I’ll admit it. I rarely drive downtown. Now I’m probably going to sound about twice my age when I tell you why, but I’m OK with that. I like to stick to the neighborhoods in San Francisco where friends live, where you can occasionally find parking, where your quarter gets you more than five minutes in the meter. In the short time that I’ve lived in the city, I’ve quickly discovered the frustrations of MUNI and have concluded that, apparently, after crossing Market Street I lose all sense of direction I may have once had.
That being said, I wanted to check out Waffle Mania this week, and I’d heard that the truck was spending more time in the city on a little side street in SOMA. I knew what this meant. That’s right, folks: I was going downtown. And I’m here to report that I’d do it again in a heartbeat.
Tehama Street in SOMA: where you can find hot waffles on Tuesday and Friday mornings.
So what’s the draw? For me, waffles are the ultimate comfort food. While some people would vote for macaroni and cheese or chicken potpie, waffles are it for me. They’re warm and fluffy and a little bit sweet– great with coffee and a good excuse to eat a little whipped cream in the morning. What more do you need?
The classic powdered sugar waffle at Waffle Mania
The “waffle man” that many people seek out is, more often than not, Alain Dupont (while there are a few other business partners, Dupont is frequently working the waffle irons). While he’s a familiar face at many of the local markets, the Tehama Street routine is new. I asked Dupont why he decided to spend more time in San Francisco and how he chose the quiet, unassuming street. After doing a very successful catering event in mid-November at BarrelHouse (@barrelhousesf), friend and marketing guru Marcus Colombano encouraged Alain to come down to BarrelHouse on a more permanent basis, and the CBS folks across the street have welcomed him with open arms. The rest seems to be history.
If I had the clout the CBS employees do, I’d request something similar in my neighborhood. The waffles are pretty remarkable. They’re different than the light, airy Belgian waffles I’ve had in the past. As I was watching Dupont make them inside the truck, I noticed the dough’s actually a sturdy little ball rather than the batter that most of us are used to making at home.
Alain Dupont lining up a fresh round of waffles
According to the So Good website where Dupont orders the imported Belgian dough, these are Liege waffles with 300 years of culinary tradition behind them. I did a little research and the liege waffle is a type of Belgian waffle that’s made with a dense dough and is baked with little bits of sugar inside which, when cooked, give the waffles an almost caramelized, buttery, slightly crispy top.
Keeping it simple: the menu choices at Waffle Mania
While I was tempted by the Nutella Waffle, I ultimately wanted to taste the real, unadulterated waffle I’d been hearing so much about. The meter was ticking. My quarters were about to run out. I had powdered sugar all over my camera bag and, sure enough, I got lost trying to get back to my ‘hood. But it was all worth it in the end. In fact, you may find me right back there on Tuesday.
Tues. and Fri.: Tehama St., between First and Second St, San Francisco. 8am-12pm (or until they run out which often happens around 10:30).
Wed. Civic Center Farmers Market: 1182 Market St. between Eighth and Grove St., San Francisco. 8am-12pm.
Thurs. and Sun. Marin Farmer’s Market: 76 San Pablo Ave., San Rafael. 8am-1pm
Sat. Grand Lake Farmer’s Market: Intersection of Grand Lake and Park Ave., Oakland. 9am-2 pm
Follow on Twitter: @wafflemaniaSF