Many teachers are excited about the compelling research on the power of a growth mindset to change student perceptions of themselves as learners. Stanford psychology professor Carol Dweck discovered that when kids receive a message that their brains are malleable and their abilities can be developed, they approach learning as a challenge that they are ready to embrace. That message resonates with many teachers who have long wanted that type of classroom environment. But while the research is compelling, many teachers still struggle to weave growth mindset into their daily teaching practice.

To help provide resources for teaching growth mindset the ed-tech company ClassDojo is teaming up with Stanford’s Project for Education Research That Scales (PERTS) center to produce a series of five animated videos on growth mindset featuring the ClassDojo characters many students already know.

ClassDojo started out as a behavior management tool, allowing teachers to award students positive points when they behave well or demonstrate a new skill. The tool has since grown into a communication platform where teachers can share videos, photos and text messages with parents about what’s going on in the classroom. ClassDojo is now being used by teachers in half of all U.S schools, as well as by teachers in 180 other countries.

PERTS executive director Dave Paunesku is excited by ClassDojo’s ability to reach so many teachers with this growth mindset message. The collaborators plan to survey both teachers and students who use the videos before and after to get an idea of how well the messaging works.

“The scope of this study goes beyond just these videos. We really are going to try to understand what teachers are doing on a day to day basis,” Paunesku said. He’s excited to find out from teachers what kind of growth mindset messages they are already giving students both explicitly and implicitly through their teaching practices. Understanding how teachers are currently working and determining which strategies already work, as well as those that don’t, is big goal of this collaboration.

“We’ll learn both what they’re already doing and how what they’re doing changes as a result of using the videos,” Paunesku said. And, because ClassDojo can track engagement with their videos and tools, the PERTS researchers can gather new insights into how the growth mindset message changes student engagement levels. Conversely, Paunesku also wants to know if the videos don’t work.

“To the extent the videos fall short on some things, that’s really important information for making more resources in the future,” Paunesku said. ClassDojo has made five 2-to-3-minute videos that will be released over five weeks and are available for free to the public. They’ve also put together discussion guides to help teachers jumpstart classroom discussion. The five videos build upon one another in a sequence:

Video 1: A secret about the brain
Video 2: The magic of mistakes
Video 3: The power of “yet”
Video 4: The mysterious world of neurons
Video 5: Little by little

“We have this belief that teachers and parents and students are this bottom up force in education,” said Liam Don, co-founder and chief product officer of ClassDojo. “So to actually bring real evidence-based research is a real opportunity.”

Don is proud that his company has always solicited teacher input and incorporated that feedback into the company’s tools. ClassDojo’s initial focus on behavior management through positive reinforcement came from teachers. And the expansion to become a closed circuit communication tool – basically a window into the classroom for parents – also came from educators.

“I use it to recognize and acknowledge positive behavior in the classroom,” said Jennifer Ellison, who teaches computer classes to all grades at Phillips Elementary in Napa, California. “But I also use it for community building.” Her students often recognize one another for demonstrating mastery over new skills or for behavior that helps another student. That in turn helps foster a positive classroom culture.

The teachers at Ellison’s school have read “Mindset,” by Carol Dweck, and have already been trying to incorporate growth mindset messages into their teaching. But Ellison is excited about the ClassDojo videos after seeing the pilot. “We’ve already been talking to our students about it, but the video is really cute and they love the little monster on Dojo,” she said.

Ellison often uses her own experiences as a learner when she talks about growth mindset with students. She remembers that her older sister always learned new math problems on the first try, whereas she had to struggle to understand new concepts. Growing up, she tells students, she believed that meant her sister was smart and she was not.

That feeling of inadequacy resonates with many students. But then she explains that everybody’s brains are capable of growing and changing when they are confronted with new ideas. Her struggles to understand math didn’t mean she was any less smart, she just had to try more strategies and work harder to understand, growing her brain in the process. She intends to continue that personal approach, but thinks an engaging, short video is a great way to kick off the conversation.

“I think the videos head in the right direction,” Ellison said. “Certainly the idea that intelligence is not fixed is important for kids to hear over and over again.” She is also excited at the potential for the growth mindset conversation to travel back to students’ homes and become a larger part of the school community.

Ellison says ClassDojo has increased parent engagement with her classes. The tool offers translations in 40 languages — a huge help in her school where many students come from homes where English is not the first language — and because much of what teachers post is visual, parents can finally see what goes on during school hours. ClassDojo only has anecdotal evidence of this increased engagement from teachers’ stories and social media, but they do know that 8,000 messages are exchanged every minute between teachers and parents on the platform.

ClassDojo executives have already released a pilot video to teachers and got good feedback, so they believe the video series will be well received. “I think there’s a lot of pent up enthusiasm for this idea,” Don said. Many teachers have heard of growth mindset, but aren’t quite sure how to work it into their lessons. Don believes the partnership between ClassDojo and PERTS will reach a huge number of teachers and help them begin these conversations.

“Teachers are willing to put in work to make a good idea work in their classroom,” Don said. “We’ve seen that over and over when we’ve released things in the past.”

PERTS hopes to have some preliminary data on how the messaging affects engagement and student attitudes about learning by March.

What ClassDojo Monsters Can Teach Kids About Growth Mindset 18 January,2016Katrina Schwartz

  • JUDY

    All of the teachers (and kids) at my school love these DoJo videos about growth mindset. BUT I also think we need to have a classroom library of books that will also foster a growth mindset. I love the new children’s picture book, GROWING SMARTER, to foster not only a growth mindset but also perseverance, critical thinking, problem-solving, and the key message that making mistakes is OKAY. In this story, the little owl demonstrates all of these 21st success skills. Wouldn’t it be great if the students read it often and took this book home to read to their parents too?

  • This post is amazing. Thank you for sharing.

  • G Kihiko Wa Mbugua

    Great Article. Fantastic tool.

  • Fion Lee

    When it comes to education, there should be no guessing work. Very glad they keep on researching, examining feed back. That is the attitude that we should maintain.

  • Vicki Randell

    Thank you for great article! Yes, DoJo videos may be very useful. They can change so much. Teachers should give a try! I am sure results will exceed all expectations.

  • Elleah Derksen

    This is an interesting idea! I think it’s important to teach children how they can learn from mistakes and grow!

  • Fred Manfrins

    This ClassDojo stuff looks a lot like the way Choremonster looks and feels for kids, too. This seems to be a good tool to help our children grow and learn, and using data in conjunction with it to improve is just plain smart. Bravo.

  • Timothy Collins

    Positive article. As long as the intent is positive, then only good can come from it. Great info!

  • Richard Harris

    Agreed, any way to help children learn is a step forward.

  • Mona

    This is such a fantastic idea – I love the way kids are apt to learn – and enjoy themselves while they do so!

  • Tim Teng

    Wow! Sounds like a great tool to really shift the minds of kids into a growth mindset, which is really important in today’s competitive world. Love the idea,and look forwards to future products!

  • ∞~ Mr. Griffiths ☺

    Great idea and very welcomed addition indeed. The kids will learn so much using this tool and it will give a big step forward in their future.

  • Burt Price

    This is a genius idea to teach the kids of tomorrow!


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Katrina Schwartz

Katrina Schwartz is a journalist based in San Francisco. She’s worked at KPCC public radio in LA and has reported on air and online for KQED since 2010. She’s a staff writer for KQED’s education blog MindShift.

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