news","id":"11744229","score":null,"sort":[1556738865000]},"guestAuthors":[],"slug":"salesforce-ceo-marc-benioff-gives-30-million-to-ucsf-to-study-homelessness","title":"Salesforce CEO Marc Benioff Gives $30 Million to UCSF to Study Homelessness","publishDate":1556738865,"format":"standard","headTitle":"KQED News","labelTerm":{"site":"news"},"content":"\u003cp>A San Francisco billionaire is donating $30 million to the University of California, San Francisco, to research root causes of homelessness and potential solutions.\u003c/p>\n\u003cp>Salesforce CEO Marc Benioff, a San Francisco native, has embraced homelessness as a philanthropic cause, pumping millions into a 2018 city measure to tax wealthy companies to pay for homeless services.\u003c/p>\n\u003cp>[pullquote size='small' align='right' citation='Marc Benioff']'The world needs a North Star for truth on homelessness.'[/pullquote]\u003c/p>\n\u003cp>The five-year initiative funded by Benioff and his wife, Lynne, will conduct academic research, provide testimony and fact sheets, and train people who have been homeless as expert speakers. The UCSF Benioff Homelessness and Housing Initiative will be part of the UCSF Center for Vulnerable Populations, led by Dr. Margot Kushel.\u003c/p>\n\u003cp>The $30 million contribution is the largest-ever private donation to fund homelessness research, Salesforce said.\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>[aside tag='homelessness' label='More Coverage of Homelessness in the Bay Area']\u003c/p>\n\u003cp>\"The world needs a North Star for truth on homelessness,\" Benioff said in a statement. The initiative \"will be that North Star, providing the latest research, data and evidence-based solutions to ensure we're investing in programs that will help solve the homelessness crisis.\"\u003c/p>\n\u003cp>Some San Francisco residents are frustrated with technology companies like Salesforce, a cloud-based software business, saying they contribute to inequality with high-paying jobs that drive up housing prices.\u003c/p>\n\u003cp>More than 4,000 people sleep on the streets every night in the city, where the median price of a two-bedroom home is $1.3 million. A family of four earning $117,400 a year is considered low income in San Francisco.\u003c/p>\n\u003cp>Benioff approached the university because he wants officials spending tax money to make decisions with the best data available, Kushel said. The plan is for researchers to analyze the data and provide neutral, trusted analysis.\u003c/p>\n\u003cp>[pullquote size='small' align='right' citation='Dr. Margot Kushel of UCSF']'The problem is so big that we don't think it's going to be solved by tweaking programs.'[/pullquote]\u003c/p>\n\u003cp>\"The problem is so big that we don't think it's going to be solved by tweaking programs. We actually think that we need a re-direction of our policies,\" Kushel said. \"This will give us the money to really plan and be sure that what we're doing is the right thing.\"\u003c/p>\n\u003cp>The initiative will have the ability to help a city, for example, decide whether and how to implement an alcohol management program, study the results of it and then broadly share the information.\u003c/p>\n\u003cp>\"We want to be a rapid response team to really help the public,\" Kushel said. \"This is democratizing data. This is meant to get the data out there.\"\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>\u003cem>KQED's Laura Klivans contributed to this report.\u003c/em>\u003c/p>\n\n","blocks":[],"excerpt":"Salesforce CEO Marc Benioff, a San Francisco native, has embraced homelessness as a philanthropic cause, pumping millions into a 2018 city measure to tax wealthy companies to pay for homeless services.","status":"publish","parent":0,"modified":1556752704,"stats":{"hasAudio":false,"hasVideo":false,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":17,"wordCount":464},"headData":{"title":"Salesforce CEO Marc Benioff Gives $30 Million to UCSF to Study Homelessness | KQED","description":"Salesforce CEO Marc Benioff, a San Francisco native, has embraced homelessness as a philanthropic cause, pumping millions into a 2018 city measure to tax wealthy companies to pay for homeless services.","ogTitle":"","ogDescription":"","ogImgId":"","twTitle":"","twDescription":"","twImgId":""},"disqusIdentifier":"11744229 https://ww2.kqed.org/news/?p=11744229","disqusUrl":"https://ww2.kqed.org/news/2019/05/01/salesforce-ceo-marc-benioff-gives-30-million-to-ucsf-to-study-homelessness/","disqusTitle":"Salesforce CEO Marc Benioff Gives $30 Million to UCSF to Study Homelessness","audioUrl":"https://www.kqed.org/.stream/anon/radio/RDnews/2019/05/KlivansBenioffDonation.mp3","nprByline":"\u003cstrong>Associated Press\u003c/strong>","audioTrackLength":58,"path":"/news/11744229/salesforce-ceo-marc-benioff-gives-30-million-to-ucsf-to-study-homelessness","audioDuration":58000,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cp>A San Francisco billionaire is donating $30 million to the University of California, San Francisco, to research root causes of homelessness and potential solutions.\u003c/p>\n\u003cp>Salesforce CEO Marc Benioff, a San Francisco native, has embraced homelessness as a philanthropic cause, pumping millions into a 2018 city measure to tax wealthy companies to pay for homeless services.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"'The world needs a North Star for truth on homelessness.'","name":"pullquote","attributes":{"named":{"size":"small","align":"right","citation":"Marc Benioff","label":""},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>The five-year initiative funded by Benioff and his wife, Lynne, will conduct academic research, provide testimony and fact sheets, and train people who have been homeless as expert speakers. The UCSF Benioff Homelessness and Housing Initiative will be part of the UCSF Center for Vulnerable Populations, led by Dr. Margot Kushel.\u003c/p>\n\u003cp>The $30 million contribution is the largest-ever private donation to fund homelessness research, Salesforce said.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"aside","attributes":{"named":{"tag":"homelessness","label":"More Coverage of Homelessness in the Bay Area "},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>\"The world needs a North Star for truth on homelessness,\" Benioff said in a statement. The initiative \"will be that North Star, providing the latest research, data and evidence-based solutions to ensure we're investing in programs that will help solve the homelessness crisis.\"\u003c/p>\n\u003cp>Some San Francisco residents are frustrated with technology companies like Salesforce, a cloud-based software business, saying they contribute to inequality with high-paying jobs that drive up housing prices.\u003c/p>\n\u003cp>More than 4,000 people sleep on the streets every night in the city, where the median price of a two-bedroom home is $1.3 million. A family of four earning $117,400 a year is considered low income in San Francisco.\u003c/p>\n\u003cp>Benioff approached the university because he wants officials spending tax money to make decisions with the best data available, Kushel said. The plan is for researchers to analyze the data and provide neutral, trusted analysis.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"'The problem is so big that we don't think it's going to be solved by tweaking programs.'","name":"pullquote","attributes":{"named":{"size":"small","align":"right","citation":"Dr. Margot Kushel of UCSF","label":""},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>\"The problem is so big that we don't think it's going to be solved by tweaking programs. We actually think that we need a re-direction of our policies,\" Kushel said. \"This will give us the money to really plan and be sure that what we're doing is the right thing.\"\u003c/p>\n\u003cp>The initiative will have the ability to help a city, for example, decide whether and how to implement an alcohol management program, study the results of it and then broadly share the information.\u003c/p>\n\u003cp>\"We want to be a rapid response team to really help the public,\" Kushel said. \"This is democratizing data. This is meant to get the data out there.\"\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>\u003cem>KQED's Laura Klivans contributed to this report.\u003c/em>\u003c/p>\n\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/news/11744229/salesforce-ceo-marc-benioff-gives-30-million-to-ucsf-to-study-homelessness","authors":["byline_news_11744229"],"categories":["news_457","news_6266","news_8","news_13"],"tags":["news_20305","news_4020","news_17897","news_5150","news_922"],"featImg":"news_10467228","label":"news"},"news_11701154":{"type":"posts","id":"news_11701154","meta":{"index":"posts_1591205157","site":"news","id":"11701154","score":null,"sort":[1540511053000]},"guestAuthors":[],"slug":"should-big-business-pay-to-fight-homelessness-transportation-woes-voters-will-decide","title":"Should Big Business Pay to Fight Homelessness, Transportation Woes? Voters Will Decide","publishDate":1540511053,"format":"audio","headTitle":"The California Report | KQED News","labelTerm":{"term":72,"site":"news"},"content":"\u003cp>After years of economic boom, voters in San Francisco, East Palo Alto and Mountain View will decide this November if big corporations should be taxed to help pay for issues that have only gotten worse as business has grown: housing and transportation.\u003c/p>\n\u003cp>Business groups against the tax hikes argue the measures would give companies a reason to expand in other cities, or even worse, leave the region altogether.\u003c/p>\n\u003cp>Supporters however, counter that corporate philanthropy has been insufficient to take on the Bay Area's problems like homelessness and transportation. They argue that a steady funding stream must be created to pay for services.\u003c/p>\n\u003caside class=\"pullquote alignright\">'There's two kinds of people in San Francisco. There's people who are willing to give and always opening their hearts and their wallets to support whatever society needs. And there's those who won't give at all no matter what.'\u003ccite>Salesforce CEO Marc Benioff\u003c/cite>\u003c/aside>\n\u003cp>\"With all of these business taxes right now, there's certainly an inspiration to take advantage of the enormous prosperity we have in the region, while we have it,\" said Molly Turner, a lecturer at the UC Berkeley Haas School of Business.\u003c/p>\n\u003cp>The debate has touched a nerve in San Francisco, where a proposed tax hike has sparked a clash of tech titans, divided political allies and led the city's new mayor to make the most controversial decision of her tenure.\u003c/p>\n\u003cp>Proposition C would double the city's homeless services budget by raising the gross receipts tax on annual revenue above $50 million that companies bring in.\u003c/p>\n\u003cp>The average half-percent increase in the tax would raise roughly $300 million annually to help get homeless San Franciscans off of the street. Half of the money would go toward long-term fixes, like supportive housing, while the other half would go toward more immediate assistance, like shelters, mental health services and rental assistance.\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>\"We just got this massive tax break from [President] Trump. The corporate rate went from 35 percent all the way down to 21 percent,\" said Jennifer Friedenbach, executive director of the Coalition on Homelessness, which sponsored the measure. \"In order to address the systemic crises we need ongoing revenue.\"\u003c/p>\n\u003cp>As thousands of people sleep on the street each night, most San Franciscans would be quick to name homelessness as a top issue facing the city. Less clear is what voters are willing to do to address the problem.\u003c/p>\n\u003cp>The last two ballot measures that proposed a tax hike to raise money for the homeless — a 2016 sales tax increase and a real estate tax on the ballot last June — both failed. Proposition C differs because it would dedicate all the revenue it raises to homeless programs.\u003c/p>\n\u003cp>\"What we've seen in the past is tinkering, and I don't think voters have a lot of patience for that,\" said Friedenbach. \"They want to see big change.\"\u003c/p>\n\u003cp>https://www.youtube.com/watch?v=JYKxFrMkzKA\u003c/p>\n\u003cp>It's estimated that 300 to 400 companies would pay the Proposition C tax hike. These corporations already pay 57 percent of the business taxes collected by San Francisco, according to a \u003ca href=\"https://sfcontroller.org/sites/default/files/Documents/Economic%20Analysis/hgrt_economic_impact_final.pdf\" target=\"_blank\" rel=\"noopener\">report\u003c/a> from the Office of Economic Analysis.\u003c/p>\n\u003cp>That's on top of the increased costs necessary to recruit and retain workers in the region, said Jim Lazarus, senior vice president of public policy at the San Francisco Chamber of Commerce.\u003c/p>\n\u003cp>\"At some point the straw breaks the camel's back and some chief financial officer says, 'When the lease comes up we're leaving town,' \" he said.\u003c/p>\n\u003cp>Similar warnings from Amazon pushed Seattle's City Council to abandon a newly enacted business tax earlier this year.\u003c/p>\n\u003cp>But San Francisco's largest private employer, Salesforce, has taken a markedly different stance on Proposition C. The cloud computing giant has donated $4.7 million to the Yes on C campaign, with another $1 million coming from CEO Marc Benioff. This despite Benioff's assertion that the company stands to pay millions more under the tax proposal.\u003c/p>\n\u003cfigure id=\"attachment_10467228\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg class=\"size-medium wp-image-10467228\" src=\"https://ww2.kqed.org/news/wp-content/uploads/sites/10/2015/03/457215846-800x528.jpg\" alt=\"\" width=\"800\" height=\"528\" srcset=\"https://ww2.kqed.org/app/uploads/sites/10/2015/03/457215846-800x528.jpg 800w, https://ww2.kqed.org/app/uploads/sites/10/2015/03/457215846-400x264.jpg 400w, https://ww2.kqed.org/app/uploads/sites/10/2015/03/457215846-1440x950.jpg 1440w, https://ww2.kqed.org/app/uploads/sites/10/2015/03/457215846-1180x779.jpg 1180w, https://ww2.kqed.org/app/uploads/sites/10/2015/03/457215846-768x507.jpg 768w, https://ww2.kqed.org/app/uploads/sites/10/2015/03/457215846-320x211.jpg 320w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">Salesforce CEO Marc Benioff pictured at company conference in October 2014. \u003ccite>(Justin Sullivan/Getty Images)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>To Benioff, the debate over Proposition C is black and white, and CEOs who aren't for the measure aren't being socially responsible.\u003c/p>\n\u003cp>\"What I've found is there's two kinds of people in San Francisco,\" he told KQED. \"There's people who are willing to give and always opening their hearts and their wallets to support whatever society needs. And there's those who won't give at all no matter what.\"\u003c/p>\n\u003cp>Implied in that second group was Twitter CEO Jack Dorsey, who Benioff traded jabs with over Proposition C. Dorsey argued that his company Square will be hurt more by the tax increase than Salesforce.\u003c/p>\n\u003cp>https://twitter.com/jack/status/1053312148317716480\u003c/p>\n\u003cp>Last week, Lyft and Macy's joined Square to donate to the No on Prop. C campaign. It didn't make much of a dent. Thanks to Benioff, the \"yes\" side has raked in four times as much in contributions, according to \u003ca href=\"https://sfethics.org/ethics/2018/03/campaign-finance-dashboards-june-5-2018-and-november-6-2018-elections.html\" target=\"_blank\" rel=\"noopener\">data\u003c/a> from the San Francisco Department of Elections.\u003c/p>\n\u003cp>Benioff's stance on Proposition C has also caused a fissure with a political ally: San Francisco Mayor London Breed.\u003c/p>\n\u003cp>Benioff said the need for sustained homeless funding is best illustrated by a call he recently got from the mayor. Breed was looking for a donation of $8 million to acquire a site that could be used for affordable housing.\u003c/p>\n\u003cp>\"She's out of money. Her budget was fully maxed,\" Benioff said. \"The city has these shovel-ready projects ready to go and we can directly address these homeless people if we have more directed funding.\"\u003c/p>\n\u003cp>Breed disagrees, not only with the nature of the call — she said she asked Benioff for the immediate donation because a budget supplemental would have taken too long to secure the units — but with the idea that San Francisco can hike taxes for homeless services without consequences.\u003c/p>\n\u003cp>\"Can big business pay more to support this? Yes, they can,\" Breed told KQED.\u003c/p>\n\u003cp>\"But things like a ballot measure need to be handled more responsibly,\" she added. \"Making sure that as we try and tax, that there aren't the unintended consequences of job loss for middle-income residents. I mean manufacturing, retail, those are things that are important to San Francisco.\"\u003c/p>\n\u003cfigure id=\"attachment_11690711\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg class=\"size-medium wp-image-11690711\" src=\"https://ww2.kqed.org/news/wp-content/uploads/sites/10/2018/09/LondonBreed-800x552.jpg\" alt=\"San Francisco Mayor London Breed.\" width=\"800\" height=\"552\" srcset=\"https://ww2.kqed.org/app/uploads/sites/10/2018/09/LondonBreed-800x552.jpg 800w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/LondonBreed-160x110.jpg 160w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/LondonBreed-1020x704.jpg 1020w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/LondonBreed-1200x828.jpg 1200w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/LondonBreed.jpg 1920w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/LondonBreed-1180x814.jpg 1180w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/LondonBreed-960x663.jpg 960w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/LondonBreed-240x166.jpg 240w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/LondonBreed-375x259.jpg 375w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/LondonBreed-520x359.jpg 520w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">San Francisco Mayor London Breed. \u003ccite>(Justin Sullivan/Getty Images)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>The city's economic analysis of Proposition C finds that retail would be the sector most at risk of job loss, but that the tax's overall impact on jobs would be insignificant: an estimated loss of 0.1 percent of all jobs in the city.\u003c/p>\n\u003cp>Brimming beneath Breed's warning of job flight, and her stated desire for the city to get a better handle on how it spends the $300 million already dedicated to homelessness, seems to be a political frustration.\u003c/p>\n\u003cp>The mayor was elected in June on a promise to address the crisis. If Proposition C passes and doubles the city's homeless budget, it will likely be Breed — not Benioff or the homeless advocates who wrote the measure — who will be judged for its results.\u003c/p>\n\u003cp>\"I want to make sure that I'm being held accountable for the decisions I make,\" she said. \"Not the decisions that other people are making.\"\u003c/p>\n\u003cp>And there's a chance the heated debate over Proposition C could actually stretch past November. Supporters are hoping that a recent state Supreme Court ruling will allow the citizens' initiative to pass with a majority vote. Historically, local measures that directed funding to a specific source, like homeless services, required a two-thirds vote.\u003c/p>\n\u003cp>The tax measures in Mountain View and East Palo Alto have come with significantly fewer political fireworks, but also reflect a shift toward demanding greater corporate responsibility to take on the Bay Area's vexing housing and transportation problems.\u003c/p>\n\u003cfigure id=\"attachment_11647955\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg class=\"wp-image-11647955 size-medium\" src=\"https://ww2.kqed.org/news/wp-content/uploads/sites/10/2018/02/RS378_Google_082411-800x504.jpg\" alt=\"\" width=\"800\" height=\"504\">\u003cfigcaption class=\"wp-caption-text\">A sign is posted outside Google headquarters Jan. 21, 2010, in Mountain View, California. \u003ccite>(Justin Sullivan/Getty Images)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>Measure HH in East Palo Alto would tax large commercial office space at a rate of $2.50 per square foot to pay for affordable housing.\u003c/p>\n\u003cp>Supporters are hoping to capitalize on the recent growth of Amazon in the city, and Facebook's expansion in nearby Menlo Park.\u003c/p>\n\u003cp>\"We're just trying to protect our community and have a fair share that will improve the lives of more people,\" said Mayor Ruben Abrica. \"We're also trying to be proactive because we know that other development is going to take place.\"\u003c/p>\n\u003cp>Mountain View's tax is more heavily directed toward a single company: Google.\u003c/p>\n\u003cp>The proposed \"head tax\" in Measure P would tax companies for each employee, with larger companies paying higher rates. Revenue from the tax will go to the general fund, with the promise that it will be used for transportation.\u003c/p>\n\u003cp>The tax is expected to raise $6 million annually, with more than half coming from Google.\u003c/p>\n\u003cp>Google is not opposing the tax increase, and Mountain View Mayor Lenny Siegel said the search giant has been quick to assist with issues like homelessness in the past.\u003c/p>\n\u003cp>\"They're a good corporate citizen but we can't bond against their donations,\" he told \u003ca href=\"https://www.kqed.org/forum/2010101866893/election-2018-bay-area-cities-to-vote-on-taxing-big-business\" target=\"_blank\" rel=\"noopener\">KQED's Forum\u003c/a>. \"So the tax will allow us to bond so that we can build the infrastructure that allows Google employees to get from Caltrain to the Googleplex.\"\u003c/p>\n\u003caside class=\"alignright\">\n\u003ch3>\u003ca href=\"https://www.kqed.org/news/11700919/sen-feinstein-calls-out-s-f-tech-ceos-for-lack-of-civic-engagement\">Sen. Dianne Feinstein Calls Out S.F. Tech CEOs for Lack of Civic Engagement\u003c/a>\u003c/h3>\n\u003cfigure>\u003ca href=\"https://www.kqed.org/news/11700919/sen-feinstein-calls-out-s-f-tech-ceos-for-lack-of-civic-engagement\">\u003cimg src=\"https://ww2.kqed.org/news/wp-content/uploads/sites/10/2018/10/RS33368_102318_AW_DianeFeinstein_03-1180x787.jpg\" alt=\"\">\u003c/a>\u003c/figure>\n\u003c/aside>\n\u003cp>The demand for more investment from big business, and in particular the region's thriving tech companies, is a reversal from the policy conversations that took place in Bay Area cities at the beginning of the decade.\u003c/p>\n\u003cp>Then, San Francisco \u003ca href=\"https://www.kqed.org/news/22623/watch-live-sf-supervisors-vote-on-twitter-tax-break\" target=\"_blank\" rel=\"noopener\">changed its tax code\u003c/a> to attract and retain businesses, with particular incentives for growing tech companies.\u003c/p>\n\u003cp>Many supporters of the Bay Area business taxes claim that those thriving corporations did not reciprocate the friendly policies.\u003c/p>\n\u003cp>\"I don't see tech as very civically involved, and I think they have to be,\" said Sen. Dianne Feinstein, who told KQED \u003ca href=\"https://www.kqed.org/news/11700919/sen-feinstein-calls-out-s-f-tech-ceos-for-lack-of-civic-engagement\" target=\"_blank\" rel=\"noopener\">she supports Proposition C\u003c/a>.\u003c/p>\n\u003cp>\"Like when I was mayor, the CEOs of the big banks — I could go in and ask them to help with any civic cause. Cross my heart. I never got a 'no.' Bank of America, Wells [Fargo], all of them said 'yes.' \"\u003c/p>\n\u003cp>So instead of asking, the tax measures hope to compel Bay Area corporations to put a greater amount of skin in the game toward local problems.\u003c/p>\n\u003cp>The question remains whether a push like Proposition C has come too late, and is simply setting the stage for a fleeting victory.\u003c/p>\n\u003cp>\"There is certainly a risk if we rely on this one tax to fund a huge part of our homeless services,\" said Molly Turner of the UC Berkeley Haas School of Business. \"If we have a correction or a recession in the near future, that's going to cut significantly to our ability to fund those programs.\"\u003c/p>\n\u003cp>[ad floatright]\u003c/p>\n","blocks":[],"excerpt":"Proposition C in San Francisco, Measure P in Mountain View and Measure HH in East Palo Alto would all raise taxes on businesses.","status":"publish","parent":0,"modified":1541198512,"stats":{"hasAudio":false,"hasVideo":true,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":50,"wordCount":1835},"headData":{"title":"Should Big Business Pay to Fight Homelessness, Transportation Woes? Voters Will Decide | KQED","description":"Proposition C in San Francisco, Measure P in Mountain View and Measure HH in East Palo Alto would all raise taxes on businesses.","ogTitle":"","ogDescription":"","ogImgId":"","twTitle":"","twDescription":"","twImgId":""},"disqusIdentifier":"11701154 https://ww2.kqed.org/news/?p=11701154","disqusUrl":"https://ww2.kqed.org/news/2018/10/25/should-big-business-pay-to-fight-homelessness-transportation-woes-voters-will-decide/","disqusTitle":"Should Big Business Pay to Fight Homelessness, Transportation Woes? Voters Will Decide","audioUrl":"https://www.kqed.org/.stream/anon/radio/RDnews/2018/10/MarzoratiPropCTax.mp3","audioTrackLength":287,"path":"/news/11701154/should-big-business-pay-to-fight-homelessness-transportation-woes-voters-will-decide","audioDuration":294000,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cp>After years of economic boom, voters in San Francisco, East Palo Alto and Mountain View will decide this November if big corporations should be taxed to help pay for issues that have only gotten worse as business has grown: housing and transportation.\u003c/p>\n\u003cp>Business groups against the tax hikes argue the measures would give companies a reason to expand in other cities, or even worse, leave the region altogether.\u003c/p>\n\u003cp>Supporters however, counter that corporate philanthropy has been insufficient to take on the Bay Area's problems like homelessness and transportation. They argue that a steady funding stream must be created to pay for services.\u003c/p>\n\u003caside class=\"pullquote alignright\">'There's two kinds of people in San Francisco. There's people who are willing to give and always opening their hearts and their wallets to support whatever society needs. And there's those who won't give at all no matter what.'\u003ccite>Salesforce CEO Marc Benioff\u003c/cite>\u003c/aside>\n\u003cp>\"With all of these business taxes right now, there's certainly an inspiration to take advantage of the enormous prosperity we have in the region, while we have it,\" said Molly Turner, a lecturer at the UC Berkeley Haas School of Business.\u003c/p>\n\u003cp>The debate has touched a nerve in San Francisco, where a proposed tax hike has sparked a clash of tech titans, divided political allies and led the city's new mayor to make the most controversial decision of her tenure.\u003c/p>\n\u003cp>Proposition C would double the city's homeless services budget by raising the gross receipts tax on annual revenue above $50 million that companies bring in.\u003c/p>\n\u003cp>The average half-percent increase in the tax would raise roughly $300 million annually to help get homeless San Franciscans off of the street. Half of the money would go toward long-term fixes, like supportive housing, while the other half would go toward more immediate assistance, like shelters, mental health services and rental assistance.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>\"We just got this massive tax break from [President] Trump. The corporate rate went from 35 percent all the way down to 21 percent,\" said Jennifer Friedenbach, executive director of the Coalition on Homelessness, which sponsored the measure. \"In order to address the systemic crises we need ongoing revenue.\"\u003c/p>\n\u003cp>As thousands of people sleep on the street each night, most San Franciscans would be quick to name homelessness as a top issue facing the city. Less clear is what voters are willing to do to address the problem.\u003c/p>\n\u003cp>The last two ballot measures that proposed a tax hike to raise money for the homeless — a 2016 sales tax increase and a real estate tax on the ballot last June — both failed. Proposition C differs because it would dedicate all the revenue it raises to homeless programs.\u003c/p>\n\u003cp>\"What we've seen in the past is tinkering, and I don't think voters have a lot of patience for that,\" said Friedenbach. \"They want to see big change.\"\u003c/p>\u003c/p>\u003cp>\u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutube'>\n \u003cspan class='utils-parseShortcode-shortcodes-__youtubeShortcode__embedYoutubeInside'>\n \u003ciframe\n loading='lazy'\n class='utils-parseShortcode-shortcodes-__youtubeShortcode__youtubePlayer'\n type='text/html'\n src='//www.youtube.com/embed/JYKxFrMkzKA'\n title='//www.youtube.com/embed/JYKxFrMkzKA'\n allowfullscreen='true'\n style='border:0;'>\u003c/iframe>\n \u003c/span>\n \u003c/span>\u003c/p>\u003cp>\u003cp>It's estimated that 300 to 400 companies would pay the Proposition C tax hike. These corporations already pay 57 percent of the business taxes collected by San Francisco, according to a \u003ca href=\"https://sfcontroller.org/sites/default/files/Documents/Economic%20Analysis/hgrt_economic_impact_final.pdf\" target=\"_blank\" rel=\"noopener\">report\u003c/a> from the Office of Economic Analysis.\u003c/p>\n\u003cp>That's on top of the increased costs necessary to recruit and retain workers in the region, said Jim Lazarus, senior vice president of public policy at the San Francisco Chamber of Commerce.\u003c/p>\n\u003cp>\"At some point the straw breaks the camel's back and some chief financial officer says, 'When the lease comes up we're leaving town,' \" he said.\u003c/p>\n\u003cp>Similar warnings from Amazon pushed Seattle's City Council to abandon a newly enacted business tax earlier this year.\u003c/p>\n\u003cp>But San Francisco's largest private employer, Salesforce, has taken a markedly different stance on Proposition C. The cloud computing giant has donated $4.7 million to the Yes on C campaign, with another $1 million coming from CEO Marc Benioff. This despite Benioff's assertion that the company stands to pay millions more under the tax proposal.\u003c/p>\n\u003cfigure id=\"attachment_10467228\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg class=\"size-medium wp-image-10467228\" src=\"https://ww2.kqed.org/news/wp-content/uploads/sites/10/2015/03/457215846-800x528.jpg\" alt=\"\" width=\"800\" height=\"528\" srcset=\"https://ww2.kqed.org/app/uploads/sites/10/2015/03/457215846-800x528.jpg 800w, https://ww2.kqed.org/app/uploads/sites/10/2015/03/457215846-400x264.jpg 400w, https://ww2.kqed.org/app/uploads/sites/10/2015/03/457215846-1440x950.jpg 1440w, https://ww2.kqed.org/app/uploads/sites/10/2015/03/457215846-1180x779.jpg 1180w, https://ww2.kqed.org/app/uploads/sites/10/2015/03/457215846-768x507.jpg 768w, https://ww2.kqed.org/app/uploads/sites/10/2015/03/457215846-320x211.jpg 320w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">Salesforce CEO Marc Benioff pictured at company conference in October 2014. \u003ccite>(Justin Sullivan/Getty Images)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>To Benioff, the debate over Proposition C is black and white, and CEOs who aren't for the measure aren't being socially responsible.\u003c/p>\n\u003cp>\"What I've found is there's two kinds of people in San Francisco,\" he told KQED. \"There's people who are willing to give and always opening their hearts and their wallets to support whatever society needs. And there's those who won't give at all no matter what.\"\u003c/p>\n\u003cp>Implied in that second group was Twitter CEO Jack Dorsey, who Benioff traded jabs with over Proposition C. Dorsey argued that his company Square will be hurt more by the tax increase than Salesforce.\u003c/p>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"singleTwitterStatus","attributes":{"named":{"id":"1053312148317716480"},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\n\u003cp>Last week, Lyft and Macy's joined Square to donate to the No on Prop. C campaign. It didn't make much of a dent. Thanks to Benioff, the \"yes\" side has raked in four times as much in contributions, according to \u003ca href=\"https://sfethics.org/ethics/2018/03/campaign-finance-dashboards-june-5-2018-and-november-6-2018-elections.html\" target=\"_blank\" rel=\"noopener\">data\u003c/a> from the San Francisco Department of Elections.\u003c/p>\n\u003cp>Benioff's stance on Proposition C has also caused a fissure with a political ally: San Francisco Mayor London Breed.\u003c/p>\n\u003cp>Benioff said the need for sustained homeless funding is best illustrated by a call he recently got from the mayor. Breed was looking for a donation of $8 million to acquire a site that could be used for affordable housing.\u003c/p>\n\u003cp>\"She's out of money. Her budget was fully maxed,\" Benioff said. \"The city has these shovel-ready projects ready to go and we can directly address these homeless people if we have more directed funding.\"\u003c/p>\n\u003cp>Breed disagrees, not only with the nature of the call — she said she asked Benioff for the immediate donation because a budget supplemental would have taken too long to secure the units — but with the idea that San Francisco can hike taxes for homeless services without consequences.\u003c/p>\n\u003cp>\"Can big business pay more to support this? Yes, they can,\" Breed told KQED.\u003c/p>\n\u003cp>\"But things like a ballot measure need to be handled more responsibly,\" she added. \"Making sure that as we try and tax, that there aren't the unintended consequences of job loss for middle-income residents. I mean manufacturing, retail, those are things that are important to San Francisco.\"\u003c/p>\n\u003cfigure id=\"attachment_11690711\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg class=\"size-medium wp-image-11690711\" src=\"https://ww2.kqed.org/news/wp-content/uploads/sites/10/2018/09/LondonBreed-800x552.jpg\" alt=\"San Francisco Mayor London Breed.\" width=\"800\" height=\"552\" srcset=\"https://ww2.kqed.org/app/uploads/sites/10/2018/09/LondonBreed-800x552.jpg 800w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/LondonBreed-160x110.jpg 160w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/LondonBreed-1020x704.jpg 1020w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/LondonBreed-1200x828.jpg 1200w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/LondonBreed.jpg 1920w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/LondonBreed-1180x814.jpg 1180w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/LondonBreed-960x663.jpg 960w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/LondonBreed-240x166.jpg 240w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/LondonBreed-375x259.jpg 375w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/LondonBreed-520x359.jpg 520w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">San Francisco Mayor London Breed. \u003ccite>(Justin Sullivan/Getty Images)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>The city's economic analysis of Proposition C finds that retail would be the sector most at risk of job loss, but that the tax's overall impact on jobs would be insignificant: an estimated loss of 0.1 percent of all jobs in the city.\u003c/p>\n\u003cp>Brimming beneath Breed's warning of job flight, and her stated desire for the city to get a better handle on how it spends the $300 million already dedicated to homelessness, seems to be a political frustration.\u003c/p>\n\u003cp>The mayor was elected in June on a promise to address the crisis. If Proposition C passes and doubles the city's homeless budget, it will likely be Breed — not Benioff or the homeless advocates who wrote the measure — who will be judged for its results.\u003c/p>\n\u003cp>\"I want to make sure that I'm being held accountable for the decisions I make,\" she said. \"Not the decisions that other people are making.\"\u003c/p>\n\u003cp>And there's a chance the heated debate over Proposition C could actually stretch past November. Supporters are hoping that a recent state Supreme Court ruling will allow the citizens' initiative to pass with a majority vote. Historically, local measures that directed funding to a specific source, like homeless services, required a two-thirds vote.\u003c/p>\n\u003cp>The tax measures in Mountain View and East Palo Alto have come with significantly fewer political fireworks, but also reflect a shift toward demanding greater corporate responsibility to take on the Bay Area's vexing housing and transportation problems.\u003c/p>\n\u003cfigure id=\"attachment_11647955\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg class=\"wp-image-11647955 size-medium\" src=\"https://ww2.kqed.org/news/wp-content/uploads/sites/10/2018/02/RS378_Google_082411-800x504.jpg\" alt=\"\" width=\"800\" height=\"504\">\u003cfigcaption class=\"wp-caption-text\">A sign is posted outside Google headquarters Jan. 21, 2010, in Mountain View, California. \u003ccite>(Justin Sullivan/Getty Images)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>Measure HH in East Palo Alto would tax large commercial office space at a rate of $2.50 per square foot to pay for affordable housing.\u003c/p>\n\u003cp>Supporters are hoping to capitalize on the recent growth of Amazon in the city, and Facebook's expansion in nearby Menlo Park.\u003c/p>\n\u003cp>\"We're just trying to protect our community and have a fair share that will improve the lives of more people,\" said Mayor Ruben Abrica. \"We're also trying to be proactive because we know that other development is going to take place.\"\u003c/p>\n\u003cp>Mountain View's tax is more heavily directed toward a single company: Google.\u003c/p>\n\u003cp>The proposed \"head tax\" in Measure P would tax companies for each employee, with larger companies paying higher rates. Revenue from the tax will go to the general fund, with the promise that it will be used for transportation.\u003c/p>\n\u003cp>The tax is expected to raise $6 million annually, with more than half coming from Google.\u003c/p>\n\u003cp>Google is not opposing the tax increase, and Mountain View Mayor Lenny Siegel said the search giant has been quick to assist with issues like homelessness in the past.\u003c/p>\n\u003cp>\"They're a good corporate citizen but we can't bond against their donations,\" he told \u003ca href=\"https://www.kqed.org/forum/2010101866893/election-2018-bay-area-cities-to-vote-on-taxing-big-business\" target=\"_blank\" rel=\"noopener\">KQED's Forum\u003c/a>. \"So the tax will allow us to bond so that we can build the infrastructure that allows Google employees to get from Caltrain to the Googleplex.\"\u003c/p>\n\u003caside class=\"alignright\">\n\u003ch3>\u003ca href=\"https://www.kqed.org/news/11700919/sen-feinstein-calls-out-s-f-tech-ceos-for-lack-of-civic-engagement\">Sen. Dianne Feinstein Calls Out S.F. Tech CEOs for Lack of Civic Engagement\u003c/a>\u003c/h3>\n\u003cfigure>\u003ca href=\"https://www.kqed.org/news/11700919/sen-feinstein-calls-out-s-f-tech-ceos-for-lack-of-civic-engagement\">\u003cimg src=\"https://ww2.kqed.org/news/wp-content/uploads/sites/10/2018/10/RS33368_102318_AW_DianeFeinstein_03-1180x787.jpg\" alt=\"\">\u003c/a>\u003c/figure>\n\u003c/aside>\n\u003cp>The demand for more investment from big business, and in particular the region's thriving tech companies, is a reversal from the policy conversations that took place in Bay Area cities at the beginning of the decade.\u003c/p>\n\u003cp>Then, San Francisco \u003ca href=\"https://www.kqed.org/news/22623/watch-live-sf-supervisors-vote-on-twitter-tax-break\" target=\"_blank\" rel=\"noopener\">changed its tax code\u003c/a> to attract and retain businesses, with particular incentives for growing tech companies.\u003c/p>\n\u003cp>Many supporters of the Bay Area business taxes claim that those thriving corporations did not reciprocate the friendly policies.\u003c/p>\n\u003cp>\"I don't see tech as very civically involved, and I think they have to be,\" said Sen. Dianne Feinstein, who told KQED \u003ca href=\"https://www.kqed.org/news/11700919/sen-feinstein-calls-out-s-f-tech-ceos-for-lack-of-civic-engagement\" target=\"_blank\" rel=\"noopener\">she supports Proposition C\u003c/a>.\u003c/p>\n\u003cp>\"Like when I was mayor, the CEOs of the big banks — I could go in and ask them to help with any civic cause. Cross my heart. I never got a 'no.' Bank of America, Wells [Fargo], all of them said 'yes.' \"\u003c/p>\n\u003cp>So instead of asking, the tax measures hope to compel Bay Area corporations to put a greater amount of skin in the game toward local problems.\u003c/p>\n\u003cp>The question remains whether a push like Proposition C has come too late, and is simply setting the stage for a fleeting victory.\u003c/p>\n\u003cp>\"There is certainly a risk if we rely on this one tax to fund a huge part of our homeless services,\" said Molly Turner of the UC Berkeley Haas School of Business. \"If we have a correction or a recession in the near future, that's going to cut significantly to our ability to fund those programs.\"\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"floatright"},"numeric":["floatright"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/news/11701154/should-big-business-pay-to-fight-homelessness-transportation-woes-voters-will-decide","authors":["227"],"programs":["news_72"],"categories":["news_1758","news_6266","news_8","news_13","news_248","news_1397"],"tags":["news_17611","news_24319","news_20191","news_19542","news_4020","news_24446","news_6931","news_17897","news_20068","news_23361","news_20164","news_353","news_17623","news_150"],"featImg":"news_11701175","label":"news_72"},"news_11692894":{"type":"posts","id":"news_11692894","meta":{"index":"posts_1591205157","site":"news","id":"11692894","score":null,"sort":[1537150732000]},"guestAuthors":[],"slug":"benioffs-to-buy-time-magazine-for-190-million","title":"Benioffs to Buy Time Magazine for $190 Million","publishDate":1537150732,"format":"standard","headTitle":"KQED News","labelTerm":{},"content":"\u003cp>Time Magazine is being sold by Meredith Corp. to Marc Benioff, a co-founder of Salesforce, and his wife Lynne, it was announced Sunday.\u003c/p>\n\u003cp>\u003ca href=\"http://meredith.mediaroom.com/2018-09-16-Meredith-Corporation-To-Sell-TIME-Media-Brand-To-Marc-And-Lynne-Benioff\" target=\"_blank\" rel=\"noopener\">Meredith announced\u003c/a> that it was selling Time magazine for $190 million in cash to the Benioffs. Marc Benioff is one of four co-founders of Salesforce, and Lynne Benioff is a marketing consultant and philanthropist.\u003c/p>\n\u003cp>Meredith had completed the purchase of Time along with other publications of Time Inc. earlier this year.\u003c/p>\n\u003cp>The Benioffs are purchasing Time personally, and the transaction is unrelated to Salesforce, where Benioff is chairman, co-CEO and co-founder. The announcement by Meredith said that the Benioffs would not be involved in the day-to-day operations or journalistic decisions at Time. Those decisions will continue to be made by Time's current executive leadership team, the announcement said.\u003c/p>\n\u003cfigure id=\"attachment_11692897\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg class=\"wp-image-11692897 size-medium\" src=\"https://ww2.kqed.org/news/wp-content/uploads/sites/10/2018/09/RS32835_GettyImages-451147306-qut-800x526.jpg\" alt=\"Marc and Lynne Benioff will not be involved in day-to-day operations or journalistic decisions at Time Magazine.\" width=\"800\" height=\"526\" srcset=\"https://ww2.kqed.org/app/uploads/sites/10/2018/09/RS32835_GettyImages-451147306-qut-800x526.jpg 800w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/RS32835_GettyImages-451147306-qut-160x105.jpg 160w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/RS32835_GettyImages-451147306-qut-1020x670.jpg 1020w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/RS32835_GettyImages-451147306-qut-1200x789.jpg 1200w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/RS32835_GettyImages-451147306-qut.jpg 1920w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/RS32835_GettyImages-451147306-qut-1180x776.jpg 1180w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/RS32835_GettyImages-451147306-qut-960x631.jpg 960w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/RS32835_GettyImages-451147306-qut-240x158.jpg 240w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/RS32835_GettyImages-451147306-qut-375x246.jpg 375w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/RS32835_GettyImages-451147306-qut-520x342.jpg 520w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">Marc and Lynne Benioff will not be involved in day-to-day operations or journalistic decisions at Time Magazine. \u003ccite>(ALAIN JOCARD/AFP/Getty Images)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>\"We're pleased to have found such passionate buyers in Marc and Lynne Benioff for the Time brand,\" Meredith president and CEO Tom Harty said in a statement. \"For over 90 years, Time has been at the forefront of the most significant events and impactful stories that shape our global conversation.\"\u003c/p>\n\u003cp>Meredith, the publisher of such magazines as People and Better Homes & Gardens, had put four Time Inc. publications up for sale in March. Negotiations for the sale of the three other publications — Fortune, Money and Sports Illustrated — are continuing.\u003c/p>\n\u003cp>The prospective sale is expected to close within 30 days. In an interview with \u003ca href=\"https://www.wsj.com/articles/time-magazine-sold-to-salesforce-founder-marc-benioff-for-190-million-1537137165\" target=\"_blank\" rel=\"noopener\">The Wall Street Journal\u003c/a>, Benioff said he and his wife were investing \"in a company with tremendous impact on the world, one that is also an incredibly strong business. That's what we're looking for when we invest as a family.\"\u003c/p>\n\u003cp>https://twitter.com/Benioff/status/1041459167876149248\u003c/p>\n\u003cp>The purchase of Time by Benioff continues a trend of acquisitions of old-line media institutions by wealthy tech giants. The Washington Post was purchased by Amazon founder Jeff Bezos in 2013 for $250 million.\u003c/p>\n\u003cp>Time, like other magazines, has struggled with continued declines in print advertising and newsstand sales.\u003c/p>\n\u003cp>Started by Yale University graduates Henry Luce and Briton Hadden, Time first went on sale in March 1923.\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>\u003c/p>\n","blocks":[],"excerpt":"The Salesforce co-founder and his wife will not be involved in the day-to-day operations or journalistic decisions of Time Magazine.","status":"publish","parent":0,"modified":1537150732,"stats":{"hasAudio":false,"hasVideo":false,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":12,"wordCount":387},"headData":{"title":"Benioffs to Buy Time Magazine for $190 Million | KQED","description":"The Salesforce co-founder and his wife will not be involved in the day-to-day operations or journalistic decisions of Time Magazine.","ogTitle":"","ogDescription":"","ogImgId":"","twTitle":"","twDescription":"","twImgId":""},"disqusIdentifier":"11692894 https://ww2.kqed.org/news/?p=11692894","disqusUrl":"https://ww2.kqed.org/news/2018/09/16/benioffs-to-buy-time-magazine-for-190-million/","disqusTitle":"Benioffs to Buy Time Magazine for $190 Million","source":"Associated Press","nprByline":"\u003cstrong>Martin Crutsinger\u003c/br>Associated Press\u003c/strong>","path":"/news/11692894/benioffs-to-buy-time-magazine-for-190-million","audioTrackLength":null,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cp>Time Magazine is being sold by Meredith Corp. to Marc Benioff, a co-founder of Salesforce, and his wife Lynne, it was announced Sunday.\u003c/p>\n\u003cp>\u003ca href=\"http://meredith.mediaroom.com/2018-09-16-Meredith-Corporation-To-Sell-TIME-Media-Brand-To-Marc-And-Lynne-Benioff\" target=\"_blank\" rel=\"noopener\">Meredith announced\u003c/a> that it was selling Time magazine for $190 million in cash to the Benioffs. Marc Benioff is one of four co-founders of Salesforce, and Lynne Benioff is a marketing consultant and philanthropist.\u003c/p>\n\u003cp>Meredith had completed the purchase of Time along with other publications of Time Inc. earlier this year.\u003c/p>\n\u003cp>The Benioffs are purchasing Time personally, and the transaction is unrelated to Salesforce, where Benioff is chairman, co-CEO and co-founder. The announcement by Meredith said that the Benioffs would not be involved in the day-to-day operations or journalistic decisions at Time. Those decisions will continue to be made by Time's current executive leadership team, the announcement said.\u003c/p>\n\u003cfigure id=\"attachment_11692897\" class=\"wp-caption aligncenter\" style=\"max-width: 800px\">\u003cimg class=\"wp-image-11692897 size-medium\" src=\"https://ww2.kqed.org/news/wp-content/uploads/sites/10/2018/09/RS32835_GettyImages-451147306-qut-800x526.jpg\" alt=\"Marc and Lynne Benioff will not be involved in day-to-day operations or journalistic decisions at Time Magazine.\" width=\"800\" height=\"526\" srcset=\"https://ww2.kqed.org/app/uploads/sites/10/2018/09/RS32835_GettyImages-451147306-qut-800x526.jpg 800w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/RS32835_GettyImages-451147306-qut-160x105.jpg 160w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/RS32835_GettyImages-451147306-qut-1020x670.jpg 1020w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/RS32835_GettyImages-451147306-qut-1200x789.jpg 1200w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/RS32835_GettyImages-451147306-qut.jpg 1920w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/RS32835_GettyImages-451147306-qut-1180x776.jpg 1180w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/RS32835_GettyImages-451147306-qut-960x631.jpg 960w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/RS32835_GettyImages-451147306-qut-240x158.jpg 240w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/RS32835_GettyImages-451147306-qut-375x246.jpg 375w, https://ww2.kqed.org/app/uploads/sites/10/2018/09/RS32835_GettyImages-451147306-qut-520x342.jpg 520w\" sizes=\"(max-width: 800px) 100vw, 800px\">\u003cfigcaption class=\"wp-caption-text\">Marc and Lynne Benioff will not be involved in day-to-day operations or journalistic decisions at Time Magazine. \u003ccite>(ALAIN JOCARD/AFP/Getty Images)\u003c/cite>\u003c/figcaption>\u003c/figure>\n\u003cp>\"We're pleased to have found such passionate buyers in Marc and Lynne Benioff for the Time brand,\" Meredith president and CEO Tom Harty said in a statement. \"For over 90 years, Time has been at the forefront of the most significant events and impactful stories that shape our global conversation.\"\u003c/p>\n\u003cp>Meredith, the publisher of such magazines as People and Better Homes & Gardens, had put four Time Inc. publications up for sale in March. Negotiations for the sale of the three other publications — Fortune, Money and Sports Illustrated — are continuing.\u003c/p>\n\u003cp>The prospective sale is expected to close within 30 days. In an interview with \u003ca href=\"https://www.wsj.com/articles/time-magazine-sold-to-salesforce-founder-marc-benioff-for-190-million-1537137165\" target=\"_blank\" rel=\"noopener\">The Wall Street Journal\u003c/a>, Benioff said he and his wife were investing \"in a company with tremendous impact on the world, one that is also an incredibly strong business. That's what we're looking for when we invest as a family.\"\u003c/p>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"singleTwitterStatus","attributes":{"named":{"id":"1041459167876149248"},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\n\u003cp>The purchase of Time by Benioff continues a trend of acquisitions of old-line media institutions by wealthy tech giants. The Washington Post was purchased by Amazon founder Jeff Bezos in 2013 for $250 million.\u003c/p>\n\u003cp>Time, like other magazines, has struggled with continued declines in print advertising and newsstand sales.\u003c/p>\n\u003cp>Started by Yale University graduates Henry Luce and Briton Hadden, Time first went on sale in March 1923.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>\u003c/p>\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/news/11692894/benioffs-to-buy-time-magazine-for-190-million","authors":["byline_news_11692894"],"categories":["news_8"],"tags":["news_17897","news_5150"],"featImg":"news_11692898","label":"source_news_11692894"},"news_10472869":{"type":"posts","id":"news_10472869","meta":{"index":"posts_1591205157","site":"news","id":"10472869","score":null,"sort":[1428010636000]},"guestAuthors":[],"slug":"new-luxury-bus-lines-roll-into-san-francisco","title":"New Luxury Bus Lines Roll Into San Francisco","publishDate":1428010636,"format":"standard","headTitle":"The California Report | KQED News","labelTerm":{"term":72,"site":"news"},"content":"\u003cp>Privately owned transportation companies are popping up all around San Francisco. They say they can fill the void that public transit is not providing.\u003c/p>\n\u003cp>Consider Leap, a company that shuttles people between the Marina and Financial districts.\u003c/p>\n\u003cp>“Kind of think of it like a lounge on wheels,” Leap CEO Kyle Kirchhoff says.\u003c/p>\n\u003cp>[soundcloud url=\"https://api.soundcloud.com/tracks/198751466\" params=\"color=ff5500&auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false\" width=\"100%\" height=\"166\" iframe=\"true\" /]\u003c/p>\n\u003cp>Kirchhoff's company is running a shuttle that follows \u003ca href=\"http://leaptransit.com/\">the public bus route\u003c/a> from downtown San Francisco to the Marina District. Kirchhoff says Leap provides a transportation alternative. Critics say these kinds of private services will hurt public transit and widen San Francisco's class divide.\u003c/p>\n\u003caside class=\"pullquote alignright\">“Kind of think of it like a lounge on wheels” \u003ccite>Kyle Kirchhoff, Leap CEO\u003c/cite>\u003c/aside>\n\u003cp>Leap's shuttles have a startup feel to them. The outsides are bright blue with a big white jumping dog logo. The insides have wood paneling and polished grey floors. Soft music plays and the interior is sometimes lit with colored lights -- they give the buses a kind of Virgin America nightclub-like glow.\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>The shuttles are refurbished city buses. They have no straps or bars to hold onto -- the space is designed for seated passengers. Each bus fits about 30 people in either armchairs, banquettes or plush stools along a wooden counter.\u003c/p>\n\u003cp>Up front there is a mini-fridge with a selection of snacks and beverages for sale. Riders can order up things like Blue Bottle, Stumptown Coffee, Boxed Water and Happy Moose Juice -- a crowd favorite.\u003c/p>\n\u003cp>The bus seems to cater to the kind of tech-savvy professionals in \u003ca href=\"https://vimeo.com/122275278\">its promotional video\u003c/a>, but Kirchhoff says it is for everyone.\u003c/p>\n\u003cp>“We built Leap to be for all of San Francisco,” he says, “not one particular group of people.”\u003c/p>\n\u003cp>Yeah right, says Ilyse Magy. She is a representative from the \u003ca href=\"http://sftru.org/\">San Francisco Transit Riders Union\u003c/a>.\u003c/p>\n\u003cp>“I get triggered when I think about all of the people who don't have access to Leap,” she says.\u003c/p>\n\u003cp>Magy points to the price. A standard ticket costs $6 compared to $2.25 on a city bus. You need a smart phone to get on, unless you print your tickets, which means you need access to the Internet and a printer. There is no discount for young riders, no designated seating for the elderly or pregnant, and the bus is not wheelchair accessible.\u003c/p>\n\u003caside class=\"pullquote alignleft\">“I get triggered when I think about all of the people who don't have access to Leap.” \u003ccite>Ilyse Magy, San Francisco Transit Riders Union\u003c/cite>\u003c/aside>\n\u003cp>San Francisco's public transit system needs improvement says Magy, but services like Leap do not help. She says Leap segregates the well-off from the rest of the city; it allows more privileged riders to opt out of the public system she says, which will eventually weaken it.\u003c/p>\n\u003cp>“When you have fewer and fewer people taking public transportation, but still voting on how it's funded and how it's managed, you have a voter base that is out of touch with the system,” Magy says.\u003c/p>\n\u003cp>Leap CEO Kirchhoff says he is not trying to disrupt Muni, but to get more people on mass transit.\u003c/p>\n\u003cp>“When Muni gets overcrowded, people go get in their cars and use car services, and we think that is worse for the city overall,” Kirchhoff says.\u003c/p>\n\u003cp>A private bus appeals to Malissa Schiermeyer. She is trying Leap because she wants a more comfortable ride than public transport. She has also tried taking Uber, which Kirchhoff sees as a competitor.\u003c/p>\n\u003cp>“When I work late and I can't take the express bus home -- how do I say this -- it's uncomfortable the amount of passengers and the type of passengers. Sometimes I don't feel safe,” Schiermeyer says.\u003c/p>\n\u003caside class=\"pullquote alignright\">“There is this libertarian philosophy that supports these private ventures and that is really destructive.” \u003ccite>Erin McElroy, Community Organizer\u003c/cite>\u003c/aside>\n\u003cp>Leap is one of many tech startups taking advantage of public irritation with San Francisco's public transportation. There is another shuttle company Chariot, and car services like Lyft, Sidecar and Uber. Leap has received funding from big names in Silicon Valley, like Salesforce CEO Marc Benioff and Netscape co-founder Marc Andreessen.\u003c/p>\n\u003cp>The whole startup approach to mass transit worries community organizer Erin McElroy. She runs the \u003ca href=\"http://www.antievictionmappingproject.net/\">Anti-Eviction Mapping Project\u003c/a> to fight for those getting priced out of the city by gentrification, and she would rather see more public approaches to issues like transportation.\u003c/p>\n\u003cp>“There is this libertarian philosophy that supports these private ventures, and that is really destructive,” McElroy says.\u003c/p>\n\u003cp>This is not the first time San Francisco has had private shuttles or jitneys. There were some back in the \u003ca href=\"http://missionlocal.org/2014/06/up-until-the-1970s-muni-had-competition/\">'50s and '60s\u003c/a>, and there is \u003ca href=\"http://www.yelp.com/biz/jess-losa-jitney-97-san-francisco\">still one shuttle\u003c/a> that stops at the 4th and Market Caltrain station. But in the 1970s, San Francisco stopped the sale of jitney licenses. The rationale was to protect public transportation.\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>Right now it is unclear how services like Leap will be regulated. There have been complaints from residents and businesses about shuttles blocking driveways and causing congestion. City supervisors will hold a hearing on the issue, but probably not for at least a month.\u003c/p>\n\n","blocks":[],"excerpt":"Leap is a new luxury bus line in San Francisco to shuttle those who can afford it around the city.","status":"publish","parent":0,"modified":1428094912,"stats":{"hasAudio":false,"hasVideo":false,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":26,"wordCount":902},"headData":{"title":"New Luxury Bus Lines Roll Into San Francisco | KQED","description":"Leap is a new luxury bus line in San Francisco to shuttle those who can afford it around the city.","ogTitle":"","ogDescription":"","ogImgId":"","twTitle":"","twDescription":"","twImgId":""},"disqusIdentifier":"10472869 http://ww2.kqed.org/news/?p=10472869","disqusUrl":"https://ww2.kqed.org/news/2015/04/02/new-luxury-bus-lines-roll-into-san-francisco/","disqusTitle":"New Luxury Bus Lines Roll Into San Francisco","path":"/news/10472869/new-luxury-bus-lines-roll-into-san-francisco","audioTrackLength":null,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cp>Privately owned transportation companies are popping up all around San Francisco. They say they can fill the void that public transit is not providing.\u003c/p>\n\u003cp>Consider Leap, a company that shuttles people between the Marina and Financial districts.\u003c/p>\n\u003cp>“Kind of think of it like a lounge on wheels,” Leap CEO Kyle Kirchhoff says.\u003c/p>\n\u003cp>\u003c/p>\u003cp>\u003cdiv class='utils-parseShortcode-shortcodes-__shortcodes__shortcodeWrapper'>\n \u003ciframe width='100%' height='166'\n scrolling='no' frameborder='no'\n src='https://w.soundcloud.com/player/?url=https://api.soundcloud.com/tracks/198751466&visual=true&color=ff5500&auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false'\n title='https://api.soundcloud.com/tracks/198751466'>\n \u003c/iframe>\n \u003c/div>\u003c/p>\u003cp>\u003c/p>\n\u003cp>Kirchhoff's company is running a shuttle that follows \u003ca href=\"http://leaptransit.com/\">the public bus route\u003c/a> from downtown San Francisco to the Marina District. Kirchhoff says Leap provides a transportation alternative. Critics say these kinds of private services will hurt public transit and widen San Francisco's class divide.\u003c/p>\n\u003caside class=\"pullquote alignright\">“Kind of think of it like a lounge on wheels” \u003ccite>Kyle Kirchhoff, Leap CEO\u003c/cite>\u003c/aside>\n\u003cp>Leap's shuttles have a startup feel to them. The outsides are bright blue with a big white jumping dog logo. The insides have wood paneling and polished grey floors. Soft music plays and the interior is sometimes lit with colored lights -- they give the buses a kind of Virgin America nightclub-like glow.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>The shuttles are refurbished city buses. They have no straps or bars to hold onto -- the space is designed for seated passengers. Each bus fits about 30 people in either armchairs, banquettes or plush stools along a wooden counter.\u003c/p>\n\u003cp>Up front there is a mini-fridge with a selection of snacks and beverages for sale. Riders can order up things like Blue Bottle, Stumptown Coffee, Boxed Water and Happy Moose Juice -- a crowd favorite.\u003c/p>\n\u003cp>The bus seems to cater to the kind of tech-savvy professionals in \u003ca href=\"https://vimeo.com/122275278\">its promotional video\u003c/a>, but Kirchhoff says it is for everyone.\u003c/p>\n\u003cp>“We built Leap to be for all of San Francisco,” he says, “not one particular group of people.”\u003c/p>\n\u003cp>Yeah right, says Ilyse Magy. She is a representative from the \u003ca href=\"http://sftru.org/\">San Francisco Transit Riders Union\u003c/a>.\u003c/p>\n\u003cp>“I get triggered when I think about all of the people who don't have access to Leap,” she says.\u003c/p>\n\u003cp>Magy points to the price. A standard ticket costs $6 compared to $2.25 on a city bus. You need a smart phone to get on, unless you print your tickets, which means you need access to the Internet and a printer. There is no discount for young riders, no designated seating for the elderly or pregnant, and the bus is not wheelchair accessible.\u003c/p>\n\u003caside class=\"pullquote alignleft\">“I get triggered when I think about all of the people who don't have access to Leap.” \u003ccite>Ilyse Magy, San Francisco Transit Riders Union\u003c/cite>\u003c/aside>\n\u003cp>San Francisco's public transit system needs improvement says Magy, but services like Leap do not help. She says Leap segregates the well-off from the rest of the city; it allows more privileged riders to opt out of the public system she says, which will eventually weaken it.\u003c/p>\n\u003cp>“When you have fewer and fewer people taking public transportation, but still voting on how it's funded and how it's managed, you have a voter base that is out of touch with the system,” Magy says.\u003c/p>\n\u003cp>Leap CEO Kirchhoff says he is not trying to disrupt Muni, but to get more people on mass transit.\u003c/p>\n\u003cp>“When Muni gets overcrowded, people go get in their cars and use car services, and we think that is worse for the city overall,” Kirchhoff says.\u003c/p>\n\u003cp>A private bus appeals to Malissa Schiermeyer. She is trying Leap because she wants a more comfortable ride than public transport. She has also tried taking Uber, which Kirchhoff sees as a competitor.\u003c/p>\n\u003cp>“When I work late and I can't take the express bus home -- how do I say this -- it's uncomfortable the amount of passengers and the type of passengers. Sometimes I don't feel safe,” Schiermeyer says.\u003c/p>\n\u003caside class=\"pullquote alignright\">“There is this libertarian philosophy that supports these private ventures and that is really destructive.” \u003ccite>Erin McElroy, Community Organizer\u003c/cite>\u003c/aside>\n\u003cp>Leap is one of many tech startups taking advantage of public irritation with San Francisco's public transportation. There is another shuttle company Chariot, and car services like Lyft, Sidecar and Uber. Leap has received funding from big names in Silicon Valley, like Salesforce CEO Marc Benioff and Netscape co-founder Marc Andreessen.\u003c/p>\n\u003cp>The whole startup approach to mass transit worries community organizer Erin McElroy. She runs the \u003ca href=\"http://www.antievictionmappingproject.net/\">Anti-Eviction Mapping Project\u003c/a> to fight for those getting priced out of the city by gentrification, and she would rather see more public approaches to issues like transportation.\u003c/p>\n\u003cp>“There is this libertarian philosophy that supports these private ventures, and that is really destructive,” McElroy says.\u003c/p>\n\u003cp>This is not the first time San Francisco has had private shuttles or jitneys. There were some back in the \u003ca href=\"http://missionlocal.org/2014/06/up-until-the-1970s-muni-had-competition/\">'50s and '60s\u003c/a>, and there is \u003ca href=\"http://www.yelp.com/biz/jess-losa-jitney-97-san-francisco\">still one shuttle\u003c/a> that stops at the 4th and Market Caltrain station. But in the 1970s, San Francisco stopped the sale of jitney licenses. The rationale was to protect public transportation.\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>Right now it is unclear how services like Leap will be regulated. There have been complaints from residents and businesses about shuttles blocking driveways and causing congestion. City supervisors will hold a hearing on the issue, but probably not for at least a month.\u003c/p>\n\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/news/10472869/new-luxury-bus-lines-roll-into-san-francisco","authors":["253"],"programs":["news_6944","news_72"],"categories":["news_8","news_248","news_1397"],"tags":["news_17897","news_4849","news_17286","news_17041"],"featImg":"news_10472875","label":"news_72"},"news_10467145":{"type":"posts","id":"news_10467145","meta":{"index":"posts_1591205157","site":"news","id":"10467145","score":null,"sort":[1427415797000]},"guestAuthors":[],"slug":"salesforces-benioff-ncaa-among-those-blasting-indiana-religious-freedom-law","title":"Salesforce's Benioff Among Those Blasting Indiana 'Religious Freedom' Law","publishDate":1427415797,"format":"standard","headTitle":"News Fix | KQED News","labelTerm":{"term":6944,"site":"news"},"content":"\u003cp>The governor of Indiana signed a \"religious freedom\" bill Thursday that critics say legalizes discrimination against gays, lesbians and others -- and immediately encountered a wave of opposition from companies and organizations that do business in the state.\u003c/p>\n\u003cp>Marc Benioff, CEO of San Francisco-based Salesforce.com, announced on Twitter that the enterprise software firm would cancel programs requiring customers or employees to travel to Indiana.\u003c/p>\n\u003cp>https://twitter.com/Benioff/status/581108959337136129\u003c/p>\n\u003cp>It's not clear how much of a dollar hit Salesforce's move represents. But the company's announcement was just one of several denouncing the Indiana law or raising questions about its impact on visitors to the state. Among those who had urged Gov. Mike Pence to veto the bill were leaders of Indiana's technology businesses.\u003c/p>\n\u003cp>The NCAA men's basketball championship, among the nation's most-watched sporting events, will be held in Indianapolis from April 4-6. Thursday, NCAA President Mark Emmert said \u003ca href=\"http://www.ncaa.org/about/resources/media-center/news/statement-indiana-religious-freedom-bill\" target=\"_blank\">in a statement\u003c/a>:\u003c/p>\n\u003cblockquote>\u003cp>The NCAA national office and our members are deeply committed to providing an inclusive environment for all our events. We are especially concerned about how this legislation could affect our student-athletes and employees. We will work diligently to assure student-athletes competing in, and visitors attending, next week’s Men’s Final Four in Indianapolis are not impacted negatively by this bill. Moving forward, we intend to closely examine the implications of this bill and how it might affect future events as well as our workforce.\u003c/p>\u003c/blockquote>\n\u003cp>San Francisco Mayor Ed Lee also issued a statement condemning the new law and curtailing publicly funded travel by city employees to Indiana.\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>\u003ca href=\"https://iga.in.gov/static-documents/f/6/9/1/f6915f8f/SB0568.01.INTR.pdf\" target=\"_blank\">The measure\u003c/a>, signed in a private ceremony by Pence, bars state and local governments from actions that \"substantially burden a person's right to the exercise of religion.\" The exception: laws or regulations that agencies can demonstrate serve a compelling government interest.\u003c/p>\n\u003cp>The law also allows residents to sue to win exemptions from government actions they say violate their relgious freedom.\u003c/p>\n\u003cp>The Associated Press quotes Pence as saying, \"There has been a lot of misunderstanding about this bill. This bill is not about discrimination, and if I thought it legalized discrimination in any way I would've vetoed it.\"\u003c/p>\n\u003cp>Liberal and civil liberties groups, including the American Civil Liberties Union and national and state LGBT rights groups, were uniformly critical of Pence and the new law. Conservative groups in the state, including Indiana Right to Life and the American Family Association of Indiana, applauded the governor.\u003c/p>\n\u003cp>Eric Miller, head of a group called Advance America, was quoted in the Indianapolis Star as saying the law is important \"to help protect churches, Christian businesses and individuals from those who want to punish them because of their Biblical beliefs!\"\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>Among those the Star quoted on the law's enactment was Indianapolis deli owner Brian Shapiro:\u003c/p>\n\u003cblockquote>\u003cp>Is it going to help the business community? Shouldn't the legislators be passing bills that help the business community, not hurt us?\u003c/p>\n\u003cp>My great-grandmother, Rebecca Shapiro, once said: The only bad customer is the one that doesn't come in. On a personal basis, these types of legislation, it's very difficult for somebody being Jewish. I think it helps foster anti-Semitism and a lack of tolerance.\u003c/p>\u003c/blockquote>\n\n","blocks":[],"excerpt":"Critics say measure opens new avenue for discrimination against gays, lesbians and others.","status":"publish","parent":0,"modified":1427418029,"stats":{"hasAudio":false,"hasVideo":false,"hasChartOrMap":false,"iframeSrcs":[],"hasGoogleForm":false,"hasGallery":false,"hasHearkenModule":false,"hasPolis":false,"paragraphCount":16,"wordCount":548},"headData":{"title":"Salesforce's Benioff Among Those Blasting Indiana 'Religious Freedom' Law | KQED","description":"Critics say measure opens new avenue for discrimination against gays, lesbians and others.","ogTitle":"","ogDescription":"","ogImgId":"","twTitle":"","twDescription":"","twImgId":""},"disqusIdentifier":"10467145 http://ww2.kqed.org/news/?p=10467145","disqusUrl":"https://ww2.kqed.org/news/2015/03/26/salesforces-benioff-ncaa-among-those-blasting-indiana-religious-freedom-law/","disqusTitle":"Salesforce's Benioff Among Those Blasting Indiana 'Religious Freedom' Law","path":"/news/10467145/salesforces-benioff-ncaa-among-those-blasting-indiana-religious-freedom-law","audioTrackLength":null,"parsedContent":[{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003cp>The governor of Indiana signed a \"religious freedom\" bill Thursday that critics say legalizes discrimination against gays, lesbians and others -- and immediately encountered a wave of opposition from companies and organizations that do business in the state.\u003c/p>\n\u003cp>Marc Benioff, CEO of San Francisco-based Salesforce.com, announced on Twitter that the enterprise software firm would cancel programs requiring customers or employees to travel to Indiana.\u003c/p>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"singleTwitterStatus","attributes":{"named":{"id":"581108959337136129"},"numeric":[]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\n\u003cp>It's not clear how much of a dollar hit Salesforce's move represents. But the company's announcement was just one of several denouncing the Indiana law or raising questions about its impact on visitors to the state. Among those who had urged Gov. Mike Pence to veto the bill were leaders of Indiana's technology businesses.\u003c/p>\n\u003cp>The NCAA men's basketball championship, among the nation's most-watched sporting events, will be held in Indianapolis from April 4-6. Thursday, NCAA President Mark Emmert said \u003ca href=\"http://www.ncaa.org/about/resources/media-center/news/statement-indiana-religious-freedom-bill\" target=\"_blank\">in a statement\u003c/a>:\u003c/p>\n\u003cblockquote>\u003cp>The NCAA national office and our members are deeply committed to providing an inclusive environment for all our events. We are especially concerned about how this legislation could affect our student-athletes and employees. We will work diligently to assure student-athletes competing in, and visitors attending, next week’s Men’s Final Four in Indianapolis are not impacted negatively by this bill. Moving forward, we intend to closely examine the implications of this bill and how it might affect future events as well as our workforce.\u003c/p>\u003c/blockquote>\n\u003cp>San Francisco Mayor Ed Lee also issued a statement condemning the new law and curtailing publicly funded travel by city employees to Indiana.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>","attributes":{"named":{},"numeric":[]}},{"type":"component","content":"","name":"ad","attributes":{"named":{"label":"fullwidth"},"numeric":["fullwidth"]}},{"type":"contentString","content":"\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>\u003ca href=\"https://iga.in.gov/static-documents/f/6/9/1/f6915f8f/SB0568.01.INTR.pdf\" target=\"_blank\">The measure\u003c/a>, signed in a private ceremony by Pence, bars state and local governments from actions that \"substantially burden a person's right to the exercise of religion.\" The exception: laws or regulations that agencies can demonstrate serve a compelling government interest.\u003c/p>\n\u003cp>The law also allows residents to sue to win exemptions from government actions they say violate their relgious freedom.\u003c/p>\n\u003cp>The Associated Press quotes Pence as saying, \"There has been a lot of misunderstanding about this bill. This bill is not about discrimination, and if I thought it legalized discrimination in any way I would've vetoed it.\"\u003c/p>\n\u003cp>Liberal and civil liberties groups, including the American Civil Liberties Union and national and state LGBT rights groups, were uniformly critical of Pence and the new law. Conservative groups in the state, including Indiana Right to Life and the American Family Association of Indiana, applauded the governor.\u003c/p>\n\u003cp>Eric Miller, head of a group called Advance America, was quoted in the Indianapolis Star as saying the law is important \"to help protect churches, Christian businesses and individuals from those who want to punish them because of their Biblical beliefs!\"\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>Among those the Star quoted on the law's enactment was Indianapolis deli owner Brian Shapiro:\u003c/p>\n\u003cblockquote>\u003cp>Is it going to help the business community? Shouldn't the legislators be passing bills that help the business community, not hurt us?\u003c/p>\n\u003cp>My great-grandmother, Rebecca Shapiro, once said: The only bad customer is the one that doesn't come in. On a personal basis, these types of legislation, it's very difficult for somebody being Jewish. I think it helps foster anti-Semitism and a lack of tolerance.\u003c/p>\u003c/blockquote>\n\n\u003c/div>\u003c/p>","attributes":{"named":{},"numeric":[]}}],"link":"/news/10467145/salesforces-benioff-ncaa-among-those-blasting-indiana-religious-freedom-law","authors":["222"],"programs":["news_6944"],"categories":["news_6188","news_13"],"tags":["news_17896","news_17897"],"featImg":"news_10467228","label":"news_6944"}},"programsReducer":{"possible":{"id":"possible","title":"Possible","info":"Possible is hosted by entrepreneur Reid Hoffman and writer Aria Finger. Together in Possible, Hoffman and Finger lead enlightening discussions about building a brighter collective future. The show features interviews with visionary guests like Trevor Noah, Sam Altman and Janette Sadik-Khan. Possible paints an optimistic portrait of the world we can create through science, policy, business, art and our shared humanity. It asks: What if everything goes right for once? How can we get there? Each episode also includes a short fiction story generated by advanced AI GPT-4, serving as a thought-provoking springboard to speculate how humanity could leverage technology for good.","airtime":"SUN 2pm","imageSrc":"https://cdn.kqed.org/wp-content/uploads/2024/04/Possible-Podcast-Tile-360x360-1.jpg","officialWebsiteLink":"https://www.possible.fm/","meta":{"site":"news","source":"Possible"},"link":"/radio/program/possible","subscribe":{"apple":"https://podcasts.apple.com/us/podcast/possible/id1677184070","spotify":"https://open.spotify.com/show/730YpdUSNlMyPQwNnyjp4k"}},"1a":{"id":"1a","title":"1A","info":"1A is home to the national conversation. 1A brings on great guests and frames the best debate in ways that make you think, share and engage.","airtime":"MON-THU 11pm-12am","imageSrc":"https://ww2.kqed.org/radio/wp-content/uploads/sites/50/2018/04/1a.jpg","officialWebsiteLink":"https://the1a.org/","meta":{"site":"news","source":"npr"},"link":"/radio/program/1a","subscribe":{"npr":"https://rpb3r.app.goo.gl/RBrW","apple":"https://itunes.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?s=143441&mt=2&id=1188724250&at=11l79Y&ct=nprdirectory","tuneIn":"https://tunein.com/radio/1A-p947376/","rss":"https://feeds.npr.org/510316/podcast.xml"}},"all-things-considered":{"id":"all-things-considered","title":"All Things Considered","info":"Every weekday, \u003cem>All Things Considered\u003c/em> hosts Robert Siegel, Audie Cornish, Ari Shapiro, and Kelly McEvers present the program's trademark mix of news, interviews, commentaries, reviews, and offbeat features. Michel Martin hosts on the weekends.","airtime":"MON-FRI 1pm-2pm, 4:30pm-6:30pm\u003cbr />SAT-SUN 5pm-6pm","imageSrc":"https://cdn.kqed.org/wp-content/uploads/2024/04/All-Things-Considered-Podcast-Tile-360x360-1.jpg","officialWebsiteLink":"https://www.npr.org/programs/all-things-considered/","meta":{"site":"news","source":"npr"},"link":"/radio/program/all-things-considered"},"american-suburb-podcast":{"id":"american-suburb-podcast","title":"American Suburb: The Podcast","tagline":"The flip side of gentrification, told through one town","info":"Gentrification is changing cities across America, forcing people from neighborhoods they have long called home. Call them the displaced. Now those priced out of the Bay Area are looking for a better life in an unlikely place. American Suburb follows this migration to one California town along the Delta, 45 miles from San Francisco. But is this once sleepy suburb ready for them?","imageSrc":"https://cdn.kqed.org/wp-content/uploads/2024/04/American-Suburb-Podcast-Tile-703x703-1.jpg","officialWebsiteLink":"/news/series/american-suburb-podcast","meta":{"site":"news","source":"kqed","order":"13"},"link":"/news/series/american-suburb-podcast/","subscribe":{"npr":"https://rpb3r.app.goo.gl/RBrW","apple":"https://itunes.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?mt=2&id=1287748328","tuneIn":"https://tunein.com/radio/American-Suburb-p1086805/","rss":"https://ww2.kqed.org/news/series/american-suburb-podcast/feed/podcast","google":"https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5tZWdhcGhvbmUuZm0vS1FJTkMzMDExODgxNjA5"}},"baycurious":{"id":"baycurious","title":"Bay Curious","tagline":"Exploring the Bay Area, one question at a time","info":"KQED’s new podcast, Bay Curious, gets to the bottom of the mysteries — both profound and peculiar — that give the Bay Area its unique identity. And we’ll do it with your help! You ask the questions. You decide what Bay Curious investigates. And you join us on the journey to find the answers.","imageSrc":"https://cdn.kqed.org/wp-content/uploads/2024/04/Bay-Curious-Podcast-Tile-703x703-1.jpg","imageAlt":"\"KQED Bay Curious","officialWebsiteLink":"/news/series/baycurious","meta":{"site":"news","source":"kqed","order":"4"},"link":"/podcasts/baycurious","subscribe":{"apple":"https://podcasts.apple.com/us/podcast/bay-curious/id1172473406","npr":"https://www.npr.org/podcasts/500557090/bay-curious","rss":"https://ww2.kqed.org/news/category/bay-curious-podcast/feed/podcast","google":"https://podcasts.google.com/feed/aHR0cHM6Ly93dzIua3FlZC5vcmcvbmV3cy9jYXRlZ29yeS9iYXktY3VyaW91cy1wb2RjYXN0L2ZlZWQvcG9kY2FzdA","stitcher":"https://www.stitcher.com/podcast/kqed/bay-curious","spotify":"https://open.spotify.com/show/6O76IdmhixfijmhTZLIJ8k"}},"bbc-world-service":{"id":"bbc-world-service","title":"BBC World Service","info":"The day's top stories from BBC News compiled twice daily in the week, once at weekends.","airtime":"MON-FRI 9pm-10pm, TUE-FRI 1am-2am","imageSrc":"https://cdn.kqed.org/wp-content/uploads/2024/04/BBC-World-Service-Podcast-Tile-360x360-1.jpg","officialWebsiteLink":"https://www.bbc.co.uk/sounds/play/live:bbc_world_service","meta":{"site":"news","source":"BBC World Service"},"link":"/radio/program/bbc-world-service","subscribe":{"apple":"https://itunes.apple.com/us/podcast/global-news-podcast/id135067274?mt=2","tuneIn":"https://tunein.com/radio/BBC-World-Service-p455581/","rss":"https://podcasts.files.bbci.co.uk/p02nq0gn.rss"}},"code-switch-life-kit":{"id":"code-switch-life-kit","title":"Code Switch / Life Kit","info":"\u003cem>Code Switch\u003c/em>, which listeners will hear in the first part of the hour, has fearless and much-needed conversations about race. Hosted by journalists of color, the show tackles the subject of race head-on, exploring how it impacts every part of society — from politics and pop culture to history, sports and more.\u003cbr />\u003cbr />\u003cem>Life Kit\u003c/em>, which will be in the second part of the hour, guides you through spaces and feelings no one prepares you for — from finances to mental health, from workplace microaggressions to imposter syndrome, from relationships to parenting. The show features experts with real world experience and shares their knowledge. Because everyone needs a little help being human.\u003cbr />\u003cbr />\u003ca href=\"https://www.npr.org/podcasts/510312/codeswitch\">\u003cem>Code Switch\u003c/em> offical site and podcast\u003c/a>\u003cbr />\u003ca href=\"https://www.npr.org/lifekit\">\u003cem>Life Kit\u003c/em> offical site and podcast\u003c/a>\u003cbr />","airtime":"SUN 9pm-10pm","imageSrc":"https://cdn.kqed.org/wp-content/uploads/2024/04/Code-Switch-Life-Kit-Podcast-Tile-360x360-1.jpg","meta":{"site":"radio","source":"npr"},"link":"/radio/program/code-switch-life-kit","subscribe":{"apple":"https://podcasts.apple.com/podcast/1112190608?mt=2&at=11l79Y&ct=nprdirectory","google":"https://podcasts.google.com/feed/aHR0cHM6Ly93d3cubnByLm9yZy9yc3MvcG9kY2FzdC5waHA_aWQ9NTEwMzEy","spotify":"https://open.spotify.com/show/3bExJ9JQpkwNhoHvaIIuyV","rss":"https://feeds.npr.org/510312/podcast.xml"}},"commonwealth-club":{"id":"commonwealth-club","title":"Commonwealth Club of California Podcast","info":"The Commonwealth Club of California is the nation's oldest and largest public affairs forum. As a non-partisan forum, The Club brings to the public airwaves diverse viewpoints on important topics. The Club's weekly radio broadcast - the oldest in the U.S., dating back to 1924 - is carried across the nation on public radio stations and is now podcasting. Our website archive features audio of our recent programs, as well as selected speeches from our long and distinguished history. 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