Another day, another Google online tool.

The San Jose Mercury News reported yesterday on the company’s new Books Ngram Viewer.

Sounds a little boring. But that only means Google may be spending more on R&D than marketing. (Perhaps “Google World-O-Rific” would generate more buzz.)

So what is the Ngram Viewer?

From the Merc:

The Google Books “Ngram Viewer” and the downloadable raw data set achieve what mere mortals can’t: analysis of 500 billion words from 5 million books published over the past four centuries, part of Google’s ambitious book-scanning project.

The search tool makes it possible for anyone to chart usage of a word or phrase over time, using computer technologies that scroll through a sequence of letters. If strung together, the letters would reach to the moon and back, 10 times over.

Then word frequencies, charted on a graph, can be compared and contrasted. And by clicking on the decades at the bottom of the graph, it’s possible to view actual titles.

The tool’s main attribute is that you can track the usage of words and phrases over time — 1800 to 2008, to be exact. So, as cited in the Merc, you can see that the word “God” peaked in the 1820s, hit a nadir in the 1970s, and has since begun a comeback.

A joint Harvard-Google research team’s paper on this data, called “Quantitative Analysis of Culture Using Millions of Digitized Books,” has been published in Science. The Harvard Cultural Observatory has put up a site called Culturomics, which includes a user-guide to the N-gram Viewer.

Keeping in mind that the search is case sensitive, see how it works by clicking on some of the random names, words, and phrases I spent way too long typing into the thing, below.

Then get back to work.

Google Ngram Graphs

Google Tool Tracks Words and Phrases Over 200 Years 17 December,2010Jon Brooks

  • Dan Brekke

    Call me a geek, but this is anything but boring. I’ve had a couple research projects where I needed to check on phrase origins, and Google Books has been the go-to source. You never know how perfect its text search is, but it’s pretty amazing to trace the evolution of fine words like “flummox” (it came into its own in the 19th century).


Jon Brooks

Jon Brooks is the host and editor of KQED’s health and technology blog, Future of You. He is the former editor of KQED’s daily news blog, News Fix. In 2014, he won a California Journalism Award for his coverage of ride services like Uber and Lyft and the taxi industry. A veteran blogger, he previously worked for Yahoo! in various news writing and editing roles. Jon is also a playwright whose work has been produced in San Francisco, New York, Italy, and around the U.S. He has written about film for his own blog and studied film at Boston University. He has an MFA in Creative Writing from Brooklyn College.

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